KoMarketing Associates

JANUARY 19, 2016

From the stats I’ve come across recently, starting a content marketing program or ramping up content efforts seems to be a common business resolution for 2016. If you’re looking for some ideas of things to include in your content marketing proposal, you’ve come to the right place. Data Gathering and Discovery.

Marketing Proposals 120

Marketing Proposals Content Marketing Planning Budget Programs 120

ClearVoice

SEPTEMBER 3, 2020

In 2014 I was in my element when I landed a brand new role as a content manager at a B2B marketing agency. I still remember bragging about my dream job to my family, friends, and peers, declaring with pride: “I’m a content manager!”. What the hell is content?”. Content is being mass-produced. What is content marketing?

Top of Funnel 124

Top of Funnel Work Management Marketing Management Paid Search Agency 124

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. Maybe you prefer a curated sales newsletter delivered straight to your inbox each day. No matter how you prefer to consume your sales content, we’ve got a little something for everyone. Contents 1. Stats Around Video Engagement 2.5

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

Hubspot

OCTOBER 10, 2019

Did you know that brands who use blogging as part of their content marketing strategy gain 67% more leads than those that don't? We've learned how to harness the power of SEO and research to give our readers valuable content while also generated large amounts of organic traffic at the same time.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

SendX

APRIL 1, 2019

It is a list of people who’ve signed up willingly to receive your e-newsletters or any other e-communication you may plan to send them. No one wants to spend time filling out government-level forms to sign up for a newsletter or an update. Apparently, a simple “Submit” or “Register” for the newsletter is not going to cut it.

Ad Building 162

Ad Building Marketing & Strategy Opt-out Opt-in 162

Single Grain

SEPTEMBER 10, 2019

Content marketing has been growing exponentially in popularity and there are now over 500 million blogs on the Internet (1.6 As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. Try a content writing service like EssayGeeks.

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Single Grain

SEPTEMBER 11, 2019

This post on pillar content has been updated for 2019 and beyond. It’s no secret that publishing blog posts or articles on your business website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. What Is Pillar Content? NOW WITH MORE!

Paid Content 111

Paid Content Top of Funnel Lead Scoring Lead Ranking 111

B2B Marketing Zone Posts

AUGUST 3, 2010

But that’s content for another blog post. Dig Deep with B2B Buyer Personas - The Content Factor , July 6, 2010 Every B2B marketer I talk to is on board with the concept of user personas to guide their web content strategy. The results are paying off in content that truly speaks to the buyer.

Ning 40

Ning Paid Content Facebook Sales Management 40

Single Grain

MARCH 27, 2020

This blog post on content ideation has been updated and vastly expanded for 2020! Effective content marketing is a long-term strategy. Companies that enjoy the highest ROI on their content marketing investment typically publish quality content consistently over long periods. 2) Expand Existing Content.

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

SendX

APRIL 1, 2019

If you’ve been sending out emails that aren’t opened or need to make an email strategy stat, it’s time to do away with old-school game plans and build an email list from scratch. It is a list of people who’ve signed up willingly to receive your e-newsletters or any other e-communication you may deign to send them. billion by 2019.

Ad Building 30

Ad Building Marketing & Strategy Opt-out Opt-in 30

Convince & Convert

OCTOBER 14, 2015

If you’re blogging, sharing your content on social media just makes sense. So I researched the heck out of the topic to really understand the best seven-step, data-driven formula to create consistent content and set up a social media schedule that will help you reach your goals. Publish Better Content Than Anyone in Your Niche.

Traffic 159

Traffic Social Media Custom Publishing Marketing Analytics Tools 159

Single Grain

OCTOBER 16, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: How to Write Lead Nurturing Content: 7 Proven Tactics. SEO places a premium on high-quality content that's updated regularly. Click here to download your free guide right now!

Business Blogging 73

Business Blogging Linkbait Business Marketing Budget 73

Hubspot

MARCH 30, 2014

Educational Content. How to Create a Fantastic Email Newsletter [Checklist]. Sending an email newsletter requires juggling a lot of moving pieces. If you plan on sending email newsletters next month, make sure you abide by the checklist offered in this blog post so you don’t miss any crucial steps. Quick & Easy.

Hubspot 28

Hubspot Marketing Budget Creation Buyer Personas Blogger 28

Hubspot

FEBRUARY 11, 2013

5) Make it difficult for people to share your content. Write really awesome content that people naturally want to share, but don't optimize that content for social sharing by adding sharing links to landing pages, blog articles, and ebooks to make it even remotely easy for them. Make your content really vague.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28