Avitage

AUGUST 1, 2012

This post is for my current and future clients who think they won’t deal with social media because their customers don’t “use” it. OK, but ask yourself these questions: do your customers conduct online research, do they use Google? Both limit easily achievable possibilities.

Social Media 120

Social Media Media RSS Aggregators 120

Buzz Marketing for Technology

OCTOBER 9, 2007

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Blogger 100

Blogger Copyright Buzz Privacy 100

Optinmonster

DECEMBER 21, 2023

Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. It can generate a buzz around your product and get people to notice it. Its goal is to get the potential customers excited about buying your product. Collecting emails is a form of lead generation.

Campaigns 91

Campaigns Ad Building Planning Paid Search Agency 91

ClearVoice

OCTOBER 9, 2018

Do you work a lot with bloggers? I work some with bloggers, mostly food bloggers. But the best blogger in my city is a hilarious snarky blog: TheLostOgle.com. If you listen to your customers, your management, your own internal voice. Any insights there? But we’re probably low on blogs.

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Lenny's Newsletter

SEPTEMBER 5, 2023

A surprising number of founders found their early customers by putting out compelling content online and first building a following. For your first set of customers, trust is the key. How to find and win your first 10 customers 1. Do any fit your ideal customer profile? Art by Natalie Harney.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Stevens & Tate

MAY 13, 2022

Advocates are customers, employees, fans, and influencers. The influencers are bloggers, speakers, and authors. Facebook is for having interactions (comments), and using events to create buzz. Most companies will have a brand marketing strategy. A great way to use a strategy is to work with the community and advocacy.

Communities 93

Communities Marketing Strategy Marketing & Strategy Word of Mouth 93

Hubspot

MAY 2, 2019

In the mid-1930s, Sylvan Goldman , the owner of the Humpty Dumpty supermarket chain in Oklahoma City, noticed his customers would stop shopping once their basket got too heavy. It actually repelled some of Goldman’s customers from his supermarket chain. Since Goldman licensed his shopping cart design, he became a multi-millionaire.

Ideal Customer Profiles 73

Ideal Customer Profiles Paid Search Agency Planning Brand Identity 73

Anyword

JANUARY 21, 2022

Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. At its core, HubSpot can be used as an all-in-one marketing platform that includes a CRM (customer relationship management), email marketing, SEO tools, social media integration, landing pages and much more.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Writing on the Web

NOVEMBER 16, 2010

There aren’t many conferences that I’d fly 5700 miles to get to, but the 5th International Customer Media Congress looks as if it’s going to be another smash hit. 11 topvrouwen in marketing en communicatie op het netwerkcongres over customer media in de Philharmonie in Haarlem. Blog this on Blogger.

Media 100

Media Digg Custom Publishing Buzz 100

Hubspot

MARCH 25, 2015

Bloggers are trusted voices who can bring in customers and help you build your community. They''re capable of exposing others to your message and getting the buzz started -- but only if you approach the task diligently. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

Brandpoint

MARCH 30, 2020

A website with well-written, interesting content creates not just followers, but buzz — and says a lot about who you are and what you have to offer. Blog and website content conveys important information for potential customers Go beyond the basic information about your brand and what you do. What do they care about?

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Sprout Social

JANUARY 27, 2020

For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. . Take control of the narrative by sharing customer feedback as marketing content.

Social Media 105

Social Media Stats Software Social Marketing 105

Hubspot

APRIL 21, 2020

Nowadays, it's not unheard of for businesses to have their own apps — in fact, 42% of millennial-owned businesses use their own apps to increase sales or provide an alternative platform for their customers to use their tools or services. Pitch your story to tech, mobile, and industry journalists and bloggers. Tap Your Network for Buzz.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Sprout Social

JANUARY 24, 2024

This influencer marketing metric links social media activities and website visits, showcasing the effectiveness of influencer campaigns in influencing potential customers to consider your brand by visiting its website. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs.

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

ViewPoint

FEBRUARY 11, 2014

Sifting through the information to siphon out the promising leads is less of an art than it is a science, said my latest guest on PowerViews, Ruth Stevens, who is an expert in customer acquisition and retention. Ruth has held high level marketing positions at Time Warner, IBM and Ziff Davis. Inbound marketing is tough to scale.

Trade Show 120

Trade Show Cold Calling Emarketing Sales Qualified Leads 120

ClearVoice

OCTOBER 5, 2021

You see, before content marketing came into vogue, I was a longtime blogger and one of the first content managers on the planet. What Google wants also goes hand-in-hand with what your customers want. A higher position on the page means: Your business is more likely to be found by potential customers. Google has your back.

Lead Ranking 105

Lead Ranking Top of Funnel Lead Scoring Google 105

Tomorrow People

SEPTEMBER 13, 2012

Ryanair bullies a blogger. In 2009, Ryanair took customer service to a whole new level of foolish when they took umbrage at blogger Jason Roe for pointing out a glitch on their website that allowed a user to book a flight for free. Think before you post; would you want this published on the front page of the Sun?

Social Media 120

Social Media SIC Media Peer-to-peer 120

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Writing on the Web

AUGUST 5, 2010

There was a picture of a pair of glasses lying on a bench with this caption: Don’t you wish you could see through your customers’ glasses? Blog this on Blogger. Post on Google Buzz. And that shift means a different mindset. I saw a great blog post the other day. What if you could live in their shoes for a day?

Trigger Marketing 100

Trigger Marketing Digg Urgency Marketing Eye-Tracking 100

Hubspot

SEPTEMBER 23, 2018

The Future Buzz. Adam Singer's blog, The Future Buzz, takes a clear approach to social media marketing and SEO topics, and isn't afraid to take a stance against ideas and tactics he thinks are bad for marketers. Jay Baer provides actionable information about the best ways to use social media to improve reach and convert new customers.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

markempa

DECEMBER 15, 2010

Every blogger has some kind of blog roll, but without guessing from the names or clicking through each and every one listed, it’s challenging to know what you can learn from them and what value they provide. And I think the attention is well deserved.

Eloqua 120

Eloqua Blogger PR Forrester 120

Hubspot

SEPTEMBER 5, 2019

If you're trying to achieve success for your product or service with a word-of-mouth approach, make sure your campaign includes these qualities so you can effectively create buzz around your product from the ground up. You don't have to solve deep-seated psychological issues that have been plaguing your customers since childhood.

Word of Mouth 78

Word of Mouth Marketing & Strategy Marketing Strategy Paid Search Agency 78

SpotMe Blog

NOVEMBER 15, 2023

When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. Staying connected and responsive to customers builds loyalty and boosts prescriptions long-term. Generate media buzz. Invite journalists, bloggers, and industry influencers to build awareness.

Practices 52

Practices Webinar Metrics Product Peer-to-peer 52

Webbiquity

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. is free but doesn’t offer any filtering options for results.

Aggregators 100

Aggregators Blogger Media Curation 100

Navigate the Channel

MAY 24, 2023

Most B2B businesses use beta testers or customers to use their products in the early development stages prior to launch. You may have already compiled your mission/vision statements and your ever-relevant “About Us,” but bloggers and journalists (still!) Make sure you give your new customers a personal story to share.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

ViewPoint

MARCH 2, 2011

Today's guest blogger, Jeff Molander, is adjunct professor of digital marketing at Loyola University business school, a content marketing speaker and author of the forthcoming book, Off the Hook Marketing: How to make social media sell. Follow customers into social spaces. This is how to generate customer inquiries using social media.

Sales Management 120

Sales Management Social Media Work Management Process 120

Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

NOVEMBER 23, 2010

Last week, I presented a speech at the 5th International Customer Media Congress in Haarlem, The Netherlands. Let me know if you have questions… Blog this on Blogger. Post on Google Buzz. I hope you enjoy it and learn something. Subscribe to the comments for this post? Subscribe to the comments for this post?

Content Marketing 100

Content Marketing Digg Content Buzz 100

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Noting (very accurately I might add) that “The top bloggers receive hundreds of pitches a day. Post on Google Buzz.

PR 100

PR Tools Tips Blogger 100

Scoop.it

JANUARY 20, 2022

Influencers are celebrities, bloggers, and opinion leaders, who have proved to have knowledge on a specific topic. They can be your existing customers and employees. What will it mean for your customers? Most likely, there is already an established market and competitors with a strong reputation and customer base.

eCommerce 84

eCommerce Brand Identity Branding Word of Mouth 84

Webbiquity

JUNE 30, 2010

Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. They study the bigger picture, keep up on trends, understand their customers’ issues and enjoy learning and sharing industry knowledge. Post on Google Buzz. It takes time to build that. Commitment.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Smashmouth Marketing

SEPTEMBER 23, 2010

The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. Not sure I've got the quote verbatim, but basically he was saying "marketers that build tribes of loyal prospects and customers will win." Couple thoughts: Bring value to tribal prospects who aren't customers yet.

Lead Gen 100

Lead Gen Elasticity Ad Building B2B Thought Leadership 100

Buzz Marketing for Technology

JANUARY 26, 2009

A few names come to mind very quickly when you think about strong personal brands: Robert Scoble, Guy Kawasaki, Steve Jobs (the only non blogger), Jonathan Schwartz, Gary Vaynerchuk. Buzz Marketing is more growth than value and I am sure you would prefer more value in this economy. I went from wide to narrow. Is it too narrow?

Positioning 100

Positioning Personalization Brand Identity Branding 100

Writing on the Web

JULY 15, 2010

I predicted the buzz about blogs would die down simply because everyone would be using a blog platform, such as WordPress, to build and manage their websites as well as blogs. So it doesn’t matter if you’re using a traditional website platform or WordPress, or even Blogger (well, why not?), Customers rule.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JUNE 16, 2010

It can be customized to look like a traditional website for any business, or you can get something customized specifically for your needs. There are a multitude of talented web people available for customizing it for your needs. Blog this on Blogger. Post on Google Buzz. You can create pages, just like a website.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

JUNE 23, 2011

The premise is that a customer searching for products and services online shouldn’t have to figure out how to find what they’re looking for on your website. Ask your audience for their top 3 tips for … (insert a common problem your customers have). Blog this on Blogger. Post on Google Buzz. Share this on Facebook.

Tips 100

Tips Digg Ethics Content 100

Hubspot

APRIL 13, 2020

Then, tag the customer who posted the content. If audiences see that you shout-out customers, they'll be more inclined to check back to see if their submission gets picked. By doing this, you're strengthening customer relationships. Tactic: Build Buzz For Your TikTok Videos. Highlights can be a traffic driver, as well.

Brand Identity 101

Brand Identity Branding Paid Search Agency Newsletter 101