Buzz Marketing for Technology

APRIL 6, 2008

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Blogger 100

Blogger Copyright Buzz Privacy 100

Convince & Convert

JULY 8, 2014

Brands are spending millions of dollars and countless hours producing content in an effort to vie for their customer’s attention. According to a study by Content Marketing Institute and MarketingProfs , B2C companies currently spend about a quarter of their budget on content marketing and 60% have plans to increase those budgets next year.

Top of Funnel 167

Top of Funnel Brand Identity Branding Content 167

seo.co

MAY 2, 2021

Without these tools, you might get stuck in an endless cycle of writing content , getting permission to post on other sites, and getting rejected hundreds of times over until something sticks. See which websites are linked to which content. This tool is a must-have for SEO link building and content marketing campaigns.

Budget Programs 98

Budget Programs Link Building Software Lead Scoring 98

seo.co

JUNE 16, 2021

That’s why Google’s algorithm is designed to identify signs that a site’s content truly is authoritative. When other authoritative publishers link to your content on a regular basis, it signals to Google that your content is valuable. One way it does so is by essentially evaluating a site or page’s backlink profile.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Convince & Convert

MAY 30, 2013

As noted in the gallery, Coach is using Olapic to secure permissions for the crowd sourced images. The campaign follows the continuing trend of brands encouraging and celebrating user-generated content. Coach Admires The View From Above is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Blogger 133

Blogger User-Generated Content Social Media Twitter 133

Martech Advisor

FEBRUARY 10, 2020

A content management system (CMS) is a software platform that enables users to add, publish, modify, and manage website content without requiring users to have specialized programming knowledge. CMSs have simplified content and website management while providing robust security, on-page SEO, and automation features.

CMS Development 62

CMS Development Enterprise Management Marketing Management Marketing Automation Services 62

Only B2B

JANUARY 26, 2018

Weighting Content Syndication and Plagiarism. Just as I was browsing LinkedIn today, I stumbled on a post complaining about how someone stole their content and re-posted it without giving any credit. According to a research conducted by Raven tools on 200 million page crawls, 29% of the pages had duplicate content issues.

Lead Scoring 87

Lead Scoring Lead Ranking CAN-SPAM Copyright 87

B2B Marketing Traction

AUGUST 19, 2013

Photos and images that pop are a must for eye-catching blog posts, but bloggers must take care to 1.) only use images for which the author has provided express use permission and 2.) When I write a blog post, I go to Flickr to search for a photo or image that I can use with permission of the creator or owner.

Copyright 100

Copyright Eye-Tracking Display Blogger 100

Convince & Convert

JANUARY 6, 2016

User-Generated Content. Whether your client sells surfboards or custom crystal jewelry, they could definitely take advantage of user-generated content to showcase merchandise without looking promotional. Three famous bloggers were chosen to decorate three sidecars. Great examples include Instagram photos or Vine videos.

Marketing Strategy 113

Marketing Strategy Marketing & Strategy Advertising Agencies Business 113

Convince & Convert

AUGUST 8, 2013

With more than 40 varieties alone from General Mills to share content from, frequently featured cereals include Cheerios, Cinnamon Toast Crunch, Cocoa Puffs, Cookie Crisp, Life, Lucky Charms, Trix, and more. But still, how many competitors would even consider it in the name of interesting content?

Communities 140

Communities Social Media Storytelling Media 140

NuSpark Consulting

DECEMBER 9, 2012

A quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well. Make sure the release includes links to your website and other appropriate content.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Webbiquity

MARCH 13, 2019

These sites are also places where your followers will promote your content and where someone else might find your content and link to it. This makes it easy for our readers to share our content on these sites. It is reprinted and updated with permission. This article was originally published on HubSpot by Pete Caputa.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Navigate the Channel

MAY 24, 2023

(Always get your beta testers’ permission to use their comments.) You may have already compiled your mission/vision statements and your ever-relevant “About Us,” but bloggers and journalists (still!) Keep your business backgrounder content to just the facts, arranged in order of importance.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Hubspot

APRIL 18, 2018

When founders and photographers, Allie and David, noticed how challenging it was for businesses, bloggers, and creatives to find free high-quality images that fit their "vibe and tribe," they stepped in. Like the images, the video content contains no copyright restrictions, and can be easily downloaded on its Vimeo account.

Paid Content 101

Paid Content Copyright Best Practices Startups 101

SmartBug Media

AUGUST 8, 2019

Content was updated August 8, 2019. Your press kit should contain all of the content a reporter, producer, or blogger might need to tell your brand story within their coverage area. The content will vary depending on what industry you’re in, the size of your business, and the type of media you’re targeting for coverage.

Press 85

Press Digital Asset Management PR Case Studies 85

Hubspot

SEPTEMBER 18, 2018

Many beginning bloggers turn to the image search in Google. Creative Commons is a not-for-profit organization that allows photographers and visual artists to properly label their content for reuse by others. Business bloggers: Pay attention to this license. NonCommercial.

Creativity 73

Creativity Copyright Blogger Landing Pages 73

Marketing Insider Group

JANUARY 11, 2011

The term “all rights reserved&# or a trademark is commonly used by the owner or author of an original piece of work to identify that the author is providing notice that they hold all the rights to that content, its distribution and derivatives of the work. This allows the artist to potentially see a wider distribution of their content.

Copyright 100

Copyright Social Media Media Blogger 100

B2B Memes

NOVEMBER 8, 2010

One of the hottest Internet memes last week was the story of how blogger Monica Gaudio complained to a print magazine, Cooks Source , that it had used her work without permission and got told that, really, she should be grateful to have it stolen. Yes, your content will get ripped off by others, sometimes subtly, sometimes not.

Copyright 100

Copyright Ethics Viral Marketing Internet Marketing 100

Chris Koch

AUGUST 23, 2011

It’s easier for tweets to flow across all the various social networks because of their short nature and the fact that they usually contain links to longer content that can show up on Facebook and G+. There are only two types of content in social media. There are only two types of content in social media. to explain it.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

Chris Koch

AUGUST 23, 2011

It’s easier for tweets to flow across all the various social networks because of their short nature and the fact that they usually contain links to longer content that can show up on Facebook and G+. There are only two types of content in social media. There are only two types of content in social media. to explain it.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

LeadSquared

FEBRUARY 10, 2016

Last week, we had a chance to discuss with our webinar audience, their challenges in content marketing, and the changing trends in 2016. Storytelling in Content Marketing. There are many BFSI companies doing a great job at content creation – ScripBox is a good example. Content Marketing 2016 & SEO.

FAQ 52

FAQ Webinar Metrics Trends Content Marketing 52

SmartBug Media

APRIL 9, 2019

How to Empower Your Employees to Become Bloggers and Content Creators. Social proof is when other companies that appreciate your products or services share their experience through content. You’ll need to find time to interview a client for the piece of content. How to Write SEO-Friendly Blog Posts.

Marketing Analytics Tools 69

Marketing Analytics Tools Paid Search Agency Inbound Marketing User-Generated Content 69

Valasys

MARCH 26, 2020

Negative SEO can be defined as a group of deteriorative strategies that your competitors may conspire to lower the ranking of your website and pieces of content on Search Engine Result Pages (SERPs). Read more on 10 Benefits of Employing a Powerful Content Syndication Strategy.

SEO 59

SEO Tips Lead Scoring Lead Ranking 59

Anything Goes Marketing

SEPTEMBER 6, 2006

This is no different from a marketer saying "Where am I going to get quality content for our email newsletter." The response I received was "I don't have the resources to create this content". You would be surprised (perhaps shocked) at all of the great content that you already have on your blog that you can reuse.

Tips 100

Tips Content Trade Show Lead Generation 100

Chris Koch

SEPTEMBER 18, 2009

Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. Permission model. You search for people you know and you ask their permission to start a relationship. Then you need to get those people’s permission to build your network further. Viral model.

Social Media 100

Social Media Viral Marketing Tools Media 100

Chris Koch

SEPTEMBER 18, 2009

Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. Permission model. You search for people you know and you ask their permission to start a relationship. Then you need to get those people’s permission to build your network further. Viral model.

Social Media 100

Social Media Viral Marketing Tools Media 100

Optinmonster

SEPTEMBER 30, 2022

For example, you can use this email subject line and highlight a blog post if you’re reaching out to a blogger to build backlinks. What could be the contents of this email? Permission to close your file.”. You can motivate sales prospects to take action by asking permission to close their file.

Urgency Marketing 89

Urgency Marketing Open Rate Case Studies Click Rate 89

Hubspot

OCTOBER 2, 2018

I’m a content strategist on HubSpot’s SEO team, which means GSC is particularly useful to me. Setting up owners, users, and permissions. You need “edit” permission in GA for this option.). You need View, Edit, and Manage container-level permissions in GTM for this option.). GSC users, owners, and permissions.

Marketing Analytics Tools 97

Marketing Analytics Tools Google CTR Domain 97

Hubspot

JUNE 2, 2011

Blogger outreach. For social media and email to work together , you need to provide compelling content that makes them want to subscribe for more. Social media content is the foundation of what you're doing publicly, and then email content is the first layer of premium content that you can deliver.

Blogger 28

Blogger Social Media Outreach Media 28

Convince & Convert

AUGUST 30, 2011

One fan wrote to prince.org: “The more I think about it, I say just drop him, remove all content, let him have his way. What if a more influential blogger or a journalist reads a small site and picks up the story? An excerpt of Welcome to the Fifth Estate was reprinted with permission by Geoff Livingston and Bartleby Press.

Work Management 130

Work Management Copyright Blogger Press 130

Convince & Convert

SEPTEMBER 22, 2010

Recent research from ExactTarget (a Convince & Convert client) found that only 30% of consumers clicking “like&# on Facebook believe that action gave the liked company permission to market to the consumer. And, you need to start unifying your content strategy across all channels.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Convince & Convert

JANUARY 8, 2012

I even folded pages and stapled them at a crude attempt at laying out content. We want to get a process down that turns your blog into a content marketing machine. There are three core ingredients in the special sauce that is a multi author blog: contributors , content , and editing. Identify Ideal Contributors. Thank them.

Work Management 127

Work Management Marketing Management Tools Guidelines 127

Hubspot

FEBRUARY 26, 2019

In 1997, Jorn Barger, blogger for Robot Wisdom, coined the term "weblog" , which was meant to describe his process for "logging the web" as he surfed the internet. A wiki is a collaborative space where anyone who visits the site can edit, share, or publish content -- Wikipedia is one of the most popular examples of this.

Wiki 100

Wiki Top of Funnel Lead Scoring Lead Ranking 100

seo.co

FEBRUARY 18, 2021

When a new patient has already engaged with your content, read what you’ve written, and heard you share thoughts and ideas on relevant issues, there’s already a level of trust and preeminence established before they ever sit in the chair. A well-designed blog compliments your content, it doesn’t distract. Trust and preeminence.

SEO 69

SEO Marketing Websites Tips Peer-to-peer 69

Hubspot

OCTOBER 14, 2015

Content is king, but it’s a noisy world out there. For those in the nonprofit space, it is enough of a challenge creating the content that tells your story, to say nothing about then getting that story heard. Let’s unpack some strategies that can help you make the most out of your content. Be an Editor Instead of a Writer.

Advertising Mediums 28

Advertising Mediums Content Ad Frequency Blogger 28

Writing on the Web

JULY 28, 2010

How are you using client recommendations in your online content marketing ? Or are they a major part of your content creation strategies? Do you capture positive email comments from clients, get permission to use them? Blog this on Blogger. 3 Biggest Challenges for Online Content Marketing? Share this on Bebo.

Ning 100

Ning Trigger Marketing Digg Buzz 100

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. The key is figuring out the best way to present and share it.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40