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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

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The Importance of an Email Marketing Database for a Business

SendX

It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” Run Organic Outreach Campaigns You might already have the email addresses of your friends and family. One blogger, Bryan Harris, did just that to build his email list from scratch. Why not start with them?

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. This encompasses media, analysts, trade associations, conference producers, and complementary product vendors among others.

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. Done correctly, nofollow links can influence publishers and influencers to organically link to good content marketing assets, or provide support for link building outreach tactics down the road. pick up the phone and call.

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Meet your community by hosting an IRL Meetup

Biznology

Back in the day, hosting parties, meetups, and get-togethers for top-local-tweeters and geographically-close bloggers was all the rage. Remember the money you spent at X conference a couple years ago? Guess Who I Am. Die Cocktailparty am Goethe-Institut. Spoil your community like that.

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5 Smart Habits for Staying Up-to-Date on Influence Marketing

Convince & Convert

Wanting to make sure I know everything I’m expected to know about influencer marketing keeps me scrolling through my Twitter feed and asking brands and agencies of all shapes and sizes questions (probably too many questions). For GroupHigh, I run a bi-yearly influencer marketing virtual conference. Use Twitter Lists.

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I’m an influencer, pay me more!

Biznology

Also, check out my last two articles on the subject: Earned media influencer outreach is alive and well. Connect with our panelists on Twitter at @chrisabraham , @frankeliason , and @hksully. Why Influencer Marketing Is Faltering and How PR Can Save It. Kindness opens many doors online. So why aren’t PR people doing it yet?

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