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Tech Talk with Maropost: Cloud-based unified marketing automation platform

ClickZ

It has now become a platform suitable for modern marketers to create engaging campaigns across all channels prospects: including SMS, mobile, social, and web. Their clickthrough rates (CTRs) are 5-10x higher than their standard newsletter. Catherrine Garcia is an experienced Web Developer at WPCodingDev and a passionate blogger.

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

It’s designed expressly for B2B marketers, and expressly to help you cull the type of searches that might technically generate a lead, but end up going nowhere (like students or bloggers doing research). Google Ads’ call extensions can “significantly increase clickthrough rate” according to Google. But they can be the devil to track.

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B2B Social Media Best Practices for the Integrated Age

Adobe Experience Cloud Blog

by Jason Miller I’m pleased to introduce Rajesh Kadam, founder and CEO of Growth Fusion , as a guest blogger. Social Media has quickly switched from a way for individuals to keep in touch, to a key strategy of business success. Social media posts also increasingly show up in search results.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

Studies from multiple email marketing service providers show different numbers when it comes to delivery rates, bounce rates, open rates, clickthrough rates, and more. What can we do to improve clickthrough rates and, more importantly, to get people to buy/download/register? Our open rates average 30%. Is this good?

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The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

In fact, it's practically a marketing Swiss army knife: it enables you to regularly publish content, boost your website's search engine optimization , establish your industry thought leadership and expertise, and it also provides content fodder for your other marketing channels such as social media and email marketing.

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You're Overthinking It: 10 Marketing Freak Outs to Stop Worrying About

Hubspot

Uncouthly bashing competitors on social media. If people are reading it, linking to it, and sharing it on social media, don''t sweat it if no one comments. 5) Clickthrough Rate Benchmarks. I''ve been anxiously asked for clickthrough rate benchmark data at least once a month for years. probably wasn''t that big of a deal.

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12 Marketing Metrics Your Boss Probably Doesn't Need to Hear About

Hubspot

When I first got started blogging, I would get really hyped up when people shared my posts on social media. One of my blog posts totally blew up on social compared to my average post. I'm talking over 20X the number of social shares I normally got on a post. they were just blindly sharing it on social. 6) Comments.