seo.co

OCTOBER 4, 2021

While certain SEO fundamentals , like maintaining a regular and high-quality content strategy, still apply to local businesses, entrepreneurs also need to take measures to optimize their online presence for a local community. Facebook, Twitter, Google+ and LinkedIn are the power players in social media, but don’t neglect your other options.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Just do a little research, target the names that pop up frequently, and present them through clever write-ups. I hope you do, too.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Hubspot

NOVEMBER 20, 2017

It’s highly scalable -- note this InMail could work for any content marketer. It offers a fantastic reason to connect -- I’ll gain potential sources for content. Press Outreach Example and Template. Getting bloggers and journalists to write about your startup, product, or experience is no small feat.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing your website’s content, structure, and HTML elements, off-page SEO considers external factors that impact your website’s visibility and credibility in search engine rankings. Table of content: What Is Off-Page SEO? Let’s get started! Why Is Off-Page SEO Important?

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Allison Mooney.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Webbiquity

MARCH 12, 2012

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. Many “traditional” journalists now write blogs; does that make them bloggers?

PR 100

PR Blogger Tips Best Practices 100

NuSpark Consulting

MARCH 3, 2016

Why did you write it? Write a blog post providing an overview of the white paper. Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. Promote your white paper using online press release distribution services. Relevant Blogger Outreach. Not so fast.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Webbiquity

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. Since many (most?)

PR 100

PR Social Media Media Blogger 100

Webbiquity

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. For example, “PRO: Twitter gives us a great way to leverage PR. Will Traditional, Social Media Blend? How Is PR Changing?

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa.

PR 100

PR Tools Tips Blogger 100

Marketing Insider Group

SEPTEMBER 1, 2015

Brainstorm content ideas that will resonate with your segment. Come up with content that is about them – not your product. Understanding your audience will provide valuable, sticky, and memorable content that will make them come back for more. Create the content – whether it be blog posts, white papers, etc.

Small Business Marketing 100

Small Business Marketing Social Media PR Automation 100

seo.co

DECEMBER 18, 2020

Table of Contents. + While you only checked out the first page or two of Google search results for anything about your business, the pages further down might be sprinkled with content that could prove damaging to your reputation, both on and off-line. A brand’s online reputation can win it good press or bad press.

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Webbiquity

MARCH 22, 2010

Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. Numerous bloggers have written about how to pitch blogs, such as B.L. Blog links are valuable for SEO.

Blogger 100

Blogger PR Outreach B2B Thought Leadership 100

Biznology

DECEMBER 13, 2011

” I then added , “Pitch Engine doesn’t take away the work: writing/collecting compelling copy and assets. Hire and train people based on their ability to write and their ability to connect and engage people — who like people and care about personal, human, relationships. And they do an amazing job of it.

Social Media 80

Social Media Demand Media Blogger 80

Outgrow

SEPTEMBER 8, 2022

Best practices and tips for creating SEO content in 2022. Pierre also frequently speaks at trade shows for the industry and writes for Search Engine Journal and other publications. . Saksham Sharda: And so what, according to you would be some of the best practices for creating SEO content in 2022? Saksham Sharda: Hi, everyone.

Wikipedia 98

Wikipedia SEO Work Management Marketing Management 98

Scoop.it

JANUARY 19, 2023

Getting to the top of the search results requires you to understand the core principles of SEO: Keyword research and integration Title tags optimization Meta description optimization Link building User experience optimization Content development. And that content won’t rank well because it has no unique information to offer search engines.

Traffic 91

Traffic Organization CTR Lead Scoring 91

Biznology

SEPTEMBER 18, 2013

This month, I’d like to expand the discussion into content marketing overall because the differences between content marketing and SEO aren’t all that huge. In fact, while different schools of thought exist on what content marketing actually is , I think there’s a pretty simple definition.

Content Marketing 80

Content Marketing Content Work Management Curation 80

Biznology

NOVEMBER 8, 2012

Brand marketers need the right keywords to do a better job naming products and writing messaging guides. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. Earned: Press releases, blogs, organic search, social outreach, Facebook, Twitter.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Optinmonster

MAY 27, 2020

Instead, these platforms provide affiliates with the tools they need to create content and seamlessly share referral links to their built-in audience of followers. Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. They partner with fitness vloggers to become affiliates for their brand.

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

B2B Memes

FEBRUARY 3, 2011

Commenting on a Folio: magazine blog last week, an anonymous “Exhausted Editor” bemoaned an increasing digital workload : “I’ve got enough junk to write/post/cover. I’m tired of writing the stories, cooking the meals, flying the corporate digital jet and waxing the furniture—figuratively, of course.” And yet I wonder.

Product 100

Product Blogger Press Advertising Mediums 100

NuSpark Consulting

DECEMBER 9, 2012

A quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Write a blog post providing an overview of the white paper with a link to it. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

markempa

DECEMBER 30, 2008

They used several scanning tools including TweetScan for Twitter posts, Google Alerts for industry terms, and Boardtracker.com to monitor technology forums and message boards. The team also used their blog to write stories on subjects that had the potential to go viral.     Created a LinkedIn group.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Envy

MARCH 11, 2019

Twitter: @nakedsecurity. Twitter: @TrialByTruth. Twitter: @J4vv4D. Twitter: @briankrebs. Twitter: @DarkReading. Twitter: @schneierblog. To help you stay ahead of the game, we’ve created our list of top cybersecurity resources you’ll want to check out in 2019 and outlined what each one offers. Dark Reading.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

ClearVoice

OCTOBER 9, 2018

In major cities, content marketing agencies often define and hone their practice areas, core competencies, and the industries in which they specialize. Have FOMO when it comes to your local content marketing? I like Twitter a lot, but less for “brands.” If you can be the voice of your brand, take that to Twitter.

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Buffer

APRIL 8, 2019

These three concepts can be valuable for content marketers , writers, and bloggers. Using anecdotes and stories , marketers can connect with their audience, adding a human element to content. Get your readers involved by asking them questions or looking for their ideas on certain issues and engage them with interactive content.

Planning 87

Planning Paid Search Agency Social Media Transparency 87

B2B Memes

MARCH 11, 2011

Though it’s true that the trade press in general is decidedly behind the curve in this respect, there are notable exceptions. Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. I do manage RD+B ’s Twitter account plus my @MaureenEditor account.

Ethics 100

Ethics Social Media Media B2B 100

KEO Marketing

NOVEMBER 18, 2015

You published a press release, reached out to media contacts, or designed a campaign that attracted attention from networks and publishers. People are using social media – not just traditional media – to consume content that is relevant to them. Nowadays, brands aren’t the only ones who publish content. The reason?

Public Relations 48

Public Relations Social Media Media PR 48

Ambal's Amusings

APRIL 29, 2010

How should marketers leverage content? Which content should be free? Which content should be gated to genereate leads? Blog Marketing Interactions Twitter Ardath421. In my opinion, all content should accomplish either lead generation or play a role in creating momentum toward purchase. " Ardath Albee's Bio.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Hubspot

NOVEMBER 18, 2015

But every marketer should be able to write -- and, more importantly, every marketer can write. It's just a matter of finding the writing environment that works best for you, expanding your vocabulary, asking for feedback (and listening to it), and practicing. The 31 Best Tools for Improving Your Writing. 1) Daily Page.

Tools 28

Tools Best Practices Template Peer-to-peer 28

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Buffer

JULY 29, 2019

I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings. Take them for a spin, and let me know which ones are most beneficial for you and your content! Hubspot’s Marketing Grader. MetaTags.io.

Social Media 72

Social Media Social Marketing Media Dwell 72

Hubspot

AUGUST 19, 2015

Content marketing takes time, effort and dedication. But you’re pressed for time everyday. You can’t seem to get around to everything on your to-do list -- much less invest the time required for effective content marketing. Yes, it would be great if you could spend hours on content marketing everyday. Write Blog Posts.

Work Management 28

Work Management Content Marketing RSS Content 28

Biznology

JULY 16, 2013

The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo! know about you. Yeah, that’s a lot of work.

Social Media 80

Social Media Media Internet Marketing Google 80

Convince & Convert

JULY 17, 2015

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Once a big-time marketer who did plenty of his own blogger outreach , now James is an influential blogger himself.

Blogger 149

Blogger Planning Outreach Press 149

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? If you are not a professional copywriter, coming up with new content regularly can be a difficult task.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. 4S23bzPh3e.

Outreach 98

Outreach Social Media Media CAN-SPAM 98

MLT Creative

FEBRUARY 8, 2011

If you must have every post approved by PR, HR, legal and the janitorial staff, or if your boss is determined to use the blog as another way to post press releases, the content is probably going to end up a little bland, right? Content: Is your brain feeling empty these days? He is the author of The Tao of Twitter.

B2B 40

B2B Webinar Metrics Blogger PR 40