Customer Experience Matrix

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Making Some Changes

Customer Experience Matrix

Partly it's because I was tired of the old look, but mostly it's to allow me to take advantage of new capabilities now provided by Blogger. . - Most obviously, I've changed the look of this blog itself. The most interesting is a new polling feature. You'll see the first poll at the right. I've also started a new blog "MPM Toolkit" at [link].

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

Current users probably track just a small number of individuals and cases, such as key bloggers and specific complaints that must be resolved. It’s by no means certain that Techrigy can actually scale up to manage this many individual relationships.

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

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Doughnuts and Pizza Slices: Analyzing Consolidation and Competition Among Software Vendors

Customer Experience Matrix

The blogger who called the Microsoft rumor “nonsense” suggested that Google is a more likely partner, basically as an anti- Apple move. This narrowed focus is what makes Adobe an interesting partner for Microsoft.

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[x+1] Origin Digital Marketing Hub Offers Cross-Channel Decision Management

Customer Experience Matrix

This was an early form of what now called a Data Management Platform (DMP), which one articulate blogger defined as “a very smart, very fast cookie warehouse with analytical firepower to crunch, de-duplicate, and integrate your data with any technology platform you desire.”

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More Thoughts on Comparing Demand Generation Systems

Customer Experience Matrix

As much as anything, I’m deterred by the fact that I still haven’t figured out how to load the table into Blogger so it will display properly. Incidentally, I am not being coy in mentioning the matrix without publishing the details. Yes, I do know how to hand code a table in HTML.

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Looking for Differences in MPP Analytical Databases

Customer Experience Matrix

But I’ll make it easy for you (with apologies that I still haven’t figured out how to do a proper table within Blogger). I should probably offer a prize for anybody who can correctly infer which vendors have which features from the above.

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