SAZBEAN | WEDNESDAY, FEBRUARY 19, 2014
[Blogger] Top 10 Ways to Build Lasting Links in 2014
And there are absolutely some fantastic, high-quality guest bloggers out there. Posting comments on blogs on those domains works, as well as praising the actual bloggers through your own blog post so that they take notice of you. Ask the People You Know Starting your link building efforts doesn’t have to be incredibly complicated.
IT'S ALL ABOUT REVENUE | TUESDAY, MARCH 8, 2011
[Blogger] “The Message is the Messenger” [Infographic]
But he started SHIFT, so he’s also an entrepreneur, which was bucketed second. PR-Squared is an immensely successful blog, so we tagged him “blogger third. We followed this process for everyone depicted on the infographic. by Joe Chernov | Tweet this. click image to download full-sized PDF). century ago, mathematician A.N.
BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
[Blogger] BABSONKNOWLEDGE.ORG: 6 Common Attributes of Knowledge Work and Knowledge Workers
Attention Bloggers! BABSONKNOWLEDGE.ORG. Knowledge Work, Management & Productivity. « Analyze This | Main. Knowledge Management Lives! » October 14, 2005. Common Attributes of Knowledge Work and Knowledge Workers. The basic principles and observations follow below: 1. Knowledge Workers like Autonomy. Lawrence Peter Berra). Search.
B2BBLOGGERS | FRIDAY, JULY 2, 2010
[Blogger] B2B Twitter Reseach Report Uncovers “Secret” to Success
Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Over the next few posts, I’ll present and expand upon some of their key B2B Twitter Research Report findings. Reminds me of growing up on the Gulf Coast of southern Alabama. We’d often go to the “still water” side where the fresh water lakes were.
TRADESMEN INSIGHTS | WEDNESDAY, JULY 28, 2010
[Blogger] Social Media Success Story
One blogger likes this post Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. These types of associations aren’t very sexy and they have plenty of competition out there for members to help them run their business better. Often in the top handful of non-paid links. Networking is done by connecting.
E-STORM | MONDAY, MARCH 21, 2011
[Blogger] Facebook TV: Seizing its Cut of Video Viewing Bounty | e-storm.
SALES PROSPECTING PERSPECTIVES | THURSDAY, MAY 30, 2013
[Blogger] Businesses, Don't Become Social Media Pariahs!
Contributing positively to that community is what business bloggers should focus on. I love social media. People who love social media know the difference between “being on a social network” and being part of a social community, which is something a lot of businesses are still learning. Why is he doing this? Stop it. So don’t do it online.
CHRIS KOCH | TUESDAY, OCTOBER 6, 2009
[Blogger] Why marketers must become the new publishers
Marketers need to talk to subject matter experts inside the company, influencers outside the company (analysts, academics, bloggers, journalists), and customers. One of the great trends were seeing at ITSMA is increased automation of the lead process. We accomplish this feat through content. Improvement through relevance. Research the reader.
GROW - PRACTICAL MARKETING SOLUTIONS | SATURDAY, JANUARY 1, 2011
[Blogger] Is there really any hope for paid digital content?
timely and vital subject for bloggers and marketers is it not? I’ve been involved in a couple interesting scenarios lately involving the idea of paying for digital content. I am a contributor to the awesome Content Marketing Institute but customers told CMI that they don’t have the time or budget to pay for more content.
THE EFFECTIVE MARKETER | MONDAY, MAY 25, 2009
[Blogger] Webinar Presentations That Suck « The Effective Marketer
Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? How do you avoid the same mistakes you see people committing all the time when delivering web presentations? Practice. United States License.
CUSTOMER EXPERIENCE MATRIX | FRIDAY, OCTOBER 8, 2010
[Blogger] Doughnuts and Pizza Slices: Analyzing Consolidation and Competition Among Software Vendors
The blogger who called the Microsoft rumor “nonsense” suggested that Google is a more likely partner, basically as an anti- Apple move. Combining these provides interesting insights into who competes with whom and what they're likely to do next. On Wednesday, IBM announced formal completion of its acquisition of Unica. Coincidence?
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, AUGUST 8, 2010
[Blogger] Can you answer the most painful question in marketing?
The other night I was having a beer with a friend who is a beginner blogger. He was lamenting that he was not attracting many new readers or comments. I let him go on for awhile but finally had to hit him with the most painful question in all of blogging … marketing… perhaps in all of business: “What makes you special?.
MODERN B2B MARKETING | TUESDAY, AUGUST 14, 2012
[Blogger] Everything You Wanted to Know About Visual Content But Were Afraid to Ask
For example, an interactive that is 1000px wide can be difficult for the novice blogger to embed, and if they have trouble resizing it, they may simply give up. by Dayna Rothman We had a great webinar last week on visual content with Maria Pergolino, Sr. Director of Marketing at Marketo, and Jason Lankow, CEO and Co-Founder of Column Five.
SYNECORE | FRIDAY, SEPTEMBER 12, 2014
[Blogger] Apple Anoints NFC Mobile Payments: Now People Will Finally Use It
One of the first things you learn as a blogger is to try and avoid writing about things that don’t hold your interest. Sometimes in life, timing is everything. When you do, it usually ends up being a painful experience for both yourself and the reader. Mobile Payments: The Future of Retail? But we haven’t and we don’t. Why is that?
WRITTENT | THURSDAY, SEPTEMBER 19, 2013
[Blogger] Content Curation Tips: 6 Places to Find Content to Share on Social Media
Follow the feeds of influencers and other bloggers in your industry, and create a dedicated list so you can switch your feed when you’re in full-on content curation mode! 75% of marketers don’t have the time to create custom content. There are over 500 million Tweets published per day. That’s enough content to fill a 25-million page book!
WINDMILL NETWORKING | TUESDAY, DECEMBER 11, 2012
[Blogger] How You Can Find Security in an Insecure Social World
Respected author, blogger and Internet influencer/veteran Shel Israel probably doesn’t think so. If you want to know what will probably happen if your Facebook account is hacked, you should immediately click this link and sober up to the thin social ice on which we all tread. If there is a flip side to privacy, it’s security. percent to 2.5
TOM PISELLO | THURSDAY, AUGUST 26, 2010
[Blogger] Tom Pisello: The ROI Guy: Don't Just "Sell the Problem", Quantify It
Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. In this article Seth explains how "No business buys a solution for a problem they dont have." So what does this approach look like in practice?
WRITTENT | FRIDAY, AUGUST 2, 2013
[Blogger] Brand Characters, Invigorating Email Newsletters, and Other Content News
Not only does the data delve into the types of content used most often, it covers the types of outreach bloggers find most challenging, as well as the types driving the biggest results. The occasion? July turned into August, and the realization set in that there were only a few more weeks left of summer. The Best Content Marketing Formats.
E-STORM | MONDAY, APRIL 11, 2011
[Blogger] Is emotion measuring technology getting too personal? New ways.
TOM PISELLO | THURSDAY, DECEMBER 9, 2010
[Blogger] Winning the Social Media Popularity Contest
Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, December 09, 2010 Winning the Social Media Popularity Contest Alinean Research of Fortune 500 Popularity on Twitter, Facebook and LinkedIn.
MARKETING ACTION | FRIDAY, NOVEMBER 22, 2013
[Blogger] Is Your Social Media Strategy Dynamic?
Even though 62% of marketers blog or plan to blog in 2013, only 9% of US marketing companies employ a full-time blogger. Social media, once the province of teenagers and the PR people who work for celebrities, crossed the chasm some time back and has become so mainstream that your grandmother probably has a Twitter handle. So there they are.
SMALL MANUFACTURER BLOG | WEDNESDAY, NOVEMBER 25, 2015
[Blogger] Manufacturing E-newsletters Alive and Kicking (Yes, Really!)
MailChimp, for example, has a nice feature that lets bloggers set up an RSS email. Since writing last week’s post about e-newsletters and metrics, I found myself wondering if e-newsletters are still a viable tactic for small manufacturers and job shops. My gut said yes, but what was the data saying? This change rolled out in early 2014.
IT'S ALL ABOUT REVENUE | FRIDAY, FEBRUARY 4, 2011
[Blogger] The Revenue Performance Management Bandwagon
The bandwagon now includes: analysts firms like Forrester and Gartner, who have begun to speak and write about RPM-related topics; bloggers who are writing about it; and clients who are speaking about it in videos, case studies and webinars. by Brian Kardon | Tweet this. All part of our commitment to transparency. M. A. Rosanoff: “Mr.
WINDMILL NETWORKING | FRIDAY, JUNE 29, 2012
[Blogger] Nutrition Byte: Conscious PR Choices on the Social Media Plate
And now there’s so darn much competing information being produced for consumption, to capture attention, hearts and mind share, generated by competitors, online media, bloggers and every person with a Twitter and Facebook account. A lot of it is crap. “An information diet is not about consuming less; it’s about consuming right.”
EARNEST ABOUT B2B | MONDAY, MAY 14, 2012
[Blogger] This is the week that was: Can I ask you on a data?
and apparently he now moisturises… The rise of data’s popularity has not gone amiss to some bloggers though. In a week in which the London weather continued to stick with its wet and dreary ways, we bring a ray of sunshine as the much awaited second series of ‘This is the week that was’ comes back to the blogosphere in a blaze of glory.
WRITTENT | WEDNESDAY, FEBRUARY 26, 2014
[Blogger] Do You Make These Mistakes When Writing Content for the Web?
Without question, one of the most common content writing mistakes I see newer bloggers make is failing to write good subheaders. There is only a 16% chance someone will actually read your entire blog article. Staggering, isn’t it? Formatting your articles appropriately is key to success at business blogging. The “Wall of Text”. Tiny Text.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, OCTOBER 20, 2009
[Blogger] Three reasons why Microsoft is cool again
One of the points that differentiates me from other bloggers: I’m old enough to remember when Microsoft was cool. They were the college drop-out geeks who conquered the world. Then David turned into Goliath. And nobody likes Goliath. But I just get this sense that Microsoft is recaputuring its mojo. Let’s Google will respond. Microsoft’s
WEBBIQUITY | THURSDAY, SEPTEMBER 30, 2010
[Blogger] How to Write a Social Media Policy
Guidelines for Content creators (bloggers, presenters, video, podcasts etc.). Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. If no one else is discussing a company, its employees almost certainly are. Social sharing sites (e.g.
BUZZ MARKETING FOR TECHNOLOGY | MONDAY, JUNE 30, 2008
[Blogger] Wandering Ink " Blog Archive " How to Prevent Another Leonardo da Vinci
Jan 16, 2008: Diggin’ Onions | Want to Be a Better Blogger? Wandering Ink. About. Photos: TRIUMF. How to Prevent Another Leonardo da Vinci. May 23rd, 2007 Posted in education , intelligence , opinion , science , thought. EDIT: This post has been chosen as a finalist in the 2007 Edublog Awards! Thank you to all its readers! link]. link].
THE EFFECTIVE MARKETER | TUESDAY, MARCH 9, 2010
[Blogger] Email Design Review Gallery « The Effective Marketer
Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Are you in search of inspiration? Or just want to see what’s out there? Well, this post may be the answer! Click on the images for larger version.
HUBSPOT | FRIDAY, FEBRUARY 10, 2012
[Blogger] The Laws Marketers Need to Know to Avoid Legal Backlash
In other words, bloggers who make an endorsement are required to disclose their connection with the seller of the product or service. Law has been all over the marketing news lately. First, there was all the SOPA/PIPA drama. social network, Path. Rumor has it you can't blog regularly in the slammer. 1. CAN-SPAM Act. It's prohibited.
GROW - PRACTICAL MARKETING SOLUTIONS | SATURDAY, APRIL 10, 2010
[Blogger] It’s time to unleash your blog
If you’re a blogger, thinking about blogging, or struggling with blogging, I’d like to alert you to an exceptional opportunity. This unique one-hour event plows new ground for corporate bloggers, examining questions like: Positioning a company blog as a point of competitive differentiation. In fact they depend upon it..
HUBSPOT | TUESDAY, JUNE 5, 2012
[Blogger] How to Write Stellar How-To Posts for Your Business Blog
How-to posts are favorited by bloggers and readers alike. There is no shortage of different types of content you can create to feed your business blog. Thought leadership-based content, commentary on industry news, data-driven analyses, list-style posts. the options are numerous. But one type stands out from the rest. the how-to post.
HUBSPOT | THURSDAY, DECEMBER 30, 2010
[Blogger] Gauging Online Influence with Jason Keath of @SocialFresh [Inbound Now #1]
Getting Guest Bloggers. Most importantly and an often overlooked step in gaining guest bloggers for your site is asking for writers! Here at Hubspot , we are all about trying new things! So something that we will be ramping up for the new year is a brand new series, called Inbound Now. Or if you just want the audio click here!
HUBSPOT | TUESDAY, MAY 18, 2010
[Blogger] 36 Awesome Social Media Blogs Everyone Should Read
ProBlogger. -- For those interested in improving their blog, ProBlogger discusses all of the strategies and tactics needed to become a successful blogger. The great thing about the internet is that it is full of really smart people sharing great information, all for free. 36 Awesome Social Media Blogs (In No Certain Order) 1.
FATHOM | THURSDAY, AUGUST 6, 2015
[Blogger] Consumer Brand SEO Pulse: 8.6.15
Create compelling, “linkable” content that will attract bloggers and other sites to you. Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods.
WINDMILL NETWORKING | TUESDAY, NOVEMBER 13, 2012
[Blogger] Should Social Media Marketers Worry About Privacy?
In a video interview with The Globe and Mail of Canada, Jeff Jarvis , journalism professor, author and blogger, reminded viewers that information has been collected on people long before the Internet. He emphasized the benefits of free digital content and services come at a price, and the privacy issue may be overblown.
EARNEST ABOUT B2B | MONDAY, DECEMBER 12, 2011
[Blogger] This is the week that was: Searching for the answer
All the while the world of B2B ticked along – with journalists, bloggers and tweeters sharing their news and views. Don’t leave the page and go looking for it online though…we have gathered the best from the week and packaged it up in one handy blog post for you. Social network development of the week. Good news for us marketeers.
TOM PISELLO | TUESDAY, SEPTEMBER 28, 2010
[Blogger] Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.
Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Tuesday, September 28, 2010 Do White Papers Still Engage? They do if they are Interactive! Do White Papers Still Rule? Do White Papers Still Engage?
GREAT B2B MARKETING | TUESDAY, AUGUST 14, 2012
[Blogger] Applying the Olympic Model to Marketing and Sales Alignment
There are a lot of bloggers currently using the Olympics topic as “linkbait” For a good explanation of what the term linkbait means, read the excellent blog post by Olivier Blanchard titled 10 Digital Content Strategy Lessons from the Olympic Games. The way Blanchard sees it, the big problem is that people use a hot topic (e.g.
WRITTENT | TUESDAY, OCTOBER 1, 2013
[Blogger] 10 Marketing Techniques for Content Marketers from Traditional Advertising
The Wall Street Journal recently named advertising and promotion management the “fastest disappearing” jobs in the US. As HubSpot blogger Dan Lyons points out, it’s not like the situation is going to improve next quarter, either. It’s a pretty terrible time to be in the traditional advertising sector. Headlines Matter. Know Your Audience.
VERTICAL RESPONSE | WEDNESDAY, MARCH 27, 2013
[Blogger] Content Your Customers Actually Care About
But seriously, you and your staff are masters at what you do, so you should write about it, post it to your social networks, make a PDF that prospects and customers can download and share it with fellow bloggers. Content marketing seems to be all the rage right now, right? Jell-O’s sales rose like crazy in just a few years. True story.
VIRALLY BLOG | MONDAY, NOVEMBER 12, 2012
[Blogger] How Content Planning Makes Writing Easier
You can always quote great tips from other bloggers in your writing. Your blog will fail without a content strategy. Period. Accept it, now lets move on. Why will your blog fail without a content strategy? You will fail to blog consistently. You will fail to blog for your target audience. Plan topics in advance. The choice is yours. Get Set.
B2BBLOGGERS | MONDAY, SEPTEMBER 13, 2010
[Blogger] 18 Hot Topics For B2B Blogs | B2Bbloggers.com - B2B Social Media.
Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. This challenge is even more difficult if you don’t know what you should blog about. You may write a few posts, run out of ideas and let your blog sit empty as you devote your time to other critical projects. Discuss a problem in your industry. 4.
TRADESMEN INSIGHTS | TUESDAY, AUGUST 31, 2010
[Blogger] 3 Basic Social Media Tips For All Local Home Improvement Contractors
Blogger Tania Yuki in her post on comscore.com shares the following advice: “People are talking about your business, so you may as well get down in the weeds and know what’s going on.” LeVine, Director of Social Media for Riaenjolie Inc , a web development company that specializes in websites for contractors and other tradespeople.
WRITTENT | MONDAY, MARCH 17, 2014
[Blogger] 15 Places to Find Free Images for Your Blog
It’s beloved as a go-to by many top bloggers. The ancient saying that a picture is worth 1000 words comes as no surprise to content marketers. Images arouse emotions, set the tone for your writing, help you tell a better story, and aid your readers in “seeing” what you’re trying to convey in words. It’s certainly possible to buy images.
MODERN B2B MARKETING | THURSDAY, APRIL 26, 2012
[Blogger] Why an IPO is NOT an Exit Strategy, And How to Plan for It
by Phil Fernandez Recently, OpenView Labs invited me to be a guest blogger on their site. They do an excellent job of sharing expertise, actionable ideas and approaches for building expansion stage companies. Here’s the topic that I am so passionate about: An IPO is NOT an exit strategy, it’s a funding event.
HUBSPOT | TUESDAY, JULY 12, 2011
[Blogger] 5 Marketing Lessons from Harry Potter
Harry Potter is often a trending topic on Twitter, Facebook events and page are abundant and thousands of bloggers create posts on their behalf. Since 1997, the Harry Potter books have been a big part of many of our lives. But this story goes beyond a wizard in a magical world to a strategic approach that J.K. Develop a Strategic Approach.
TOM PISELLO | FRIDAY, AUGUST 20, 2010
[Blogger] Tom Pisello: The ROI Guy: Basic Content Marketing Trumps Social.
Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. States Eric Tsai,Web Strategist / Marketing Coach. Great marketers know that they don’t know what they don’t know. They do if they are.
HUBSPOT | MONDAY, MAY 20, 2013
[Blogger] The Ultimate Resource for 2013 Inbound Marketing Stats and Charts [SlideShare]
38) 9% of companies employ a full-time blogger. I love reading great writing, which is what we aim to deliver consistently on this blog. But sometimes you''re just looking for a compelling piece of data to plug into a presentation or support a point you''re making in your writing. Tweet This Stat. Tweet This Stat. Tweet This Stat. 95) U.S.
FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 27, 2011
[Blogger] How to make your 2012 sales quota (or look for a new job)
FastCompany blogger. B2B Lead Generation | How to Find New Customers. Here are a few facts to cause deep concerns (Data from CSO Insights): (For a related post, check out Why Sales Needs Content Marketing and Marketing Automation.). Over 9 out 10 companies (95%) raised sales quotas in 2011. They will undoubtedly go up again in 2012.
WRITING ON THE WEB | WEDNESDAY, MAY 11, 2011
[Blogger] How Blogging Is Like Playing Tennis
’ Blog this on Blogger. Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target. play tennis with an “excuse champion. She’s quite creative. While that may be true, (who does?) Blogs have to be kept up.
WRITING ON THE WEB | MONDAY, JANUARY 3, 2011
[Blogger] 3 Easy Tips to Target Readers with Your Content
Blog this on Blogger. This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. You may be on your keyboard all day and night, writing about content that you are knowledgeable and passionate about. However, you don’t seem to be getting responses. Get to know them as peers.
WRITING ON THE WEB | THURSDAY, OCTOBER 28, 2010
[Blogger] Basic Human Motivation: 4 Ways to Engage Readers
Blog this on Blogger. As content marketers, if you are writing content designed to persuade and influence, you need to know what makes people tick. There are universal drives that are common in all human beings, across cultures, across the globe. We can learn a lot from evolutionary studies. We are still driven by four key motivators.
B2B MARKETING UNPLUGGED | THURSDAY, JANUARY 3, 2013
[Blogger] Book Review: What to Expect When You’re Expressing: APE Delivers
This is a textbook on marketing anything with social media platforms, as it patiently explains infographics, branding, Twitter, online profile photos, etiquette, being nice to bloggers (well someone has to like us) and pretty much everything else you’d need to know. You break up with them and publish the next book yourself. Oh dear.
HUBSPOT | TUESDAY, FEBRUARY 1, 2011
[Blogger] 5 Things Angry Birds Can Teach You About Online Content
This 24-page ebook features tips and ticks from some of the world's best bloggers. This past Saturday morning, the good folks at Rovio formally announced the new Rio Edition of the Angry Birds game. Myself included. Things Angry Birds Can Teach You About Online Content. 1. How many pigs are there? How are they positioned? Just ask a pig.
HINGE MARKETING | WEDNESDAY, DECEMBER 25, 2013
[Blogger] Why Your Management Consulting Firm Should Consider a Competitor Analysis
Related Stories Webinar Recap: How to Use Research to Grow Your Firm 7 Steps to a Successful Blogger Outreach Campaign Does Design Matter? When was the last time your management consulting firm conducted a competitor analysis? As in any market, competitors modify their positioning, products and services to adapt to market needs.
FATHOM | THURSDAY, JUNE 26, 2014
[Blogger] E-commerce SEO: If You’re Not First, You’re Last
Consider partnering up with some bloggers that have visitors similar to your ideal customer and give them product(s) to give away. . So, it’s essentially first page or nothing, and the first page is very competitive. So, what content can you create in an attempt to improve your rankings? 1) Start with research. Everyone can do this.
THE TOP LINE | THURSDAY, OCTOBER 28, 2010
[Blogger] Green value proposition example
Blog this on Blogger. In a previous post, I provided a do-it-yourself guide for creating compelling value propositions in 3 steps using the following formula: The value proposition formula. service provider’s “green value proposition. promised to provide examples in follow up posts. Capture attention with specifics. Tweet This!
DELICIOUS B2BMARKETING | TUESDAY, JULY 31, 2012
[Blogger] Top Social Media Measurement and Tracking Tools
Sales & Marketing. --> Bloggers. --> Resources. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio. MediaPRO Community. Job Board. SEARCH FOLIO: Search. Careers. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Job Seeker Login. Post a Job. Awards.
HUBSPOT | WEDNESDAY, SEPTEMBER 14, 2011
[Blogger] 5 Things Sorority Girls Can Teach You About Blogging
Rachel is a blogger, writer, social media consultant, and former sorority girl. Just like most sorority houses had cooks, most bloggers have an area of expertise, and it may not even be all that special. And as a blogger , there is more to you than just top ten lists or a cool header. Know who you want. First impressions count.
HUBSPOT | WEDNESDAY, JANUARY 18, 2012
[Blogger] How to Overcome the 7 Most Crippling Blogging Challenges
To be a great blogger, all you have to do is write about what you know in a way that's natural to you. We hear it all the time: "I know blogging is important, but." "But I don't have any time." "But I can't write." But, but, but. First of all, make sure your blog resides on a subdomain or subdirectory of your website. Who has the time?".
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, NOVEMBER 21, 2010
[Blogger] Twitter strategy smack-down with Mitch Joel
Blogger and business leader Mitch Joel and I have clashed on several occasions and most recently had an opportunity air our opposing views on Twitter strategies. Mitch advocates a more elitist view of Twitter and when he published his post Being A Twitter Snob Is A Good Thing I had a very negative reaction. Schaefer.
DELICIOUS B2BMARKETING | THURSDAY, DECEMBER 23, 2010
[Blogger] 4 Tips for B2B Marketing on Facebook
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies.
EMAGINE B2B BLOG | THURSDAY, JUNE 13, 2013
[Blogger] What’s Happening in the World of B2B Online Marketing?
Lee Odden is one of my favorite bloggers (and not just because we share a first name!)In While we consider ourselves the B2B Online Marketing Experts (and we’re not not the only ones who think so ), we aren’t the only ones talking about it. Because it still works, and in some cases it gives better results than everything else.
WRITTENT | FRIDAY, MARCH 29, 2013
[Blogger] Google Changes, Rocking Marketers and Other Content of the Week
This success story is a great example how content on social media has turned a simple blogger into a Hollywood-level professional. Ladies and gentlemen, prick up your ears for some interesting reading on the marketing world. You know that content’s a king these days, right? Epic Content Marketers: 20 More Women Who Rock.
WEBBIQUITY | SUNDAY, JANUARY 10, 2010
[Blogger] Best of 2009: Social Media Marketing, Part 1
She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. ROI Is Dead by StraightUpSearch. by HubSpot.
WRITTENT | THURSDAY, SEPTEMBER 5, 2013
[Blogger] 15 Ways to Make Your Social Media Strategy a Complete Fail
Additionally, failing to share the work of others can damage your chances of making important connections with other bloggers. Simply having a presence on Twitter, Facebook, and Google+ doesn’t guarantee your company scores of fresh leads and new customers. You can’t just set up profiles and expect fresh leads to come streaming in.
B2B MARKETING INSIDER | THURSDAY, AUGUST 19, 2010
[Blogger] Life Is Short!
blogger never takes vacation. Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 19, 2010 2 Subscribe Life Is Short! If life is short, our work-life is much shorter!
B2BBLOGGERS | THURSDAY, JULY 1, 2010
[Blogger] 6 Lead Management Tips | B2Bbloggers.com - B2B Social Media and.
Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. thought I would join in the fun and continue his list of 67 lead management tips with six more. Make your content helpful and useful or risk the dreaded unsubscribe and or even worse – a failed relationship. Be sure your messages are timeless. Listen.
B2BBLOGGERS | THURSDAY, OCTOBER 28, 2010
[Blogger] Is It Time Now For A Chief Marketing Technologist? [#B2BChat]
Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time Now For A Chief Marketing Technologist?
THE EFFECTIVE MARKETER | TUESDAY, MAY 3, 2011
[Blogger] The Challenges in Adoption of Marketing Technology « The Effective.
Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions.
EMARKETING STRATEGIST | FRIDAY, JANUARY 7, 2011
[Blogger] Passive vs. Active Marketing: Are Your Relying on the Wrong Type of Marketing?
Instead of relying on rankings to get clients, she is now building relationships with referral sources such as parenting websites, mommy bloggers and pediatricians. If you don’t get the business you expect from internet marketing, you’re probably relying on the wrong type of marketing. There’s passive marketing and active marketing.
B2B MARKETING INSIDER | MONDAY, MAY 17, 2010
[Blogger] The #1 Way to Improve Customer Loyalty and Satisfaction | B2B.
It also gave me the ability to directly measure analyst, media, blogger, and customer sentiments and comments about our company, our products, and our employees. This is a unifying principle for both marketing and sales teams and should act as the starting point for all of our discussions. Next the question becomes- how do we do it ? James L.
MODERN B2B MARKETING | FRIDAY, JULY 22, 2011
[Blogger] What’s the Fuss with Google+?
That means integrating all the information and functions of Blogger, Picasa, Gmail, Google Maps and more into the Google+ experience , so users won’t have to sign into different services to share photos or otherwise let others know what they’re up to. by Carol Fox Internet giant has developed a new social media option. Sparks. Hangouts.
TOM PISELLO | THURSDAY, NOVEMBER 4, 2010
[Blogger] Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.
Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. In this blog post, I present a few of the key research metrics and advice. Content is King? Content may indeed be king. Do White Papers Still Engage?
MARKETING INTERACTIONS | SUNDAY, JANUARY 27, 2008
[Blogger] Lack of Measurement Means Ineffective Marketing - Marketing Interactions
Marketing Interactions Search The Blog About Contact Me Ardath Albee B2B Marketing Strategist Marketing Interactions phone: 612.865.7707 Me - On Twitter Twitter: ardath421 See how were connected Top Blog! Main | Whos Reading Your Email Communications? However, the reason is pretty much the same - lack of measurement. It is pretty simple.it
SAVVY B2B MARKETING | THURSDAY, JANUARY 21, 2010
[Blogger] 78 Questions to Ask Before Launching a Blog
Platform: Which platform will you use - Wordpress, blogger, or a custom solution? So, you've decided to launch a blog for your business. Congratulations! Welcome to the exciting worlds of content marketing and social media - all wrapped up into one bundle of bloggy joy that will require your nurturing attention for a long time to come.
BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
[Blogger] 12 Filtering Tips for Better Information in Half the Time
StumbleUpon is a valuable tool as a reader or a blogger. As a blogger, SU is far superior to Digg , Reddit or any other service in terms of delivering traffic. The Blog of Tim Ferriss - Experiments in Lifestyle Design. #1 New York Times Bestseller. #1 Wall Street Journal Bestseller. #1 BusinessWeek Bestseller. Read a Sample. About.
HUBSPOT | WEDNESDAY, FEBRUARY 22, 2012
[Blogger] Why Every Business Blog Needs Evergreen Content
This makes it critical for bloggers to make sure evergreen content is well-optimized with the keywords for which they're trying to rank in search engines. When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. What Is Evergreen Blog Content? Where things change lightning fast?
HUBSPOT | MONDAY, MARCH 14, 2011
[Blogger] How To Optimize Your Press Release [Marketing Cast]
That is how you can gain potential coverage from mainstream media and bloggers. Press releases are like vitamins for people: we either obsess over them or don’t take full advantage of them. What if you are looking for a happy balance between these two extremes? In this episode of the Weekly Marketing Cast , we try to offer a solution.
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | MONDAY, JANUARY 17, 2011
[Blogger] Why You Need to Know About Social Selling
If that means creating content then the salesperson needs to find a way. I'm not saying that salespeople have to become bloggers or e-book writers. If you've been involved in B2B sales for more than a few years, you've probably noticed that things have changed. This pace of change shows no sign of abating. What's that about?
HUBSPOT | THURSDAY, JULY 14, 2011
[Blogger] 4 Steps to Motivate and Scale Your Blogging Program
In order to grow as a blogger, I had to sit down at my desk and churn out those posts, no matter what. By establishing my blog and contributing as a guest blogger for other blogs, I naturally ended up chatting with other blog owners, which raised interest in what else I was doing. He writes Twitter Tips every week on his blog.
HUBSPOT | MONDAY, SEPTEMBER 10, 2012
[Blogger] How to Stop Internal Bureaucracy From Preventing Blogging Productivity
Although if you're already an avid blogger, you know that even with all the shortcuts in the world, you really just have to sit down and write. On-page SEO is something any blogger can master, because it's really just about creating quality content with a bit of a consideration for keywords for which you'd like to rank. really? And Y!
WRITTENT | FRIDAY, SEPTEMBER 20, 2013
[Blogger] 5 Advanced Lessons from Content Marketing World 2013
Dream Big: Every blogger dreams of earning backlinks from high-authority blogs. Quality content isn’t enough anymore. In industry influencer Doug Kessler’s talk at the show, he stated that the biggest challenge in the marketing industry was “an over-reliance on competent, professional, well-made, on-strategy content.” Wait, what?
WRITTENT | FRIDAY, MAY 17, 2013
[Blogger] Solving Content Challenges, Motivating Employees, and Other Content Tricks!
Connecting with your audience, improving your ‘About Us’ page, fighting content challenges in B2B marketing and many more tips have been offered this week by expert bloggers and content marketing profs! I hope you all had a week of marketing successes! Ways to Bond with Your Blog’s Audience. We are hungry for your comments!
THE TOP LINE | MONDAY, OCTOBER 18, 2010
[Blogger] How to create a compelling value proposition: Do it yourself in 3 steps
Blog this on Blogger. This post outlines how to step into buyers’ minds, and create value propositions that compel them to buy. What is a value proposition? What makes a value proposition compelling? Here are three steps for success: 1. Answer the following questions. Questions. Business buyers seek benefits. Need a fresh perspective?
B2B MARKETING ZONE POSTS | MONDAY, MAY 3, 2010
[Blogger] Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast
But it’s not enough just to support bloggers. Best of B2B Marketing. April 2010. Great stuff this month in the world of B2B Marketing. The following are the top items from featured sources based on social signals. Power has gradually shifted over the past couple of decades from manufacturers (e.g. My 5 favorite B2B marketing numbers.
JUNTA 42 | MONDAY, DECEMBER 14, 2009
[Blogger] 100 Social Media & Content Marketing Predictions for 2010
asking questions on Twitter, seeking advice from friends/colleagues on Facebook/LinkedIn, interacting with company bloggers) - or vice-versa - when making a purchasing decision goes a long way in determining how companies can spend marketing dollars most beneficially. What does one sent email and two tweets equal? Seth Godin.
CONTENT MARKETING TODAY | FRIDAY, JANUARY 29, 2010
[Blogger] 4 Common Sense Social Media Tips for PR and Marketing Pros
More on guest blogger, Kathleen Taylor: Kathleen Taylor, APR is the president of the Southwest Florida chapter of the Florida Public Relations Association. Yes, you can apply the best of traditional public relations practices to the new world of social media. Myers Fl area. By Kathleen Taylor, APR. "The wisdom’s in the room.
CONTENT MARKETING TODAY | WEDNESDAY, DECEMBER 16, 2009
[Blogger] 10 Most Popular Content Marketing Posts of 2009
Why Being Visual Can Bring Beautiful Business Results Inspiration from ‘Visual Blogger’ Mark Smiciklas of Intersection Marketing It’s hard to make things easy. It’s been a very good year for content marketing. In fact, visitors searching our site for the phrase “content marketing” increased by 85% in 2009 over 2008. Kick back and enjoy.
MODERN B2B MARKETING | MONDAY, MAY 14, 2012
[Blogger] Loosening your Prospect’s Status Quo is Demand Generation Job #1: Three Ideas for How to Do It
by Jason Miller I’m pleased to welcome Tim Riesterer, Chief Strategy and Marketing Officer at Corporate Visions, as a guest blogger. Tim has more than 20 years of experience in Marketing and Sales, and is the co-author of Customer Message Management: Increasing Marketing’s Impact on Selling. We are thrilled to welcome him.
EARNEST ABOUT B2B | WEDNESDAY, NOVEMBER 23, 2011
[Blogger] This is the week that was: The death of the tagline?
Today influencer marketing, or knowing the right bloggers, tweeters and conversation engagers online is more important than ever. As we start gearing up for party season here at Earnest with the B2B Marketing Awards and our very own Christmas bonanza just around the corner, we look back at a week of provocation, u-turns and fancy footwork.
HUBSPOT | FRIDAY, MARCH 9, 2012
[Blogger] AT&T's Twitter SPAM Snafu Highlights Dangers of Automation, Outsourcing
The intent of the campaign was to target people who would be interested in the content of the program with personalized tweets: bloggers (who would get the word out about Ticket Chasers), people who live in the cities in which the Ticket Chasers promotion is occurring, and people who mention basketball or March Madness. Abusing hashtags.
HUBSPOT | THURSDAY, DECEMBER 9, 2010
[Blogger] Inbound Marketing Goes Global
” “Accenture: Our social media policy can be boiled down to ‘Don’t be stupid’” “Kodak's chief listener & chief blogger roles give social media cred & engage 150+ employees to share in the conversation!” We crave knowledge. We make choices based on facts and emotions. Very solid!”
WINDMILL NETWORKING | MONDAY, NOVEMBER 7, 2011
[Blogger] Social Media as a Catalyst for Social Change
Bloggers, journalists, and citizens alike have been ensured of their freedom of expression without censorship or penalty. As we begin to close out this amazing year of growth (ubiquity?) of social media in 2011, it is time to take a look back and try to grasp at the true significance social media plays in our daily lives. Social Networking
HUBSPOT | THURSDAY, NOVEMBER 3, 2011
[Blogger] Google Updates Algorithm to Provide Fresher Results for 35% of Searches
full results list of posts from bloggers commenting on the Twitter policy in 2009 is not going to get you anywhere. Dear marketers of the world. Let me guess -- you've got some kick-butt content on your blog, optimized with specific keywords that have been ranking your company well in search engine results for the past year. Guess again.
VERTICAL RESPONSE | FRIDAY, SEPTEMBER 20, 2013
[Blogger] Business Conferences Not to Miss in 2014
What NMX says: “Join us at New Media Expo (aka Blog World), the World’s Largest Conference and Trade Show for Bloggers, Podcasters, Web TV & Video Creators, and Social Business Pros. Attending any business conferences in the upcoming year, or simply want to know the scoop on what’s worth attending? Drea mforce. November 18-21, 2013.
WRITTENT | FRIDAY, APRIL 12, 2013
[Blogger] Secrets of Pinterest, YouTube, Facebook and Guest Posts Revealed!
Check the rest of the points that a talented guest blogger covers! It is essential for a marketer not to get lost in the whirpool of social media channels and creative content marketing ideas. Moreover, content management should take less time because as a marketer you might have a multitude of other things to worry about.
INDUSTRIAL MARKETING TODAY | WEDNESDAY, DECEMBER 22, 2010
[Blogger] 5 Most Popular Industrial Marketing Blog Posts from 2010
December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists. We’re almost at the end of the year and you made it. Congratulations! manufacturing. Marketing Automation vs. Inbound Marketing. Read full article….