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The Ultimate Collection of Free Content Marketing Templates


I joined HubSpot in September 2011 as a blogger. My content role has evolved eons beyond what I could ever have imagined. These days, content means so much more than just writing. And for those of you who understand that content marketing is a critical component of inbound success, content will need to mean more than just writing for you, too. 5 Ebook Templates.

28 Super Easy Tips on How to Promote Your Content

grow - Practical Marketing Solutions

Content distribution has been a BIG topic here on {grow} and around the social sphere. As Mark’s book, The Content Code explains, “great content isn’t the finish line, it’s the starting line.” Here are 28 tips on how to promote your content online. Promote Your Content On Social Media. Promote Your Content To Your List(s).

The Ultimate List of Websites Every Blogger Should Bookmark


All bloggers have a number of websites that they visit every single day. What are some of the best websites that all bloggers should add to their bookmark bar? 22 Websites Every Blogger Should Bookmark. Bookmark WordCounter so you can quickly paste in your content to see how many words you've written. That's exactly what bookmarks are for. But trust me, it's easy.

You can do some amazing things with Blogger

Confluent Forms

Confluent Forms LLC specializes in creating gorgeous, engaging websites with custom content management systems (CMS, software that enables easy management of your website content without a web developer), but we’ve found that Blogger can be a great platform for web development when a custom CMS isn’t needed. Yes, this site is a Blogger website.

Polish up your best content to drive content marketing value

grow - Practical Marketing Solutions

This post builds on work by Mark Schaefer and his idea of “ content shock ” and Pamela Vaughn who wrote a post on historical optimization for HubSpot. For years and years my company’s bloggers were copying and pasting text from Microsoft Word into HubSpot’s blog tool and getting all the punctuation screwed up. Content . Dangit! Simple economics.

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5 Powerful Techniques To Boost Your Content Marketing


Every day, large and small businesses use content marketing to increase their conversions, leads and traffic. Having a powerful content marketing strategy in place can mean all the difference in whether you’re seeing the full potential of your efforts through the amount of conversions you’re turning over. Writing content is easy, writing exceptional quality content is hard.

15 Insider Tips for Creating a Content Creation Machine [SlideShare]


I can't tell you how many times people have asked me, "How the heck does HubSpot crank out such a high volume of content?!" Well, content lovers, today I'd like to share some of our content tips and secrets with you, so you too can create a well-oiled content machine. First things first: To "do" inbound marketing, you also need to "do" content. How meta.

FAQ 52

How to Write the Worst Guest Blogging Pitch of All Time [Template]


And we''re always thrilled to feature bloggers when they contribute thoughtful, original content that our amazing readers (ahem -- that''s you) would love. Other times, we just get spam from people trying to “build links” rather than contribute engaging content. Something like: "Guest Post: 20 Tips to Increase Your Facebook Page Reach." But that’s not always what we get.

Long-Form Content vs. Short-Form: Which Gets the Results You Want?


Some marketers responded by thinking, “the attention span of readers is shrinking – therefore, so should the length of our content.”. But this type of content is time-consuming and costly to produce, so is it really worth it? Long-Form Content … Why It Works. Despite this, there is 16 times more blog posts, articles and other content with less than 1,000 words. But why?

Why Brands Need a Mission to Create Great Lifestyle Content


The broad scope of lifestyle brands like Lululemon can present a huge content opportunity. What content topics are relevant? The mission statement that guided Lululemon’s rise to success provides a strong template for brands developing their own mission. Creating culture through content. You don’t just wear Lululemon. You are Lululemon. What food do they eat?

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11 Pro Tips for Better Business Blogging

delicious b2bmarketing

The content of this post was sourced from the Young Entrepreneur Council, a non-profit led by the world’s top young entrepreneurs. In an age where everyone and their mother has access to Blogger , Tumblr , Posterous or other flavor-of-the-year services, getting your blog to be well-trafficked, highly syndicated and massively popular is no easy task. Have an account? I love it.

Smart Agency Tips: How to Design Better Websites for Your Clients


Anish vonAhlefeld of Intuitive Digital says she audits the current site’s content and pages, and reviews the analytics to get a better grasp on what is working and what is not. Often, clients will contribute to the project by providing photos, videos, and written content. Without useful content and interactivity, people visiting the site will simply move on. Great! PREPARATION.

7 Reasons Why Your Business Blog Is Failing (And How To Fix Them)


Some would even go as far as saying that if you’re not online with a regular stream of fresh content, you don’t exist. If you want to build your blog readership, you have to publish content consistently. Even if your content is amazing/useful/insightful, if your readers can’t trust you to post regularly, they have no reason to visit regularly. 5 The Content Isn’t Useful.

7 Steps to a Successful Blogger Outreach Campaign

Hinge Marketing

This process is known as “blogger outreach.” ” Simply put, blogger outreach is a combination of a PR campaign and a linkbuilding campaign. At a high level, you are pitching media outlets (in this case, online outlets) to share your content and expertise in the form of a blog post. What is the secret to running a successful blogger outreach campaign?

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Get Over That Fear of Commitment—Your Content Marketing Program Depends on It

Content Standard

Are you fully committed to your content marketing program? If so, you’re in the minority: according to the Content Marketing Institute, only 20 percent of marketers feel the same way. That means that the vast majority of companies aren’t all in on their content marketing efforts—and it’s hamstringing their effectiveness. Content Strategy Marketing

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9 Ways to Recycle Your Blog Posts Into Other Content Formats


Today, marketers are feeling the pressure to pump out more and more content to get noticed -- plus it''s got to be readable, engaging, and shareable. You need to dedicate more time to researching and write the best and most engaging content you can. Squeeze every last drip out of the work you have done by repurposing your blog content in different forms. Bonus Tip.

30 Amazing Marketing Tools, Tips & Tricks We're Thankful For


So I asked a bunch of marketers what tools, tricks, and tips make them salivate more than a juicy turkey, and they came up with some awesome stuff(ing). Content Creation Tools. But holy cow do bloggers use this a lot. 6) Evernote - Whether you use Evernote or another note-taking app, this is so helpful for writing or brainstorming content when you're on the go. Maybe.

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Sales Prospecting Perspectives' Top 10 Blog Posts in 2014

Sales Prospecting Perspectives

It’s been a busy year, with many bloggers moving on, many new bloggers joining the team, and many guest blogging partnerships formed. With leads for our new email templates skyrocketing, we’re not very surprised. 12 Tips for Building and Managing a Bigger Sales Pipeline. She gave 7 no-nonsense tips to holding a quality first conversation with prospects.

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook. 4 Tips for B2B Marketing on Facebook (tags: facebook business) [.] link].

The 26 Best WordPress Plugins


WordPress is far and away the most popular content management system (CMS) for websites. In its early days, the relative ease of use compared to technical power attracted bloggers to the platform, and its open source nature attracted a broad developer following. Showcase reviews: Blogging Wizard (Content), Cent Muruganandam. Showcase reviews: Blogging Wizard (Content).

30 Killer Resources to Learn Content Marketing


Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Content Marketing Made Easy. Content: the Force that Moves the Buyer Down the Tunnel. 29 Content Marketing Secrets. CMI Content Process Roundtable.

26 Content Marketing Tools to Use in 2013 | OMI Blog

delicious b2bmarketing

26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. According to Content Marketing Institute’s recent B2B Content Marketing report , 9 out of 10 B2B marketers are using content marketing, and 45% plan to increase their spending on content marketing over the next 12 months.

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8 Insanely Simple Tips for Marketing your Blog and Increasing Subscribers

WindMill Networking

Whatever the purpose of your blog, you almost certainly want to reach as large an audience as possible, so here are 8 insanely simple tips for marketing your blog and increasing subscribers: 1. Start thinking in terms of key phrases For each category of content that you want to blog about, start thinking of content ideas and associating them with keyword phrases.

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17 Brilliant Sources of Content Hiding Right Under Your Nose


Creating content is a pain in the puppy. That's coming from someone whose entire job is to create content. But if you're a multi-tasking marketer -- creating email campaigns, building landing pages, managing a staff, tweaking your PPC budget, designing calls-to-action -- content creation has likely been elevated from a royal pain to a practical impossibility. So here you go.

The 28 Best Influencer Marketing Tools


Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. Upload or link any piece of content and let Onalytica’s algorithm find the top related influencers. 1) Klout.

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5 Useful Lead Nurturing Tactics to Get More Opportunities

B2B Lead Generation Blog

Top of the Funnel (TOFU): People at this stage are searching for ideas, tips, and resources to help them answer questions and get ideas for problems they’re facing. During this stage, you’ll share content to help progress them from interest towards purchase intent. Marketers allocate the largest chunk of their budget to TOFU (channels, content, and martech). Look at the relationships you’ve started through the different lead generation sources and ask what content or information can be shared to advance that conversation. Repurpose content for nurturing.

12 of the Best WordPress Guides, Hacks and Plugins of 2010


WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Discover some great sources for free and reasonably-priced themes, essential plugins you may not be aware of, SEO tips, and other interesting techniques and hacks here in a dozen of the best WordPress guides of last year. Themes by Blogfreakz.

Content Marketing on a Shoestring Budget: Distribution

Marketing Action

Here’s part two of of our recap of the webinar “ Direct Marketing on a Shoestring Budget, Part 2: Content Marketing.” In the last post, I covered Carolyn Goodman’s tips for generating outstanding content; you can check that out here. No matter how big or small your marketing campaign is, always make sure you’ve covered the most basic technicalities of content promotion.

How to Create an Infographic in an Hour, the Sexiest CTAs on the Web, and More in HubSpot Content This Week


I do my laundry, vacuum the one area rug in my apartment, and make sure every dish is sparkling clean -- and then sit down to catch up on all the content I missed during the week. Even during a light week of work, I miss a lot of great content on the web. Last week , we tried a new type of weekly roundup featuring HubSpot content you may have missed. until now. FAQs].

FAQ 26

How to Plan a Seasonal Marketing Campaign: A 5-Step Guide


Rather than miss out on an opportunity to connect with you audience and leverage the ongoing conversation during any given season, we put together some tips designed to help you get your campaign off the ground. When evaluating existing, successful campaigns, spend some time thinking about how each piece approached content format, distribution, messaging, and emotion. The lesson?

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A Simple Formula for Writing Kick-Ass Blog Titles


It''s one thing to write great content, but it''s another thing to get it read and ranked -- which is where nailing the title comes in. Titles are what sell the content. And download this free report for even more data-backed tips on writing awesome titles and headlines. First and foremost, your title needs to accurately reflect the content that follows. 3) Make it sexy.

Top 10 Tips for Exhibition Marketing in the Social Sphere.

Savvy B2B Marketing

Top 10 Tips for Exhibition Marketing in the Social Sphere. The exhibition stand interactivity encourages visitor participation and real-time exposure through social media, and provides a compelling case for the following top tips. The Tweetdeck tip works well for this, but don’t be afraid to start your own trend. Exhibition Content Posts – Snaps of the exhibition stand design and product demonstrations could be shared through your social channels. Twitter, What to Tweet? Tweets should be focused on encouraging traffic to visit your stand.

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How Your Nonprofit Should Be Using Content to Emphasize Donor Impact


To be an inbound-focused nonprofit organization , you must be using content to spread awareness of your cause, attract new constituents, and bring back past supporters. This content should help you connect with your audience on a personal level, encourage them to support your organization, and spread your mission within their own network of friends, family, and colleagues. Start one.

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The 31 Best Tools for Improving Your Writing Skills


Download The Marketer's Pocket Guide to Writing Good for free tips on how to become a better writer. It's not blogging or status updating -- it's just you, writing whatever you want on a totally private account, without ever having to title your content or tag topics or share with your friends. Publishing content on a consistent basis is crucial in the blogging world.

16 of the Best Brands on Instagram Right Now


In a world where visual content has become a crucial part of any business' marketing strategy, Instagram presents a unique opportunity to visually represent your brand, celebrate its personality, and keep it top-of-mind for all those users who scroll through their Instagram feeds every single day. Download our free buyer persona templates here.). Ready to get inspired? 1) WeWork.

Do You Make These Mistakes When Writing Content for the Web?


Who doesn’t want to improve the performance of their content nearly 60% by implementing a few simple tactics to increase readability? Let’s jump right into the various formatting mistakes that can overshadow all of your other efforts at content writing: To learn more about the basics of preparing your posts to publish, we recommend How to Format the Perfect Blog Post: 10 Killer Tips.

How to Get More Leads from Your B2B Blog

Marketing Action

To have some content for the email newsletter? Here’s how they rank in the pantheon of B2B lead generation techniques, according to the Content Marketing Institute and Marketing Profs “B2B Content Marketing: 2015 Benchmarks, Budgets and Trends” report: marketers say only in-person events and webinars are more effective. Offer calls to action to “content upgrades”. Like….