Buffer

SEPTEMBER 6, 2022

In 2018, YouTuber Elle Mills posted a video detailing how burnout had impacted her ability to share content with her millions of YouTube subscribers. So whatever your reasons are for creating content, whether to grow a personal brand or build an influencer empire, it’s vital to develop systems for avoiding burnout.

Creativity 120

Creativity Youtube Newsletter Comparison 120

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

Planning 145

Planning Research Tools Best Practices 145

PureB2B

JUNE 7, 2016

Content syndication can be an important factor in your content strategy, especially when it comes to generating traffic and building awareness. It reveals the best of what your content can offer to an extended audience and attracts visits and shares from users that you might not be able to reach otherwise.

Traffic 62

Traffic Top of Funnel Curation Content 62

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? These days, content creation is the engine that drives your business reputation and helps you make sales. But it can be challenging to keep that content machine fully tuned up. That’s why a content curation tool is so important.

Marketing Automation Services 84

Marketing Automation Services Curation Enterprise Management Marketing Automation 84

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. Maybe you prefer a curated sales newsletter delivered straight to your inbox each day. No matter how you prefer to consume your sales content, we’ve got a little something for everyone. Contents 1. LinkedIn Sales Solutions 3.4

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

JULY 25, 2018

Between shooting selfie videos for LinkedIn, crafting Instagram stories, and replying to Tweets, it’s easy to get overwhelmed building a social media presence. You can use them as a guiding light when you need to take a step back from your publishing strategy. It all depends on how much content you can create or curate.

Social Media 94

Social Media Ad Building Branding Brand Identity 94

Content Marketing Institute

MAY 21, 2018

Below the erupting volcano of content – billions of new articles every month – a secret army is hard at work. These writers make content marketing run. Lots of content goes unread, and not for a lack of bullhorn-blowing. Eighty-one percent of a group of professionals say poorly written content wastes their time and, in the 25.5

Buyer Personas 108

Buyer Personas Copywriting Content Ideal Customer Profiles 108

Integrated B2B

NOVEMBER 7, 2019

And what is gated and non-gated content? Here is a quick overview of how you can use these four media types to enhance your content marketing strategy. Before you embark on a marketing campaign, you need to understand your personas as well as their pain points to then develop content that empowers them in their decision-making.

Paid Content 40

Paid Content Marketing Budget Media Word of Mouth 40

Convince & Convert

DECEMBER 14, 2015

Remember that time when you wrote content to promote a new product the day before it launched? What if you could seriously get ahead with your content strategy to actually plan your work, then work your plan? What if you could seriously get ahead with your content strategy to actually plan your work, then work your plan?

Planning 109

Planning Content Work Management Custom Publishing 109

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Marketing Insider Group

MARCH 7, 2013

Previous interviews covered Big Data Marketing and Big Testing , customer experience , thought leadership , , creating a content culture , the roles of content and technology , the future of search , the science of marketing , the rise of Content Brands and we asked whether the customer or the content is king in the future of marketing.

Branding 100

Branding Brand Identity B2B Thought Leadership Blogger 100

Biznology

NOVEMBER 10, 2015

Reputation management is much hotter than ever, search engine optimization (SEO) is no longer considered snake oil, and blogger PR and social marketing. And then there’s content marketing — we know it’s evolving into outside-in marketing. Content Marketing is the New Website Content.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Marketing Insider Group

JANUARY 24, 2013

ExploreB2B – Explore B2B – A publishing platform for professionals. A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. CMIcontent – Content Marketing Institute – Content Marketing Institute for all things # ContentMarketing. .

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Directive Agency

SEPTEMBER 3, 2019

There has never been a better time to utilize content marketing to drive business, create high-quality marketing initiatives, and provide long-term value to your customers or clients. Simply put, content marketing has exploded in the past several years. Want to learn how to create great content that motivates and incites engagement?

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Marketing Insider Group

JANUARY 8, 2013

So I reached out to my connections across the social landscape and asked who they thought published the best B2B Marketing blogs around. I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please suggest an addition in the comments below. Follow my friend @ noyesjesse.

B2B Marketing 100

B2B Marketing B2B Thought Leadership Eloqua B2B 100

Hubspot

JANUARY 12, 2016

B2B marketing survives and thrives on the steam engine of content. Nonetheless, you’ll still need to produce high-quality blog posts and articles on a regular basis to build credibility and visibility, with 91% of B2B marketers using content marketing and 84% using it to spread brand awareness. In one study, 70% of U.S.

B2B Thought Leadership 28

B2B Thought Leadership Tips Blogger Thought Leadership 28

Content Marketing Institute

JUNE 27, 2018

We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Click To Tweet.

Curation 110

Curation Tools Enterprise Management Content 110

Heinz Marketing

MARCH 7, 2022

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. If you are, in fact, joining us live here in the middle of your workday, we are here on LinkedIn Live, Facebook Live, YouTube Live, 11:30 Pacific, 2:30 Eastern. By Matt Heinz , President of Heinz Marketing.

Urgency Marketing 91

Urgency Marketing Work Management Ideal Customer Profiles Demand Generation Agencies 91

Webbiquity

MARCH 23, 2017

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? ” What is clear however is that with two million blog posts written every day, you need more than great content to stand out. .” Pricing: free.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

ClearVoice

MARCH 15, 2024

Here’s a fun fact : global content marketing revenue totaled $63 billion in 2022. Furthermore, the content marketing industry will reach $107 billion by 2026. It also underscores the need to produce great content. But generating compelling content is half the battle. YouTube, Facebook, Pinterest, X or LinkedIn pages.

Distribution 52

Distribution Advertising Channels Content Youtube 52

Hubspot

SEPTEMBER 15, 2014

Despite the upsides of social media involvement, the vast majority of c-level executives remain absent from social channels like Twitter, Facebook, and LinkedIn. Richard Branson is very active on social media, and not just on Twitter and LinkedIn. He’s an avid blogger who uses his posts to help populate his other social feeds.

Social Media 28

Social Media Media Lead Scoring Lead Ranking 28

Engagio

OCTOBER 16, 2019

Authors and content marketers tend to fixate on brand new crafted content. And rightly so – there’s a lot of competition and pressure to create the freshest and most engaging content. However, you don’t need to focus on original content solely. It will focus on four main aspects; discover, curate, amplify, and measure.

Curation 48

Curation Top of Funnel Marketing Analytics Tools Blogger 48

Content Standard

OCTOBER 19, 2015

In August, I started this series of 6 content marketing trends affecting your success in 2016. So far we’ve covered content promotion , interactive storytelling , and episodic content creation. Even a year ago I remember telling my team to stop focusing on social media, and instead put time into quality content creation.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

In August, I started this series of 6 content marketing trends affecting your success in 2016. So far we’ve covered content promotion , interactive storytelling , and episodic content creation. Even a year ago I remember telling my team to stop focusing on social media, and instead put time into quality content creation.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. It offers a user-friendly interface and powerful features to optimize website content for search engines. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Pearl Digital Marketing

MARCH 17, 2019

Many small business owners hit publish on a new blog, then move onto the next thing on their long ‘to-do’ list. After publishing a new blog, there are 15 things in this blog checklist you can do to amplify your blog’s reach and impact. Medium has a very handy functionality to publish existing blogs to Medium.

Marketing Automation Services 58

Marketing Automation Services Blogger Advertising Mediums Viral Marketing 58

Sharpspring

SEPTEMBER 21, 2021

The thing is, most bloggers are after organic search traffic (and for a good reason) but they completely ignore other traffic-building methods. LinkedIn: Just Share Your URL. LinkedIn will not work for everyone but it is not a bad traffic driver in the B2B niche. Viral Content Bee. I thought you might!

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

BenchmarkONE

NOVEMBER 17, 2022

Ross Simmonds, CEO at Foundation Inc, narrated how a well-thought distribution strategy led to 26,282 pageviews in the first seven days after publishing. The results sound unbelievable, but brands that espouse proper content distribution are hitting tremendous numbers in terms of organic traffic. What is Content Syndication?

Distribution 61

Distribution Tactics Top of Funnel High Quality Lead 61

Sharpspring

OCTOBER 14, 2022

You can target and retarget your audience using social media ads and reinforce that with engaging content. Some other key elements that you want to make sure are reflected in the objectives section of the strategy include social media engagement , content, share-ability, and measurement. How will the content “stick”? Engagement.

Social Media 121

Social Media Media Marketing & Strategy Paid Search Agency 121

Adobe Experience Cloud Blog

MAY 24, 2017

Whether you’re fresh on the job— getting the lay of the land, or you’re a veteran at your organization, as a content marketer you probably face the constant challenge of delivering interesting, valuable, and relevant content at the pace that your organization demands. That source? Your own employees. .

Peer-to-peer 134

Peer-to-peer Wiki Budget Programs Guidelines 134

Online Marketing Institute

AUGUST 14, 2011

We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. It offers a user-friendly interface and powerful features to optimize website content for search engines. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Golden Spiral

JANUARY 13, 2022

The consensus is that the blog—an online network of web pages containing content crafted and curated by your company—is alive and important. Consider these statistics: Demand Metric reports that content marketing costs more than 60% less than outbound marketing. Companies that publish about four times per week produce 3.5

Statistics 62

Statistics Custom Publishing Trade Show Ethics 62

Marketing Insider Group

JULY 24, 2012

.” I was reminded of this last week when thinking about building the perfect content marketing A-team. So here I will explain my view on the cast of characters it takes to make sure your content strategy plans always come together… Content Strategist. Content Curator. They find great content.

Content Marketing 100

Content Marketing Planning Multi-Channel Work Management 100

Single Grain

MARCH 9, 2021

The way you do this is via content creation, content marketing, link acquisition, and UX optimization of your website. Content marketing is a vital part of both B2B and B2C SEO. Content creation and distribution are done to educate prospects and to influence their minds so that they start using the promoted products or services.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Content Marketing Institute

APRIL 12, 2018

Andy Crestodina, speaker, blogger, etc., shared that nugget of wisdom at the recent Intelligent Content Conference in Las Vegas. Create a content brand: Capital Ideas. Launching a content brand is one thing. Capital Group’s content answers audience questions it’s uniquely capable of answering, says @MarciaRJohnston.

Paid Content 106

Paid Content Webinar Metrics Branding Brand Identity 106