Scoop.it

OCTOBER 27, 2022

If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. As a service-based business, you’re always pressed for time — so what better way to alleviate some pressure than to supplement with curated content? Educate your customers.

Curation 86

Curation Work Management Marketing Management Service 86

Webbiquity

MARCH 13, 2019

When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it. Your blog is your place to be YOU; to be a real person. They want more of YOU. Keyword Research/SEO. Social Media.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Outgrow

DECEMBER 20, 2022

Role of Press Releases in ranking higher in SERPs. About our guest: Mickie Kennedy founded eReleases more than 22 years ago after understanding the dire need for small businesses to have access to the media and a national newswire – all with a personal touch. Obtaining the right media coverage to help boost your small business.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

ClearVoice

OCTOBER 9, 2018

A PR or marketing agency might wind up with clients from the hospitality, health, banking, fashion and interior design sectors, not to mention some community non-profits and charitable events. You need to understand the entire fabric of a community so you know where to weave in your client. Do you work a lot with bloggers?

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

B2B Marketing Traction

MARCH 13, 2012

Follow other bloggers in your space and make note of what they write about. Company news and announcements – some businesses post their press releases and announcements in their blogs. People buy from people they like, and blog posts that feature how you give back is a plus for your company personality.

Blogger 100

Blogger B2B Sales Case Study Case Studies 100

Biznology

FEBRUARY 4, 2013

Rather, every person in digital media production needs to know how their work affects search effectiveness. This means coordinating your publishing efforts with other internal content strategists, with paid search leads , media relations managers , and especially community managers. Community Managers. Panda and Penguin.

Lead Scoring 80

Lead Scoring Lead Ranking Paid Search Agency SEO 80

Biznology

DECEMBER 13, 2011

However, after re-reading my SMNR post , it wasn’t about technology at all, it was about the collecting and presenting of relevant assets, copy, images, and videos; it was about organizing and branding an ease-of-use “steal all this content, blogger, and please post on your blog” microsite.

Social Media 80

Social Media Demand Media Blogger 80

Biznology

SEPTEMBER 18, 2013

But getting content marketing in front of your friends, fans, and followers often depends on attracting the attention of key influencers within a given community. And as you’re working towards those relationships, consider the following questions: How much does this person influence the community I’m looking to engage?

Content Marketing 80

Content Marketing Content Work Management Curation 80

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Personal Knowledge Management (PKM) -- an Update. Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

ClearVoice

JANUARY 4, 2019

A global startup community of 1,000,000 entrepreneurs, 120 countries, and 350 cities. The conference focuses on creating a learning environment where you can get your pressing Adobe design and publishing questions answered. It is a YouTube creator conference, community festival, and industry rolled into one celebratory conference.

Conference 106

Conference Creativity Startups Network Marketing 106

B2B Memes

NOVEMBER 23, 2011

Journalists can no longer rely on the idea of professionalism as separating them in a meaningful way from “amateur” bloggers and other kinds of citizen journalists. We tend to forget that a conversation is not simply one person talking, then the other. As a result, the nature of journalistic discourse is transforming.

Peer-to-peer 100

Peer-to-peer Media Public Relations Social Media 100

Moz

JUNE 8, 2020

If you have a strong desire to actively support communities in new ways, by either retooling your existing business or even launching a new one, the doors of opportunity are open : Tools and exercises can help you assess local demand, with the goal of building a stable business based on serving the public exactly what it needs most.

Planning 72

Planning Business Paid Search Agency Communities 72

Valasys

SEPTEMBER 22, 2023

This collaboration showcased the power of selecting the right influencer in B2B marketing, as it led to increased engagement, brand recognition, and trust within the B2B community. This highlights the effectiveness of private influencer events, offering a more personal touch than traditional press trips.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

Convince & Convert

NOVEMBER 15, 2013

They also handle blogger outreach and social press. If you could do a Skype call with any living person, who would it be? Social Pros Podcast brand loyalty community engagement content marketing digital marketing integrated marketing social media Social Media Marketing social media measurement Social Pros' Paul McCartney.

Paid Search Agency 136

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 136

Webbiquity

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Search results are personalized based on the +1s of those in your circles, and as a marketer, that changes the game. So what makes Google+ special?

Google 100

Google Tips Digital Asset Management Best Practices 100

Convince & Convert

AUGUST 30, 2011

When a crisis occurs, successful communication efforts employ factual, timely updates. Such times can offer a company the opportunity to shine and actually build goodwill with its community. What if a more influential blogger or a journalist reads a small site and picks up the story? All rights reserved.

Work Management 130

Work Management Copyright Blogger Press 130

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. She’s smart, personable, sometimes controversial and never dull. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Alicia Arenas. AliciaSanera. Amber Buhl.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Biznology

OCTOBER 30, 2012

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog.

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Convince & Convert

JULY 17, 2015

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Once a big-time marketer who did plenty of his own blogger outreach , now James is an influential blogger himself.

Blogger 147

Blogger Planning Outreach Press 147

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? My real challenge was getting my staff to warm to the concept of being a blogger.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Optinmonster

MAY 27, 2020

Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. Using their personal social media accounts, customers can promote and share referral links to your site. Media & press coverage (such as awards or news features). Customer promotions can be very powerful.

Social Media 134

Social Media Paid Content Social Marketing Advertising Agencies 134

Webbiquity

NOVEMBER 2, 2010

You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Chapter 19 addresses the “personal branding&# issue that many companies struggle with in social media. Instead, they want to connect.

Social Media 100

Social Media Social Marketing Media Planning 100

Buzz Marketing for Technology

JUNE 27, 2008

s a huge and terrifying step to press a button and potentially allow the whole world to read your words. Posted in Guest bloggers. s person&#. I personally think it is clear that the loose grouping of technologies known as Web 2.0 Richard Smith: Get with Web 2.0 or become yesterdayâ??s 10 Jun, 08 | by BMJ Group.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Envy

MARCH 11, 2019

Infospectives has two blog sections, one on business focused privacy and security, and another on a more personal security perspective. His blog is a mix of cyber security insights, threat analysis, and personal musings. The site is run by security experts and often features guest contributions from the IT security community.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

Hubspot

SEPTEMBER 13, 2017

A big part of it, of course, is the idea of creating a live community rooted in a love for the brand -- a sentiment that aligns with the neighborhood-esque naming (and what we anticipate to be design) theme of the new retail presence. This summer, Today in Apple launches at retail locations, focused on community, workshops.

Lead Ranking 71

Lead Ranking Display Pricing Price 71

Optinmonster

NOVEMBER 9, 2021

Personalization can make all the difference, which is why it starts out our list of exit popup hacks. Personalize by Referral Source. Continuing in our list of exit popup hacks, in the coveted number 2 spot, is yet another personalization tip. You can personalize your exit popups for any audience you choose.

Examples 133

Examples Top of Funnel Eye-Tracking Intent 133

The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) Do you have to put out a press release after you revamp your whole website? Until there’s a clear “owner”, a task won’t get done.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

MLT Creative

MARCH 3, 2011

Guest Post by blogger and author, Mark W. Our recent webinar "Elevating Your B2B Blog: Content, Conversations & Conversions" resulted in more questions than we had time to answer so we'll provide a personal reply on our blog to each question over the next few days. We received this great question from Josh Cantrell, a B2B blogger.

Blogger 40

Blogger B2B Business Storytelling 40

The Effective Marketer

MAY 3, 2011

While personalities play a role, I think corporate policies and the marketing leadership play a big role in shaping up how marketing technology is brought into the company. With markeeting budgets still being threatened due to economic uncertainty, marketers are pressed to justify their purchases and show ROI. United States License.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Sprout Social

SEPTEMBER 19, 2016

Should You Use a Business or Personal Account? A lot of brands put social media outreach in the hands of their social media or community manager. The advantage of this approach is it makes your campaigns feel more personal. The advantage of this approach is it makes your campaigns feel more personal. Engage Your List.

Outreach 97

Outreach Social Media Media CAN-SPAM 97

Moz

JANUARY 28, 2019

Links are relevant and from topically similar websites Links from websites within a topic-specific community are generally better than links from websites that aren't relevant to your site. Host or participate in community events, seminars, workshops, and organizations. Engage in sponsorships and scholarships.

Link Building 51

Link Building Paid Content SEO Lead Ranking 51

Hubspot

FEBRUARY 19, 2018

Here, we’ve curated a list of nine self-help books to help you achieve professional and personal growth -- along with our biggest takeaways from each. The Seven Habits of Highly Effective People: Powerful Lessons in Personal Change. Becoming a healthier person doesn't come from making one big change. The Best Self-Help Books.

Positioning 77

Positioning Work Management Viral Marketing Fulfillment 77

Buzz Marketing for Technology

JUNE 27, 2008

If you forget a keyboard shortcut, just press Shift + ‘ ? I have personally found that List view is a better and more productive way to navigate through the feeds. Instead star it or email it (yes, you can easily email a feed by pressing ‘ e’ ). ‘ and it immediately shows you the shortcuts. Categories.

Google 100

Google RSS Tips Product 100

The Effective Marketer

JANUARY 25, 2009

Shouldn’t [name of person] also participate in this meeting? There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. Why are all these people in this meeting? Why are we meeting? What are we trying to accomplish?

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. IBMers are personally responsible for the content they publish on blogs, wikis or any other form of user-generated media. And write in the first person.

Guidelines 100

Guidelines Wiki Copyright Ideal Customer Profiles 100

SugarCRM

DECEMBER 11, 2013

Email Personalization. Guest Blogger. News and Press. Community Learning Management. Lead To Revenue. Email Marketing. Drip Marketing. Nurture Marketing. Email Designer. Testing Deliverability. Behavioral Targeting. Can Spam Compliance. Lead Capture. Microsites. Internet Lead Capture. Lead Routing. Video Hosting.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50