How Social Media Can Help B2B Marketing Teams Hit Growth Goals
ANNUITAS
SEPTEMBER 15, 2020
I read a dangerous statement from a prominent blogger that suggests B2B is too boring on its own to succeed on social media. After insisting you create an “unboring” angle he writes , “the [B2B] social following does not need to be directly related to or even interested in [your] niche. B2B is boring. Correlation is not causation.
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