Convert

JANUARY 17, 2024

Ask ChatGPT (and Alternatives) This is something I have started doing for just about any of my clients: I have a long discussion with ChatGPT about what it knows about their business and their competitors. While we have some time, think about trying the following: Create a long-term brand-establishing strategy. This is key.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Hubspot

MARCH 3, 2020

What makes your business tick is your local community, whether on the town, city, county, or state level. Target long-tail keyword variations. Stay up to date on what's happening in your community and in your industry for blog fodder. Be a guest blogger, talk to and about (positively, of course!) Get links online.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Convince & Convert

JUNE 3, 2012

Public relations firms and/or in-house communication apparatchiks take the same concepts and mechanics of celebrity endorsement and bring them online, using Klout scores in lieu of celebrity Q scores , and blogger ID software like Group High in place of Hollywood agents. Don’t Let the Audience Tail Wag the Advocacy Dog.

Outreach 155

Outreach Blogger Top of Funnel Skype 155

Valasys

AUGUST 3, 2023

But that’s not all – the SEO community has become an innovative playground, with Python and JavaScript wizards collaborating and sharing ingenious insights and code. Review: Ahrefs is praised for its comprehensive data and user-friendly interface, serving various businesses, from bloggers to global multinational brands.

SEO 52

SEO Automation Lead Ranking Lead Scoring 52

Biznology

JANUARY 17, 2012

No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

MAY 6, 2014

Sam Fiorella , Partner at Sensei Marketing , recently wrote “ Community Management: The 90-9-1 Rule is Dead ,” about how the old concept that 90% of all your followers are just lurking, 9% are engaged, and that only 1% of the community actively produces content. These are insular, contained communities. 900-90-9-1.

Social Media 80

Social Media Media Internet Marketing Blogger 80

Hubspot

FEBRUARY 17, 2011

In the show we chat about: The importance of understanding your online community. For audio and the complete transcript head click here: Connecting with your community and infleuncers online. It really depends on the communities that your service or product targets. "So, Niche Communities Matter. Think mini social CRM.

Communities 28

Communities Blogger Long Tail Marketing Work Management 28

Biznology

JANUARY 29, 2013

This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever. Membership in your community is a later stage of the hearts-and-minds campaign in which you need to engage.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

readwrite

NOVEMBER 29, 2011

Monetizing The Long Tail. But Federated Media recently acquired Lijit Networks , which will help it improve its targeting of ads to long-tail content. ” WordPress wants to serve ads that reflect the individual nature of its bloggers, and the WordAds program, targeted with Lijit’s technology, can enable that.

Adsense 40

Adsense Long Tail Marketing Web 2.0 Advertising Agencies 40

Biznology

SEPTEMBER 23, 2014

My presentation is titled Blogger Outreach Case Study: How I Activated Hundreds of Bloggers for Mizuno Running. See what we did to engage and activate hundreds of bloggers, from the top 100 running bloggers down the every single blogger who self-identified with being a Runner.” Long Tail Blogger Outreach.

Long Tail Marketing 80

Long Tail Marketing Case Studies Case Study Outreach 80

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? My real challenge was getting my staff to warm to the concept of being a blogger.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

SEPTEMBER 14, 2018

Finally, Chelsea Martin (@ passporttofriday ), a travel blogger and influencer with over 17k followers, says commitment to your brand is critical -- "don't take just any collaboration offer that comes through the door. An influencer doesn't become an influencer without creating a strong community, and developing a connection, to her audience.

Work Management 74

Work Management Advertising Agencies Mobile Advertising Course 74

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Buzz Marketing for Technology

JULY 24, 2008

3 comments: Blogger In Middle-earth. I think so-called intuitiveness of the applications (not the users) goes a long way to helping with this. Blogger In Middle-earth. and community building. Group communication and the wiki. Long Tail Learning - Size and Shape : eLearning Te. Posted by V Yonkers.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Blogger 100

Buzz Marketing for Technology

JUNE 27, 2008

The idea of start pages has been intriguing me for a long time. I have been using Netvibes for more than a year now and similarly to the use case in the presentation I have tailored my start page to fulfill my needs in certain contexts (trips, translation tools, tech news, community and collaboration). The Students' Long Tail.

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Buzz Marketing for Technology

JULY 16, 2008

However, much has been developed over the last 20 years in the field of qualitative research methods that makes qualitative research as valuable as quantitative research, as long as the research uses a systematic approach. 2 comments: Blogger In Middle-earth. and community building. Group communication and the wiki.

Knowledge Base 100

Knowledge Base Analysis Web 2.0 Wiki 100

Hubspot

DECEMBER 2, 2011

What makes your business tick is your local community, whether on the town, city, county, or state level. Target long-tail keyword variations for your geographic area. Stay up to date on what's happening in your community and in your industry for blog fodder. Be a guest blogger, talk to and about (positively, of course!)

Long Tail Marketing 28

Long Tail Marketing SERP Stats Keywords 28

Hubspot

DECEMBER 21, 2011

Rather than rely on long-term campaigns, smart marketers will follow what's happening in the media with an eye to newsjacking their way to getting found." If you think the tail has been wagging the dog, just wait until 2012. The tail becomes the dog." have a community. In 2012, companies will get found online by. ".learning

Dwell 28

Dwell PR Inbound Marketing Twitter 28

Webbiquity

OCTOBER 6, 2020

Do influencer marketing (the right way; not spammy “spray and pray” guest blogger outreach). Explore local link-building opportunities with, for example, non-competitive businesses, associations, local media, and community websites. Volunteer in the community. Focus on long-tail searches.

SEO 210

SEO Webcast Budget Programs High Quality Lead 210

Buzz Marketing for Technology

JULY 24, 2008

Labels: group communication , knowledge management , work literacy , WorkLiteracy. 1 comments: Blogger In Middle-earth. and community building. Group communication and the wiki. Long Tail Learning - Size and Shape : eLearning Te. Posted by V Yonkers. at 8:05 AM. What we can learn from Linkedin.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Lead Ranking 100

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” I quickly responded, “Funny.

Blogger 80

Blogger Outreach PR Media 80

The Lead Agency

JUNE 19, 2023

B2B blogging is a powerful tool for establishing your brand as an authority in your field, building a community of engaged readers, and driving traffic to your website. Opt for long-tail keywords that are specific to your industry as they are more likely to attract a highly targeted audience. How long should my blog posts be?

SEO 117

SEO B2B Lead Scoring Lead Ranking 117

Convince & Convert

MARCH 8, 2012

If you have ever seen a container vessel or a train or maybe a long-haul trucking operation in this great land of ours, you have seen Jonathan’s company. I think, long- term, that’s a smart play. I think you are on point there in terms of Google’s ability to capture the long tail in terms of the smaller advertisers.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches? Are You Slow Enough to Succeed in Social Media? link] James Ball Very cool Jay. I love your quotes and they are spot on!

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

WebMarketCentral

SEPTEMBER 10, 2008

Social Bookmarking Sites like Digg , del.icio.us , StumbleUpon , Mixx and Searchles are great places to spread the word about your own thought leadership content as well as, and even more importantly, positive coverage your company gets from other bloggers, journalists or analysts. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

Single Grain

JANUARY 23, 2024

This involves understanding your target audience’s specific interests, questions, and pain points: Tools like long-tail keyword finders and analysis of search query reports can help in uncovering these niche opportunities. These relationships not only provide backlinks but also help in expanding your reach and reputation.

Marketing AI 52

Marketing AI SEO Webinar Metrics Marketing & Strategy 52

Hubspot

JANUARY 18, 2012

When drafting this post, I reached out to my Twitter community to ask them their most common question. To be a great blogger, all you have to do is write about what you know in a way that's natural to you. You can even curate a list or publish excerpts from some of the long-form content (e.g. There's nothing to write about.".

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Biznology

SEPTEMBER 10, 2013

So, here we go: Taking 50 million as seriously as one WSJ reporter — where I wax poetic about the power of the seminal digital PR book, Cluetrain Manifesto , and discuss how (much more) important direct access to your online community is compared to just having the ear of mainstream media reporters. For real effect.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Valasys

MARCH 17, 2023

While we’re doing it, we want the community to pick up on it so that the industry can set new standards and respond harshly to those who dismiss SEO as a finished and dusty industry. The long-tail keyword approach may seem counterintuitive in light of this. We need to stay current with trends as SEO professionals.

Lead Ranking 52

Lead Ranking Trends SEO Lead Scoring 52

Biznology

FEBRUARY 25, 2014

So, over time, shell-shocked from seeing everyone around them being shot down and rejected; and, after repeatedly being warned by the media and by social media gurus as to how much of a mine field blogger outreach is, once-bitten, twice shy. Bloggers are generally more libertarian rugged individualist than sycophantic people pleasers.

Paid Content 80

Paid Content Blogger Long Tail Marketing Outreach 80

Convince & Convert

JUNE 22, 2010

The company has to believe that it’s inherently a positive for your company to get involved, from the CEO on down, and that’s a lesson that only you can teach, however long it takes. link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Community Managers RT @tcreativo: ¿Crees o no crees en #SocialMedia?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Biznology

OCTOBER 18, 2016

Explore the long tail (there are millions of people blogging, sharing, and posting online – and PR tends to pile on the same 100 “influentials.”) “We want you to take 50 million of us as seriously as you take one reporter from The Wall Street Journal ” (#83 of the 95 theses from The Cluetrain Manifesto ). Analyze : how did you do?

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. Increase community engagement? Waiting for class.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Convince & Convert

SEPTEMBER 21, 2010

Here’s the distribution of number of words in each of these headlines: 5 word headline = 2 posts in top 25 6 word headline = 3 posts in top 25 7 word headline = 8 posts in top 25 8 word headline = 9 posts in top 25 9 word headline = 0 10 word headline = 4 posts in top 25 Clearly, I write longer headlines than many other social media bloggers.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

AUGUST 19, 2010

Allowing for and creating communities. Un #CaseStudy de una empresa de aventuras [link] [link] Elena RoBe Artículo interesante: El malentendido de las redes sociales [link] [link] robertwheatley And therein lies the great lesson: being helpful and human. Engaging people in their passions all helps make the business more meaningful.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140