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The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore

Writing on the Web

Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. Many bloggers are writing reasonable content. The Four Step Rant.

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Complete Guide: Why Blogging Increases Customer Engagement

Webbiquity

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week.

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Why Your Sales Funnel May Run Dry Without a Business Blog

Industrial Marketing Today

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. A business blog feeds your sales funnel.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

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A Checklist for a Good Blog

Writing on the Web

Here’s what I look for in an optimized, good blog (one that gets Google search and reader results): A good blog title with a tag line that says what people will find on this blog (benefits to reader). An email subscription sign up button such as an RSS icon. A search box so I can find blog posts that interest me.

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How are business blogs making out?

Anything Goes Marketing

It's not surprising though that adoption for blogs is slow for businesses as indicated in a recent eMarketer article. Just like I've found, it takes a strong commitment to keep writing interesting and informative blog posts. As we see, the succesful blogs are those that tell stories such as those by GM and Sun.