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Lenny's Newsletter
SEPTEMBER 5, 2023
That’s why they work. Cold outbound works—if done creatively. PR can work, but rarely does. But it worked.” ” — Frederic Kerrest , COO and co-founder And Gusto : “Gusto’s first 10 customers came from friends we knew who were just starting their businesses in California.
Webbiquity
JUNE 6, 2011
Tom contacted me a few weeks ago with this idea and we’ve been working collaboratively on this project ever since. Perhaps our focus should be to gain credibility and trust — then work to build an enduring, meaningful relationship. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer!
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