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30 Books to Help Make You a Better Marketer

Adobe Experience Cloud Blog

While marketers don’t exactly get the summer off, Fall is a perfect time to get back to into a learning and growth mindset with 30 books to stick on your reading list. Throughout the month of September, each day we will be covering a new influencer and their great book to help you elevate your marketing. Thought leadership. Engagement.

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Ann Handley (MarketingProfs) – Content strategist and author of the best-selling book on content marketing, Content Rules. Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. Co-founder, ClickZ. Pawan Deshpande (Curata) - CEO of Curata.

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Talk about it on Twitter, FB or LinkedIn. Here is a great example of their approach to helpful content, they recently ran a poll of the top bloggers on marketing automation – on their list was one of their competitors! Ardath Albee's Tip.

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The 10 most fascinating people in B2B marketing in 2018

Biznology

Check out his new book, The Expert’s B2B Revenue Growth Playbook. He’s the insightful blogger of ChiefMarTech and program chair of the informative conferences. Jill Rowley, longtime martech sales leader (Salesforce, Marketo) and pioneer in the field of social selling, shared a big idea at the FlipMyFunnel conference.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Ann Handley. . Nadya Khoja. Michelle Killebrew. Olivia Ross.

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Creating an Influencer B2B Marketing Strategy to Fuel your Local Buzz

Adobe Experience Cloud Blog

Guest Bloggers: Many influencers in your market can be found guest blogging for the most reputable online publications in your industry. How to measure influence. Measuring true social influence is a difficult task. Maybe they have a book coming out that you can interview them on and promote it to your readers.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. Earlier this year, Brian published his latest book Engage!