Convince & Convert

FEBRUARY 24, 2015

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Why Bloggers? Bloggers are active on many social channels to stay relevant and to promote themselves.

Blogger 148

Blogger Outreach Process Advertising Agencies 148

Convince & Convert

APRIL 22, 2015

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

Blogger 163

Blogger Paid Search Agency Case Study Case Studies 163

Convince & Convert

APRIL 24, 2015

So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? Write Often In a Curata study of over 400 business bloggers, they found that the best bloggers—one’s with over 10,000 page views or more per month—shared some similar traits.

Blogger 166

Blogger Best Practices Merchandising RSS 166

Biznology

MAY 22, 2015

If you have ever created a content marketing strategy, then you’ve probably heard the term “influencers,” and possibly even worked with some. Many of these influencers are bloggers, or at least started out that way, and they can give your content marketing strategy a much-needed boost. Hire them to consult.

Blogger 80

Blogger Marketing & Strategy Marketing Strategy Content Marketing 80

Convince & Convert

FEBRUARY 26, 2015

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. What are the best examples you’ve seen of blogger outreach in action?

Blogger 152

Blogger Outreach Case Study Case Studies 152

Webbiquity

APRIL 11, 2023

Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts. Content Marketing You can also use AI to create marketing material for your website or in product descriptions. And it can be a huge time-saver for many creating content today.

Marketing AI 313

Marketing AI Curation Content SERP 313

seo.co

APRIL 17, 2022

If you can only focus on one component of digital marketing, it should be content. More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Do: Write to a Specific Niche Law Firm Audience.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

ClearVoice

OCTOBER 14, 2022

Content continues to reign supreme year after year. However, there’s much more to content marketing than publishing loads of content pieces for your business. Data is key to adapting and adjusting your content marketing strategy for success. The State of Content Marketing.

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Convince & Convert

DECEMBER 8, 2015

Andy has 15 years of web design experience under his belt, a tome of research from hours spent surveying 1,000 bloggers, and a burning desire to share his knowledge with the world. “I live in fear, as all content marketers do, that my audience will quit paying attention.” ” —@crestodina. ” —@crestodina.

Blogger 93

Blogger Skype Burn Rate Top of Funnel 93

Webbiquity

NOVEMBER 23, 2015

Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Yet bad, even horrible , blogger pitching practices remain common—because they are easy. ” Perfect!

Blogger 100

Blogger Practices PR Outreach 100

Biznology

OCTOBER 3, 2017

I have been using my sports blog, rnnr.us , as both a writing meditation towards health, fitness, and weight loss and also an SEO and blogging laboratory (pronounced la-bore-ah-tory ). The post Blog2Social makes bloggers a marketing one-man band appeared first on Biznology. Like this post? Sign up for our emails here.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Anyword

JANUARY 21, 2022

??Strong content marketing is one of the most important assets any small business can have in this digital age. Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. What Is Content Marketing — and Why Do We Need It?

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Optinmonster

OCTOBER 29, 2023

On average, it takes about 4 hours to write a blog post. Only 14% of bloggers write blog content that’s 2,000+ words in length. 44% of bloggers publish new content between three to six times monthly. 65% of content marketers say they have a documented content strategy.

Statistics 98

Statistics Paid Content Stats Blogger 98

Marketing Insider Group

APRIL 28, 2014

For a couple of years I have been using Triberr as a way to connect and share some of my favorite blogger’s content in one easy-to-use dashboard. Triberr is an influencer platform that connects you with other bloggers in “Tribes” usually based on the topics you are interested in and write about. Content Marketing'

Blogger 100

Blogger Social Networks Network Marketing Twitter 100

Convince & Convert

NOVEMBER 10, 2014

But, having the ability to write catchy titles is not going to help you grow the responsive audience you need. Although arousing curiosity has proven to be (somewhat) effective, remember that “curiosity killed the cat” and if you’re not careful it just might kill your content too. Creating Compelling Content.

Creativity 168

Creativity Content Blogger Copywriting 168

KoMarketing Associates

OCTOBER 4, 2016

KoMarketing has been writing about the value of content marketing for years. In CMI/MarketingProf’s latest B2B Content Marketing Report , 89 percent of B2B marketers surveyed indicated that they are currently using content marketing tactics. B2B Content Marketing & SEO.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

Anyword

DECEMBER 1, 2021

Not all business writing is the same. In other cases, it might be better to ask a professional to handle the writing when it comes to making the product or service as appealing as possible to the audience. This distinction is especially apparent in the field of copywriting vs. content writing. What is content writing?

Copywriting 98

Copywriting Marketing AI Paid Search Agency AIDA 98

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Blog this on Blogger.

SEO 100

SEO Tips Content Marketing Digg 100

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. tweet this ).

Blogger 151

Blogger Outreach Case Study Case Studies 151

Sword and the Script | B2B

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. 1) Content marketing benchmarks. MarketingProfs and the Content Marketing Institute published their 10 th Annual B2B Marketing report with benchmarks, budgets and trends.

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Brandpoint

MARCH 30, 2020

Thinking like a content marketing professional can help you shape and boost your personal brand, making it possible to reach a wider network and audience than ever before. Write your blog specifically for your intended audience or customer. What do they care about? What questions do they want answered?

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Adobe Experience Cloud Blog

AUGUST 3, 2017

Let’s look at four common mistakes often made by guest bloggers, as well as the solutions to help you succeed. I frequently get guest blog pitches for my marketing blog. People who want to write about furniture. They Don’t Target the Blog They’re Pitching. You’d be amazed at who pitches me. Furry friends.

Blogger 134

Blogger Guidelines Thought Leadership Marketo 134

Writing on the Web

FEBRUARY 21, 2013

From what I see, many bloggers aren’t using hyperlinks when they publish blog posts. Worse, in some cases, they aren’t teaching writers about this in online writing courses. and although there were a few workshops on blogging and online creative non-fiction writing, not one word about keywords or linking!

Blogger 100

Blogger SEO Keywords Custom Publishing 100

ClearVoice

SEPTEMBER 10, 2020

Yes, I’m talking about original thoughts that could only come from the writer (or executive you’re ghosting for) making that content truly one-of-a-kind? This quiet little segment of content marketing is slowly gaining more eyes and ears as readers crave empathy and relatable stories. What do I write for them?

Opinions 114

Opinions Brand Identity Branding B2B Thought Leadership 114

Writing on the Web

SEPTEMBER 1, 2010

Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Emotional Writing.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Hubspot

APRIL 12, 2021

A few years ago, I got hired as a content marketer at a small web design company. At the time, I thought one skill — and one skill only — would serve me well enough to succeed: the ability to write. I was a proud English graduate who had no idea how to make it successfully as a content marketer. Copywriting.

Content Marketing 100

Content Marketing Copywriting Work Management Marketing Management 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Blog this on Blogger.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

KoMarketing Associates

JUNE 7, 2018

In B2B marketing, it can be difficult to think of content topics to write about on a monthly, or even weekly, basis, especially if you’re in an industry that has a lot of regulations or limits the type of information that can be shared (e.g. Does the same person (or team of people) write all of your blog content?

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Writing on the Web

JULY 31, 2013

Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? Or can you outsource it to writers and guest bloggers ? They expect to read what you write to get familiar with you before they call or consider hiring you. I’ll explain each.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

DECEMBER 14, 2010

A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. They spend a nice sum on a good-looking website designed only to find that it’s delivered with “ lorem ipsom &# text as a place holder for content. Tweet This!

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

OCTOBER 1, 2014

Creating great content for your business blog is a what and how issue, as in what constitutes “good” content , and how does one produce that content so that it brings in the readers that a business blogger wants. Quality content stimulates reader/ customer engagement.

Blogger 100

Blogger Trigger Marketing Business Blogging Opinions 100

Writing on the Web

MARCH 24, 2014

Everyone encounters resistance when it comes to blogging, writing, and creative work. It doesn’t matter if you’re a scientist, blogger, CEO or rock star. Write about it. It’s so easy to give in, isn’t it? Work requires you to actually do something. Instead, acknowledge it for the beast it is.

Creativity 100

Creativity Blogger Trigger Marketing Business Blogging 100

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. I was comparing them to the cost of hiring a team of people to do all of the work by hand.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Writing on the Web

SEPTEMBER 16, 2015

It’s the rainy season here in Mexico – a great time to do a lot of reading, writing and recovery – at least, that’s what I told myself when I scheduled my shoulder surgery. But I’m having trouble with my blog writing. I’ve got Blogger’s Block. (Yes, Yes, even experienced bloggers can get stuck from time to time.).

Blogger 100

Blogger Tips Creativity Relevance 100

Writing on the Web

AUGUST 24, 2010

I’ve been sitting at the computer for the last 2-3 hours wondering what to write about. And I call myself The Blog Squad…I’ve even got a great little package you can have called Time Saving Tips for Smart Bloggers , audio, transcript, PDF handouts. Just do it, just start writing and see what comes out.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Marketing Insider Group

APRIL 27, 2016

For example, a dominant reason is bloggers losing the drive to produce content […]. The post How to Achieve Your Blog Writing Goals appeared first on Marketing Insider Group. A blog failing is so common that a simple Google search on the topic will yield countless results about why blogs fail.

Fulfillment 100

Fulfillment Blogger Order Search Marketing 100

Webbiquity

JUNE 14, 2016

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales. Google Review Count: 2,210,000.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100