Online Marketing Institute

OCTOBER 29, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Sharpspring

SEPTEMBER 21, 2021

The thing is, most bloggers are after organic search traffic (and for a good reason) but they completely ignore other traffic-building methods. Viral Content Bee. Viral Content Bee is the platform I’ve founded, but I am also its most active user. Would you like to build more traffic to your blog? I thought you might!

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Brandpoint

JUNE 12, 2019

Before you begin any distribution process for your newly created video, it needs to have a home on your own channels first. This segment of the media strategy is a subset of owned media, since you own the content you publish on your social media channels, but it becomes shared when you start seeing engagement from your readers.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Convince & Convert

AUGUST 18, 2010

How can we make a viral video that gets thousands of views? How can we find the most influential bloggers and get them to write about our client? In an old world we'd conduct research, develop messages, test those messages, use the ones that resonate in our marketing channels, refine and repeat.

PR 160

PR Social Media Paid Content Media 160

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Debunking the Viral Coefficient , May 15, 2010. Chas Cooper ( @Chas_Cooper ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Martech Advisor

JANUARY 28, 2020

In this article, we cover the concept of B2B content marketing, core content marketing formats and distribution channels, advantages, and best practices, along with B2B content marketing examples to help you win at your content initiatives in 2020. 3 Key Distribution Channels for B2B Content Marketing. Table of Contents. Blog Posts.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Hubspot

JUNE 3, 2014

These publications and broadcasts are where brands used to get all their earned media. And it''s that technology blogger''s "Top 10 Apps of The Year" roundup that was viewed and shared by thousands. Take viral videos, for example. Earned media is now that customer tweet about "the best brunch EVER!" public relations'

FAQ 28

FAQ Media Public Relations Web 2.0 28

Convince & Convert

APRIL 27, 2012

A lot of the people who use Twitter frequently may use it conversationally, but what this data suggests is that most Americans, and again, that’s the majority of Americans 12 plus, view Twitter as a broadcast network. They’re getting information broadcast from them. That’s another broadcast.

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

Online Marketing Institute

NOVEMBER 2, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Directive Agency

JULY 15, 2019

We also talk about this switch from Blogger Jet , which was the blog that he was running. Usually what 99% of bloggers would do is they would write either their thoughts, opinions, how they think broken link building should work. Quickly exchange opinions and maybe broadcast some of your own opinions there. It was everywhere.

SEO 40

SEO Paid Content Budget Programs Tools 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Sure, it sounds weird at first, but “simulcast” – a portmanteau of “simultaneous and broadcast” – probably sounded funny when it first hit the national lexicon in the late 1940s. But where can a conscientious business blogger find free, legal images to use on their blog? Many beginning bloggers turn to the image search in Google.

Ning 40

Ning Paid Content Facebook Sales Management 40

Sprout Social

OCTOBER 17, 2016

If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Also keep in mind a majority of your Tweets should be conversational rather than broadcasts. To do this, the posts you share on Facebook should be "viral" in nature. Choosing Your Social Networks.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Convince & Convert

JUNE 24, 2016

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. She’ll also explore the dangers of “content for content’s sake” and the importance of joining your audience in the channels they frequent most.

Content 113

Content Work Management Planning Video Marketing 113

Webbiquity

JUNE 6, 2011

Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! An avid search marketing blogger, he’s written extensively for SearchEngineWatch, SearchEngineLand, SEORoundTable and others. Award-winning marketing and social media blogger. Sean Gardner – @2morrowknight. Founder of 12for12k.org.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. link] JonDiPietro It seems that Jay and all of the comments have done a fabulous job of explaining all of the benefits of these viral, geo-location tools. Why aren't more people worried about this?

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Online Marketing Institute

APRIL 11, 2011

For one, you may not be clear on the value or immediate impact of social media relative to other marketing channels. You need to monitor your social media channels for complaints and immediately attend to these. Subscribe to the Business channel. Digital DirecTV Series Mocks College Sports Broadcast Deals. Blogger Lists.

Social Media 40

Social Media Media Advertising Agencies Mobile Advertising 40

seo.co

JANUARY 15, 2021

But since its coinage by Internet dwellers, it has since evolved (ironically) to refer to any image macros, colloquial phrases, or in-jokes that circulate virally, usually due to some kind of humorous element. You can even create a specific channel (or sub-channel) dedicated exclusively to that series. Incoming guest posts.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Convince & Convert

SEPTEMBER 20, 2010

But yeah — a LOT of the blather about Twitter ignores the reality that it's just one of many channels you have to consider and/or include. but Twitter (or any other social media tool) is just one of many tactics and channels used in marketing communication. link] Sadie Harris Is Twitter for Business Even Worth the Trouble?

Twitter 145

Twitter CRM Business Paid Search Agency 145

Hubspot

OCTOBER 18, 2011

Determine what the half-life of your marketing channels is. And the reason I'm bringing this up, is that your marketing all the channels that you use, all the sources of your marketing have a half-life. Some of them actually are good at this in terms of driving things that will go viral. As you SEO, so shall ye reap.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28