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Latest Trends in Email Marketing: RSS and Calendar Reminders

Anything Goes Marketing

As we move into a new week there are some interesting trends and technology enhancements that will start to change the way that B2B companies use email. Trend#1: The Blogletter is Coming - Actually, it's Already Here. This approach works for the average blogger but companies need better tools. Automating email using RSS feeds.

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10 Helpful Uses of RSS Feeds for Marketing

Hubspot

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. Write about it!

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How B2B Marketers Benefit From Social Media?

Valasys

Some channels, like Facebook and Instagram, offer brands to promote for $1 per day aimed at impressions. B2B marketers can lead trending campaigns using existing popular hashtags of other ads, or brands can craft a unique hashtag for their product ads; a good hashtag strategy will massively drive brand visibility.

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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

Thought leadership and the sharing of professional knowledge in social media channels help influence the B2B decision making process. Blog posts can address common issues and challenges, or tackle current trends in the industry. Provide thought leadership in support of business development initiatives.

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Aberdeen Shows How to Do Email Marketing Right

The Effective Marketer

They talk about how the increase in the number of available marketing channels coupled with the resource constraints of most marketing organizations is the toughest challenge for marketers to overcome. So with all these new channels available, why does email marketing continue to be a top choice for marketers everywhere?

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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

The Goal of Marketing Software The need for marketing software comes from the necessity to better understand customer behavior across multiple channels. The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions. United States License.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Effectively connect with bloggers and other key online influencers in your industry? Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Noting (very accurately I might add) that “The top bloggers receive hundreds of pitches a day. Is the Press Release Dead?

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