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X Reasons To Stop Blogging

Marketing Edge

Social Media Beyond Social Media Blogger blogging Reasons I didn’t blog for a while I simply needed a break (I recommend it) I wondered whether it made a difference  (It does, thanks to all who read and reached out) There is something to be. Hitting on a single topic in marketing, social media and business communications. Quick and to the point.

Media 19

Is This What Social Media is Supposed To Be?

Marketing Edge

The group was sports bloggers, true bloggers in that they are [.] blogger relations marketing social media event marketing game shows live events social events sports bloggers sports triviaWe, and I say we because social isn’t anything without we. We tried something last night that felt like what social media is supposed to be. It was a night that recognized one of hundreds of groups. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. We, and I say we because social isn’t anything without we.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? New school: Main Street makes the connections. You bet.

MN Blogger Conference Highlights Live

Marketing Edge

Conferences usually are born from a small group of people saying, “We should… That was the conversation between Arik Hanson, Mellisa Berggren inspire The Minnesota Blogger Conference. Hitting on a single topic in marketing, social media and business communications. Quick and to the point.

Ford Has Social Media Personality and its Scott Monty, Plus the Mustang

Marketing Edge

————————————————————————————————– PARENT BLOGGERS. This month we’d like to give parent bloggers of young childern a first look at a new social network. Time 19:32.

Word of Mouth Beats Out Comparison Shopping for Health Care

Marketing Edge

We interviewed one of the leading healthcare bloggers, author of Health Populi Jane Sarasohn-Kahn. Time 28:43. Health care is going through some growing pains when it comes to social media. Word of mouth, especially from friends and family, is the leading resource for consumers selecting a primary care physician, according to a study from the Center for Studying Health System Change.(CSHSC)

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? The answer and examples are right under your nose.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? He doesn’t even like the words social media!

Marketing Edge

Marketing Edge

Motrin is finding that out the social media way as mommy bloggers, Twitter Moms, and even a few dads are chiming in regarding an ad about fashionable baby carrying techniques. If you want to use the widget for this Motrin ad question here is the code: Share on StumbleUpon Tags: baby sling , moms , Motrin This entry was posted on Tuesday, November 18th, 2008 at 11:40 am and is filed under advertising , blogger relations , brand management , marketing. link] I think it’s pretty goofy of mommy bloggers to get all upset about this. What should I do?

Motrin’s Big Pain

Marketing Edge

Motrin is finding that out the social media way as mommy bloggers, Twitter Moms, and even a few dads are chiming in regarding an ad about fashionable baby carrying techniques. Edgy advertising can sometimes cut the wrong way. It's not like this is a new trend — baby slings have been around for a long time. The latest fashion, combined with the ability to comment on it, is what is giving Motrin a migraine. What are your thoughts about baby slings and social media-savvy moms giving Motrin a piece of their mind? You can also provide more details than a word in the text box.

Marketing Edge

Marketing Edge

Subscribe to our podcast « Corporate leaders don’t need to talk, just listen to the conversation I hate when this happens — and love when this happens » BlogWorld highlights the power of community — even when they’re not present The undercurrent at BlogWorld is churned by the sudden absence of noted bloggers and a lack of blogging on the part of some CEOs whose companies depend on bloggers. What should I do? Maruggi is a frequent speaker and conducts workshop sessions on new media. Now, that’s the power of social media. Go Mavs.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? That’s not very green. Now what do you think about that?

Target PR misses the mark

Marketing Edge

This post is about corporate public relations and understanding bloggers. One of those people who believes this image is suggestive is also a blogger, Amy Jussel. By responding to concern about the billboard with that statement, the issue shifted from a tiny ember (concern over the image) to a burning torch (a blogger scorned). Result: explosion and blow back, as bloggers rallied around a community member, perhaps even seeing a suggestive picture when there is none. Sure, you might have a blogger that is after you like white on rice. Target’s response?

Marketing Edge

Marketing Edge

Subscribe to our podcast « Political thinking will help companies better participate in social media Better search rankings and inbound marketing tactics can drive business » Blogging and American Top 40 is it coming to this? I was sitting on this post for the right time, and today’s New York Times article about blogger stress is the perfect trigger. It’s giving stress to bloggers, and why not? The temptation and the envy exist because for every A-list blogger (really, they are more like publishing companies) there are 1,000 others who want to be A-list.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? “Yikes! Thousands of hits with no media buy!

Marketing Edge

Marketing Edge

Another angle is the practice of paying bloggers, which some say is no different than paying ghostwriters of a book. Share on StumbleUpon Tags: paid bloggers This entry was posted on Friday, November 16th, 2007 at 9:48 pm and is filed under blogging , blogs , new media , social media , trust. My position is that most social media participants and active bloggers are there because they reject being attacked, manipulated, and cajoled by marketers. Regarding paying ghost bloggers, it’s funny. What should I do? Social media is a movement. Paul food shelter.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? So how do you think multimedia search can be used?

Dunkin’ Donuts social media response - and your grade is?

Marketing Edge

The social media idea path is like watching cells grow and multiply. Here is the exciting path of this idea related to Dunkin’ Donuts and the Super Bowl. Sunday, January 20, I’m on Twitter the night of the Green Bay/New York Giants NFC Championship game. People tweeted about the final moments of the game and upon its conclusion, I started tweeting with my Boston friends who like Dunkin’ Donuts, how that popular east coast franchise can capitalize on the Super Bowl with two teams competing from their two largest markets, Boston and New York City. Excellent. Michelle.

Patient Blogging A Big Help When Done in Context

Marketing Edge

On the issue of patients blogging about their doctors, the Medical Justice position is that single negative comments can be ruinous to the reputation of a physician when viewed in either isolation, the blogger is anonymous, or the full story is not disclosed. Even Tenderich, a dedicated blogger advocate in healthcare, believes patients who blog about their healthcare experiences should do so with some rules, a Patient Blogger Code of Ethics , starting with never blogging anonymously. To listen to the program click the play arrow on the player above.

Using Experts to Get Better Media Coverage

Marketing Edge

It is also a resource for other financial and consumer media and bloggers. Time 15:00. Bruce Zanca, SVP and Chief Marketing and Communications Officer of Bankrate INC, has spent his career reconciling the agendas of journalist with clients, (e.g. employer). In his current position, he has connected the dots between PR and revenue. Brankrate.com is in the top ten personal finance websites with information from mortgage rates and car loans to Certificates of Deposit and credit card rates. Bulldog Reporter Media Relations Summit 2009. Best Website - Business/Consumer. Gold Winner.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Is this customer-friendly language? Come on. Contribute!

Measuring Messages As You Build Relationships

Marketing Edge

Perhaps the same phrase can apply when it comes to the time spent on twitter or in social communities, blogger sites, and Twitter, however, I suggest online relationships have a more complex nature than golfing with a “targeted prospect.”. Time 25:48. When people ask me what is the ROI on a social media relationship I often think of my wife. Let’s see we are married 22 years, have 5 kids that have yet to complete college, braces, went through 2 Suburbans vehicles for the last 10 years, I mean there are not many cars that can hold a family of 7. Some of the tools KD uses are: Buzz Logic.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. It is more than likely it is an urgent need.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. Why clients? Provident Partners donates a food item to a St.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. All the other words on this blog help address that single slogan.

How are presidential campaigns and parties using social media

Marketing Edge

On the candidate side, McCain fosters comments from bloggers on his McCainSpace while Obama is doing a great job of reaching out to communities in more than two dozen social media sites. I normally don’t get into politics on this blog, and I’m not going to start now. That’s why I wrote this political piece for Media Bullseye about the use of social media in this year’s presidential campaign. From a marketing perspective this year has great examples on both sides of the asile and from a public policy perspective. Share them with your fellow readers

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Subscribe to our RSS feed for our Marketing Edge podcast follow Albert Maruggi at [link] Marketing Edge » Blog Archive » The New Newsroom – What’s in Your Company? Maruggi is a frequent speaker and conducts workshop sessions on new media.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. It’s the predicted part that is the most intriguing to Baker.

Marketing Edge

Marketing Edge

About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do? Host Albert Maruggi weaves his 25 years of marketing and PR experience across business, technology and national public affairs in interviews with newsmakers, authors and business leaders. Paul, MN at the state fairgrounds. Subscribe to our RSS feed

Conversation is part of all marketing, whether you know it or not

Marketing Edge

This started at Blogger Social last week. Time 18:34. Marketers can no longer hide in an ivory tower from the conversations that are taking place among consumers, investors, customers and all of the publics in which companies operate, according to author Joseph Jaffe , our guest on this episode of the Marketing Edge. Jaffe is in Minnesota to speak at the Minnesota Interactive Marketing Association meeting at the Fine Line tonight, Monday, April 14. This is part of the Conversations About the Future of Advertising series hosted by Tim Brunelle. During Web 1.0

Who Controls Social Media in the Corporation? No One and That’s a Problem

Marketing Edge

So while a retailer may have thousands of loyal fans on Facebook in a program inspired by customer relations, that same understanding about social networks is not shared by say the PR department that dismisses a bloggers inquiry. An excellent panel sponsored by the Minnesota Interactive Marketing Association was convened last night, great crowd and questions. The central question of the night however, seemed to be elusive. The panel was billed as Who Controls Social Media in the Enterprise, and it didn't seem to me that there was a clear answer. Thanks. Hat Tips. Nice job.

Marketing Edge

Marketing Edge

So while a retailer may have thousands of loyal fans on Facebook in a program inspired by customer relations, that same understanding about social networks is not shared by say the PR department that dismisses a bloggers inquiry. About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?

Is social networking right for corporate marketing? Two tests will you help decide

Marketing Edge

This podcast we'll highlight two ah ha moments with two leaders in social media, Gina Bianchini, CEO and co-founder of Ning , and Robert Scoble world renown blogger and managing director of Fast Company TV. Time 13:37. spoke on a panel last week at the Bulldog Reporter Media Relations Summit in San Francisco. This trip was a great exchange of ideas with many early adopters and PR and marketing practitioners. During a keynote session at the conference with Robert Scoble, I realized how new social media is for the majority of communication professionals. Test One. Test Two.

The social mind of a corporate marketer

Marketing Edge

Many of the readers of this blog and listeners of the Marketing Edge podcast have been in those sessions where ideas are evaluated about whether to have a company blog, launch a podcast series or include bloggers in the media relations strategy. Time 23:15. Wouldn’t you love to be a fly on the wall of a corporate meeting on social media? Christopher Barger is a social media strategist and has been in the largest of corporations, IBM and GM, where those conversations and decisions take place. Some of GM’s efforts on the Web: FastLane blog. GMnext. Silly isn’t it?