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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. alone boasts approximately 32 million bloggers as of 2022.

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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

The Goal of Marketing Software The need for marketing software comes from the necessity to better understand customer behavior across multiple channels. The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions.

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

I’m sitting on a panel next week that will discuss long-term marketing trends. A Forrester chart, posted on CNET shows five years of data on time spent per week with major media. Naturally I have plenty of opinions on the topic, but just for fun I decided to scare up a few facts to reinforce them. for TV and 10.2% for the Internet.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). 42% learn about products and services via Twitter. 19% seek customer support. population).

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Inbound Marketing Goes Global

Hubspot

So much great content was tweeted and retweeted that this relatively small conference became a Global Trending Topic ! ” “Google: Consider tweaking your PPC campaigns - different for mobile vs. full screen experience to reduce CPC” Social Media is Now a De Facto Channel. u can't make them come to you.”

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How to Boost eCommerce Sales with Instagram

Convince & Convert

billion in total mobile ad revenue. It gives consumers easy, mobile access to online shopping for your products. When a brand collaborates with an influencer or blogger, their image becomes more powerful. This will give you an in-depth understanding about the market trends. Image via Forrester. million users.

eCommerce 147
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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. Only 55% of bloggers update old posts. Mobile will account for 72% of US digital ad spend by 2019. In turn, this builds trust with the audience. .