Blogger Case Study Differentiation Education PR 
Hinge Marketing
MAY 28, 2014
“We need PR and marketing.” To be certain, the lines have blurred between PR and marketing. Among professional services firms, one example is the use of educational content on blogs and video sites – content that is fast becoming more popular than promotional content. What are the differences?
Convince & Convert
MARCH 4, 2010
This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?
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Content Standard
MAY 8, 2018
It helps a brand become a go-to source for information and advice, for education and answers. They analyzed 500 digital-era case studies of marketing campaigns in recent years to present a modern picture of how recent trends in marketing are impacting results. Content helps to establish a brand as trusted advisers.
Convince & Convert
MARCH 3, 2010
Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Oh, that's part of our digital practice.&#
B2B Digital Marketer
APRIL 1, 2021
Jim Ewel began his journey with Agile Marketing in 2010 and is one of the leading bloggers on the topic ( www.agilemarketing.net ). And that’s another thing that could be a marketer’s Achilles’ is because it’s that differentiating point. You have to be agile. Uh, we took one of them from 30 people to 300 people.
Hinge Marketing
JULY 21, 2022
Their expertise is vital to differentiate your content and provide value. Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources. Why are case studies becoming a requirement?
Scoop.it
NOVEMBER 2, 2021
Businesses utilize blogs, eBooks, case studies, market research, videos, podcasts , and other types of content to attract, engage, and convert visitors to their websites. There is no differentiation or uniqueness. What is content marketing? There are no agreed-upon goals or key performance indicators.
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