ConvertKit

APRIL 29, 2021

Rather than sending a broadcast email once and then retiring the content to the email graveyard, why not give everyone a chance to enjoy the message? Over time, you create more content that’s waiting for new subscribers—content that’s still delivered on a consistent schedule, just like you’d do with a broadcast. A prescribed format.

Newsletter 133

Newsletter Broadcasting Curation Top of Funnel 133

LeadSquared

JANUARY 28, 2015

There are several other video sharing channels that you could look at, like Dailymotion. YouTube would make a good channel because it’s easy for videos to rank there. What is the ideal platform for broadcasting webinars to large audiences? Blogging will help, apart from the channels that you have suggested.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Hubspot

JULY 19, 2011

Her next book, Content Marketing , will be published by Pearson in September. They're no longer a private, one-to-one communications channel (once upon a time, releases were mailed, and later faxed, to newsrooms). Moreover, they interface and target a media landscape that's grown far beyond traditional press and broadcasts outlets.

PR 28

PR Content Marketing Work Management Press 28

Online Marketing Institute

OCTOBER 29, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Brandpoint

JUNE 12, 2019

The PESO model stands for Paid, Earned, Shared and Owned Media and was coined by Gini Dietrich in the book Spin Sucks. Before you begin any distribution process for your newly created video, it needs to have a home on your own channels first. What is PESO? This includes all content placement that marketers have control over.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Convince & Convert

AUGUST 31, 2010

Some Bloggers respond to the comments and some don’t. It’s a great place to broadcast and get some quick tidbits, but let’s face it, unless you’re creating spiritual and motivation tweets, it’s hard to have substance in 140 characters (or less – if you’re looking for a retweet).

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

SEPTEMBER 21, 2010

IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. link] Chris Johnson Another nice post, J. link] Chris Johnson Another nice post, J. link] francine hardaway Great list, Jason.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Envy

FEBRUARY 16, 2022

From offerings including interviews to webinars to agency releases and downloadable whitepapers/interactive e-books on best security practices, there’s plenty to see. Each Friday a security practitioner is invited to offer commentary on the week’s events in a sister podcast, broadcast at 6.30pm ET. III YouTube Channels.

Resources 118

Resources Work Management Paid Search Agency B2B Marketing 118

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? As a blogger, I receive misplaced pitches for the most part from agencies in Calif and New York who don't know me from a hole in the wall, and have never taken the time (clearly) to read the blog or get to know me.

PR 160

PR Social Media Paid Content Media 160

Marketing Insider Group

JANUARY 14, 2014

We recently launched an e-book on slideshare covering The Future of Customer Experience. The e-book is a compilation of interviews we conducted with 19 experts on #custexp. The e-book summarizes the answer to this question: What is the most extreme future you can envision for the future of customer experience?

Multi-Channel 100

Multi-Channel Forrester Loyalty CRM 100

Martech Advisor

JANUARY 28, 2020

In this article, we cover the concept of B2B content marketing, core content marketing formats and distribution channels, advantages, and best practices, along with B2B content marketing examples to help you win at your content initiatives in 2020. 3 Key Distribution Channels for B2B Content Marketing. Table of Contents. Blog Posts.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Selling to Big Companies ( Sales Amazon Books Leads B2B Training Prospect ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Sprout Social

NOVEMBER 6, 2019

Use a Facebook Page to broadcast updates and alerts. Writing blog posts gives students another outlet for digital content that they can then easily link back to class social channels. There are many different platforms available, such as WordPress, SquareSpace, Wix, Blogger, Tumblr or Medium, where teachers can create a class blog.

Social Media 95

Social Media Education Media Class 95

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. link] jaybaer If there were thousands of blogs, Webinars, books, etc. Excellent post.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

ConvertKit

DECEMBER 31, 2019

Whether you're a blogger , a video creator , podcaster , freelancer , coach , ecommerce shop owner , or a digital product creator , building an audience of true fans is the single best way to turn your online work into a sustainable income. Your email list is the glue that holds your online business together. Images via Ashley Largesse.

Landing Pages 69

Landing Pages Validation Opt-out Opt-in 69

Directive Agency

JULY 15, 2019

We also talk about this switch from Blogger Jet , which was the blog that he was running. Usually what 99% of bloggers would do is they would write either their thoughts, opinions, how they think broken link building should work. They would go research some other articles, maybe read some books if you’re lucky.

SEO 40

SEO Paid Content Budget Programs Tools 40

Outbrain

JANUARY 10, 2019

But with every popular channel comes options, making it hard to decide what’s worth subscribing to. Darren Rowse is a full-time blogger who’s been able to successfully monetize his craft. Hosted by Co-Founder and Chief Content Officer, Sonia Simone, the short-form broadcast airs every week. ProBlogger Podcast.

Advertising Agencies 54

Advertising Agencies Planning Copywriting Paid Search Agency 54

Convince & Convert

APRIL 27, 2012

A lot of the people who use Twitter frequently may use it conversationally, but what this data suggests is that most Americans, and again, that’s the majority of Americans 12 plus, view Twitter as a broadcast network. They’re getting information broadcast from them. That’s another broadcast. Is that correct?

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

Online Marketing Institute

NOVEMBER 2, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. You can broadcast messages on their Facebook homepage newsfeed, spark conversations that can provide your company with valuable feedback, and encourage fans to upload their own content.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

8220;Not having a strategy&# was the #1 marketing mistake people listed on the survey Mac McIntosh and I did (the upcoming e-book will list the other nine). Sure, it sounds weird at first, but “simulcast” – a portmanteau of “simultaneous and broadcast” – probably sounded funny when it first hit the national lexicon in the late 1940s.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

JUNE 24, 2016

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. She’ll also explore the dangers of “content for content’s sake” and the importance of joining your audience in the channels they frequent most.

Content 113

Content Work Management Planning Video Marketing 113

ClearVoice

APRIL 9, 2020

As you think through which kinds of content will mesh with your buyer personas, customer journey and campaign goals, take a cue from the 3,217 marketers and 382 bloggers surveyed by CoSchedule for their Marketing Management + Strategy Statistics You Need to Know in 2019 report. Wayfair, for example, hosts the Homemaker Blogger Community.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Freelance Content Creator / Blogger / Copywriter. Your audience is spread across so many channels and it's so expensive to build an good sized audience on these channels. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

JUNE 6, 2011

Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! ’ | Another special tweet he sent 5/21 @ckburgess I can’t wait to get home from Afghanistan to buy his book, #WeFirst , and not just follow his twitter and blog. Sean Gardner – @2morrowknight. Arik Hanson – @arikhanson.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

seo.co

JANUARY 15, 2021

You can even create a specific channel (or sub-channel) dedicated exclusively to that series. There are millions of active bloggers out there, and many of them are interested in guest posting opportunities. Book reviews. After you finish a good book your audience might like, post a short review about it.

Marketing Websites 83

Marketing Websites Content Webinar Metrics Work Management 83

Hubspot

JANUARY 16, 2014

Certainly, there have been enhancements to all of the channels on which brands maintain a presence, but the fundamentals of owned media have been relatively stable. Perhaps because of its reliance on highly disrupted industries like print and broadcast news, earned media is arguably the most fluid of the three classes.

Media 28

Media Class PR Public Relations 28

Convince & Convert

APRIL 7, 2010

Hear me now, believe me later… there will be a high profile story at some point in the future about how some ignorant, unsuspecting college student is tracked and murdered using a service like this and the public outcry will force social media channels to ban them. Broadcasting your whereabouts on the Internet IS a guarantee.

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Hubspot

MAY 10, 2012

Your company status update is a simple way to broadcast your latest and greatest content -- but for some reason, so many companies are neglecting to leverage the functionality. 3) Pin covers of printed books and ebooks. Oh yeah, it also lives on our YouTube channel, and in two weeks has already received over 2,500 views (and counting).

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28

Convince & Convert

SEPTEMBER 20, 2010

Can you imagine an “Illinois Marketing for Dummies&# book? But yeah — a LOT of the blather about Twitter ignores the reality that it's just one of many channels you have to consider and/or include. but Twitter (or any other social media tool) is just one of many tactics and channels used in marketing communication.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Single Grain

DECEMBER 6, 2019

Conversational marketing facilitates a one-to-one, real-time connection between marketers and customers: Unlike traditional strategies, this form of marketing is now available across multiple channels, allowing brands to meet customers on their terms: on the devices, platforms and time schedules that suit the customer best.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145