Study: B-to-B Marketers Lagging With Social Media
Online Marketing Institute
NOVEMBER 28, 2012
Sales & Marketing. --> Bloggers. --> Resources. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. Editing/Writing.
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