Hubspot

DECEMBER 14, 2018

If you’re a blogger, it’s probably safe to assume you want a website that's equally as stylish, unique, and high quality as the content you share. The 15 Best Free WordPress Themes for Bloggers in 2019. Key Takeaways: Gallery options to pair written content with photos and video. Kale is built for food bloggers.

Blogger 90

Blogger Best Practices Display Merchandising 90

Hubspot

JULY 11, 2017

With speakers from HubSpot, Canva, LinkedIn and more, we're covering everything from how marketing and sales has changed, to in-depth workshops on improving your SEO strategy, and talks on how to turn your web traffic into leads and customers. JAMES GILBERT, HUBSPOT. James Gilbert is HubSpot's Head of Marketing for the APAC region.

Hubspot 69

Hubspot Demand Generation Agencies Work Management Top of Funnel 69

G2M Solutions

JUNE 29, 2020

This is written by guest blogger Matthew Howells-Barby, Senior Director of Acquisition at HubSpot and a partner at Traffic Think Tank. At HubSpot, blogging is our primary source of traffic. Why is this true? After all these years, how can our blog still be a top source of business?

Lead Scoring 77

Lead Scoring Lead Ranking Google Hubspot 77

SendX

MARCH 18, 2021

It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” They give you your email addresses when they subscribe to receive your content or opt in, usually on your website. Other times you’ll be providing your information in exchange for a piece of free content, like an eBook.

Email Marketing 228

Email Marketing Planning Landing Pages Advertising Agencies 228

Hubspot

MAY 28, 2018

A lot of marketers want to know: how does HubSpot optimize for search? At HubSpot, our blogging team realized this shifting behavior, so they altered our blog strategy to focus on topic clusters , instead of specific keywords. While it can be time-consuming to reorganize your content, the payoff is huge.

Lead Scoring 77

Lead Scoring Lead Ranking Hubspot Google 77

Optinmonster

APRIL 4, 2024

Segmentation : Email segmentation is absolutely key to sending relevant content to your target audience. And it’s even better if you can test your sender names and email content. HubSpot HubSpot combines the power of CRM software with email marketing. How to Choose the Best MailChimp Alternative 1.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Zoominfo

SEPTEMBER 16, 2020

Author and blogger Seth Godin describes a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”. Different content does well on different channels, i.e But how does this connect to B2B brand development?

Brand Identity 261

Brand Identity Branding B2B B2B Sales 261

Hubspot

FEBRUARY 6, 2019

When Orbit Media Studios decided to research how business bloggers go about doing their thing in 2014, it wasn’t intended to be a one-and-done project. Because successful inbound marketers thrive when they master content marketing and, of course, blogging is an all-important cornerstone for most strategies.

Blogger 68

Blogger Correlation Business Comparison 68

Convince & Convert

JANUARY 31, 2024

You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Find content creators on freelance platforms like Upwork and Fiverr.

Social Media 126

Social Media Efficiency Work Management Marketing Management 126

Webbiquity

NOVEMBER 28, 2023

Pushy” Sales Experience According to a survey by HubSpot, buyers are looking for sales reps who listen to them and are not “pushy.” Image credit: HubSpot No one likes to be pressured. Additionally, tools like Salesforce and Hubspot make detailed metrics accessible. Especially not seasoned business professionals.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

Planning 145

Planning Research Tools Best Practices 145

Optinmonster

MARCH 22, 2024

With no clear consensus from the content marketing community, how are you supposed to decide what to do with the comments on your own blog? The Debate The reasons why you may want to allow blog comments or not is summarized nicely by popular bloggers Pat Flynn and Everett Bogue. Here’s a quick breakdown of what each had to say.

Correlation 74

Correlation Lead Scoring Lead Ranking Traffic 74

B2B Memes

AUGUST 31, 2010

It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. But for lots of B2B bloggers, the logical connection is less important than the personal one. It can be an effective approach, but it’s not without landmines.

Blogger 100

Blogger Personalization B2B Comparison 100

Hubspot

APRIL 12, 2021

A few years ago, I got hired as a content marketer at a small web design company. I was a proud English graduate who had no idea how to make it successfully as a content marketer. Fortunately, I've picked up some critical skills over the years that've enabled me to grow as a content marketer. Content Marketing Skills.

Content Marketing 100

Content Marketing Copywriting Work Management Marketing Management 100

The Effective Marketer

MARCH 10, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How Everybody Wins with HubSpot’s Funding As everyone in the marketing industry surely knows by now, HubSpot raised $32 million in additional funding. Everyone Wins But it also means something else.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

Atomic Reach

JANUARY 3, 2019

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. For the foreseeable future, content will remain as king. For the foreseeable future, content will remain as king. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Webbiquity

APRIL 3, 2018

Organic search accounts for a third of all traffic to B2B websites on average, according to HubSpot. Content that is original and reflects deep subject matter knowledge will (almost) always outrank incoherently organized content cobbled together by duplicating ideas from various sources. Search rankings matter.

Keywords 248

Keywords SEO Wikipedia Fulfillment 248

Convince & Convert

JANUARY 28, 2014

They needed the statistic within two hours for use in an important piece of long form content. As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. I didn’t have access to any paid research resources like JSTOR or a real library. Sounds easy right?

Statistics 132

Statistics Content Marketing Paid Search Agency Stats 132

Hubspot

JUNE 16, 2020

For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? Many marketers agree — blogging is an important part of their content strategy. Blogging does way more than populate your website with content. When you blog for customers, you're not only providing useful content.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

MARCH 19, 2015

After listening to Herold explain this concept on The Growth Show podcast , I decided to give it a try on behalf of the HubSpot content team. She mentioned a specific blogger who would get angry when she’d be scooped by a commercial blog. My content strategists had evolved into research analysts. Destination: 2018.

Hubspot 28

Hubspot Cable Blogger Content 28

SmartBug Media

APRIL 1, 2020

WordPress HubSpot Wix Squarespace Shopify. For example, the free HubSpot plugin helps you generate leads for your website. This is the free, non-profit, open-source WordPress content management system (CMS) that anyone can install and use. HubSpot CMS. Best Website-Building Software. WordPress Pricing.

Work Management 134

Work Management Budget Programs CMS Development Marketing Management 134

Martech Advisor

FEBRUARY 10, 2020

A content management system (CMS) is a software platform that enables users to add, publish, modify, and manage website content without requiring users to have specialized programming knowledge. CMSs have simplified content and website management while providing robust security, on-page SEO, and automation features.

CMS Development 62

CMS Development Enterprise Management Marketing Management Marketing Automation Services 62

ClearVoice

JUNE 4, 2020

’ Consider for a moment how this relates to your content creation and marketing efforts. A full 1 in 4 content marketers say that one of their biggest obstacles is an inability to develop compelling content ideas. Consider how you can improve your marketing efforts by delighting your audiences with memorable content.

Content 119

Content Storytelling Planning Video Marketing 119

Mailmunch

MAY 4, 2021

Although I totally agree with the idea of producing link-worthy content (linkable assets) and sharing them with people, I believe that today’s blogging sphere is more competitive to be handled only by link-worthy content. Content marketing in general is extremely dependent on good relationships. . 2- Start with great content

Link Building 52

Link Building Outreach Ad Building Paid Search Agency 52

Hubspot

MARCH 4, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available, some free or cheap and some very expensive. The 19 Best Content Marketing Tools in 2019.

Marketing Automation Services 77

Marketing Automation Services Budget Programs Work Management Tools 77

Engagio

SEPTEMBER 8, 2021

As the Chief Marketing Officer at HubSpot, Kipp Bodnar sets the company’s global inbound marketing strategy to drive awareness and demand for HubSpot’s suite of inbound marketing and sales products. So, it’s almost like you can’t operate in a vacuum anymore. .” – Jon Leiberman | VP, Content, Demandbase.

Account Based Marketing 71

Account Based Marketing Inbound Marketing ABM DemandBase 71

Oktopost

DECEMBER 5, 2022

Extend your content marketing reach. SEO and SMM work with content and can be effectively combined for content marketing. According to HubSpot , around 16% of an average website’s traffic comes from social media. Sharing content on social media provides that opportunity. Extend your content marketing reach.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Hubspot

MARCH 23, 2020

As a content creator, I'm predictably an avid content consumer as well. With my love of content and travel, I often find myself pouring through travel blogs looking for the best way to plan a trip and the best activities to do in a country. One thing that makes that easy is content aggregation.

Aggregators 92

Aggregators Planning Curation Content 92

SmartBug Media

MAY 12, 2022

Inbound content combines creativity and expertise, and it’s driven by data that gives the information you need to develop a strategy to meet and exceed your goals. Create great content that draws people to you. As more and more people find and benefit from your content, your online presence begins to grow. Social media.

Inbound Marketing 105

Inbound Marketing Marketing Strategy Marketing & Strategy Paid Search Agency 105

Hubspot

OCTOBER 13, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. This is what we call creating a surround sound content strategy for your brand. How to Start a Surround Sound Content Program. What is the surround sound strategy?

SERP 60

SERP Lead Scoring Lead Ranking Enterprise Management 60

Hubspot

APRIL 12, 2019

As a baseball player turned blogger, my blogging platform is just as important to me as my bat was to me. Read on to find the best-fit blogging platform for your content creation team and start knocking some blog posts out of the park. Contently. HubSpot offers one of the most robust blogging platforms around.

CMS Development 101

CMS Development Best Practices Lead Ranking Template 101

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. We add more information to our content to make it better and more relevant. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Social Media 156

Social Media Media Ad Exchange Work Management 156

Hubspot

MARCH 4, 2014

A recent conversation a few of us full-time bloggers had via our corporate chat platform: "Before I check the style guide , does anyone remember if we capitalize the word my in headlines?". So I gathered my fellow HubSpot bloggers and content creators, and we had a little confession session that resulted in the following list.

Blogger 28

Blogger Terms and Conditions Hubspot Google 28

SmartBug Media

MARCH 8, 2022

Here are our top 8 women in marketing you need to follow and connect with this 2022: Ann Handley - The QUEEN of content marketing. World's first Chief Content Officer. Recognized by ForbesWoman as one of the top 20 women bloggers. First person ever inducted into CMI’s Content Marketing Hall of Fame. Michaela Alexis.

Advertising Agencies 98

Advertising Agencies Work Management Paid Search Agency Marketing Management 98

Marketing Insider Group

FEBRUARY 5, 2024

Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. Content Marketing Stats 84% of digital marketing leaders acknowledge the role of AI in enhancing personalization. alone boasts approximately 32 million bloggers as of 2022.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

nDash

NOVEMBER 19, 2020

I create evergreen, top of funnel content for businesses and organizations looking to connect genuinely with an audience. Gillian Burdett – Freelance Writer & Web Content Specialist . My focus has been on developing website content for clients, primarily blog posts and research articles. Hire Lee on nDash today. .

Marketing Budget 52

Marketing Budget Education Marketing Budget Creation Budget Programs 52