B2B Memes

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Do Personal Passions Make You a Better B2B Blogger?

B2B Memes

It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. But for lots of B2B bloggers, the logical connection is less important than the personal one. There’s a risk, of course, in drawing comparisons between your personal passions and B2B issues.

Blogger 100
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Social Media and the Blurring of Professional Roles

B2B Memes

Obvious or not, what made his statement today interesting was the way he said it: Not, “I don’t blog much anymore,” but “I’m not a blogger anymore.” It’s no longer as meaningful as it once was to say you’re a blogger, or a journalist, or a marketer. You can be a blogger one moment, a marketer or journalist the next.

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Is a Blog Just a Container?

B2B Memes

Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. And prior to indulging in what might appear like criticism, let me state for the record that Tinworth is one of my favorite and most respected bloggers.).

Dwell 100
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Monetize Your Typos

B2B Memes

Though it wouldn’t work in many forms of social media, this seems like a good tool for bloggers to employ. Of course, it requires the blogger to care enough to offer such an incentive. That comes naturally to a serious writer like Doctorow, but maybe not to the average blogger. If you’re a blogger, why not do the same?

Blogger 100
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Why Publishers Need Early Adopters, Annoying or Not

B2B Memes

Yesterday, B2B editor and blogger Maureen Alley wrote a provocative post declaring that early adopters are annoying. In that case, of course, it’s not really early adoption at all, but a herd mentality. I’m not sure she means it. If anything, the B2B industry needs to encourage early adopters, not bemoan them.

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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

One journalist who’s already experienced this shift is the well-known B2B editorial consultant and blogger Paul Conley. Of course, to nurture your brand, you have to market it. Be a blogger. One accessible and inspiring model is A Brief Guide to World Domination , a personal manifesto by blogger Chris Guillebeau.

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What Is the Lifespan of an Error?

B2B Memes

This example is not an error of fact, of course, but of emphasis and context. In my post, I noted that prominent blogger and journalist Frédéric Filloux had left uncorrected for two weeks an egregious misspelling of New York Times reporter Brian Stelter’s last name as “Settler.” But is it highly relevant to a search for a camping spot?