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Trending Sources

Should Social Media Marketers Worry About Privacy?

WindMill Networking

Privacy is dead, and social media hold the smoking gun.”. –  Pete Cashmore, CEO of Mashable. Can we thank social media for the end of privacy? Some people might opt for a selective approach to privacy.  Actually, the modern debate about privacy surfaced earlier during the 1960s, when identities were turned into simple computer punch cards.  TOPIC: Social Media Privacy.

Klout overhauls its business model, but does it answer its critics?

grow - Practical Marketing Solutions

Privacy. Klout has been caught up in some embarrassing privacy miscues, including showing profiles from minors on the site and re-introducing people into the Klout system who had opted-out. “Our goal is to lead the industry in matters of privacy protection.” Probably the biggest concern has been privacy. But what is the real impact? Joe Fernandez of Klout.

All Online Digital Roads Lead to Google Plus

Biznology

Well, I don’t care about my privacy, really, just my convenience. In the last six months, Google has made a lot of progress bringing us all in from the cold: from YouTube , from Google Search , from Picasa, Gmail, Google Apps for Business, Android phones, Google Play, Google Maps, Google Drive, Google Calendar, Blogger, Google Hangout (née Google Talk), Orkut, and even Google Groups.

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11 Pro Tips for Better Business Blogging

delicious b2bmarketing

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account? We ‘Heart’ It! It might never be.

How to Become a Stellar Guest Blogger

delicious b2bmarketing

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1. This is a guest post by Ann Smarty, a blogger and web entrepreneur.

Add For Immediate Release to your podcast queue

Biznology

Here’s a list of all the panelists: Shel Holtz , ABC (Accredited Business Communicator), is principal of Holtz Communication + Technology. He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook. Out of thin air, and fulfilling a dream, Shel asked me if I might be willing to join a hand-picked panel of PR professionals and I jumped on it.

101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read. Click here to read 101 Tips from 50 Small Business Bloggers. He is the Founder & President of Tiecas, Inc. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Resources

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers. Do you have or need a lead generating business blog? of Tiecas, Inc.

The new guide to minimizing legal risks in Social Media Marketing

grow - Practical Marketing Solutions

You’re running a business, so avoid litigation if at all possible. Google+ : No YouTube video contests (e.g. contests contests that require posting videos on YouTube or posting YouTube videos on Google+). Don’t offer Don’t use Snapchat’s name, trademarks or logo, and don’t otherwise violate their terms of use, community guidelines, or privacy policy.

B2B's Digital Evolution

delicious b2bmarketing

New research from CEBs Marketing Leadership Council shows that potential business customers are increasingly using digital channels to form opinions about major purchases. Todays business buyers do not contact suppliers directly until 57 percent of the purchase process is complete. The results suggest that a new paradigm in business-to-business marketing has taken hold.

@fearlesscomp congratulates the Nifty 50 Men of Twitter

Fearless Competitor

Your contribution not only in your Twitter stream and numerous Twitter Chats, but also building business communities. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! An avid search marketing blogger, he’s written extensively for SearchEngineWatch, SearchEngineLand, SEORoundTable and others. Award-winning marketing and social media blogger.

Professional and Personal Social Media Identities, Should They be Separate?

PWB Marketing Blog

This morning, as I was browsing a YouTube Channel trying to track down a video my client made for broadcast by someone else, I ran across a semi-suggestive image. It was actually found in the YouTube stream, and was visible to anyone looking at that YouTube Channel. After all people choose to do business with you in part because they like you. Any tips to add?

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

What it’s clearly not , however, is a venue that businesses can afford to ignore. Getting Your Small Business Ready for Google+ by Blue Focus Marketing. Google+ Pro Tips Round-Up: Week 1 by Business Insider. There’s no need to wait for brand pages to do business communication on Google+ by Holtz Communication + Technology. It will fundamentally change SEO.

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How You Can Find Security in an Insecure Social World

WindMill Networking

Last month I examined whether social media has dispensed with privacy.  Since influencers in the social spaces suggest that success in new media increasingly will be enhanced by your willingness to extend your personality into the Great Wide Open, privacy probably has been disrupted – as the social thought leaders are wont to say – forever. Some thanked me, some never replied. 

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. But like many b-to-b marketers, I’m not sure how it has impacted my business.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues. Possibly inspired by Social Media is Simpler Than You Think , John Jantsch explores five ways to use social media for common business tasks such as prospect follow-up and market research. s, 50?s,

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Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. 12 YouTube Clips of Hungry, Hungry Kitties. 4. This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. Business. Business Lists.

Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Can effective social media drive your business growth?

Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! What business objective do I want to accomplish? Analysis?

What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! GE Campaign Turns YouTube Videos and.

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What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Foursquare Now Lets Business Owners O.

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38+ Cool Social Media and Web Tools and Reviews

Webbiquity

Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. slick service that enables you to easily add a QR code to your business card which links to your LinkedIn profile and contact information. Four51 offers two sets of tools for local business and consumer brands. Back up your Gmail account?

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5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. While the Regus brand has a strong presence throughout the world, there was a lack of awareness in the NYC area about the convenient services and business solutions that the company has to offer.

The Top 10 Most Remarkable Marketing Campaigns EVER [Slideshow]

Hubspot

When Seth Godin wrote his book, Purple Cow: Transform Your Business By Being Remarkable , he forced a lot of marketers to face the fact that we'd slowly but surely been digging our own graves via boring, traditional "mass marketing" -- and that the only way out was to stop being part of the herd, and "be remarkable.". re·mark·able. There are a lot of advantages to being remarkable. Enjoy!

Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! If your event is the Business of the Calling Ducks conference, don’t use #businessofthecallingducks as your tag. Just be sure not to flaunt your new hashtag wisdom. If you a.

13 Experts Chime In on Klout’s New Algorithm to Determine Social Influence

WindMill Networking

Social influence matters to businesses. But after several years of effort, Klout is still missing out on a real gold mine of online influence — blogs and YouTube videos. Whether it’s Twitter, Facebook, Instagram, Pinterest, a blog, YouTube or any other corral, everyone has places where they are more connected and more capable of moving the behavioral needle. Nobody.

How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. It doesn’t matter whether you work for a corporate marketing department or the owner of a small business website. We know our business better than any outsider ever will (True to a large extent).

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Twitter isn’t just changing how we communicate — it is changing how we innovate…It’s revolutionary because it brings 21st Century DNA roaring raucously to life”, stated Umair Haque ( @umairh ) Director of the Havas Media Lab and author of The New Capitalist Manifesto: Building a Disruptively Better Business. Award-winning marketing and social media blogger. Adam L.

Recipes For Great B2B Videos [#B2Bchat Recap]

B2Bbloggers

White label hosting … YouTube … etc. prdreamer : Post em where the ppl are. I say YouTube. b2bchat @fearlesscomp : TubeMogul.com is a good site that posts to all, including YouTube @b2bento : YouTube embed in webpage – pump up the SEO To round it all up, it was a nice session as expected. Here are some highlights. prdreamer : Depends on style. Be real.

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Lesson # 3 : Learn To Use YouTube To Convey a Message. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) youtube. privacy. business networking.

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A Blogging Style to Call Your Own

Industrial Marketing Today

Not everyone is a natural born blogger. He is the Founder & President of Tiecas, Inc. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Privacy Policy | Site designed by AMAInteractive a div. of Tiecas, Inc.

B2B Social Media Marketing -- Does It Work?

delicious b2bmarketing

Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. Launching their official Twitter and Facebook pages not long ago, UPS is determined to use social media as a platform for their business minded customers to connect. Their hope is their branded accounts will become a place where small businesses can interact and discuss business growth opportunities instead of customer service failures. In addition, they have a dedicated YouTube Channel for Kodak B2B.

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4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook. Here are some tips for creating a powerful presence on Facebook that will engage a business audience. 1.

A Two Way Conversation | B2Bbloggers.com - B2B Social Media and.

B2Bbloggers

This is no different to a business pitch. The story saw United Airlines refusing to listen to a customer who’d seen his guitar broken in transit, only for the customer in question to post a damning song on YouTube that went on to attract millions of viewers, tweeters, bloggers and completely tarnish the name of the airline. Read his blog. 50 Ways To Make 2011 Rock 2.

Is Your Social Media Strategy Dynamic?

Marketing Action

According to Forrester’s newest B2B Social Technographics ® numbers, fully 100% of business decision-makers use social media for work purposes. 98% of business decision-makers are Spectators (they read blogs, watch videos, or listen to podcasts). All that said, according to Business Insider , Twitter does still skew young overall: 27% of 18 to 29-year-olds in the U.S. The U.S.

2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

Twitter isn’t just changing how we communicate — it is changing how we innovate…It’s revolutionary because it brings 21st Century DNA roaring raucously to life”, stated Umair Haque ( @umairh ) Director of the Havas Media Lab and author of  The New Capitalist Manifesto: Building a Disruptively Better Business.   Award-winning marketing and social media blogger. Adam L.

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Is It Time Now For A Chief Marketing Technologist? [#B2Bchat Recap]

B2Bbloggers

As a publisher and new media marketing agency, Make Good Media advises businesses how to integrate social media and content marketing with traditional marketing tactics to attract, nurture, engage, and convert customers in the brave new B2B world of the social, mobile web. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Read the full version here.

How to measure 5 popular social media channels

delicious b2bmarketing

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you? How much product did you have to provide for bloggers versus how many sales did you receive? Twitter Twitter is a social media darling for any product launch, service or business. YouTube and video sites More than just a fun place to see kids hurt themselves on bikes or watch cute pet tricks, YouTube is now a key tool in any marketing campaign.

Oracle’s Updated Social Media Policy

Paul Gillin

Your personal blogs that contain postings about Oracle’s business, products, employees, customers, partners, or competitors. Your postings about Oracle’s business, products, employees, customers, partners, or competitors on external blogs, wikis, discussion forums, micro-blogs (e.g., Your participation in any virtual world activities related to Oracle’s business, products, employees, customers, partners, or competitors. Your current management must approve your activities related to Oracle’s business. Don’t use these services to conduct internal Oracle business.

Let the 2008 Trend Lists Begin

PR Meets Marketing

It's that time of year when reporters, bloggers and companies take out their crystal ball to predict trends for 2008. WSJ, BusinessWeek, etc.) to top bloggers (i.g. As a follow-on to prediction #1, businesses (at least a few forward-thinking ones) will begin to figure out how to capitalize on the popularity of social networks. Jon Fine of Business Week via blip.tv.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#. Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. ROI Is Dead by StraightUpSearch. by HubSpot. Digg this!

Oracle’s Social Media Policy

Paul Gillin

Chris Boudreaux has assembled an amazing database of 167 social media policies from businesses, government agencies and nonprofit organizations that you may also find useful. Your personal blogs that contain postings about Oracle’s business, products, employees, customers, partners, or competitors. Your postings about Oracle’s business, products, employees, customers, partners, or competitors on external blogs, wikis, discussion forums, micro-blogs . Your current management must approve your activities related to Oracle’s business. Twitter, social networking sites).