Outgrow

DECEMBER 20, 2022

Role of Press Releases in ranking higher in SERPs. Mickie’s press releases have led to the publication of pieces in the Wall Street Journal, CNN, Bloomberg, and numerous other esteemed media outlets. Mickie Kennedy: Writing poetry. Obtaining the right media coverage to help boost your small business. Mickie Kennedy: Zero.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

NuSpark Consulting

MARCH 3, 2016

Why did you write it? Write a blog post providing an overview of the white paper. Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. Promote your white paper using online press release distribution services. Relevant Blogger Outreach. Not so fast.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think. Tweet This!

Tips 100

Tips Digg Ethics Content 100

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

PR 100

PR Blogger Tips Best Practices 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Biznology

MAY 4, 2017

In this free 30-minute Biznology® webinar, Paul Gillin gives you tips for pitching to bloggers and influencers. Paul Gillin is a speaker, writer and B2B content marketing strategist who specializes in social media. Paul is the author of five books and more than 400 articles on the topic of social media and digital marketing.

PR 135

PR Practices B2B Blogger 135

Writing on the Web

JANUARY 12, 2011

Good content marketing requires good storytelling. This was a theme in the wonderful book by Rosamund and Benjamin Zander, The Art of Possibilit y. I’m interested in the stories we tell ourselves, and how that affects the online content we write for our businesses. One door closes and another one opens.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Oktopost

JUNE 14, 2021

Demand generation efforts utilize sophisticated content marketing, conversation intelligence , and digital marketing techniques to build trust and confidence in your brand. . At its best, demand generation is thoroughly relevant to the pressing needs of the market today. What types of demand generation content can you generate?

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Contently

MAY 17, 2016

We explore [the freelancers’] abilities and skills with the magazine to see if someone is really talented at taking pictures, writing, or designing graphics,” explained Claudio Rimmele , creative director and editor-in-chief of DailyBreadMag. Rimmele told me that Melo wanted to invest in Blogfabrik to learn more about content creation.

Content 81

Content Press Distribution Ad Agencies 81

Writing on the Web

JULY 19, 2010

Most educated professionals I know will tell you they struggle when it comes to preparing speeches and writing content. Content creation, whether for speeches, classes, articles, or web pages, should produce a clear message to influence people. Write to teach and persuade. I grabbed a book to refresh my skills.

Process 100

Process Ning Digg Content 100

Writing on the Web

MAY 25, 2011

Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get clarity, and then go into the right mindset before writing a word. If you are feeling rushed, anxious, grumpy, angry or pressed to finish something quickly without thinking, stop and don’t write.

Digg 100

Digg Blast Campaigns Buzz Blogger 100

ClearVoice

JANUARY 4, 2019

Content marketing, social media, productivity. Yearly conferences are a wonderful way to up your writing, design, and tech skills while giving your creativity a boost. The conference will cover email marketing, storytelling, and relationship building through your content. Brainstorm, write, network and play. Sponsor: AWP.

Conference 106

Conference Creativity Startups Network Marketing 106

B2B Memes

FEBRUARY 3, 2011

Commenting on a Folio: magazine blog last week, an anonymous “Exhausted Editor” bemoaned an increasing digital workload : “I’ve got enough junk to write/post/cover. I’m tired of writing the stories, cooking the meals, flying the corporate digital jet and waxing the furniture—figuratively, of course.” And yet I wonder.

Product 100

Product Blogger Press Advertising Mediums 100

KEO Marketing

NOVEMBER 18, 2015

You published a press release, reached out to media contacts, or designed a campaign that attracted attention from networks and publishers. People are using social media – not just traditional media – to consume content that is relevant to them. Nowadays, brands aren’t the only ones who publish content. The reason?

Public Relations 48

Public Relations Social Media Media PR 48

markempa

DECEMBER 30, 2008

I thought maybe I’d attract a few new clients, but I didn’t know it would generate so many leads, or develop into a book deal with a major publisher – who came to me, by the way. The team also used their blog to write stories on subjects that had the potential to go viral. I have to say, my expectations were pretty low.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Ambal's Amusings

APRIL 29, 2010

How should marketers leverage content? Which content should be free? Which content should be gated to genereate leads? Her company Marketing Interactions helps companies with complex sales and quantify marketing effectiveness by using interactive e-marketing strategies driven by compelling content. Ardath Albee's Tip.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Hubspot

MARCH 7, 2012

Many will hire an in-house blogger to create content and manage the blog's CMS. Others don't need a full-time employee(s) to manage their blogging needs, though, and will opt for a part-time, freelance blogger. Usually, freelance bloggers don't manage your CMS, but the content creation effort lies squarely on their shoulders.

Blogger 28

Blogger CMS Development Sample Work Management 28

Writing on the Web

MAY 11, 2011

I just read a fabulous article over at The Content Factor and here’s what they wrote about why some professionals stop blogging and why they shouldn’t: It’s also fair to say that the “bloom is off the rose” when it comes to corporate blogging. ’ Blog this on Blogger. 3 Tips for Better Blog Writing.

Digg 100

Digg Buzz Blogger Press 100

Biznology

JULY 16, 2013

The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo! know about you. Yeah, that’s a lot of work.

Social Media 80

Social Media Media Internet Marketing Google 80

Envy

MARCH 11, 2019

Bruce Schneier is the name behind a number of important books on cryptography and gives regular talks on security matters across the world. The blog has some wide ranging content and includes a section on career-related information for the industry professionals with education and training resources. Schneier on Security. IT Security.

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Content Standard

FEBRUARY 1, 2017

I figured the content was sponsored; it turns out it wasn’t. Thanks to fake news, clickbait, and the confusing milieu of “sponsored content,” it’s difficult to distinguish quality content from sub-par content and objective articles from sponsored articles. Content Is Getting Complicated.

Advertisements 40

Advertisements Advertising Mobile Advertising Paid Search Agency 40

Hinge Marketing

DECEMBER 16, 2013

Over the past year, Tim Ash, founder and CEO of SiteTuners and author of the bestselling book, Landing Page Optimization , spoke at 18 different industry events. Tim had been making a name for himself in the world of conversion rate optimization when an author friend recommended him to the well-established Wiley Press publishing company.

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Landing Pages Lead Ranking 48

Convince & Convert

AUGUST 30, 2011

One fan wrote to prince.org: “The more I think about it, I say just drop him, remove all content, let him have his way. What if a more influential blogger or a journalist reads a small site and picks up the story? An excerpt of Welcome to the Fifth Estate was reprinted with permission by Geoff Livingston and Bartleby Press.

Work Management 130

Work Management Copyright Blogger Press 130

Webbiquity

MAY 3, 2011

Diana writes for BitRebels.com and InkRebels.com, and as noted above, her post on Twitter’s Top 75 Badass Women was one source of inspiration for this #Nifty50 list. She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Allison Mooney. allimooney.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Marketing Insider Group

APRIL 7, 2020

You know how important content marketing is in the 21 st century. Is there such a thing as budget-friendly content marketing?” You can deliver that information through content marketing, even when you’re strapped for cash. Follow content marketing best practices. Expand your reach with gated content. Here’s how.

Budget Programs 351

Budget Programs CMS Development Content Marketing Industry CMS 351

Industrial Marketing Today

MAY 21, 2010

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

WebMarketCentral

SEPTEMBER 6, 2007

To add a few of my own thoughts to the last post by Cece Lee , "blogger relations" are becoming as important as media relations in PR strategy. Connecting your content with bloggers is increasingly important for several reasons: Bloggers have increasing influence. Bloggers are passionate about their subjects.

Blogger 20

Blogger PR B2B Thought Leadership Telemarketing 20

MLT Creative

MARCH 3, 2011

Guest Post by blogger and author, Mark W. Our recent webinar "Elevating Your B2B Blog: Content, Conversations & Conversions" resulted in more questions than we had time to answer so we'll provide a personal reply on our blog to each question over the next few days. We received this great question from Josh Cantrell, a B2B blogger.

Blogger 40

Blogger B2B Business Storytelling 40

ClearVoice

SEPTEMBER 6, 2019

Travel writing is one of the most coveted niches in all of writing — and unlike certain niches that lose their appeal after some real experience, the reality of travel writing can actually be even more alluring than the fantasy. The open secret of travel writing is, almost no one gets paid a living wage for it.

Content 84

Content Work Management Budget Programs Paid Search Agency 84

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

The Effective Marketer

JANUARY 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Effective Marketer Principle 7: Run Productive Meetings Meetings are a necessity of today’s work environment. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Bernadette Jiwa is one of my favorite bloggers.

Creativity 108

Creativity Product Planning Content Marketing 108

Webbiquity

MARCH 31, 2014

Coming in at under 100 pages, this slim volume stands apart from most other business books simply by virtue of its slender profile. It’s lack of bulk, however, is by no means due to lightweight content or skimping on ideas. This is no wasted verbiage in this book, no fluff, no superfluous content. Lisa Buyer.

PR 100

PR Paid Content Public Relations Press 100

Hubspot

JULY 27, 2015

But you were told ebooks are one of the most effective forms of content marketing. If you don't know who your target audience is, then how are you supposed to write an entire book for them? Once you have this information, you'll be able to more easily and consistently produce targeted content. Sending out a press release.

Lead Scoring 28

Lead Scoring Lead Ranking Generation Landing Pages 28

Optinmonster

NOVEMBER 9, 2021

Distribute Lead Magnets : Entice new visitors with valuable content, coupons, freebies, and more. Here’s a popup example from RebootAuthentic: See how the headline is personalized for Smart Blogger readers? Offer a Content Upgrade. You can personalize your exit popups for any audience you choose. Suggest Related Posts.

Examples 133

Examples Top of Funnel Eye-Tracking Intent 133

B2BMarketing.net

FEBRUARY 8, 2024

link] [link] One piece of the interview merits a deeper dive into its contents and insights: a grid that Didier created especially for the event, entitled “Be Indispensable: the CMO’s ‘Cheat Sheet.’” How basic, and yet, how easily glossed over or missed is it, due typically to more pressing project or team demands?

Enterprise Management 52

Enterprise Management CMO Work Management Customer Satisfaction 52