Scoop.it

NOVEMBER 28, 2019

” When we talk about content marketing, this thought experiment makes a lot of sense. If we create a piece of content, but it wasn’t seen by many people—or any at all—can it make any impact at all? So when we talk about curated content, it’s even more likely to completely skip out on content promotion efforts.

Distribution 63

Distribution Curation Content Newsletter 63

Hubspot

JUNE 16, 2020

For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? Many marketers agree — blogging is an important part of their content strategy. Blogging does way more than populate your website with content. When you blog for customers, you're not only providing useful content.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. We add more information to our content to make it better and more relevant. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Optinmonster

JULY 12, 2021

Before we get started, let’s get clear on how bloggers actually make money. Promoting your own products or services. Here’s how it works… Everything starts by choosing from one of OptinMonster’s 50+ pre-made templates: These were designed to look great across all devices and they’re fully responsive.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Martech Advisor

FEBRUARY 10, 2020

A content management system (CMS) is a software platform that enables users to add, publish, modify, and manage website content without requiring users to have specialized programming knowledge. CMSs have simplified content and website management while providing robust security, on-page SEO, and automation features.

CMS Development 62

CMS Development Enterprise Management Marketing Management Marketing Automation Services 62

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. No matter how you prefer to consume your sales content, we’ve got a little something for everyone. Contents 1. LinkedIn Sales Solutions 3.4 LinkedIn Sales Solutions 4.6 Like, a lot. Let’s dive in, shall we? Full Funnel 1.5

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Directive Agency

MAY 24, 2017

Sometimes creating content is easier said than done. Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. If you find that you can’t get a handle on consistently creating and publishing content , this post is for you. Create Writer’s Templates.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

Webbiquity

JULY 5, 2022

Share Your Content on Social Media for Free Exposure. Sharing your content on social media provides no-cost (though not no-effort) exposure for your brand. Create and share useful, thought leadership content. An endless stream of self-promotion will get your brand nowhere (except muted and blocked).

Promotion 333

Promotion Spending Marketing Budget Tactics 333

Webbiquity

OCTOBER 19, 2012

Will the content have a first or third person perspective? Do you want to build relationships with other bloggers and develop an authoritative voice in the blogging community? Establishing partnerships with other bloggers. Choose a domain name that represents the content and focus of your blog. Promote Your Content.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Hubspot

FEBRUARY 1, 2021

The people who register for your event first will be among your biggest supporters — that means they're also good candidates to write blog posts for you to help promote the conference. They can use outlets such as Medium , LinkedIn, and even their own company blog to write about their experience or expectations for the event.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Optinmonster

AUGUST 8, 2022

Whether you’re an entrepreneur, small business, service provider, blogger, or eCommerce store, a challenge funnel can take your list-building to the next level. Create Your Content. Step 3: Create Your Content. As always, the challenge content should be aligned with the goals for your business and your audience.

Top of Funnel 86

Top of Funnel Digital Marketing Funnels Marketing Funnels Sales Qualified Leads 86

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

ConvertKit

APRIL 21, 2019

How valuable is the content you provide? Your target audience gets to decide how valuable your content is. Once we’ve identified this, along with their key pain points, we can inch closer to providing more value with our content. Content upgrade. Content upgrades can improve your blog conversions by as much as 20-30%.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

Convince & Convert

DECEMBER 14, 2015

Remember that time when you wrote content to promote a new product the day before it launched? What if you could seriously get ahead with your content strategy to actually plan your work, then work your plan? What if you could seriously get ahead with your content strategy to actually plan your work, then work your plan?

Planning 109

Planning Content Work Management Custom Publishing 109

ConvertKit

APRIL 21, 2019

How valuable is the content you provide? Your target audience gets to decide how valuable your content is. Once we’ve identified this, along with their key pain points, we can inch closer to providing more value with our content. Content upgrade. Content upgrades can improve your blog conversions by as much as 20-30%.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

KoMarketing Associates

DECEMBER 14, 2015

STRATEGIC CONTENT MARKETING. “The most effective marketing tactic I have seen work for many brands is taking a strategic approach to content marketing. It starts with creating a simple content marketing mission statement. I built a content experience to focus on gaining subscribers.” SOCIAL MEDIA MARKETING.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Include the URL on business cards, brochures, your corporate PowerPoint template, trade show booth signage, etc. Use Twitter.

RSS 100

RSS Digg Tagging SWOT 100

Ontraport

APRIL 14, 2021

In the Awareness sub-stage, your potential leads have likely already been exposed to your brand, and your new goal is two-fold: You want them to click on your ungated (or free) content so they’ll be added to your retargeting list, and you want them to begin to view you as a reliable source of information.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

CoSchedule

JUNE 29, 2022

table of contents]. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template. Media Companies: Media companies and bloggers are some of the heaviest publishers of Twitter content. CoSchedule Content Calendar Social Media Engagement Analytics. Read on for a full report.

Twitter 52

Twitter Analysis Research Best Practices 52

Optinmonster

MAY 8, 2023

Bloggers like Pioneer Woman are perhaps the original online entrepreneurs. They earn money through advertising or sponsored content. Both affiliate marketing and influencing require you to create content consistently and build an audience. This could be eBooks, worksheets, templates, and online courses.

Paid Content 64

Paid Content Work Management Marketing Management Business 64

Webbiquity

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

Linkedin 332

Linkedin Marketing Strategy Marketing & Strategy B2B Marketing 332

Ontraport

APRIL 14, 2021

In the Awareness sub-stage, your potential leads have likely already been exposed to your brand, and your new goal is two-fold: You want them to click on your ungated (or free) content so they’ll be added to your retargeting list, and you want them to begin to view you as a reliable source of information.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

Writing on the Web

JUNE 23, 2010

Depending on the theme you’re using, it may be easy or very difficult to create a page template that hides the header, navigation menu and sidebar(s) for the handful of specialty pages you want to create. Blog this on Blogger. Share this on LinkedIn. Promote this on Orkut. Share this on Bebo. Add this link to Box.net.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Optinmonster

JUNE 5, 2023

You can use OptinMonster to automate marketing for bloggers, eCommerce, service providers, and any other kind of small business you can think of. This allows you to automatically show the right messages to customers based on their engagement with your content. You can also set up social retargeting based on behavior.

Marketing Automation Services 59

Marketing Automation Services Work Management Marketing Management Small Business Marketing 59

SpotMe Blog

JUNE 2, 2021

Business-to-business (B2B) lead generation is the process of identifying potential business customers and attracting their interest through cold calling, content marketing, and other sales and marketing tactics. Find bloggers out there who follow and write about your industry. Exploring ways for your company to take on hybrid events?

Webinar Metrics 52

Webinar Metrics Lead Generation Paid Content Lead Scoring 52

Hubspot

JANUARY 10, 2014

You may be thinking, "Of course I use social media to promote my marketing campaign!" The key to strategically using social channels is tailoring your content to what works in each channel," says Shannon Johnson, content strategist at HubSpot. "The Showing your content in different forms will appeal to a larger set of people.

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

Sprout Social

APRIL 12, 2017

That’s why it’s important to dissect the essential metrics to know if your content resonates with your audience. Track valuable Instagram metrics such as: Likes Received: Total number of likes for Instagram content within a set time. Comments Received: Total number of comments for Instagram content within a set time.

Planning 68

Planning Paid Search Agency Budget Programs Communities 68

Hubspot

FEBRUARY 6, 2019

LinkedIn Jobs. Mashable isn't just a mashup of news content you need to know about today. The AMA is a well-known and respected marketing association that publishes content and hosts networking and teaching events that keep members up to date on what's going on in the world of marketing. LinkedIn Jobs. Best Job Sites.

Best Practices 52

Best Practices Startups Inbound Marketing Linkedin 52

Optinmonster

JULY 7, 2023

Bloggers were some of the first online businesses, and blogging is still a viable business model today. The most successful bloggers can even blog as their full-time job. You’ll learn how to build your blog website, create and promote high-quality blog content, and make money from your blog. Sounds good?

Paid Content 83

Paid Content Blogger Domain Advertising Agencies 83

Hubspot

OCTOBER 27, 2016

1) What are you promoting? Maybe you have a looming product launch to promote, a holiday special, or a particular piece of content to get in front of the public eye. In any case, knowing what you’re promoting should run in tandem with your social media schedule. 4) What can your audience do with what you’re promoting?

Social Media 28

Social Media Planning Media Buyer Personas 28

Optinmonster

APRIL 27, 2020

The truth is that if you want new leads, you need to learn how to promote a product to maximize conversions. That’s why we’ve created this list of 15 of the best strategies to promote your product. The Crucial Ingredient Before You Promote Your Product. How to Promote a Product: 15 Strategies. Pre-Sell Page.

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

Hubspot

JANUARY 19, 2015

Today, marketers are feeling the pressure to pump out more and more content to get noticed -- plus it''s got to be readable, engaging, and shareable. You need to dedicate more time to researching and write the best and most engaging content you can. Create evergreen content. Quite the opposite. 2) Social Media Posts.

Content 28

Content Webinar Metrics Template Social Networks 28

Optinmonster

JANUARY 14, 2024

It offers a user-friendly interface and powerful features to optimize website content for search engines. AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Optinmonster

FEBRUARY 10, 2024

How To Grow Your Blog Make Your Site Easy to Use Speed Up Your Site Create Crave-Worthy Content Build Engagement Optimize Your Content For Search Engines Build Your Subscribers Get Social Media Savvy Get Networking Submit Your Work to Content Curation Sites 1. Provide a range of content. Don’t forget the search box.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Hubspot

AUGUST 13, 2012

We're going to share some of our secrets with you that have helped drive our ticket sales for INBOUND 2012; hopefully these will help you promote your next event, too! To promote INBOUND 2012, we had the first person to register for this year's conference write a blog post. 4) Don't just promote your conference; promote the location!

Conference 28

Conference Paid Search Agency Urgency Marketing Pricing 28

Hubspot

JULY 27, 2012

When done right, automation can make your social media marketing more efficient and effective, allowing you more time to develop and execute other marketing campaigns and promotions. Our social media publishing template recommends starting with 8 tweets a day, 4 Facebook updates, 3 LinkedIn updates, and 4 Google+ updates.

Social Media 28

Social Media Automation Ad Frequency Paid Search Agency 28

Optinmonster

JANUARY 14, 2024

It offers a user-friendly interface and powerful features to optimize website content for search engines. AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52