Thesis vs Genesis – Comparing Premium WordPress Themes
SEPTEMBER 6, 2011
I have seen a lot of well-known bloggers make the switch from Thesis to Genesis since it was released, so I have been curious what the fuss is about. Overall, Thesis Skins are generally designed for businesses, marketers, and serious bloggers. Over the Labor Day weekend, I had the pleasure of working on my first website using the Genesis Framework from StudioPress. Thesis vs Genesis.
Behind-the-Scenes Content a Big Win for NYFW
FEBRUARY 25, 2015
The world watches as designers, models, celebrities, bloggers, socialites and more descend upon an already crowded city, all competing for the biggest PR splash. Whether or not you’re a New Yorker — and whether you care about fashion or not — it’s hard to ignore the glitz and glamour that surrounds the global event that is New York Fashion Week. Selfie before leaving ! Oscar night ! GoPro.
SEO Bucket List: Top 8 Things to Accomplish before Your Business Gets Old
OCTOBER 30, 2012
Accept Guest Bloggers. Accepting guest bloggers is a lot of work, and in many cases more work than creating all of the content on your own. Although she graduated with an English Education degree, she found herself working as a full-time blogger at Highervisibility.com , nationally recognized as one of the top seo firms in the country. Hire an expert or have a review.
5 Strategies for Managing the Twitter Firehose
APRIL 27, 2011
I also have lists for bloggers I follow, local businesses, and local people. Twitter can be very difficult to use, especially for new users. A lot of the difficulty comes in trying to manage the fire hose worth of incoming information. Just following a small number of people, even 5 or 10 can lead to a lot of tweets (depending on their frequency). photo by Official U.S.
Ways to Empower Your Brand Ambassadors
JUNE 5, 2013
Companies will often use this tactic as a way to engage influential bloggers. For example, a designer might invite a group of bloggers to the unveiling of a new collection. The blogger gets to attend a swanky event and probably walk away with a schwag bag. Getting consumers to buy your product is one thing. So how do you do that? One tweet or simple favorite can go a long way.
How to Improve Social Networking for Your Business
JANUARY 25, 2012
Murray and his company Influence People do blogger outreach work for a variety of clients, such as Alerti. Image via Wikipedia. Around 2009, small business followed the lead of big businesses and created pages on social network sites right and left. A lot of those pages are graveyards now. They haven’t been updated in months and almost nobody Likes them. Put some time into it.
Find Out What’s Trending by Demographic on YouTube with YouTube Trends Dashboard
JULY 25, 2011
YouTube also curates content for newsworthy posts every weekday (this is aimed at bloggers and news outlets) on their YouTube Trends blog. Wondering what’s hot on YouTube? Need to know what the latest video craze is for a certain demographic or geographic segment? Hopefully, they’ll also add the ability to segment on topic. Have you used either YouTube Trends or the Dashboard?
Top Internet Marketing Strategy Links for the Week of September 16th, 2013
SEPTEMBER 21, 2013
Best Of News & Notes
Top Internet strategy, marketing and technology links for the week of January 28, 2012
JANUARY 28, 2012
Social Survival for Bloggers: a Peek from the Inside (ProBlogger). Here are the top Internet strategy, marketing and technology links for the week of January 28, 2012… . Social Media Trends With Benefits in 2012 (Marketing Profs). Blogging, feedback and improving (Internet Marketing). StumbleUpon: 10 Tips and Tricks for Power Users (Mashable!). Is Your Site Mobile Friendly?
Top Internet strategy, marketing and technology links for the week of April 6, 2013
APRIL 6, 2013
Here are the top Internet strategy, marketing and technology links for the week of April 6, 2013… It’s Time to Stop Thinking Like Marketers (Social Media Marketing) Data is Not Killing Creativity, it’s Just Changing How We Tell Stories (Tech Crunch) Social Media for Customer Service: Just Do It! News & Notes
Top Internet strategy, marketing and technology links for the week of February 16, 2013
FEBRUARY 16, 2013
How Social is Your Customer Service? News & Notes
How To Become Confident In Your Internet Video Blogs
OCTOBER 6, 2011
A lot of text bloggers struggle with the idea of getting confident on camera, especially when it’s outside of their traditional blogging comfort zone. One thing that makes video bloggers lose confidence in themselves is watching their videos back. This is a guest post by Andy Havard, who is a Marketing Executive at Skeleton Productions, a UK based Internet video production company.
Top Internet strategy, marketing and technology links for the week of April 28, 2012
APRIL 28, 2012
Top Twitter Blog Marketing Tips (Pro Blogger). If You Want to Pitch A Blogger Successfully, DON’T Do This (Danny Brown). Here are the top Internet strategy, marketing and technology links for the week of April 28, 2012… The Ultimate Digital Customer Service Guide (Mashable!). Are You Worth of Social Media – The 2 Types of Talk Triggers (Convince & Convert).
Top Internet strategy, marketing and technology links for the week of May 26, 2012
MAY 26, 2012
Bloggers: Participate in New Research On Blogging (Social Media Explorer). Here are the top Internet strategy, marketing and technology links for the week of May 26, 2012… How to Use Data to Enrich Your Content (ProBlogger). Clearing Clouds of Confusion – The 5 Categories of Social Media Software (Convince and Convert). The Cost of Losing a Customer’s Trust (GigaOM).
Top Internet strategy, marketing and technology links for the week of August 25, 2012
AUGUST 25, 2012
eConsultancy) Introduction to Social Marketing Automation (Infographic) (Socialnomics). News & Notes
Top Internet strategy, marketing and technology links for the week of April 21, 2012
APRIL 21, 2012
Optimize Your Health for Better Blogging (pro blogger). The Most Important Skill for Long-Term Blogging Success (Pro Blogger). Here are the top Internet strategy, marketing and technology links for the week of April 21, 2012… I am SEO and so can you: tool helps tweak content for search, Twitter (arstechnica). How do People Feel about Your Business? (Jim’s Mashable!).
Example of a Company Effectively Using Multiple Social Media Profiles
FEBRUARY 16, 2011
For example, here’s LionelatDell’s profile, who is Chief Blogger at Dell: Corporate Identity Tying all these different profiles together is Dell’s corporate Twitter profile , which mentions all the other profiles and what they do in its profile. Many big companies use multiple profiles on the same social network as part of their larger social media strategy.
Top Internet strategy, marketing and technology links for the week of June 16, 2012
JUNE 16, 2012
10 Free Tools Every Business Blogger Should Bookmark (HubSpot). Here are the top Internet strategy, marketing and technology links for the week of June 16, 2012… The Only Blog Post Idea List You’ll Ever Need (ProBlogger). 3 Quick Tips to Get Your Next Post Out on Time (ProBlogger). Own Your Niche and Remove the Fear of Internet Marketing (Small Biz Trends). Socialnomics).
7 Simple Ways to Attract More People to Your Blog
SEPTEMBER 19, 2013
Find out what people want to read Social media is a blogger’s best friend. Blogging is an art and it takes practice to really get right. There are few things more frustrating than pouring your blood, sweat, and tears into a masterfully crafted blog post only to see the analytics at a standstill days after posting. Here are a few tips for bringing more people to your blog, consistently. Not only can you use social to share your latest blog post, you can use it to source upcoming blog material too. Don’t pander to an audience, but keep in mind what people want to talk about.
Rethink The Psychology of Your Calls to Action
MARCH 11, 2014
About the Author Adrienne is a freelance writer and blogger who loves analyzing what makes websites tick. Thinking RFID (Photo credit: @boetter) A call to action (CTA) button can be the difference between securing a successful online transaction and losing your potential customer to your competitor’s webpage. Color Color is a huge factor in CTA button psychology.
Common Sense Guidelines for the Legal Use of Social Media
JANUARY 4, 2011
Likewise, if you’re a blogger and you received payment or an item for free to review, you should disclose that as well as who gave it to you. There are legal and best practice guidelines for how social media should and can be used by companies ( Disclaimer: I don’t claim to be a lawyer. For legal guidance on these issues, please seek one out). Be transparent about your motives.
Blogger Relations: Learn why they matter on Future of Publishing
MARCH 15, 2012
While knowing other bloggers face-to-face is frequently the best way of meeting them and. continuing a relationship, much of the time this form of blogger relations simply isn’t feasible due to logistics. In this episode of Future of Publishing, host Murray Newlands interviews Dan Rowse of Digital Photography school about why relationship-building can be more. Highlights.
Top Internet strategy, marketing and technology links for the week of December 1, 2012
DECEMBER 1, 2012
Here are the top Internet strategy, marketing and technology links for the week of December 1, 2012… Are You Defining Your Niche Properly? (Pro News & Notes
Top Internet strategy, marketing and technology links for the week of March 30, 2013
MARCH 30, 2013
News & Notes
Top Internet strategy, marketing and technology links for the week of March 23, 2013
MARCH 23, 2013
Here are the top Internet strategy, marketing and technology links for the week of March 23, 2013… Blog Acquisition: A Surefire Strategy for Online Growth (Small Biz Trends) Stop FUD from Paralyzing Your Marketing (Marketing Profs) How to Advertise on Social Media (CIO.com) Why Viral Content is Not the Same as Popular Content (Future Lab) Are Your Clients Worth Keeping? News & Notes
Top Internet strategy, marketing and technology links for the week of January 19, 2013
JANUARY 19, 2013
1 in 2 Marketers Have Used Animated GIFs in Their Email Campaigns (Marketing Charts) 6 Surefire Ways to Get Business Referrals (Small Biz Trends) What’s Heading Our Way for Search and Analytics in 2013 (eConsultancy) Compared to Marketers, Online Consumers Want More Email, Less Content (Marketing Charts) Email Marketing: 4 Tips for Sending to Hotmail, Gmail and Yahoo! News & Notes
Top Internet strategy, marketing and technology links for the week of October 23, 2011
OCTOBER 22, 2011
12 Common Mistakes New Bloggers Make (Danny Brown). Here are the top Internet strategy, marketing and technology links for the week of October 23, 2011… Tips for Launching a Successful Networking Event (MarketingProfs). Social Signals & SEO: Focus on Authority (Search Engine Watch). Infographic: Social Media Sharing Trends (Digital Buzz). Simply Zesty). Social Fresh).
Top Internet strategy, marketing and technology links for the week of February 9, 2013
FEBRUARY 9, 2013
eConsultancy). News & Notes
Top Internet Marketing Strategy Links for the Week of September 30th, 2013
OCTOBER 5, 2013
Here are the top Internet strategy, marketing and technology links for the week of September 30th, 2013… Is There Any Value in Using Meta Description? Best Of News & Notes
Long-term Goal-setting for Successful Bloggers
AUGUST 21, 2012
Each post feels new and fresh, and every additional reader increases the blogger’s enthusiasm. This is why new bloggers don’t usually make it past the first six months. – Long-term Goal-setting for Successful Bloggers by Chris the Traffic Blogger. Short-term goals can be devastating. In six months I lost over 60 pounds working out and eating smaller portions. I started off just running every day because I was sick of being overweight. Then I began eating less and obeying simple diets and workout routines. News & Notes
Top Internet strategy, marketing and technology links for the week of September 22, 2012
SEPTEMBER 22, 2012
Author Rank: A Step-by-Step Guide to Dominating Search with Content Marketing (Quick Sprout) Storytelling, Positioning & Personas for More Effective B2B Content Marketing (Top Rank) 4 Social Media Goals Every Business Should Measure (Social Media Examiner) 7 Reasons Branding & Design Play a Vital Role in Your Marketing (HubSpot) What Can Facebook’s Open Graph Do? (All
Behind Every Great Blogger is an Even Greater Voice
SEPTEMBER 25, 2012
Much is said of the great content that is required to become a great blogger. Great bloggers don’t settle for great content. Great bloggers understand that how you deliver your message is just as important as the message itself. And unfortunately, many bloggers have this down to a fine art. – Behind Every Great Blogger is an Even Greater Voice by Martin Osborn. None of it matters if you don’t have a great voice. Your voice has to resonate through a sea of white noise before its message will reach the market. You have to be memorable. News & Notes
Building Media Relationships & Maximizing Positive Coverage
SEPTEMBER 10, 2012
We know we need to build strong relationships with media and bloggers in our industry, but how do we do that? Before media/blogger relationships are created: Create your media/blogger wish list. As media/blogger relationships develop: Engage in more casual conversation to get to know the person better. Determine where they are active online. Invite to lunch or coffee.
Top Internet strategy, marketing and technology links for the week of October 27, 2012
OCTOBER 27, 2012
eConsultancy) 5 Tips to Get Your Email Read (Mashable!) News & Notes
Top Internet strategy, marketing and technology links for the week of September 1, 2012
SEPTEMBER 1, 2012
What I Learned From Liars and Journalists, and How it Made Me a Better Blogger (ProBlogger) The Benefits of an Integrated eCommerce System (Practical eCommerce) 7 Ways to Dress Up Your Company’s Facebook Page (CIO.com). News & Notes
Top Internet strategy, marketing and technology links for the week of September 18, 2011
SEPTEMBER 17, 2011
My Secret Formula for Creating Super-engaging Blog Content (Pro Blogger). Here are the top Internet strategy, marketing and technology links for the week of September 18, 2011… If Your Content Has Fleeting Value, It’s Your Own Fault (Future Buzz). Microblogging, Social Networking Still Growing Worldwide (Marketing Profs). Five Ways You Should Be Using LinkedIn (CIO.com).
If Your Email Newsletter Isn’t Generating Cash, You’re Doing Something Wrong
APRIL 30, 2012
The most important tool available to a blogger is his email subscriber list. It is the easiest and fastest way to increase sales. You probably already know that the readers who have voluntarily signed up to hear more of what you have to say are the ones who trust you the most, and the ones with whom it is easiest to keep building a relationship with. These are the people who will buy your stuff. Competing in today’s market demands that you build good relationships. But a list by itself won’t sell your products. You must grow your list and make the most of it. Here’s how: Grow your list.