Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Oktopost

JUNE 14, 2021

For this reason, blogger outreach, niche edits (editing older published articles with anchor text, updated content, and links,) and content writing services are the bread and butter services offered by SEO firms. Case studies delving into a topic. Resource and tutorial pages. Podcasts and podcast sponsorships. Slideshares.

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Convince & Convert

APRIL 24, 2012

Here are five places to look: Testimonials and Case Studies. These testimonials and case studies add credibility to your value proposition. One testimonial can turn into a formal case study, a video for YouTube, and add practical depth to a whitepaper. Stats Are Sexy. Turn Your Customers into Stars.

Content Marketing 130

Content Marketing Planning Paid Search Agency Case Study 130

Valasys

JULY 31, 2023

If you’re a cybersecurity company, partnering with a renowned cybersecurity expert on YouTube can introduce your services to a wider audience concerned about online security. Affiliate Marketing: Imagine working with bloggers or reviewers who promote your software and earn a commission for every lead they refer to you.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

ClearVoice

NOVEMBER 2, 2018

Description: At B2B Marketing Exchange, expect a great lineup of workshops and case studies, with more than 100 speakers and 70 sessions spanning six tracks. Description: MediaPost’s Brand Marketers Insider Summit features keynotes, case studies, and panels from some of the best minds in the marketing industry.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

KoMarketing Associates

NOVEMBER 15, 2013

Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. Should I add schema.org markup on my videos even if they are on YouTube? Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

accelerate agency

AUGUST 15, 2021

Look for SEO agencies that have case studies that fit with your company’s needs. . Look at past performance: This requires you to look at case studies and online reviews. Use video: Create a YouTube channel to create dynamic content that will pop up in search engines and on the website. .

Paid Search Agency 98

Paid Search Agency SEO Companies Brand Identity 98

SpotMe Blog

JUNE 2, 2021

Find bloggers out there who follow and write about your industry. Post these on your company’s website, YouTube, and other social media to act as evergreen content that’s constantly promoting your event, long after it has finished. Strategy #4) Develop Case Studies and Share Them During the Event.

Webinar Metrics 52

Webinar Metrics Lead Generation Paid Content Lead Scoring 52

Optinmonster

JULY 10, 2020

Let’s take a quick look at 12 cases of our customers who saw massive success using OptinMonster. Adam Enfroy is a professional entrepreneur and blogger. For that, you’ll want to head over to our YouTube channel , where we have loads of helpful tutorials to make you an expert marketer in no time. 1) Adam Enfroy.

Case Studies 88

Case Studies Case Study Work Management Studies 88

Hubspot

MARCH 3, 2020

If you're having trouble coming up with geo-targeted content, consider highlighting customer success stories and case studies. Be a guest blogger, talk to and about (positively, of course!) And now that Google owns YouTube, it's a good idea to show up on that platform. Write about complementary local services.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Lee studied the causes that women really identified with and breast cancer was a clear winner.

Web 2.0 100

Web 2.0 Wikipedia Correlation Case Studies 100

ConvertKit

APRIL 21, 2019

As a blogger and content creator, utilizing content upgrades is one of the best strategies for building your email list and converting otherwise passive blog readers. Case Study. Simply placing an e mail opt in form at the bottom of your footer doesn’t attract email subscribers like it used to. Video series. Mini eBooks.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

ConvertKit

APRIL 21, 2019

As a blogger and content creator, utilizing content upgrades is one of the best strategies for building your email list and converting otherwise passive blog readers. Case Study. This email marketing tactic can work incredibly well, especially for entrepreneurs and bloggers who run an ecommerce shop. Content upgrade.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

LeadSquared

JANUARY 28, 2015

If you have video tutorials, you could upload them on YouTube as well since YouTube videos are searchable. It would help people learn more about the business or school in this case. YouTube would make a good channel because it’s easy for videos to rank there. Are case studies a good way to connect with readers?

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Whale Pages

FEBRUARY 20, 2020

3 SaaS Marketing Strategies + Case Studies & Videos. When possible, we use case studies and examples to help us showcase the power and potential of each of the tactics we’ll discuss below. We used no paid ads, had no twitter followers, no YouTube videos, zero domain authority. Get Case Study.

Case Studies 59

Case Studies Case Study Studies Marketing & Strategy 59

Hubspot

FEBRUARY 6, 2018

An awesome YouTube channel needs a consistent stream of content. For this third stressor, let's look at a case study by Amabile detailed in "The Progress Principle," wherein she surveyed creative teams from seven companies across three industries. Where You'd Find It. But you're only as awesome as your bandwidth allows, right?

Creativity 77

Creativity Case Studies Paid Search Agency Bandwidth 77

Paul Gillin

DECEMBER 18, 2012

Several of the case studies in New Influencers involved customer attacks in the days when blogs were about all people had to work with. Just last week a woman who claimed she had been victimized in a contract dispute with a big Canadian retailer took her cause to YouTube and Facebook. I certainly could use your help.

Paid Search Agency 50

Paid Search Agency Word of Mouth Amazon Viral Marketing 50

Directive Agency

SEPTEMBER 3, 2019

However, the competitive landscape of content marketing is flooded with thought leaders, “professional” bloggers, and people pretending to be one or the other. How many more downloaded case studies are you hoping to obtain? Top YouTube vloggers. Simply put, content marketing has exploded in the past several years.

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

MLT Creative

APRIL 13, 2012

This fascinating book explores how brands are identifying powerful bloggers , tweeters and YouTube celebrities to build brand buzz and increase sales. With more than 50 interviews of industry thought leaders and several social influence marketing case studies, the book shows how to use the latest breakthroughs to meet your goals.

Buzz 40

Buzz Word of Mouth B2B Advertising Agencies 40

SugarCRM

DECEMBER 11, 2013

YouTube Dashboard. Case Studies. Guest Blogger. Can Spam Compliance. Lead Capture. Microsites. Internet Lead Capture. Lead Routing. Video Hosting. Website Tracking. Web Analytics. Web Visitor Alerts. Web Visitor Mapping. Keyword Analysis and Tracking. Lead Scoring. Lead Profiles. Lead Scout. Auto Nurture. White Papers.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Biznology

SEPTEMBER 23, 2014

My presentation is titled Blogger Outreach Case Study: How I Activated Hundreds of Bloggers for Mizuno Running. See what we did to engage and activate hundreds of bloggers, from the top 100 running bloggers down the every single blogger who self-identified with being a Runner.” Hugs Not Horns.

Long Tail Marketing 80

Long Tail Marketing Case Studies Case Study Outreach 80

Adobe Experience Cloud Blog

AUGUST 21, 2014

You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). The Rundown: Case studies and best practices about the latest and greatest in social marketing, from personal branding/social media genius Kim Garst. Check it Out: Mashable’s “Social Media” Section. We Are Social.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

Optinmonster

MAY 25, 2020

Blogger Adam Enfroy added over 11,000 subscribers in 2019 (and currently uses that list to generate over $30,000 a month in sales). Read more about these and similar success stories on our case studies page. American Bird Conservancy increased lead collection by over 1000%. But these represent our best clients, right?

Trigger Marketing 78

Trigger Marketing Lead Ranking Pricing Price 78

Optinmonster

NOVEMBER 9, 2021

Here’s a popup example from RebootAuthentic: See how the headline is personalized for Smart Blogger readers? Kevin Duncan of Be a Better Blogger uses a subscriber testimonial on his exit popup to drive home the value of becoming a regular reader and subscribing for updates. Use Compelling Button Copy. “Let’s Do It!

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Write about customers successes – Write up a case study about a clients successful project, they will often let you publish their name 5.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

ClearVoice

MARCH 26, 2020

Think mailers with specific incentives and creative ads that launch before YouTube videos. A communications agency is just that, a team of copywriters, bloggers, journalists, photographers, videographers, designers and anyone else who is ready to communicate your business’s values through content. Advertising agency.

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

Valasys

MARCH 5, 2020

While abiding by the principles of E-A-T (Expertise, Authoritativeness & Trustworthiness) will be as important for the bloggers as ever in 2020, to evolve your content strategy in 2020 you should also consider executing a content strategy with a perfect blend of long & short-form content.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Optinmonster

FEBRUARY 10, 2024

Use short but useful tutorials, videos , case studies , reviews , list posts, interviews, how-to posts, podcasts, and more personal pieces. For example: “Join other 100K creative bloggers…” Take a look at how WPBeginner does it: 11. For example, “Over 10,000 Bloggers Can’t Be Wrong. Be sure to stay true to your voice.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Hubspot

APRIL 17, 2012

In an article about social proof , TechCrunch clearly identified 5 different categories of social proof: Expert Social Proof: Approval from a credible expert, such as an industry blogger or other authority. 5) Case Studies & Testimonials. Then approach them for a testimonial or case study.

Social Marketing 28

Social Marketing Case Studies Case Study Classified Ads 28

Biznology

JULY 16, 2013

There’s so much amazing opportunity to dig up all of those awards, wins, relationships, announcements, testimonials, case studies, and white papers that you’ve produced en masse well before blogs existed, and pepper them into your present in the form of “it’s been ten years since” or into your past.

Social Media 80

Social Media Media Internet Marketing Google 80

Webbiquity

DECEMBER 1, 2020

This presentation from Twin Cities Startup Week starts with clarification of how B2B influencer marketing works (and how it differs from the B2C type), ends with a case study, and in between details a dozen key do’s and don’ts for achieving success. Some bloggers don’t accept guest posts. Here’s a quick case study.

Enterprise Management 274

Enterprise Management B2B Marketing Work Management Marketing Management 274

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Sprout Social

MARCH 13, 2017

We use a similar approach with our customer case studies, like this one from Trello. Or, if you’ve been reviewed by a blogger that had a great experience with your company, reach out to them and ask them to provide a few words about their experience that you can use in your marketing materials.

Paid Content 110

Paid Content Conversion Work Management Paid Search Agency 110

Marketing Insider Group

JUNE 22, 2021

You’d probably share videos on Vimeo and YouTube. Case studies and success stories. Examples include social sharing and mentions, guest bloggers, product reviews, public relations, and online communities and forums. For example, you could share a podcast on Spotify and Apple Podcasts. Interviews. Infographics. Blog posts.

Distribution 325

Distribution Cost Per Click Marketing Budget Marketing Budget Creation 325

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. I will spare Jay’s blog the list of the 70 videos we did, outside of YouTube, since most of them were made before YouTube existed.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Online Marketing Institute

DECEMBER 23, 2010

Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. In addition, they have a dedicated YouTube Channel for Kodak B2B. Kaila is also the editor of the SEO & Link Building Best Practices Blog and is a frequent industry guest blogger.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

MLT Creative

SEPTEMBER 30, 2010

October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client. Meeting and learning from other professionals helps us do our jobs better.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40