Marketing Insider Group

APRIL 30, 2013

Top performing CMOs consistently recognize that customer-centricity is more than a buzz word—they understand that having a first-hand knowledge of the end-to-end customer experience is critical. This was a recurring theme throughout the conference. CMOs must walk in customers’ shoes. Did you attend Summit?

Peer-to-peer 100

Peer-to-peer CMO Urgency Marketing B2B Thought Leadership 100

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. They like it.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Buzz Marketing for Technology

OCTOBER 4, 2008

OK as far as it goes, but so NOT getting to the real opportunities.Blogs are a conversation between the blogger and him/herself (a form of reflection) and between the blogger and his/her readers. Last week I liveblogging several conference sessions at Brandon Hall. THATS where the real learning takes place. Comments (0). |.

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? The same dynamic is present on Facebook. LinkedIn – only if I have made a personal connection.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Buzz Marketing for Technology

JUNE 27, 2008

conference. guest blogger. Presentation. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. is underway here in Italy, and I presented “Cultivating wikis to change the enterprise and improve the bottom line&# this morning.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

At the conference EduMedia 2008, TENCompetence Special Technology Track "Technology Support for Self-Organized Learners" I presented my ideas and gained experience with Start pages and their possibilities for building the learning and research environments for Self-organized learners. Posted by Malinka. at 12:07 PM. Oskar Casquero.

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Buzz Marketing for Technology

OCTOBER 16, 2008

On the other hand, it allows for person reflection and opinions which social bookmarking limits. 2 comments: Blogger In Middle-earth. Sometimes, just sometimes, personalities can get away with being out of place. Social Networks and Personal Learning: Fiinding th. Summary of feedback from my presentation.

Web 2.0 100

Web 2.0 Ning Social Networks Blogger 100

B2B Marketing Zone Posts

JULY 9, 2009

Inbound lead nurturing presentation - B2B Lead Generation Blog , June 22, 2009. No patience for the ROI of Social Media discussion - Buzz Marketing for Technology , June 15, 2009. Three steps for B2B marketers to build a personal social media presence - Chris Koch , June 26, 2009. Buzz Marketing for Technology , June 8, 2009.

Social Media 40

Social Media Twitter Social Marketing B2B Marketing 40

Buzz Marketing for Technology

OCTOBER 16, 2008

I would also include some of my students work which is a by-product of my own work: teaching, such as the Pageflake for my students conference on nano-technology or the technology blog they put together. Social Networks and Personal Learning: Fiinding th. Summary of feedback from my presentation. Blogger in Middle-earth.

Web 2.0 100

Web 2.0 Work Management Wiki Marketing Management 100

Hubspot

OCTOBER 9, 2012

You know, the person that manages the whole thing? This involves setting up the content within our social media publishing tool -- we use HubSpot , but just transfer this step to whatever tool you use -- and ensuring profiles are standardized and present the company in a professional light. 2) Listens to the Buzz.

Social Media 28

Social Media Communities Work Management Media 28

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Look through your latest news releases for ideas 11.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

AUGUST 24, 2010

Meanwhile, we’re hitting the road to present the core concepts of The Now Revolution to businesspeople and marketers everywhere. Amber presented a smashing summary at the recent SocialFresh Charlotte. But until then, I can’t not participate as some sort of personal protest. link] jaybaer I know. How can I help you?

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Buzz Marketing for Technology

JULY 21, 2008

< £ Salon Bloggers & > May 31, 2004. -->. just got back from a two-day conference in Ottawa on Knowledge Management, sponsored by the Conference Board of Canada. What was eye-opening to me was the perspective of the substantial number of representatives from the public sector present at the meeting.

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Buzz Marketing for Technology

AUGUST 4, 2008

Framework is more Complex While this framework, I think is more complex than the one presented by Tony, I also think it allows for less defined skills, and more types of skills. Can this framework be used to identify types of organizations, knowledge work, personalities, or tasks? Blogger in Middle-earth. My Blog List.

Web 2.0 100

Web 2.0 Wiki Cross-Selling Internet Marketing 100

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Personally, I did not find it helpful, although the concept holds promise. This, I'll try. How can I help you?

Social Media 115

Social Media Media Paid Search Agency PR 115

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. Otherwise it’s just buzz. That is, if you can translate all those additional site visits, downloads, and re-tweets into sales.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Buzz Marketing for Technology

JULY 16, 2008

The idea came to me, as I was reading, that I could use the framework presented in the book to help develop analytical skills in my students and to help them to learn to construct knowledge from data by: learning how to collect relevant data. 2 comments: Blogger In Middle-earth. Conference on Nanotechnology. Posted by V Yonkers.

Knowledge Base 100

Knowledge Base Analysis Web 2.0 Wiki 100

Buzz Marketing for Technology

AUGUST 5, 2008

A personal assistant to the CEO in a Manufacturing plant will do both person to person duties, information reformulation, and, in many cases, computer supported person interaction. MERLOT Presentation on PLEs. Blogger in Middle-earth. Conference on Nanotechnology. View my complete profile. 1 hour ago.

Work Management 100

Work Management Web 2.0 Marketing Management Wiki 100

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Great product/great service and knowing how to prospect, present & close. Great product/great service and knowing how to prospect, present & close. Remember the cold call?

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Buzz Mkt Turismo RT @tcreativo: ¿Crees o no crees en #SocialMedia? The only problem I've encountered is the trepidation associated with personal blogs. It has to come from you.

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Personal Content Management +. Personal Productivity Improvement =. Personal Knowledge Management. MADE IN CANADA.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Convince & Convert

JUNE 7, 2010

The book is presented in three sections. In the first section, Hsieh recounts his personal story, including his early childhood and nascent entrepreneurial adventures, including a misguided effort at worm farming. The word-for-word reprinting of Hsieh’s emails to employees regarding the Amazon acquisition are also priceless.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

WebMarketCentral

FEBRUARY 20, 2008

Marketers Can Buy Buzz by MediaPost Online Spin Max Kalehoff of Clickable presents some interesting findings on the (highly positive) correlation between media spending and word-of-mouth "buzz." Neither is right or wrong, but they are both part of a complex communications and customer landscape."

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. He was personable and funny, a real likable guy. Sounds easy, but it's also really easy to screw up.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. An example of this is the Twitter API. has its own LinkedIn Today.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. We need to get some VIRAL BUZZ ?going

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Single Grain

OCTOBER 12, 2023

Work With Us 3) Presentation: TED TED has amassed an impressive following of 19.9M At the time, he had no brand, yet he heard that Tim was doing a book launch, and the person who bought the most copies could have Tim speak at their event. Launching your personal site doesn’t need to be a huge project, either.

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 In my view, Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can’t match. Just keep it relevant to your industry and safe-for-work.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

APRIL 1, 2010

link] Chris Hall Jay as a lifelong T-wolves fan (the team’s life not mine), and a person involved in social media I have to say, awesome! But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. As always – a great piece Jay.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? As a blogger, I receive misplaced pitches for the most part from agencies in Calif and New York who don't know me from a hole in the wall, and have never taken the time (clearly) to read the blog or get to know me. Does that make sense?

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

FEBRUARY 23, 2010

Hey, your positive feedback on my personal blog was extremely encouraging… can you take a look at my newly formed company's blog as well? You have a wonderful ability to drill straight to the fundamentals, presenting them in a way that's clear and logical. Man, you are good, my friend. I'd love your thoughts.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. I don’t write a lot of posts that include presentation slides, but I’ve done it at least 15 times. On this list #1, #5, #7, #11, #14, #16 all include a presentation, or free social media tool.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141