| |  Blogger + Business + Service + Work | 764 articles |
| Page 1 of 8 | Previous | Next | BIZNOLOGY APRIL 23, 2013  Blogger outreach is more PR than social media Back in 2006 I developed a strategy of blogger outreach that allowed my to reach out to more than just 25 top-tier bloggers by hand over time but to 2,500-5,000 bloggers. While I agree that the top-25-50 bloggers do deserve deep, long-term, and personal engagement, spending that sort of time, over time, on “everyone else” would take all the time in the universe. | B2BBLOGGERS MAY 10, 2012  25 Awesome Twitter Tips When you primarily market to businesses, is Twitter really a valuable asset? To promote your business as a leader in the industry? Whatever you decide, aim to be posting at least a few times a day, even if that means pre-scheduling your Tweets through an online service. B2B BloggerThis week she takes on Twitter. Enjoy, Jeremy. For many B2Bs, Twitter is a mystery. | | | | | |
| BIZNOLOGY OCTOBER 11, 2011  Do you appreciate your blogger network? Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For each outreach, there are hundreds and often thousands of bloggers that are not well-known, but have influence on the very people that your PR campaign is trying to reach. | TOMORROW PEOPLE DECEMBER 18, 2012  The Great Social Customer Service Race [INFOGRAPHIC] The Great Social Customer Service Race" was created to evaluate how efficiently the nation's top brands provide consumer support on Twitter. To conduct the race, four Software Advice employees used their personal Twitter accounts to send customer service tweets to 14 leading consumer brands in seven industries. About Our Guest Blogger, Ashley Verrill. Positive ("thank you!"). | CONFLUENT FORMS NOVEMBER 15, 2010  Creativity with Blogger; using it to make quality websites beyond the Blog Pinch Gallery website For some time now, we've been documenting how people can take advantage of Google's Blogger service to make blogs that really showcase their incredible content by using the flexibility provided by this free hosted service. Pinch Gallery 's website redesign project gave us the opportunity to take Blogger even further. Why did we do it? | BIZNOLOGY JUNE 26, 2012  Blogger outreach is earned media PR, isn’t it? My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. First, let me define “gift:” a gift is anything that a blogger considered valuable or germane to their news cycle. | | | | | | | |
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VERTICAL RESPONSE | FRIDAY, OCTOBER 26, 2012  Blog Wars: WordPress, Blogger, Tumblr – Which Platform Rules?
blog may be your most prized content marketing asset (aside from email marketing, of course), and in some cases, blogs can blow up into businesses of their own accord. In a smackdown of sorts, I’ve laid out the pros and cons of 3 major blog contenders: WordPress , Blogger and Tumblr. The tool is compatible with Blogger, Blogroll, TypePad, Posterous, LiveJournal and more. Cons: Self-hosting on WordPress.org gives you complete control and flexibility; however, it can also be a lot of work, and may require advanced knowledge in HTML/CSS, etc. BLOGGER – established 1999. MORE >> -
WRITING ON THE WEB | WEDNESDAY, JULY 4, 2012  Social Media for Busy Business Bloggers
With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? One of the questions is always, what are your expectations and goals for using social media to advance your business and blog? If you expect that your business blog is going to skyrocket off the Google charts, then you’re in for a disappointment. It’s the numbers. Over 25% of U.S. MORE >> -
BIZNOLOGY | FRIDAY, JUNE 29, 2012  Why you shouldn’t bring your social media (completely) in-house
Plus, Zappos is a died-in-the-wool customer- service-centric company with an aggressive visionary founder. And this is becoming more and more the reality of modern business — and it started in the 90s. Why incur internal staff bloating when you can keep your staff limited to core expertise and services in focus, outsourcing everything else to professional service firms — vendors? The moment work (or personal life) picks up and gets busy, will the social media responsibilities suffer? Photo credit: edrabbit. ” Happens every time. MORE >> -
WEBBIQUITY | WEDNESDAY, SEPTEMBER 1, 2010 Best Social PR Guides and Tips of 2010 (So Far)
And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Specifically, 89% said they turn to blogs for story research, 65% to social media sites such as Facebook and LinkedIn, and 52% to microblogging services such as Twitter.” Like what? by Journalistics. MORE >> -
WWW.BRAINSHARK.COM | WEDNESDAY, JANUARY 30, 2013  What Types of Video Marketing Content Work Best for Pinterest?
Home Ideas Blog Brainshark Articles What Types of Video Marketing Content Work Best for Pinterest? Ideas Blog Customer Articles Success Stories Example Presentations Product Suggestions Brainshark Articles Best Practices Industry Trends Mobile Product Updates News & Events Featured Presentations Blogger Bios Community. What Types of Video Marketing Content Work Best for Pinterest? So then… what types of marketing content work best for Pinterest? Hint: its not beauty shots of your widgets or ads for your latest services. Financial Services. Tweet. MORE >>
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