KoMarketing Associates

MARCH 13, 2018

The good news is that when a technology or software vendor starts to think about link building as simply a component of their ongoing content distribution efforts, the task becomes much less daunting. Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

ClearVoice

OCTOBER 14, 2022

Not knowing the best channel to promote content ( Parse.ly ). 80% of bloggers report that blogging delivers results ( Orbit Media Studios ). Bloggers are writing longer articles but are publishing less often ( Orbit Media Studios ). 97% of bloggers promote their content using social media ( Statistica ). Out of the 1.9

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

ClearVoice

MARCH 15, 2024

This, in turn, requires a well-thought-out content distribution system to ensure content delivery via the right platforms. However, distribution is an important facet of content marketing, and platform selection is also an important facet of distribution. Each has its place in your distribution strategy. Also owned?

Distribution 52

Distribution Advertising Channels Content Youtube 52

ANNUITAS

OCTOBER 17, 2014

*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Select the right Distribution Channels. If you’re marketing in Brazil and don’t have a presence on Orknut , their most popular social media channel, you won’t be that effective.

Practices 100

Practices Buyer Personas Multi-Channel Best Practices 100

Animalz blog

MARCH 28, 2024

When you treat content as a vessel for distributing a central idea rather than a series of one-off pieces, you unlock a new level of impact and resonance with your audience. Infuse it into every aspect of your content strategy, from your editorial calendar to your distribution tactics. See what resonates with your audience.

Distribution 84

Distribution Privacy Content Peer-to-peer 84

Sword and the Script | B2B

NOVEMBER 23, 2019

Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. 84% of B2B marketers use paid distribution channels for content marketing purposes. For the last six years, Orbit Media has surveyed 1,000 bloggers for its annual blogging survey.

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Navigate the Channel

MAY 24, 2023

In keeping with the launch theme, let’s channel NASA and provide some words for you about a quick, but thought-out launch of your new product. Yes, you have to have product to sell, and logistics determined to distribute it, but what about your communications plan? Messaging must have a purpose, goal and objectives.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Marketing Insider Group

JUNE 22, 2021

But if they don’t have a content distribution plan in place, a lot of their time, effort, and resources will end up going to waste. Content distribution is a vital strategy for getting your content in front of the right people. Every type of content requires unique distribution tactics. What is Content Distribution?

Distribution 325

Distribution Cost Per Click Marketing Budget Marketing Budget Creation 325

ClearVoice

OCTOBER 4, 2021

Facebook Bulletin is essentially a micro-blogging site that allows invited content creators to organize and maintain a presence in which they can create, distribute, and monetize their content without needing to run their own websites, create email lists, or understand how to do ad buying, etc.

Facebook 98

Facebook Best Practices Distribution Custom Publishing 98

Marketing Insider Group

JUNE 24, 2015

The Community Manager is one who distributes your content across social channels, engages online communities, and contributes to content projects. This role is the persona your brand portrays on social channels, so its important they know how to interact with prospects, customers and influencers appropriately. Contributors.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Content Marketing Advertising Agencies 100

ViewPoint

MARCH 6, 2014

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Others are more subtle branding channels with more difficult-to-measure metrics.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

seo.co

OCTOBER 4, 2021

Distribute press releases locally to attract local links. When you go to distribute a new press release, make sure you’re targeting all the local channels. There’s no shortage of bloggers in the world today. Look for popular bloggers in your area, and write to them. Woo the blogging community.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

SocialPilot

FEBRUARY 6, 2024

Imagine you have the keys to a powerful marketing channel that boosts authenticity, expands reach, and drives engagement. The way influencer bloggers connect and appeal to their followers can tremendously increase your brand exposure in ways that traditional advertising methods can’t.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Optinmonster

DECEMBER 21, 2023

TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. They use their huge network to distribute your launch news to a wide audience. If you leverage the right marketing channels, customers will flood your site and join your email list.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

NuSpark Consulting

MARCH 3, 2016

Now you need to distribute and promote it. Promote your white paper using online press release distribution services. Most press release distribution services clearly spell out how many links you can include. Most press release distribution services clearly spell out how many links you can include. The good news?

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

KoMarketing Associates

NOVEMBER 24, 2015

Thought leadership and the sharing of professional knowledge in social media channels help influence the B2B decision making process. In addition to the online newsletter, B2B blogging provides a subtle way to routinely stay connected to the subscribed prospect, via RSS, email, and social media distribution.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Most bloggers will include a link to your website if you create a guest post for them.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. They are no longer a private, one-to-one communications channel (once mailed, later faxed to newsrooms).

PR 100

PR Blogger Tips Best Practices 100

ClearVoice

MARCH 10, 2020

This year the number of bloggers is expected to reach 31.7 Some marketers refer to verticals as “channels,” usually in the context of major media organizations — think television and radio, not distribution channels like social and search. Everybody is creating content. million … in the United States.

Verticals 101

Verticals Paid Search Agency Content Marketing Content 101

Hubspot

JUNE 16, 2020

Having a clear purpose will also help you fill in some of the blanks for the rest of your blogging strategy, like distribution and topic research. Sometimes, similar messages are posted on different channels to reach larger audience segments, but other times, messages are specifically tailored for each platform. Image Source.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

JUNE 13, 2018

Created buyer personas to determine which channels his audience would prefer to consume his content on. Used his average post view on each of his marketing channels to estimate how much content he had to create and how often he had to post on social media. Identify your most effective marketing channels. Distribution Plan.

Planning 101

Planning Marketing Plans Examples Buyer Personas 101

KoMarketing Associates

JANUARY 16, 2014

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. According to WordPress statistics , bloggers produce an average of 33.7 Here is a look at the recap: Blog Post Headlines and Titles.

Promotion 120

Promotion Practices B2B Best Practices 120

Hubspot

DECEMBER 2, 2020

If you haven’t yet considered expanding your existing social media strategy, you may be missing out on valuable channels for advertising. Promote Content Through Diverse Channels. In a nutshell, venturing into social media advertising allows you to promote your content through as many social channels as you like.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

Biznology

JULY 26, 2016

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response. He specializes in Web 2.0

PR 80

PR Web 2.0 Blogger Public Relations 80

Webbiquity

JUNE 16, 2015

But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? In-person events are still the most effective channel for B2B marketers. A whopping 93% of bloggers say they either “don’t mind” or enjoy being approached by brands.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Outbrain

DECEMBER 19, 2022

Content promotion is sharing your content across multiple channels to maximize the reach and win more readers. Create a distribution pipeline for social media. You need a full-fledged distribution pipeline to repurpose your original content into platform-native social media content. Reach out to bloggers and ask for a backlink.

Paid Content 26

Paid Content Promotion Top of Funnel Work Management 26

KoMarketing Associates

DECEMBER 9, 2014

The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post. It’s also received more than a dozen inbound links from industry-specific sources. Since that time, we’ve ramped up the initiative even further.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Vidyard

JUNE 5, 2014

However, because you need to capture the attention of your target market (especially with B2B), you need to do more than just create videos and distribute them. Ford selected 100 video bloggers and gave each a new Fiesta to drive for six months. After planting their “seeds” (the bloggers), Ford achieved 4.3

Video Marketing 51

Video Marketing Brand Identity Branding Blogger 51

KoMarketing Associates

MAY 21, 2015

For social media network development, dedicating fifteen minutes daily to a particular channel may be what is needed to get back on track and feeling productive. Take a step back and reorganize “free time” spent with research and execution.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Noting (very accurately I might add) that “The top bloggers receive hundreds of pitches a day. Is the Press Release Dead?

PR 100

PR Tools Tips Blogger 100

ClearVoice

JUNE 17, 2019

Joe Pulizzi of the Content Marketing Institute defined content marketing to LinkedIn like this: “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”.

Paid Content 92

Paid Content CMS Development Paid Search Agency Advertising Agencies 92

Vidyard

DECEMBER 17, 2019

Here’s an example from Kraft Foods’ official YouTube channel: Businesses usually create video tutorials that are relevant to their industry or product category. Distribution. Shared widely on social channels, blogs, etc. Can be shared on social media channels sparingly. Can be shared on social media channels sparingly.

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Whale Pages

APRIL 28, 2020

While many of the bloggers creating this “best of” content are affiliates, not all of them will be. So how can we narrow our search down further to filter only for bloggers who are affiliates? Now notice in these results we have many bloggers who use this exact language meaning these are affiliates.

Paid Search Agency 59

Paid Search Agency Companies Product Case Studies 59

Integrated B2B

NOVEMBER 7, 2019

This curated content should clearly express your unique selling points and needs to be distributed via multiple channels such as your website, social media accounts, third-party sites, newsletters and blogs, to name a few. Essentially, owned media is any channel that you have complete control over, for example, your website or blog.

Paid Content 40

Paid Content Marketing Budget Media Word of Mouth 40

RebelMouse

APRIL 8, 2024

The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. The right CMS should offer unique tools and features that simplify creating, editing, and distributing content across news websites and social channels.

CMS Development 88

CMS Development Industry CMS Paid Content Enterprise Management 88

NuSpark Consulting

DECEMBER 9, 2012

All white papers should be promoted via online press release distribution services. Relevant Blogger Outreach. Compile a list of influential bloggers and online editors, and send them a release on your paper, and explain the rationale on why readers would be interested in reading it. Social Media. Third Party Email Lists.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Content Marketing Institute

OCTOBER 15, 2017

It lives in a very competitive food content space – everything from TV channels devoted to the topic to websites as well as countless bloggers and vloggers. In the previous four steps, your audience likely was searching for information on other channels before finding your content. Ask them to subscribe to your owned channels.

Top of Funnel 110

Top of Funnel Trigger Marketing Content Fulfillment 110