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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

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How to Turn B2B Prospects into Customers

Convince & Convert

You’ve successfully converted your B2B leads into prospects. The following are a few strategies for getting your prospects to make the leap from potential to secured customers. That way, it creates a dialogue between your company and your customer, and you can find out their business needs. Offer an Introductory Trial.

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Trying GroupHigh for Blogger Outreach Campaigns

Biznology

I am hereby making the jump from humans to robots for all my blogger research. When it came to the tools being offered for prospecting, managing, and tracking online engagement and outreach , the quality had been dubious, the licensing too expensive, and of limited value. And I need a lot of them. I need brains and discernment.

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B2B Prospecting Data Just Keeps Getting Better

ViewPoint

The most reliable and scalable approach to finding new B2B customers is outbound communications, whether by mail, phone or email, to potential prospects, using rented or purchased lists. B2B marketers typically select targets from prospecting lists based on such traditional variables as industry, company size and job role, or title.

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How to Tailor Marketing Content to a Local Audience’s Needs

Marketing Insider Group

However, avoid awkward keyword phrases, like ‘best plumbing company Pittsburgh PA.” For example, if your business sells aftermarket parts for high-end sports cars, a well-known local car dealer would be a strategic choice for a guest blogger. It also endears your brand to the local experts whom you invite to become guest bloggers.

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The Importance of an Email Marketing Database for a Business

SendX

It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” One blogger, Bryan Harris, did just that to build his email list from scratch. I recommend then that you instead include a link directing your prospects to a landing page where they can opt in. Source: Videofruit The result?

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How to Deliver a Great B2B Sales Experience

Webbiquity

On the other, there’s pressure to build positive, engaging relationships with prospects, without being pushy about lead generation. The marketing team may generate leads with an enticing webinar, but if their sales reps aren’t briefed properly, they might approach prospects without context. Think about an IT services firm.

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