Remove persona
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34 Compelling Content Marketing Stats and Facts

Webbiquity

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? And use video. Want to know more?

Stats 100
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. alone boasts approximately 32 million bloggers as of 2022.

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52 Gen Z Stats Marketers Need to Know in 2020

Hubspot

When some business experts, bloggers, and journalists write about Gen Z entering adulthood, it sounds like they're talking about an incoming natural disaster. To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations.

Stats 101
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B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity

But the biggest trend (both in terms of input from influential B2B bloggers and recent research) is the shift from focusing on quantity to quality in B2B content marketing. They’re adopting buyer personas , content targeting and matching content to stages of the buying cycle.

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5 Ways to Feature Customers in Your Content

ClickDimensions

As you plan your content marketing initiatives, consider how you can incorporate those satisfied customers into your content to generate interest and increase social proof. An oldie, but a goodie, case studies are an effective way to incorporate your customers into your marketing content. Case studies. Profile pieces.

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14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. 91% of B2B marketers use content marketing ( source ). 82% of B2B Marketers are increasing content production in the next 12 months ( source ). 91% of B2B marketers use content marketing ( source ).

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8 Ways Marketers Can Leverage Social Media to Meet Business Objectives

Hubspot

billion to be exact), sharing business-related content on your preferred platforms will likely expose you to new customers. Learn About Your Personas. If your overall business goal is to learn more about your target markets or buyer personas, using different social media sites can help you do this.