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10 Best Leading and Lagging Marketing Performance Indicators to Increase ROI

Webbiquity

How many people attended an event? This indicator increases the odds of bloggers and influencers in their space linking to their website—although it may be a bit harder to measure if their emails successfully lead to posts being mentioned. They are easier to measure and help you determine, in retrospect, how the event went.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service. Use platforms like Zoom or GoToWebinar to host your events. It’s an excellent way to get content AND free promotion.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. Yes, Apple positions its launch events as product releases. In the days following the event, people queue outside Apple stores for hours to buy iPhones or MacBooks at a premium price.

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34 Compelling Content Marketing Stats and Facts

Webbiquity

In-person events are still the most effective channel for B2B marketers. The most effective content marketing tactics according to B2B marketers are: – In-person events (70%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

It also brings in conversion rates 6 times higher than other channels. Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author.

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29 Simple Ways to Grow Your Email List

Hubspot

Add engagement features to your YouTube channel. Add hyperlinked "end cards" to your YouTube videos that encourage people to subscribe to your channel via their email address. Offline events like trade shows are highly anticipated growth opportunities for professionals in your industry. With Traditional Marketing.

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10 Ways to Use Social Networks for B2B Marketing

Webbiquity

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. Interact (e.g., ask and answer questions). Expand your online presence. Improve customer service.