ClearVoice

MARCH 10, 2020

This year the number of bloggers is expected to reach 31.7 Because you work across multiple verticals, you need to differentiate messaging for each one. If you have online customer reviews , testimonials, or case studies, sort through this content and extract any vertical content nuggets that stand out. One more thing.

Verticals 101

Verticals Paid Search Agency Content Marketing Content 101

nDash

NOVEMBER 10, 2020

Analyzing Brian Krebs and several other well-known security bloggers, I saw even more data breach focus. Fear Is Not a Brand Differentiator. Those that thrive will do so on differentiation.”—Ted Taking the right steps to differentiate your brand will make your company stand out over the long term. And it wasn’t just me.

Work Management 52

Work Management Enterprise Management Marketing Management Content Marketing 52

Magisto

DECEMBER 18, 2019

Educate your audience blog post ideas [88-93]. Having a unique perspective on things is what will differentiate you from all the other bloggers our there. Write a case study. Case studies are relevant forever. Controversial blog post ideas [63-68]. Lifestyle blog post ideas [76-81]. Share your vision.

Work Management 52

Work Management Marketing Management Content Blogger 52

LeadSquared

JANUARY 28, 2015

You can find a list of 56 online sources & tactics for education lead generation , here. From what I have seen, whatever education clients we have worked with, blogging has worked really well for them, especially quizzes. For our education clients, we used to blog about 8 times a month. We are offering online courses.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Marketing Insider Group

APRIL 30, 2013

Firms need to differentiate through brand experience. Tom Seclow ( @ SpencerStuView ) of Spencer Stuart presented a case study with the message that CMOs’ tenure continues to climb as they become more entrenched in their roles and expand their influence across their organizations. Did you attend Summit?

Peer-to-peer 100

Peer-to-peer CMO Urgency Marketing B2B Thought Leadership 100

NuSpark Consulting

JULY 15, 2011

What is your value proposition and your differentiation? How will you be differentiated? white papers, case studies, website copy, videos, podcasts, blogs). Educating about potential solutions to the problem. Increase sales rep productivity by reducing the time sales reps spend educating leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

What is your value proposition and your differentiation? How will you be differentiated? white papers, case studies, website copy, videos, podcasts, blogs). Educating about potential solutions to the problem. Increase sales rep productivity by reducing the time sales reps spend educating leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Content Standard

MAY 8, 2018

It helps a brand become a go-to source for information and advice, for education and answers. They analyzed 500 digital-era case studies of marketing campaigns in recent years to present a modern picture of how recent trends in marketing are impacting results. Content helps to establish a brand as trusted advisers.

Top of Funnel 73

Top of Funnel ROI Planning Content Marketing 73

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Copywriters: Homework Makes You a Better Case Study Writer - Stories that Sell , August 18, 2010 Copywriters: Today’s the first day back to school where I live. Now’s the perfect time to talk about the studying you have to do as a case study copywriter. Say you’ve just signed a new client for case studies.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Conductor

DECEMBER 10, 2019

Outside of that, I believe we’re in the process of scheduling even larger educational sessions, where we get people from outside of the marketing organization to join us and learn about a wide array of different subjects, like paid advertising, analytics reporting, and SEO. If you’re a marketer, we want to know your story.

Paid Content 52

Paid Content Planning Enterprise Management CMS Development 52

Directive Agency

JULY 26, 2016

Social Proof, Testimonials, Reviews and Case Studies. Lastly, do they have case studies you can read to get in the mindset of the agency so that you can get a feel for how they work and if this process is something that you feel would be beneficial to your organization? 3) Itemize exactly how to fix it. (4)

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76

B2B Digital Marketer

APRIL 1, 2021

Jim Ewel began his journey with Agile Marketing in 2010 and is one of the leading bloggers on the topic ( www.agilemarketing.net ). And that’s another thing that could be a marketer’s Achilles’ is because it’s that differentiating point. You have to be agile. Uh, we took one of them from 30 people to 300 people.

Planning 52

Planning Work Management Marketing Management Business 52

Convince & Convert

APRIL 29, 2014

That’s why you often hear things such as, “echo chamber” and “yes men” when bloggers are discussed. He takes one side of an issue and another blogger takes the other. It’s no surprise the bad case studies are shared over and over and over again. That may include pricing, delivery, referrals, and point of differentiation.

Top of Funnel 167

Top of Funnel Content Blogger Peer-to-peer 167

seo.co

DECEMBER 8, 2020

It requires a deep knowledge of your target market, educated guessing, and a fair amount of luck. Don’t worry, I’m a great blogger and have had my posts featured on [insert previous guest post URL #1] and [insert previous guest post URL #2]. Organic (non-paid) advertising, on the other hand, requires strategy that isn’t well-defined.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Think Different Here’s 6 ways to differentiate agency social media services: 1. I'd love to write up a case study on you guys when you're ready.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Webbiquity

MAY 14, 2013

The proliferation of themes, tools and plugins have transformed blogs from mere online text collections to powerful interactive, rich-media sites that can attract, engage and educate your potential buyers. a beginner’s guide, biggest myths or misconceptions, case studies, etc.). Blogging Tips and Guides. What’s your angle?

Resources 100

Resources Tips Blogger Social Media 100

Marketing Insider Group

MARCH 8, 2012

Good content educates, entertains or even amazes your audience because it starts with a focus on them, not you. In Joe’s presentation “ Good To Great Content Marketing ” delivered at the Online Marketing Summit earlier this year, he presented 6 ideas to help you deliver content that educates, entertains or even amazes your target audience.

Allocation 100

Allocation Content Paid Search Agency Blogger 100

Adobe Experience Cloud Blog

APRIL 30, 2014

Although the report is about content marketing in general (including emails, whitepapers, webinars, case studies, website copy, infographics, and social media content), TrackMaven decided to focus their analysis on blogs. In fact, you may want to differentiate your blog by posting at a less crowded time.

Marketing Report 48

Marketing Report Content Marketing Peer-to-peer B2B Thought Leadership 48

Sprout Social

OCTOBER 17, 2016

Sprout Social lets you target who your posts are displayed to based on: Interests gender Relationship status Educational status Age Location Language Resources Narrowing your audience allows you to share content that's filtered down to your target demographic. With Instagram the bulk of the content lives within the app.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Hubspot

FEBRUARY 11, 2013

Educational and helpful industry-related content is overrated. Guest blogging is a great way to get in front of a new audience and expand your reach , so you should probably send the same exact pitch to every relevant -- and irrelevant -- industry blogger you know. That's just a waste of a tweet/post/update. Business Blogging.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28