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B2B Prospecting Data Just Keeps Getting Better

ViewPoint

In fact, you might say that business marketers now have access to prospecting data as rich and varied as that available in consumer markets. Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). Today''s guest blogger is Ruth P. Self-identifying keywords used on the company website (ALC).

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Paul Conley: Has the Content Marketing Dream Become a Nightmare?

B2B Memes

In the trade magazine business, not generally known for early adoption of new-media developments, Paul Conley is something of an anomaly. As early as 1996, not long after the birth of the World Wide Web, he founded a business-to-business internet news service. Paul Conley.

Insiders

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Forrester – Forrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. Home of Chief Content Office Magazine and THE event Content Marketing World. Cambridege, MA – [link]. Anywhere we’re needed – [link]. Cleveland, OH – [link].

Twitter 100
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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Frequent speaker, writer, columnist for Entrepreneur magazine, American Express OPEN Forum. Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. from Fortune 500s to one-person businesses. Co-founder, ClickZ.

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

B2B: Business Media. Sales & Marketing. --> Bloggers. --> Resources. ENews Sign-Up. --> Magazine. Digital Magazines. -->. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Business Dev. Assn/Non-Profit.

B to B 40
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Alinean Adds Six New B2B Customers During the First Quarter 2011

The ROI Guy

Leading Value-Based Interactive Tool Provider Maintains Significant Growth ORLANDO, Fla., Combined with being named as the standardization choice at several of these major B2B accounts, these latest new 2011 account additions widen Alinean's lead and affirm its position as the industry-standard value-based sales and marketing solution provider.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

We still, my wife and I sold that business in 2016. And basically, helping those individuals try to figure out their business models. So that’s our job to teach them how to create a business model out of this thing. They’re a blogger, they’re a writer, they’re a on TikTok. Like what are you?