Anything Goes Marketing

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How are business blogs making out?

Anything Goes Marketing

This may mean setting up a document that outlines what they can and cannot talk about as well as the frequency in which the blog should be updated (eg: once a month). Making this consistent (eg: first week of each month) works best as bloggers will know when your next post will come out. Bloggers are not those types of people.

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Blogtipping for October on Anything Goes

Anything Goes Marketing

Here are my blogs that I want to give a shout out to for October as part of Easton's Blogtipping : Realty Blogging - Besides being a great resource for real estate agents, this provides some great tips for bloggers and all marketers. I also thought that their is a lot of wasted space at the top center of the blog.

Blogger 100
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How to convert blog traffic into loyal readers

Anything Goes Marketing

Make browsing your blog easy. Blogger Beta 2.0 People that land on my blog can easily check out my other content. Blogger Beta 2.0 actually creates a feed of the blog comments that makes this quite easy. It took Google a few weeks to add this in for Blogger Beta 2.0. Blogging is all about being personal.

Traffic 100
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So You Think You can be a Blog Consultant?

Anything Goes Marketing

You may have the skills but if you can't convey your vision to your client and make them "see the light" of blogging and how it helps their business you will never sell anything and the only person who will want your help is your mother who needs help setting up the VCR (don't even bother explaining to them what a DVD is).

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Don't blog too close to home

Anything Goes Marketing

For personal blogs, this could mean not to blog about your family (or at least mention their names), friends, coworkers or the company you work for. The same goes for business blogs. Write respectively about your competitors and fellow bloggers as they will see what you write. PPS - McDonalds food is shit.

Ethics 100
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Linking blogs and newsletters together Part II (Lead Nurturing)

Anything Goes Marketing

As a business blogger, one thing that probably won't work too well is to include in every post some sort of call to action to buy your products or services. At least it will generate a few comments. :) However, this is not what the blogging community wants to hear about. Blogs can be more creative and personal.

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Drive Web Traffic or Drive Loyalty?

Anything Goes Marketing

A blog is like a company in many ways. When you first start out, you get readers that notice you when you are a young and naive blogger. They see that you have something to say and stop by your blog for a read. Other companies (and bloggers) should learn from Mini and try and replicate this approach. I digress.

Loyalty 100