Valasys

JULY 31, 2023

Content Marketing: Imagine you’re a software company catering to businesses. By providing valuable content, you attract potential customers who are looking for solutions to their problems and position your brand as a trusted expert. Word of Mouth: While challenging to measure, word of mouth is powerful.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

ClearVoice

SEPTEMBER 8, 2021

Unlike most social media platforms, Pinterest enables creators to ensure links include content, are up-to-date, and remain accurate for the content within the Pin. You are also encouraged to click the Pin links for further depth into the Pin’s content as a pinner. It also helps future pinners that align with your content.

Traffic 105

Traffic Ad Building Brand Identity Branding 105

KoMarketing Associates

MARCH 7, 2013

Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Ardeth Albee (@ardath421) : “B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale” Follow Ardeth at https://twitter.com/ardath421.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

BenchmarkONE

DECEMBER 1, 2021

That means helping clients establish marketing goals and outlining relevant KPIs. . You can also use case studies from past clients to better demonstrate your strategy and get your message across effectively. Content like artwork, copywriting, and other created assets can be easily made accessible through shared drives.

Transparency 73

Transparency Paid Search Agency Advertising Agencies Ad Agencies 73

GreenRope

MAY 28, 2020

Be relevant. Content Publishing. Content syndication is just as important as writing a great blog post. Social media is the most obvious place to share your content. The more your content is shared, the more it has the potential of being viewed by that many more people. Contain keywords. Answer a question.

Marketing Budget 52

Marketing Budget Budget Programs Marketing Budget Creation Planning 52

Valasys

MARCH 5, 2020

An adage goes that the old must perish & make way for the new to flourish, the same philosophy can be applied within the B2B set-up to evolve your content strategy in 2020. For it to evolve it needs to be conversant to the highest degrees of relevance with the prospects as well as the existing customers.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

markempa

DECEMBER 30, 2008

Here’s a case study that MarketingSherpa released earlier this month that follows one company through its social media adventure. MarketingSherpa Members can view the case study at length.      Created a LinkedIn group. Still not convinced that you should delve into social media?

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Optinmonster

SEPTEMBER 30, 2022

However, make sure the question is relevant and exciting to the reader. For example, you can use this email subject line and highlight a blog post if you’re reaching out to a blogger to build backlinks. This is the perfect opportunity to share customer testimonials, reviews, and case studies to put their minds at ease.

Urgency Marketing 88

Urgency Marketing Open Rate Case Studies Click Rate 88

Hinge Marketing

JULY 14, 2015

Struggling to come up with new content for your blog? Remember, this kind of content is at the top of the funnel. But many firms struggle to continually come up with blog post topics that are relevant and important to their audiences, that are related to their expertise, and that differentiate their firm from competitors.

Top of Funnel 48

Top of Funnel Tips Content Differentiation 48

LeadSquared

JANUARY 28, 2015

The webinar on ‘7 Killer Content Marketing Strategies for 2015’ conducted by our expert content marketer, Meenu Joshi and LeadSquared CEO, Nilesh Patel was a huge success. If you write high quality content, you can succeed with that. So how do I create content in such a scenario? You need to have a blog.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Directive Agency

SEPTEMBER 3, 2019

There has never been a better time to utilize content marketing to drive business, create high-quality marketing initiatives, and provide long-term value to your customers or clients. Simply put, content marketing has exploded in the past several years. Want to learn how to create great content that motivates and incites engagement?

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Biznology

NOVEMBER 8, 2012

Chances are, a relatively small set of words are both relevant to your product offerings and your client’s needs. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. If you’re interested in the case study, please read on.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

NuSpark Consulting

JULY 15, 2011

Phase One: Content Assessment. Additionally, our content approach covers three main goals: Increased website traffic. This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Content Coaching. Increased leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

Phase One: Content Assessment. Additionally, our content approach covers three main goals: Increased website traffic. This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Content Coaching. Increased leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Webbiquity

JUNE 14, 2016

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales. 5% for video) for helping to make business decisions.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

ConvertKit

APRIL 21, 2019

How valuable is the content you provide? Your target audience gets to decide how valuable your content is. Once we’ve identified this, along with their key pain points, we can inch closer to providing more value with our content. Content upgrade. Content upgrades can improve your blog conversions by as much as 20-30%.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

ConvertKit

APRIL 21, 2019

How valuable is the content you provide? Your target audience gets to decide how valuable your content is. Once we’ve identified this, along with their key pain points, we can inch closer to providing more value with our content. Content upgrade. Content upgrades can improve your blog conversions by as much as 20-30%.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

Hubspot

NOVEMBER 14, 2016

Those dips and plateaus in traffic can come from industry changes, how your audience digests content, the amount (and quality) of new content you’re producing, or how relevant your older content is. Sometimes, all your content needs is a little refreshing and repurposing to keep your audience interested.

Examples 28

Examples Lead Scoring Lead Ranking Content 28

Marketing Insider Group

APRIL 30, 2013

Previous interviews covered Social Business , Creativity , Big Data , Customer Experience , Thought Leadership , Content Culture , the Future of Search , the Science of Marketing , Content Brands and much more. The CMO role is a great gig, but it requires major skills. margaret.molloy@velocidi.com ). Photo Source.

Peer-to-peer 100

Peer-to-peer CMO Urgency Marketing B2B Thought Leadership 100

Marketing Insider Group

JUNE 22, 2021

Businesses worldwide continue increasing their content marketing budgets to expand their reach and grow their audiences online. But if they don’t have a content distribution plan in place, a lot of their time, effort, and resources will end up going to waste. Every type of content requires unique distribution tactics.

Distribution 317

Distribution Cost Per Click Marketing Budget Marketing Budget Creation 317

Convert

JANUARY 18, 2021

This maxim couldn’t be more applicable to content marketing. My backlink building approach has largely consisted of two parts: content research and target outreach. Content Research – This is the process of finding existing articles, blog posts, and news stories where I can logically and organically request a link be added.

Outreach 119

Outreach Case Study Case Studies Research 119

Optinmonster

FEBRUARY 10, 2024

How To Grow Your Blog Make Your Site Easy to Use Speed Up Your Site Create Crave-Worthy Content Build Engagement Optimize Your Content For Search Engines Build Your Subscribers Get Social Media Savvy Get Networking Submit Your Work to Content Curation Sites 1. Provide a range of content. Don’t forget the search box.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Convince & Convert

APRIL 1, 2010

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, it’s widely disparate content usage across social outposts that’s the real mystery. Unfortunately, the same lack of content leverage applies to photographs as well. Why isn’t the Manifesto it’s own tab? Your Web site. At a minimum.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Online Marketing Institute

JANUARY 4, 2011

Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

The Effective Marketer

JUNE 23, 2009

SEO Tactics : He did a great job at distilling tactics into byte sized advice that we can all use for link building, content creation, and domain names. They always have great content based on lots of testing they’ve done and publish their results frequently. It doesn’t matter if you have great keywords if you lack the other elements.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Webbiquity

DECEMBER 1, 2020

According to recent research , 78% of marketers credit influencers for increased social reach, while 64% say they help increase the credibility of brand content, and 62% believe they help increase share of voice. So, doing research to find the most relevant and engaging influencers in your market is a critical part of the process.

Enterprise Management 274

Enterprise Management B2B Marketing Work Management Marketing Management 274

seo.co

NOVEMBER 8, 2021

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Rather it is a blog on how to use copywriting techniques to create amazing content. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource. He succeeded beyond his wildest dreams.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

The Effective Marketer

JULY 21, 2009

Choosing the right social media strategy While some may say that since your employees are already using social media (facebook pages, tweeter accounts, linkedin posts, etc.) 9 Responses to Why Social Media Is Not For Everyone neoco says: July 22, 2009 at 3:44 am Nice post and very relevant. Like Be the first to like this post.

Social Media 100

Social Media Planning Work Management Social Marketing 100

seo.co

MARCH 8, 2020

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Rather it is a blog on how to use copywriting techniques to create amazing content. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource. He succeeded beyond his wildest dreams.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Webbiquity

JANUARY 20, 2015

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. And yes, it’s still a key site for job seekers and employers—91 of the Fortune 100 companies (along with thousands of smaller firms) use LinkedIn for candidate searches.

Linkedin 100

Linkedin Paid Content Planning Paid Search Agency 100

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Outgrow

FEBRUARY 19, 2024

Content Marketing for Small Businesses: Top 10 Ideas & Tips Picture this! However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Content Marketing for Small Businesses: Top 10 Ideas & Tips Picture this! However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40