Sword and the Script | B2B

OCTOBER 13, 2020

Nearly 80% of the 1,279 bloggers in the 7 th annual Orbit Media blogger survey say blogging drives some marketing results – and 25% say it draws “strong marketing results.” >>> Looking for a consulting partner with the content chops to build a sound strategy and execute? . >>> Give our services a try.

Paid Content 96

Paid Content Studies B2B Marketing Blogger 96

seo.co

APRIL 17, 2022

If you can only focus on one component of digital marketing, it should be content. More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. It’s not enough to fill a blog with empty content.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Content4Demand

JUNE 25, 2021

Getting your content to the top of search results isn’t a one-and-done proposition. An Orbit Media survey found that 20% of bloggers say that updating stale content delivers “strong results.” Here are some simple ways to get started with a basic audit and quick updates. Even a superficial update can make a difference.

SEO 64

SEO SERP Content Budget Programs 64

Scoop.it

JULY 8, 2021

However, creating successful content is a challenge. This leads us to a key challenge: for your content to bring results, it needs to be consistent, unique, and rich—all of which takes more time than you likely have. Luckily, there’s a (quite) easy solution: content curation that powers your content efforts on WordPress.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Scoop.it

FEBRUARY 2, 2022

” When we talk about content marketing, this thought experiment makes a lot of sense. If we create a piece of content, but it wasn’t seen by many people—or any at all—can it make any impact at all? When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it.

Distribution 52

Distribution Curation Content Newsletter 52

Mailmunch

APRIL 26, 2021

If you’re just starting as a blogger, check out our quick guide to setting up a blog real quick. A platform such as Blogger, Wix, and WordPress provides you the space to publish content. Content optimization can rank you higher on search engines and appear for specific keywords and search queries. .

Generation 77

Generation Lead Scoring Lead Ranking Blogger 77

Envy

MARCH 11, 2019

Post frequency: Daily. Post frequency: Irregular, sometimes monthly. Post frequency: Every few days. Post frequency: Every few days. Post frequency: Often, several times a day. Post frequency: Often daily, but sometimes less frequent. Infospectives by Sarah Clarke. Twitter: @TrialByTruth. Twitter: @J4vv4D.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

Scoop.it

NOVEMBER 28, 2019

” When we talk about content marketing, this thought experiment makes a lot of sense. If we create a piece of content, but it wasn’t seen by many people—or any at all—can it make any impact at all? So when we talk about curated content, it’s even more likely to completely skip out on content promotion efforts.

Distribution 63

Distribution Curation Content Newsletter 63

Valasys

FEBRUARY 26, 2024

A Vital Search and Analysis Tool Thanks to SEO trends, you can know the search frequency of keywords used by users in Google searches. Although it is a valuable tool for those who work in digital marketing and writers – web, bloggers, journalists, SEO specialists, etc. Also, this is a great way to know how to create content.

Trends 40

Trends SEO Ad Frequency Keywords 40

Sprout Social

JANUARY 24, 2024

Reach refers to the number of people who saw your content. Impressions are the number of times your content was shown or viewed, regardless of whether someone interacted with it. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs.

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

ClearVoice

JUNE 6, 2022

But as content becomes old and outdated, you can lose traffic on many of your posts. After all, search engines want to rank updated and fresh content at the top of search results. If you’re busy creating new content, it may not seem worth your time to go back and optimize old posts. What makes the best content for SEO?

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

Valasys

JULY 20, 2020

Any businesses can construct online media accounts and post the articles, products, and services through content or video clips. Online platforms experts suggested brands endure exclusive benefits on social media marketing as follows: Worthwhile Content Promotion. Leveraging Referral Traffic. Indeed, 34.5%

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

B2B Marketing Traction

JULY 31, 2014

To succeed in blogging (and in the bigger universe of content marketing), you need a strategy. Your strategy must identify your target audience(s), your topics, your target keywords, the tone or voice of the blog, frequency of posting, desired results and how you will measure results. If You Have Multiple Bloggers.

Marketing & Strategy 100

Marketing & Strategy B2B Blogger Guidelines 100

Atomic Reach

MARCH 11, 2019

How do you measure your content marketing efforts? One of the biggest challenges in content marketing is measuring the effectiveness of your content marketing. Some questions you might have asked yourself might include the following: Is our content marketing working and helping us achieve our objectives? Conversion.

Top of Funnel 40

Top of Funnel Dwell Opt-out Content 40

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? How can I figure out what content my target audience wants? How do I come up with content ideas for things to post about? Is there an ideal frequency and word count for a blog to drive traffic, or it doesn’t matter?

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. We add more information to our content to make it better and more relevant. Ready to hear how we did it?

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

Writing on the Web

MARCH 14, 2011

Content marketing with videos is a key marketing tool, and it’s getting easier to do. This is key for content marketing. I don’t really, but for content marketing to work you need as much content as you can, in all forms. Some content marketing things have to combine quality AND frequency.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

B2B Marketing Traction

APRIL 26, 2012

Increase the frequency of your blog post writing. Engage with other bloggers by commenting on their blogs and other social media. Get your blog content in front of content curators who use utilities like Paper.li Get your blog content in front of content curators who use utilities like Paper.li

Promotion 100

Promotion Blogger Curation Newsletter 100

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. Content fuels keyword visibility and what better way than through regular blog posts. Provide content for distribution in social media platforms.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Writing on the Web

AUGUST 1, 2012

A very smart tactic for small business professionals is to invite guest bloggers. Lately I’ve been getting one or two emails a week from aspiring freelance bloggers asking to submit guest posts. Specifically I enjoyed your post for the busy business blogger. Compelling Content: Pushing Readers’ Hot Buttons.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Hubspot

APRIL 4, 2018

Specific : I want to boost our blog’s traffic by increasing our weekly publishing frequency from 5 to 8 times a week. Our two bloggers will increase their workload from writing 2 posts a week to 3 posts a week, and our editor will increase her workload from writing 1 post a week to 2 posts a week. Blog Traffic Goal Example.

Examples 101

Examples Planning Landing Pages Webinar Metrics 101

KoMarketing Associates

APRIL 30, 2012

Twitter-specific metrics (followers, follower/following ratios, frequency of updates, influencer metrics such as Klout score). Frequency of blog posts. Significance and reach of contributing writers, bloggers, and site network as possible to identify. Facebook-specific metrics (likes, interaction ratios).

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

ConvertKit

DECEMBER 8, 2021

They'll help you create content, schedule it, interact with your followers, or reply to DMs. Blogging : Many small blog-related tasks—like keyword research, writing, editing, and uploading the article to your content management system—can be outsourced to a VA. VA for Hire – Content for Bloggers.

Work Management 91

Work Management Ad Frequency Paid Search Agency Marketing Management 91

Digilant

JANUARY 5, 2023

From content creation to implementation, AI continues to prove itself a practical resource that has a place in almost any marketing strategy. Advertisers chose from keywords identified by the publisher that described the content or broad topics correlating to the page’s topic that could relate to a brand’s campaign.

Advertisements 52

Advertisements Advertising Ad Frequency Paid Search Agency 52

Convince & Convert

APRIL 27, 2014

Today, we most often help companies take their content marketing and social media to the next level by uncovering ways to optimize strategy, operations, channels, tactics and metrics. image from BigStock.com As social media matures, the problems we solve for our clients at Convince & Convert have changed.

Social Media 158

Social Media Allocation Media Paid Search Agency 158

Valasys

MARCH 5, 2020

An adage goes that the old must perish & make way for the new to flourish, the same philosophy can be applied within the B2B set-up to evolve your content strategy in 2020. You can’t evolve your content strategy without engaging with your niche-specific communities in the first place.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

KoMarketing Associates

JULY 14, 2016

Once you’ve started creating a strategy , it’s time to find content to share, schedule it, and monitor what is being said about your brand online. That’s because it’s easy to use, you can connect several different profiles, and it offers robust analytics so you can see how your content is being shared and clicked on.

Social Media 120

Social Media Social Marketing Automation B2B Marketing 120

B2B Marketing Traction

APRIL 2, 2012

That doesn’t help a business’s (or a blogger’s) credibility. So, you need to plan enough time to write quality content. Re-purpose content – use your books, whitepapers, popular presentations, user guides, articles, videos and other content and re-write it (re-purpose it) into your blog posts.

Blogger 100

Blogger Planning Custom Publishing Efficiency 100

Moz

NOVEMBER 12, 2018

Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). To grow your organic traffic, you need your content to mirror the reality of what users are actually searching for. Why target only one keyword with one piece of content when you can target 20?

Keywords 58

Keywords Long Tail Marketing Ad Frequency Blogger 58

Writing on the Web

JULY 27, 2010

What do you need to know about about the way people read online to make your content marketing efforts pay off? Here’s a general overview of things I see many people doing on blogs that don’t bring good results: Frequency : Not posting enough. Content : No keyword usage in headline, first paragraph, or in body.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

markempa

JANUARY 29, 2010

Forecasting Clouds ranked the top 20 CRM blogs based on their content, readability and frequency of posting. As I read over the list of blogs, I discovered some new ones worth reading along with a number of bloggers I already follow. I'm honored to have been included on the list.

CRM 120

CRM Forecasting Gartner Forrester 120

Hubspot

DECEMBER 23, 2020

And, today, regularly posting timely and relevant content on Facebook is key to reaching its big and broad audiences. Trends, content, and discussion on any social media channel move much faster than they do on older platforms, like television or radio. Step 5: Consider putting spend behind your content. billion users.

Facebook 101

Facebook Work Management Budget Programs Marketing Management 101

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. Here are 10 free tools that will make you a better business blogger , and how to use them. 10 Free Tools Business Bloggers Should Bookmark. Do you understand the subject matter you're writing about? Got a computer? Check it out.

Blogger 28

Blogger Top of Funnel Tools Business 28

DivvyHQ

JANUARY 30, 2018

Back in 2013, more than 60% of marketers reported they were creating at least one piece of content every day. Flash forward to 2017, and the internet has become a minefield where content explodes in our faces at every turn. Get savvy with interactive content? Entertain, educate, and chill out on all the lengthy content.

Marketing & Strategy 41

Marketing & Strategy Marketing Strategy Content Marketing Planning 41

Hubspot

MARCH 5, 2020

With the rollout of this new high-speed network comes a number of news articles, commercials, and promotional content explaining how 5G will dramatically change the world. This networking power has led tech bloggers to suggest that 5G will compete with -- or potentially limit the need for -- the Wi-Fi we currently use today.

Marketing AI 98

Marketing AI Paid Search Agency Ad Frequency Cable 98

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today. Post frequency matters. And of course writing compelling content for your audience. How to get it?

Traffic 100

Traffic RSS Social Media Social Networks 100

Oktopost

AUGUST 27, 2020

The frequency and “freshness” of posts. She was the world’s first Chief Content Officer , recognized by Forbes as both “The Most Influential Woman in Social Media”, and one of the “Top 20 Female Bloggers” She is also a Wall Street Journal best-seller for her books “ Everybody Writes ” and “ Content Rules.” .

B2B 125

B2B Guerilla Marketing Social Media Linkedin 125