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Book Review: Social Media Marketing

Webbiquity

Wikis (Wikipedia, hundreds of specific topic-focused wikis). . • Microblogging (Twitter, Jaiku, Identi.ca; Li helpfully notes that “the power of microblogging for a business can be huge, if you add personality into your Twitter stream and not just allow it to be automated.&#

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How to Increase Your Content Visibility in Google Knowledge Graph

Convince & Convert

Get referenced in other Wiki pages. Out of all the social media channels, Google+ has the most impact on Google Knowledge Graph. A mention from the right blogger can trigger a cascade of great press for your business. It’s important to have multiple users contribute to the page. This helps to bolster your notability.

Google 117
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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

My real challenge was getting my staff to warm to the concept of being a blogger. Which channel is more efficient for you? That was the voice of many of my bloggers at one time or another. In fact, that is exactly why I created our YouTube channel. Some perceived this "new" practice to be frivolous.

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The Power of Educational Technology: Preparing Students to Succeed in the 21st Century

Buzz Marketing for Technology

Liz, As a fellow educator, blogger, social networker, I agree that this topic is near and dear to my heart and trying to articulate what something like a 21st Century Classroom looks like (especially when I am not quite sure myself) is like trying to explain the color green to a visually impaired person who may have once seen blue and yellow.

Education 100
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How to create B2B social media policies

Chris Koch

IBM and SAP put their draft guidelines on wikis, where employees were invited to make comments and suggestions. the Whole Foods CEO using an alias to bash competitors or the Wal-Mart bloggers who didn’t disclose that they were being paid by the company). Provide a channel for questions. But don’t provide them with a blank slate.

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Marketer of The Month Podcast- EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy

Outgrow

Effective lead generation channels other than SEO to invest in. So if you’re just some random blogger or website, may not get accepted, because they may not consider it a reliable site, and you can get a lot of those for cheap. Now, there are wiki admins on Upwork, that are looking for this kind of thing.

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Using ALL the Tools of Social Media Optimization

WebMarketCentral

Social Bookmarking Sites like Digg , del.icio.us , StumbleUpon , Mixx and Searchles are great places to spread the word about your own thought leadership content as well as, and even more importantly, positive coverage your company gets from other bloggers, journalists or analysts. potentially viral, and increasingly searchable.