Trending Sources

Keeping It Buzzingly Alive

Savvy B2B Marketing

What she is planning on doing is offering the swag to book bloggers who will then have “comment contests” where a randomly selected commenter will win. (in fact just to drill home the point, that's exactly what's happening with my post.). Self-promotion is all about getting your name out there and creating buzz on the internet. Her market? Young adult readers.

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7 Tools for Finding & Connecting With Influential Bloggers

Hubspot

Bloggers are trusted voices who can bring in customers and help you build your community. They''re capable of exposing others to your message and getting the buzz started -- but only if you approach the task diligently. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. Tips for Effectively Reaching Out to Bloggers.

Content Rules: Secrets of Writing Compelling Content

Writing on the Web

Marketing nowadays requires writing and publishing great content in multiple ways. How can you make your writing interesting, more like a good movie or book? It will demystify the process of creating valuable content that attracts clients to you. I’ll be sharing more tips on writing compelling stories shortly. Blog this on Blogger. Post on Google Buzz.

3 Tips for Better Blog Writing

Writing on the Web

stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Be consistent with your blog writing schedule. I don’t know any successful blogger who doesn’t struggle with these three things. Blog this on Blogger. Post on Google Buzz. Related posts: Top 10 Tips for Creative Blog Writing. Blogs have to be kept up.

6 Writing Tips for SEO Friendly Content Marketing

Writing on the Web

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Make sure you’re aware of your essential keywords before you start writing on your blog, as trying to slot them neatly into finished copy could prove to be a tricky task.

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing. Currently, you write three blog posts a week. Blog this on Blogger.

Book Review: Tales From a Veteran Blogger

Paul Gillin

He introduces the concept of “progressive disclosure” as an alternative to the traditional Big Bang product announcement, with the idea being to use social media to build awareness and buzz leading up to the communication of the news. The guidelines…signaled to employees, clients and the market that IBM would stand behind its [people],” he writes. Telling Stories.

Earned media influencer marketing demands your awesome

Biznology

If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. rate card is generally the way a smart blogger or online influencer says no. However, earned media outreach can be a lot like writing poetry for publication. That’s cool. It is like sales.

7 Writing Tips to Connect Emotionally with Your Readers

Writing on the Web

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. So you have to be very clear when writing, more so than with speaking. Blog this on Blogger. Post on Google Buzz. Simple Writing Steps to Connect with Readers.

23 Outstanding Social PR Guides

Webbiquity

Foremost among these developments is the shift from communicating primarily to a closely-guarded list of traditional “media’ contacts (editors and paid journalists) to working with an amorphous and expanding pool of influencers in specific industries and specialties: vendors, buyers, brand advocates, bloggers, freelance writer, peers, and others. Image credit: PRNews.

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Serial Writing Formula: 1=5+2=7+1

Writing on the Web

But once in a while I stumble upon something that makes sense , saves time , and produces exponential results. I’m talking about serial writing. You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. also am writing a press release with the 6 steps included. So this is the start of another series: How to Write a Series of Articles for Marketing. Blog this on Blogger.

Content Marketing with Emotions: Write with Feeling

Writing on the Web

Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. wonder how many of you think about negative things to write about. Of course there’s a way to write about negative feelings, and still have a positive outlook, positive solutions. Emotional Writing. We’re not trained to write emotionally.

Writing Web Content: 5 Simple Steps for Results

Writing on the Web

Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? As you compose your copy, you should write out several sentences to answer each question. suppose it depends on what you’re writing, but I can’t think of many web pages, blog posts, articles where these 5 questions wouldn’t be appropriate. I’ve been re-reading Maria Velosa’s Web Copy that Sells this week. Write a few sentences out about the problem. Stay tuned for a Better Blog Writing Webinar soon.

How to Start a Blog Serial Writing Project

Writing on the Web

??. If you’ve been reading my blogs for any length of time, you know about my problem with writing:  I love to write , and I can write too much.  Then, at some point in my writing career I got lazy. just started making a list of main points and then writing out a couple of sentences on each item. fell in love with the “Make a List&# writing school.

How PR and Social Media Can Work Together

Webbiquity

The social media release is used for blogger outreach. bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic. These links send more traffic to the blog (which the blogger likes) and spread the company’s fame.

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Content Curation: How to Become a Thought Leader

Writing on the Web

share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Blog this on Blogger. Post on Google Buzz. Business Blog Writing and Content Marketing: Come on, light my fire! Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key.

Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. How to Reach Out to Bloggers by Chris Brogan. Post on Google Buzz. Social media has fundamentally altered the practice of public relations. Like what? Will Traditional, Social Media Blend?

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Why you should consider centralizing your search keyword lists

Biznology

Brand marketers need the right keywords to do a better job naming products and writing messaging guides. And bloggers , of course, need to know what words their audiences use to describe their pain points. Paid created the buzz, while owned and earned kept the audience engaged. Photo credit: Wikipedia. Last month, I wrote about 2 challenges to keyword collaboration.

Content Marketing with Stories: Better than Facts

Writing on the Web

In his book Meatball Sundae , Seth Godin writes, “People just aren’t that good at remembering facts. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Most of them center on writing about how to solve a problem for your readers. Blog this on Blogger.

Why You Should Be Happy Before You Blog

Writing on the Web

Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get clarity, and then go into the right mindset before writing a word. look back on my career as a journalist and author, and I recognized at one point I had written more than 5,000 articles that were published – articles that I was paid to write

Content Checklist: Don’t Publish Without It

Writing on the Web

The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. This is similar to what I write about in my ebook, Content Marketing with Blogs. Blog this on Blogger. Post on Google Buzz. Anatomy of a Blog Post: A Writing Checklist. Readable. Understandable.

If you perform only to an empty house your show will close

Biznology

Not just new members, but passionate, enthusiastic, members who will do what you expected Facebook, Google+, and Twitter to do for you in the first place: create firestorms of buzz and word-of-mouth influence. This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever. No, it is indeed not.

Are Your Content Readers Thinkers or Feelers?

Writing on the Web

Several years ago, my friend John Agno published this review of personality types in his newsletter.  It contains important information to consider when writing your blog, e-newsletter or content marketing to attract clients, and it still applies today. like to cite studies whenever I write about a concept, to prove my point. You are writing one regularly, aren’t you?

Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Effectively connect with bloggers and other key online influencers in your industry? Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Noting (very accurately I might add) that “The top bloggers receive hundreds of pitches a day. Even bloggers with less traffic to their site are still being pitched on a regular basis. deep vertical industry knowledge, writing, relationship-building) also make them natural link builders for SEO. Post on Google Buzz. Optimize company news for SEO benefit?

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Punk Chihuahua Reveals 4 Secrets to Better Blogging

Writing on the Web

Blog this on Blogger. Post on Google Buzz. About Blogs Content Marketing How to.Tips On Writing Better Writing Great Blog Content Attracting Clients blog content blog marketing blog writing business blogging content marketing with blogs Writing for the WebHow’s your content marketing with blogs ? Are you brilliantly blogging several times a week? There comes a time when we all run out of things to say (or at least most of us!). The blog must be fed anyway. All of which will end up biting you in your traffic stats. Start with a shocking title.

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Content Marketing Tip: Use Ready-to-Publish Articles

Writing on the Web

Content marketing is easier when you can outsource some of the writing and researching to qualified writers. great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. When you write, think about elements of each goal: Educate. Blog this on Blogger. Post on Google Buzz. Entertain.

Engaging Content: 7 Tips to Get Readers to Think

Writing on the Web

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think. How can you write blog posts that stimulate readers to think and even actively participate?

Blogger’s Block Strikes Blog Squad…Blogger Bites Back

Writing on the Web

This hasn’t happened in a long time. I’ve been sitting at the computer for the last 2-3 hours wondering what to write about. I’m the gal who says blogging is easy, 1-2-3, done in 20 minutes. And I call myself The Blog Squad…I’ve even got a great little package you can have called Time Saving Tips for Smart Bloggers , audio, transcript, PDF handouts.

Content Marketing Tips: Find Your Online Voice

Writing on the Web

think this is one of the hardest things for busy professionals to communicate in writing content for the Web. It’s one thing to write what you know. But here’s the tricky part: How do you write it the way you’d speak to an ideal client that you know really well? Write like you speak, only without all the grammar mistakes. Here’s something every busy professional should be doing on their web and blog pages: Write your back story , the story of who you are and why you do what you do. Blog this on Blogger. Post on Google Buzz.

What’s Missing in Content Marketing: Who and Why

Writing on the Web

People are good at writing about what they know. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Or, as David Meerman Scott writes on his blog, people are still writing gobbledygook. Blog this on Blogger. Post on Google Buzz. Content Marketing with Stories: Why We Tell Lies… Business Blog Writing and Content Marketing: Come on, light my fire! Storytelling and personalization is the biggest missing piece in content marketing as I see it.

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E-Newsletter Review: How’s Your Ezine?

Writing on the Web

suggest writing an informal message using the personal pronoun “I.&# You want to come across as friendly and professional, and especially as authentic and real. Without rewriting the entire article, this could be accomplished by writing an introduction using “I&# and talking about the work she does with clients. Blog this on Blogger. Post on Google Buzz.

Content Marketing Videos: Speak to Problems First

Writing on the Web

What’s the best way to write a script for a video ? Most of the time I focus on how important it is to write quality online content for your readers, and teach my clients to achieve maximum results, they have to be writing things that are relevant and important to their readers: how do you solve their problems. Blog this on Blogger. Post on Google Buzz.

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Content Marketing with Stories: Why We Tell Lies…

Writing on the Web

Why doesn’t every piece of online content we write use narrative to give a specific example of real people using our products and services or whatever it is we want to influence? tried to hide the fact that I was not long out of graduate school and was sole-proprietor of a writing service with only 6-month’s Internet experience. I was embarrassed. believed that my writing products would sell themselves. Blog this on Blogger. Post on Google Buzz. Writing Web Content: 5 Simple Steps for Results. Let me tell you a story about that. Find a way.

Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

About the author Lauren Carlson : Lauren writes about various topics related to CRM software, with particular interest in sales force automation, marketing automation, and customer service. Blog this on Blogger. Post on Google Buzz. Content Marketing Online Marketing Social Media Stuff Writing Great White Papers Attracting Clients ebooks Twitter Web pages white papers writing on the webI asked Laura Carlson to share with you here some important perspectives on content marketing. Is Your White Paper a Sales Pitch in Disguise? So, now what? buyer. Alternatives.

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Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 GooglePush-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected?

When Business Blogging Works Too Well…

Writing on the Web

The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. In case you haven’t noticed, I used to be an almost daily blogger here, then it went down to 5 days a week, 4 days, and now 2 or 3 blog posts a week. With all the new clients, I don’t have time to blog about blogging, or write about writing on the web, and share as much as before. Outsource, I say, get some guest bloggers to fill in. Blog this on Blogger. Post on Google Buzz. Yikes!

How to Become a Stellar Guest Blogger

delicious b2bmarketing

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1. This is a guest post by Ann Smarty, a blogger and web entrepreneur.

How to Write a Social Media Policy

Webbiquity

Guidelines for Content creators (bloggers, presenters, video, podcasts etc.). Post on Google Buzz. Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. If no one else is discussing a company, its employees almost certainly are. Introduction and Definitions. Wikis. Blogs.

A Tale of Two Websites: Good/Bad Content

Writing on the Web

What you write on your site has to be compelling. Blog this on Blogger. Post on Google Buzz. Writing Web Content: 5 Simple Steps for Results. Coaching/Personal Development Content Marketing On Writing Better Online Marketing Attracting Clients Writing for the WebHow do you sell something that people don’t know they want or need? ’”. Digg this!

Digg 36

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 GooglePush-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected?