Hubspot

MAY 27, 2020

That's why I wanted to create this comprehensive guide to guest blogging that anyone, from any industry, can start using right away. Write the post. Guest blogging is a content marketing tactic that involves writing and publishing one or more articles for other websites. Improve a company's brand awareness.

Lead Ranking 68

Lead Ranking Lead Scoring Blogger Ideal Customer Profiles 68

Oktopost

JUNE 14, 2021

Guest posting is the art of creating a blog post for another popular and organically visited blog within your industry. . For this reason, blogger outreach, niche edits (editing older published articles with anchor text, updated content, and links,) and content writing services are the bread and butter services offered by SEO firms.

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Hubspot

APRIL 12, 2019

As a baseball player turned blogger, my blogging platform is just as important to me as my bat was to me. HubSpot offers one of the most robust blogging platforms around. Whether you own a business or a food review website, Wix has a wide range of templates any blogger can use. Best Blogging Platforms. Squarespace. Contently.

CMS Development 101

CMS Development Best Practices Lead Ranking Template 101

Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Sample review: “Writing an article, but don’t have the perfect source?

Planning 145

Planning Research Tools Best Practices 145

Marketing Insider Group

FEBRUARY 5, 2024

Keen to see how your marketing playbook compares with the industry’s best? Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Curious about where things are heading?

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

The Effective Marketer

AUGUST 5, 2010

The reality is, more and more companies are adopting practices like these (especially telecommuting and flex hours) because technology is such that not only allows you to do it, but makes you more productive. But companies don’t offer these nice perks just because they are run by nice people. Like Be the first to like this post.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Hubspot

FEBRUARY 26, 2019

At its most basic, blogs can help you develop an online presence, prove yourself an expert in an industry, and attract more quality leads to all pages of your site. In 1997, Jorn Barger, blogger for Robot Wisdom, coined the term "weblog" , which was meant to describe his process for "logging the web" as he surfed the internet.

Wiki 100

Wiki Top of Funnel Lead Scoring Lead Ranking 100

Hubspot

JANUARY 27, 2020

GE is an extreme example of Success Theater starting at the top and trickling down, eventually taking over the company. But smaller and subtler versions of it could happen at your company. Every plan is a hockey stick (If your company is always predicting that next year will be the year it all comes together, you've got a problem).

Multi-Touch Attribution 98

Multi-Touch Attribution Lead Ranking Case Studies Case Study 98

Hubspot

JULY 6, 2020

That being said, outsourcing is a big decision that requires financial commitment and an agreeable working relationship between companies. For instance, let's say you work for a small company and want to publish two blog posts a week on your company's blog. Outsourcing Marketing Strategy. Outsourcing Social Media Strategy.

Work Management 99

Work Management Marketing Management Paid Search Agency Advertising Agencies 99

Hubspot

MAY 31, 2018

Today, having a website is as necessary for a company as having a phone number. Or, maybe you’re looking to update your company’s outdated website. Write content. One of the easiest ways to appear illegitimate as a company is to shirk on paying for a domain name. How to Make a Website. Choose your platform.

CMS Development 100

CMS Development Marketing Websites Landing Pages Domain 100

Valasys

JULY 31, 2023

According to HubSpot, six in ten marketers have made generating business leads their top priority. Content Marketing: Imagine you’re a software company catering to businesses. You create insightful blog posts, engaging videos showcasing your product’s features, and host webinars addressing common industry challenges.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

Hubspot

FEBRUARY 1, 2021

Ask early registrants to write blog posts. The people who register for your event first will be among your biggest supporters — that means they're also good candidates to write blog posts for you to help promote the conference. Consider inviting them to write on places other than your blog.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Hubspot

OCTOBER 29, 2018

She had also just spent the last year and a half working as a Support Engineer at HubSpot and was working her way through a masters degree in Corporate Communications. But, as a pleasant surprise to her, so were many of her teammates at HubSpot. Most of the bloggers didn’t begin their careers in marketing either.

Peer-to-peer 67

Peer-to-peer Work Management Hubspot Paid Search Agency 67

Hubspot

APRIL 13, 2016

As the Content Director at an inbound marketing agency , I cringe when I visit our company’s blog and see that the most recent post was from more than a week ago. Brainstorming topic ideas, writing, editing, proofreading, publishing, promoting -- it’s a lot to ask from a handful of writers who have a plate full of client work to do.

Blogger 28

Blogger Paid Search Agency Lead Ranking Lead Scoring 28

Hubspot

APRIL 21, 2020

So it makes sense if you're considering creating a mobile app for your own company. Finally, if you're a HubSpot customer, you can leverage another app — the Facebook Welcome app in HubSpot's app marketplace — to help with your mobile app launch on Facebook. The latter is what most companies choose to do. Pitch Your App.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Mailmunch

MAY 4, 2021

78% of companies have up to three people in their content marketing team: content specialist or writer, social media manager, and SEO specialist. Obviously, you need links from relevant domains so you need to reach out to websites that write about your topics. Bylines typically explain the role of the author in that company as well.

Link Building 52

Link Building Outreach Ad Building Paid Search Agency 52

Convince & Convert

JANUARY 28, 2014

Robinson, International Review of Industrial Organizational Psychology New York: Wiley – it was shown that behavioral interviewing can increase by nearly 50 percent your chances of hiring the right employee. Create an online landing page filled with properly cited statistics for your industry or area of expertise. Cooper and I.T.

Statistics 133

Statistics Content Marketing Paid Search Agency Stats 133

Marketing Insider Group

JANUARY 24, 2013

Top B2B Marketing Influencers – Companies. These company Twitter accounts provide updates on some of the latest B2B marketing strategies and tools and can add some B2B Marketing knowledge into your Twitterstream. Write articles, share knowledge and make connections. Cambridege, MA – [link]. Reston, VA – [link].

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Atomic Reach

JANUARY 3, 2019

You do not feel any connection with a mere ask, but you probably feel differently when the ask includes a story that adds value or makes the company relatable to you. It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

SmartBug Media

APRIL 9, 2019

According to HubSpot, companies that published more than 16 blog posts per month got almost 3.5 times more traffic than companies that published zero to four monthly posts. If you do it right, blogging brings in relevant traffic, full of users searching for your company’s solution. How to Write SEO-Friendly Blog Posts.

Marketing Analytics Tools 69

Marketing Analytics Tools Paid Search Agency Inbound Marketing User-Generated Content 69

B2B Marketing Traction

JUNE 6, 2014

Corey Eridon from Hubspot , John Rampton on Forbes , and Neil Patel ( Quicksprout ) all wrote about this. John Rampton mentioned that John McTigue of Kuno Creative likes to create an outline before he writes a post to make sure that his content doesn’t stray from his main point. So, bloggers, it’s up to you.

Opinions 100

Opinions Blogger Stats Paid Search Agency 100

Hubspot

MARCH 25, 2015

Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. Want to achieve worthwhile results from your blogger outreach efforts? 3 Tips for Effectively Reaching Out to Bloggers.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

B2B Marketing Traction

JULY 31, 2014

If You Have Multiple Bloggers. Now that you’ve started and are analyzing your results, you may find that things change in your industry or in your business that require a change in your blog strategy. Other posts you might find helpful include: 5 Dangers of an Unorganized Blogging Strategy by Kelly Kranz of Hubspot.

Marketing & Strategy 100

Marketing & Strategy B2B Blogger Guidelines 100

Webbiquity

FEBRUARY 23, 2010

How can you develop a steady stream of new topic ideas to write about on your blog? 101 Steps to Becoming a Better Blogger by Lifehack. 5 Simple Tips for Creating a Content Culture at Your Company by Hubspot’s Inbound Internet Marketing Blog. Still wondering what to write about? Attract more blog traffic?

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Only B2B

DECEMBER 23, 2019

agency executives generated targeted leads using client case studies posted on the company’s website. If they are looking for lead generation strategy, provide them with a detailed write up which highlights the findings and the best demand generation strategies. A Case studies are winners too! According to eMarketer 62.6

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Demand Webinar Metrics 62

Exo B2B

MAY 30, 2019

During the past decade, the company has made it a sustainable platform to share knowledge and new innovations in the world of inter-company marketing. But what served as a catalyst in 2009 is when we discovered that some blogs were dealing with marketing (like ClickZ and HubSpot for example). Oh, it wasn’t easy!

Marketing AI 45

Marketing AI B2B Thought Leadership Blogger Thought Leadership 45

Hubspot

OCTOBER 13, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. In this article, I’ll take you through how HubSpot uses surround sound to track and improve its products’ visibility and awareness. What is the surround sound strategy?

SERP 60

SERP Lead Scoring Lead Ranking Enterprise Management 60

Hubspot

JANUARY 19, 2014

Ugh … writing. As a former freelancer writer, and someone who generally enjoys writing, you think I wouldn''t struggle with it so much. So, why even bother to write? But if all that sounds like a bunch of artsy-fartsy mumbo jumbo (understandable), here''s a better reason for you: Writing is good for business.

Hubspot 28

Hubspot Peer-to-peer Blogger Generation 28

Only B2B

DECEMBER 23, 2019

agency executives generated targeted leads using client case studies posted on the company’s website. If they are looking for lead generation strategy, provide them with a detailed write up which highlights the findings and the best demand generation strategies. A Case studies are winners too! According to eMarketer 62.6

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Lead Generation Demand 62

Hubspot

NOVEMBER 11, 2020

survey , bloggers have ranked as the third most trustworthy source of information, following only friends and family. That's right -- bloggers are trusted more than celebrities, journalists, brands, and politicians. Goodwill Industries International. It's no secret that we kind of like dogs here at HubSpot. Help Scout.

Design 101

Design Examples Best Practices Microsite 101

SmartBug Media

NOVEMBER 6, 2018

The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online. Blogging has developed into a popular hobby for many, acting as an outlet where one can exercise their love for writing, share thoughts and opinions, or raise awareness on specific topics of interest. What Is Business Blogging?

Business Blogging 73

Business Blogging Traffic Organization Buyer Personas 73

Marketing Insider Group

OCTOBER 2, 2020

There was some great content published this past week, specifically in the content marketing industry. And while we are still creating Pandemic-related content for clients, we are also staying focused on the strategy of publishing consistently on the important themes in our client’s industries. By Stephanie Stahl.

B2B Thought Leadership 48

B2B Thought Leadership Content Marketing Thought Leadership Content 48

Hubspot

OCTOBER 16, 2023

LinkedIn can even become a key business driver for your company. Understand Your Audience With LinkedIn, you can filter your profile viewers by industry, location, and company. Image Source Filtering You can filter people at the top by company, industry, location, and more.

Ideal Customer Profiles 71

Ideal Customer Profiles Profiling Linkedin Network Marketing 71

Hubspot

MAY 15, 2018

And as you stare at your laptop screen in shock, you can’t help but think you’ll never be able to join your dream company. You can’t just put your job search on pause until the company opens the position again. How do you express interest in joining a company when the position you want isn't currently available?

Work Management 96

Work Management Marketing Management Blogger Paid Search Agency 96

Hubspot

NOVEMBER 29, 2018

No matter what industry you’re in or which style you’re envisioning for your website, a simple theme — meaning minimalist, clean, and well-organized — is often ideal for businesses, visitors, and customers. These designs are created for different industries including corporations, online stores, hotels, and real estate companies.

Best Practices 76

Best Practices Enterprise Management Blogger Display 76

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com. What made you want to start your first blog?

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

MARCH 13, 2012

Guest blogging can provide a variety of awesome benefits: it can do wonders for your search engine optimization, be a great way to get exposed to a brand new audience, help you improve your thought leadership, and better establish you as an expert in your industry. Talk about a jack of all trades! Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Ranking 28