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| | WRITING ON THE WEB
SEPTEMBER 6, 2010 [Blogger, Buzz] No More Geek-Speak: SEO for Smart Bloggers
Here is a sample analysis… As you can see, each post or page is graded on search engine standards. Blog this on Blogger. Digg this! Post on Google Buzz. How can you learn basic search marketing for blogging in 5 minutes or less? Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. Share this on del.icio.us.
| | WEBBIQUITY
JANUARY 17, 2011 [Blogger, Buzz] Best Social Media Stats, Facts and Marketing Research of 2010
70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. Frequent best-of contributor Brian Solis shares stats from Technorati showing that nearly half of all bloggers are U.S.-based, Digg this! Post on Google Buzz. Social Media Facts and Stats. And much more.
MAY 2, 2011 | WRITING ON THE WEB
[Blogger, Buzz] 4 Content Marketing Goals for a Coach Website
APRIL 18, 2011 | WRITING ON THE WEB
[Blogger, Buzz] Content Marketing: Connect the Dots and Drive Results
MARCH 29, 2011 | WRITING ON THE WEB
[Blogger, Buzz] Marketing with Videos: What’s Wrong with the Script?
FEBRUARY 14, 2011 | WRITING ON THE WEB
[Blogger, Buzz] Business Blog Writing: Come on, light my fire!
JANUARY 17, 2011 | WEBBIQUITY
[Blogger, Buzz] Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 4, 2011 | DELICIOUS B2BMARKETING
[Blogger, Buzz] Blog Marketing Tactics - 10 Tested, Proven Ideas
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| | WRITING ON THE WEB
OCTOBER 11, 2010 [Blogger, Buzz] Content Marketing Biases: Your Attitude Is Showing
They appear as statistically “large effects that are often shown by majorities of samples of Americans. Blog this on Blogger. Digg this! Post on Google Buzz. How biased are you about peoples’ faces, ages, skin tone, body size, ethic origins? Scientists know that our attitudes and prejudices are subconscious. Don’t believe me? Or, maybe you believe me and are saying “So what? You need to know how your customers and clients see your biases showing up. Your biases are reflected in everything you do, including your content marketing.
| | THE TOP LINE
JUNE 21, 2010 [Blogger, Buzz] How search and social media will shorten the B2B sales cycle.
Moreover, because the available data collection methods were expensive, we could only speak with relatively small samples of the population. Digg this! Blog this on Blogger. Post on Google Buzz. He had me on the second page when he spelled out what I’ve always seen as the differences between B2B and B2C sales–but have never been able to articulate as clearly.
| | WRITING ON THE WEB
FEBRUARY 14, 2011 [Blogger, Buzz] Business Blog Writing: Come on, light my fire!
In the sample quote I used about a “128-bit secure site, wouldn’t it be more interesting if the business blogged about a client who had a bad experience using an unsecured website? Blog this on Blogger. Digg this! Post on Google Buzz. Why is content marketing and persuasion so difficult, and what can you do to set people on fire? Share this on del.icio.us.
| | DELICIOUS B2BMARKETING
JANUARY 4, 2011 [Blogger, Buzz] Blog Marketing Tactics - 10 Tested, Proven Ideas
All you need to do is create an excel doc and add the email addresses of popular bloggers/journalists in your industry and brief description of what they cover (bonus points if you know these people well enough to do this without descriptions). Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Exactly. What did I learn?
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WRITING ON THE WEB | TUESDAY, MARCH 29, 2011 [Blogger, Buzz] Marketing with Videos: What’s Wrong with the Script?
I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. know, I know, I should film this blog post with my webcam, but I’m in my pajamas… Blog this on Blogger. Digg this! Post on Google Buzz. People are still confusing features and benefits in their marketing messages. Some videos are great to watch, even if you’re not interested in what they’re selling. But others…OMG, it’s just sad. Half the time, I couldn’t figure out what their “ABC was. MORE >>
WRITING ON THE WEB | MONDAY, APRIL 18, 2011 [Blogger, Buzz] Content Marketing: Connect the Dots and Drive Results
Here’s a sample of what you’ll learn: For example, your content should accomplish these 4 goals: Connect with readers right away (ask them about their problems or challenges). Blog this on Blogger. Digg this! Post on Google Buzz. How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? Ahhh, that’s what I’ve been trying to figure out for the last 12 years. In the World Wide Web, there often seems to be no rules. MORE >>
WRITING ON THE WEB | MONDAY, MAY 2, 2011 [Blogger, Buzz] 4 Content Marketing Goals for a Coach Website
So the video gives a sampling of what it’s like to see and hear him. Blog this on Blogger. Digg this! Post on Google Buzz. How should content marketing be used on the home page of your website? What makes good website copy? More specifically, if you’re a professional service provider, like an executive coach , a consultant, a lawyer, health care or financial adviser… how do you create a website that attracts clients and gets potential new leads? No matter what business you’re in, your content must achieve 4 things. This is just the home page. MORE >>
WEBBIQUITY | TUESDAY, NOVEMBER 2, 2010 [Blogger, Buzz] Book Review: Social Media Marketing
wore out a highlighter on this one, but here are a sampling of representative quotes: “The difficult part of finding success in social media is dedicating the resources and time to your social media strategy. She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Digg this! Post on Google Buzz. Don’t automatically assume they use the most popular social networks. Instead, they want to connect. And those are just from the first chapter. MORE >>
THE TOP LINE | WEDNESDAY, OCTOBER 13, 2010 [Blogger, Buzz] When you’re a marketing strategy consultant, everything comes down to marketing strategy
Given the sample size, I’m not sure if this company had a different perspective because it was located in another country or if this was an individual difference. Digg this! Blog this on Blogger. Post on Google Buzz. This morning, a colleague called to brainstorm ideas on how to promote an upcoming program on “reaping the benefits of a diverse workforce. Her concern was that, in the past, the small business owners she was targeting had opted not to attend other programs on diversity. Else, they would have expressed more interest in similar programs. MORE >>
- [Blogger, Buzz] Content Curation in B2B Marketing DELICIOUS B2BMARKETING | SUNDAY, NOVEMBER 7, 2010
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