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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

engineering manager, social media manager) Pain point you’re solving (e.g. engineering manager, social media manager) Pain point you’re solving (e.g. community) Try to get super -specific and super -narrow with your ICP. Art by Natalie Harney. 1,000-5,000 employees) Job title (e.g. Almost comically narrow.

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How to find and win your first 10 B2B customers

Lenny's Newsletter

When joining communities, focus first on adding value to the community. Art by Natalie Harney. Let’s jump right into it. That’s why they work. In B2B, it always starts with hand-to-hand combat. Also, major shoutouts for First Round Capital. For your first set of customers, trust is the key. But it worked.”

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. According to Tom Grant , Ph.D, You expand it.”

Twitter 100