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  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] Great Blog Content: What Makes You Mad?
    As a business owner and blogger, this is especially important for you. 'If you want to write great blog content , tap into what makes you mad. Or, what makes your readers mad? Either way, we don’t get mad about things we don’t care about. Great blog content is always about what your readers care so much about it keeps them up at night.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 1, 2009
    [Blogger] A non-commercial view of a social media “community”
    Federal Trade Commission enacted new rules, effective yesterday, calling for bloggers to disclose any connection they have to an advertiser, including both sponsored posts and free products received for reviews or endorsements. bloggers.  The U.S. So here’s where I stand –  I don’t have ads.  I Period.
  • HUBSPOT  |  MONDAY, MARCH 31, 2014
    [Blogger] A Lot of Top Journalists Don't Look at Traffic Numbers. Here's Why.
    Our bloggers don’t just look at traffic data; they study that data (and plenty of other data), and analyze it, and slice and dice it, and pore through it. Moreover, and most important: Unlike journalists, our bloggers absolutely set out to get traffic and openly cop to doing so, without apology and without any sense of stigma.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 3, 2012
    [Blogger] Nonprofits and Social Media: The Business of Social Business
    In addition to her non-profit work, she is a freelance writer and blogger who has worked as a full-time writer and editor for daily newspapers and magazines. The business of social business is getting big; and that’s great news for nonprofit organizations (NPOs). Sites like www.razoo.com and www.firstgiving.com  are great examples of this.
  • MODERN B2B MARKETING  |  MONDAY, AUGUST 27, 2012
    [Blogger] Marketing Automation and Social Integration: Hand-in-Hand or Hand-to-Hand Combat?
    by Dayna Rothman We’d like to welcome Justin Gray as a guest blogger in today’s post. He is the CEO and chief marketing evangelist at LeadMD. The The company helps businesses generate and manage leads better through marketing automation processes and technologies. He can be reached at jgray@leadmd.com. Done with these steps?
  • MARKETING INTERACTIONS  |  WEDNESDAY, JUNE 23, 2010
    [Blogger] Webinar Q&A Part 2: How to Build an eMarketing Strategy to Drive Sales
    Consider analysts, leading bloggers and non-competing companies that are using social media. Yesterday, I posted round 1 of the answers to questions submitted during the webinar. This is round 2. Unbelievably, I still have a few more, so stay tuned. This depends on your lead management process. Help them connect the dots. Common sense.
  • HUBSPOT  |  WEDNESDAY, APRIL 13, 2011
    [Blogger] 7 Steps to an Even Better Business Blog
    This 24-page ebook features tips and ticks from some of the world's best bloggers. Blogging is often overlooked for other flashier social media marketing options like Facebook and Twitter. While blogging is important, it can also be challenging. Ways to Take Your Business Blog to the Next Level. If you can get it shorter, that is even better.
  • B2B MARKETING CONFIDENTIAL  |  WEDNESDAY, NOVEMBER 12, 2008
    [Blogger] B2B CRM / Branding Model
    experiences (product experiences; service experiences) and influentials (all of the sources that people listen to--the media, influential bloggers, influential user groups.) Wednesday, November 12, 2008 B2B CRM / Branding Model I was doing some more thinking about a specific B2B CRM and branding model. This relates to a previous post on CRM.
  • THE ROI GUY  |  TUESDAY, FEBRUARY 15, 2011
    [Blogger] Tom Pisello: The ROI Guy: Updated Alinean Social Media ROI.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tom then served Gartner as a Managing VP.
  • TOM PISELLO  |  TUESDAY, JUNE 8, 2010
    [Blogger] IT Innovation suffering through a long recession
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Of note in the survey, 55% are not setting innovation targets. CIO Priorities for 2011 Indicate Continued Frugaln. Do White Papers Still Engage?
  • TOM PISELLO  |  THURSDAY, JULY 15, 2010
    [Blogger] Winning the War on Complexity with TCO - ShoreTel Partners.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. The presentation will take place at the ShoreTel annual partner conference in San Diego 10.50am to 11.30am Thursday, July 22nd. They do if they are.
  • TOM PISELLO  |  TUESDAY, AUGUST 24, 2010
    [Blogger] Alinean Sponsors TechTarget Online ROI Summit
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. TechTargets Online ROI Summit provides IT marketers with the tools to make the most out of lead gen investments. Do White Papers Still Engage?
  • TOM PISELLO  |  THURSDAY, NOVEMBER 18, 2010
    [Blogger] How Do You Get Started in Content Marketing?
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, November 18, 2010 How Do You Get Started in Content Marketing? But this is not the only way to get started. Do White Papers Still Engage?
  • TOM PISELLO  |  THURSDAY, DECEMBER 9, 2010
    [Blogger] Seeing ROI in the Cloud?
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, December 09, 2010 Seeing ROI in the Cloud? But are these savings and benefits for real and translate to your particular environment?
  • ENGAGE  |  MONDAY, JUNE 20, 2011
    [Blogger] The Lemming’s Guide to Content Marketing
    We’ve got boss/client/coworker/thought-leader/consultant/blogger/friend/avatar telling us we need to embrace (whatever piece of) technology before it’s too late. I t’s tough not to fall victim to me-tooism in our competitive media landscape. So we see something shiny and we chase it. We see a toy and call it a tool.
  • HUBSPOT  |  TUESDAY, AUGUST 9, 2011
    [Blogger] 6 Ways to Establish Yourself as an Industry Thought Leader
    Contribute Guest Blog Posts: Once you start gaining traction as a credible business blogger using your own blog, it's also a great idea to seek opportunities to contribute guest articles to the blogs of other industry thought leaders. It can also help your business stand out from its competitors. Ways to Become an Industry Thought Leader.
  • WEBBIQUITY  |  THURSDAY, MARCH 3, 2011
    [Blogger] Best Website Design Guides and Tips of 2010
    33 Beautiful Social Media Icon Sets For Designers And Bloggers by WebDesignBooth. Website design standards continue to evolve and grow more sophisticated. Tables are out; CSS is in. Flash is out (or should at least be used sparingly): HTML5 is (almost) in. What website design trends should graphic artists take note of? Visual Website Design.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 1, 2011
    [Blogger] Social media and the vacation #FAIL
    Please support these folks with your tweets and comments — maybe next year you’ll be a Community Week blogger! I’ve been a social media netizen for three years. I’ve figured out Twitter. I’m figuring out blogging. know enough about integrating all this stuff to be a little dangerous. Au revoir!
  • MARKETING ACTION  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger] 5 New Year’s Resolutions for Marketers
    As a blogger, I realize how important it is to get feedback. 'There’s something very optimistic about the people who make New Year’s resolutions every year. Rather than focusing on the failures of the past (hopefully), we look ahead, once again, to ponder the many ways we can improve ourselves and our lives. m one of these people.
  • ENGAGE  |  MONDAY, JANUARY 13, 2014
    [Blogger] 101 Reasons Why Social Matters to Your Brand
    marketing companies employ a full-time blogger. 'The relationship between businesses and social media has grown leaps and bounds in recent years. From 2010 to 2012, Edison Research [PDF] says the percentage of people who follow a brand or business on social media grew from 16 percent to 33 percent. Where social media and marketing meet.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, DECEMBER 26, 2012
    [Blogger] 14 Experts Predict 2013 Social Media Trends for Small Business
    Jeff Bullas @jeffbullas – Account Director- Infinity Technologies, Social Media Marketing Blogger, Speaker and Strategist – Author -”Blogging the Smart Way – How to create and Market a Killer Blog with Social Media” “Google has realized that people voting for content they like with Retweets, Facebook likes, plus +1?s
  • HINGE MARKETING  |  WEDNESDAY, DECEMBER 17, 2014
    [Blogger] The Road to the Top: Personal Branding Examples in Professional Services
    Baer is an active blogger and social media presence; he delivers webinars and co-hosts the podcast Social Pros. 'Our recent book, The Visible Expert SM , explored the many ways that high-visibility experts’ personal brands boosted the profile and ultimately the success of their firms. Ready? Let’s get started. Alan Weiss, Ph.D.
  • CHRIS KOCH  |  WEDNESDAY, DECEMBER 23, 2009
    [Blogger] Eight reasons to monitor social media and a list of tools for doing it
    Furthermore, a vanity search cannot distinguish whether what’s being said about your brand is coming from a blogger with 2000 readers that include your most important customers or from a grad student whose RSS feed goes to his Mom. At its most basic, social media monitoring starts with what is known as the “vanity search.” Assign a response.
  • CONNECT THE DOCS  |  WEDNESDAY, NOVEMBER 4, 2009
    [Blogger] Happy Holidays, Content Marketers!
    Get Rich Slowly blogger J.D. Now that Halloween is behind us, watch out for fruitcake and Jingle Bell Rock. The holidays start earlier each year, which is unfortunate for those of us still mourning summer. But, in terms of content marketing, it's a great reminder to stay seasonal, relevant and creative. Wrap up a gift. " 7.
  • WRITTENT  |  THURSDAY, SEPTEMBER 11, 2014
    [Blogger] 9 Magnetic Headline Formulas to Grow CTR
    Offensive or controversial headlines can be a boon for bloggers. 'Despite a massive influx of interactive multimedia, writing still rules the web. That makes powerful headlines essential for the success of any online blog or business. These tips and tricks will help you write more enticing headlines that increase your CTR. Tell Them How To.
  • WRITTENT  |  FRIDAY, MARCH 7, 2014
    [Blogger] Do You Forget “Marketing” in Your Content Marketing?
    Have you mentioned companies or other bloggers in your post? 'You’ve invested your time, energy, and money in writing quality content that drives traffic. Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy?
  • BIZNOLOGY  |  TUESDAY, JULY 26, 2011
    [Blogger] Blog so you can be taken completely out of context
    Image by quinn.anya via Flickr I am in the middle of guiding some new bloggers over at Marketing Conversation on how to blog most effectively. It is pretty exciting and instructive because there are many things I take for granted. One of the biggest trends I see is internal shorthand. What I mean is that [.].
  • HUBSPOT  |  TUESDAY, OCTOBER 25, 2011
    [Blogger] 5 Reasons Marketing and Sales Should Get Married
    Mike is an author, blogger, and speaker on the topic of Reality Marketing™ and can be followed on Twitter @Mike2Marketing. This is a guest post written by Michael Lieberman , co-founder and president of Square 2 Marketing. ” Take a look at the current situation, and I think you will agree. They Live Separately.
  • MODERN B2B MARKETING  |  THURSDAY, APRIL 4, 2013
    [Blogger] CRM Series: 3 Ways CRM Integration Creates Alignment and Drives Sales
    'by Dayna Rothman We’d like to welcome Justin Gray as a guest blogger in today’s post. He is the CEO and chief marketing evangelist at LeadMD. The The company helps businesses generate and manage leads better through marketing automation processes and technologies. He can be reached at jgray@leadmd.com. What’s another element to the problem?
  • B2B IDEAS @ WORK  |  TUESDAY, JANUARY 31, 2012
    [Blogger] The Opportunity Social Media Offers Manufacturers
    Guest blogger Derek Singleton writes for Software Advice, which he joined after graduating from Occidental College with a degree in political science. The manufacturing industry has been somewhat slow to accept social media as a marketing tool. That, however, appears to be changing. Download content from our B2B Marketing Idea Series
  • HUBSPOT  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] A Look Inside Mashable’s Evolution [Interview]
    With this context in mind, I reached out to Lexie Riegelhaupt, director of marketing and communications for Mashable, to ask about the site’s evolution and direction -- and see if there are lessons corporate and personal bloggers can draw from Mashable’s story. 'Change is always difficult. Instead, it thrust change upon itself.
  • VERTICAL RESPONSE  |  MONDAY, MARCH 17, 2014
    [Blogger] The Art of the PR Follow-Up
    If three or four business days have passed and you haven’t heard from a reporter or blogger, send him or her a quick follow-up email. You’re refreshing your inbox every five minutes to see who’s replied and wants to know more. Nothing. Crickets. Now what? First, relax a bit. Don’t take it personally. What to Do After You Hit “Send”. What Now?
  • HUBSPOT  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger] 9 Professional New Year's Resolutions You Should Actually Keep
    100 Tips & Tricks Professional Bloggers Use to Make Their Job Easier. 'I never used to make New Year''s resolutions. They seemed like a forced, trite way to make a change in my life. If I really wanted to change, why would I wait around for January First? figured I''d be better off just making sporadic changes throughout the year.
  • MODERN B2B MARKETING  |  TUESDAY, DECEMBER 15, 2009
    [Blogger] Online Marketing News in 2009: The Year’s Hottest Events
    Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs. FTC Cracks Down on Blogger Payola, Celebrity Tweets. Here is our 2009 year in review.  December 2009 Online Marketing News. Twitter Starts Testing Features for Businesses. Big M&A Month-.
  • SOCIAL MEDIA B2B  |  FRIDAY, SEPTEMBER 10, 2010
    [Blogger] This Week’s Inspiring B2B Social Media Posts
    Big List: 13 B2B Social Media Prediction Blog Posts For 2010 For marketing bloggers, December marks the month where a mountain. If you work in B2B social media and you have some of the same search terms and feeds set up as I do, you may have already seen these posts flash by your field of vision. Reasons B2B Social Media Makes So Much Sense.
  • WEBBIQUITY  |  TUESDAY, JANUARY 12, 2010
    [Blogger] What is Webbiquity? How to Be Everywhere Online
    The end result is that when customers, prospects and influencers (bloggers, journalists, analysts etc.) Welcome to Webbiquity! What exactly is that? If SEO is about getting your website onto page one of Google, WPO is about owning that page. Media sharing accounts are connected to Twitter, which is also used to promote content marketing.
  • HUBSPOT  |  FRIDAY, OCTOBER 11, 2013
    [Blogger] A Simple Formula for Writing Kick-Ass Titles
    Or even that they''re all companies -- instead of, say, individual bloggers that target B2B audiences. 'Look, I said ass. And in a minute, you''ll know why. One of the most common questions we get is around crafting titles. In fact, we got one in this blog post''s comments section. hence me writing this here post. 2) Stay accurate.
  • HUBSPOT  |  FRIDAY, NOVEMBER 25, 2011
    [Blogger] 7 Reasons You're Not Generating Leads From Social Media
    Pam is a marketing communications/social media manager and freelance blogger who loves Boston, photography, charity events, sushi, wine, and the Red Sox. This is a guest post written by Pam Sahota. And a good chunk of B2B marketers are on top of this: According to BtoB Magazine , 48.9% Ineffective Ways to Generate Leads From Social Media.
  • ANYTHING GOES MARKETING  |  SUNDAY, NOVEMBER 16, 2008
    [Blogger] The Recession is Here - Time to Become an Eco-Marketer
    With an RSS feed, you can promote in your email footers and it can be re-used by other bloggers and companies. When I say that you should become an eco-marketer, I don't mean that you should add some corny green recycle image to your website (who would do that?) or support a "Save the Whales" campaign. Reuse your live presentations. Chad H.
  • HUBSPOT  |  TUESDAY, JULY 30, 2013
    [Blogger] Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google
    In fact, the only true potential SEO benefit of press releases is if a journalist or blogger thinks the content of the release is compelling enough to write about and links back to you naturally. 'Do those search engine optimized press releases you''re sending actually boost your search rankings? Well, there you go. what gives? Good point.
  • ENGAGE  |  MONDAY, JULY 23, 2012
    [Blogger] Monday Morning Reads: Infographics, Logos, and Silly Tweets from 2006
    Ryan Ozawa , a self-described blogger, vlogger, and podcaster on his current Twitter profile, tweeted in 2006, “Registering for Twitter, ‘cause Robert Scoble told me to.” What had TMG followers retweeting and clicking this past week? Here are some of the stories. What’s a Map of the Internet Look Like? Read on. Do You Have Sexy Infographics?
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, APRIL 30, 2012
    [Blogger] Blog Topics For Inside Sales Audiences Are Easier Than You Think
    To all the sales bloggers out there, what are other ways to find inside sales blog topics to write about Every day, our marketing team posts a blog written by one of our employees. I’ll admit it, when required to blog once a week on top of other responsibilities; it can be a bit overwhelming. typically go to Google and search on my own.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, JANUARY 5, 2012
    [Blogger] Did You Make A Resolution That Will Help Your Inside Sales Success?
    Bloggers spent a lot of time over the past 6 weeks discussing morale, attitude and approaches to being successful over the Holidays. I’ve read a lot of interesting takes on working efficiently during the Holidays and I was really pleased with the opportunities AG Inside Sales Reps were able to uncover right through the 30th.
  • B2BBLOGGERS  |  MONDAY, MAY 24, 2010
    [Blogger] 5 Ways Marketing Automation Can Funnel Better Leads to Sales
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. By design, it’s a software program to help better align marketing and sales to improve efficiency by automating repetitive tasks based on specific criteria about leads, opportunities and prospects. B2Bbloggers.com is an online magazine for B2B marketers.
  • HUBSPOT  |  MONDAY, JUNE 6, 2011
    [Blogger] 7 Reasons Your Blog Isn't Growing
    What follows are the top mistakes made by bloggers (and how to fix them): Mistake #1: It's All About You. This is a guest blog post from Michael Stelzner, founder of Social Media Examiner, a leading social media blog and author of Launch: How to Quickly Propel Your Business Beyond the Competition. Do you blog? Mistake #2: You're Over Selling.
  • TOM PISELLO  |  THURSDAY, AUGUST 5, 2010
    [Blogger] Tom Pisello: The ROI Guy: Virtualization Software Cost Overruns at.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Examining the top 10 largest enterprise cost overruns, virtualization software was clearly the loser in this category, with 4.6% They do if they are.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 20, 2012
    [Blogger] Social Recruiting Leaders: 10 To Watch
    Most Connected Woman on LinkedIn, social media recruiter / trainer, entrepreneur, techie, blogger, career / job search tips… Why follow? 10 Twitter accounts to help speed you on your path to becoming knowledgeable at social recruiting. In my role, I am constantly scouring the web for the latest developments and trends in social media.
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Blogger] How to Overcome the Most Debilitating Nonprofit Blogging Challenges
    Last week, nonprofit blogger Kivi Leroux Miller ran the results of a survey she conducted about the biggest content challenges facing nonprofit marketers. Unsurprisingly, time and money led the results with 31% of the responses. But a number of other challenges emerged as well. Lack of Time or Budget (31%). The question is, how?
  • MODERN B2B MARKETING  |  THURSDAY, APRIL 4, 2013
    [Blogger] CRM Series: How Much CRM Experience Do You Need to Be Successful with Marketing Automation?
    'by Dayna Rothman We are excited to introduce Michael Loop as today’s guest blogger. Michael Loop is the co-founder of Datarati , Asia Pacific’s Fastest Growing Data Driven Marketing Automation Agency.  Michael has successfully delivered over 200 marketing automation and CRM implementations across the globe. What do their values mean? 
  • SOCIAL MARKETING FORUM  |  SUNDAY, NOVEMBER 21, 2010
    [Blogger] Prospecting the Social Customer
    Twenty years later we speak of the “Social customer”: he is “connected&# , listens to the advice of strangers (influencers, opinion leaders, bloggers, …) and familiars (family, friends, business associates, …) and he actively seeks himself the products or services that might suit his needs. That is the simple definition.
  • HUBSPOT  |  MONDAY, JUNE 21, 2010
    [Blogger] Top 5 Inbound Marketing Articles to Start the Week: Find Your Voice
    Joy's article encourages bloggers to identify their unique voice, or the way readers 'hear' what they're saying through the words they use and the way they use them. She offers a number of tips to help bloggers find their voice, which is critically important to blogging success. This week's featured post explains how. But why, and how?
  • WRITTENT  |  MONDAY, APRIL 22, 2013
    [Blogger] 20 Exclusive Copywriting Tips Even Gurus Will Be Surprised to Know
    If a statistic cited by another blogger seems too fantastic to be true, it certainly could be the case. 'Quality content is more than king, it’s the modern equivalent of a life boat. Today’s consumer is savvier and more connected than ever. If you’ve mastered the basics of writing well for readers online , you’re in for a treat. Be Honest.
  • FEARLESS COMPETITOR  |  TUESDAY, JANUARY 17, 2012
    [Blogger] Jeff Ogden of Find New Customers named to prestigious Top 25 Sales/Marketing Influencers for 2012
    Lori is a blogger, speaker, inside sales trainer and B2B sales detective for Score More Sales, a sales strategy organization that she founded in 2001. “ You’re not an expert when you say you are. You’re an expert when others say you are.” ”  told to me by Ardath Albee of Marketing Interactions. agree. Lee B.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, FEBRUARY 24, 2011
    [Blogger] The Best Place To Nurse A Hangover AT SXSW (And 8 Other Tips)
    little trek from downtown, Thunderbird Coffee (2200 Manor Rd) offers dynamite lattes, a selection of beers and the opportunity to rub elbows with Austin’s graphic designers, artists, sound and video editors and bloggers. by Jesse Noyes | Tweet this. You’re headed to SXSW Interactive. But where should you snap that quintessential Austin photo?
  • VERTICAL RESPONSE  |  THURSDAY, SEPTEMBER 19, 2013
    [Blogger] How to Prepare for Google’s New ‘Author Rank’
    Consider allowing authoritative bloggers or writers to guest post on your site and connect their Google authorship to your content. But the idea of ranking Internet authors actually goes back much further, according to Mark Traphagen, director of digital outreach at search optimization firm Virante. Google’s move toward quality and authority.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# thanks!
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# The candidate mu.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. iOS 4.2
  • DELICIOUS B2BMARKETING  |  FRIDAY, OCTOBER 29, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Mobile 2.0
  • DELICIOUS B2BMARKETING  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger] Get the Most Out of Twitter Hashtags
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Social Media Mashable on Facebook Join Us! One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“#&# ) at the start to identify it. How about #bizducks instead? If you a.
  • NUSPARK  |  SATURDAY, SEPTEMBER 29, 2012
    [Blogger] AuthorRank
     Every blogger should do this. Reshared post from + Lynette Young. AuthorRank. preach it daily. If you care at all about having Google Search find and index your content and attribute it to you – take the time and figure this out! Embedded Link. How to Prepare for AuthorRank and Get the Jump on Google. Post imported by Google+Blog.
  • HUBSPOT  |  MONDAY, SEPTEMBER 10, 2012
    [Blogger] How to Stop Internal Bureaucracy From Preventing Blogging Productivity
    Although if you're already an avid blogger, you know that even with all the shortcuts in the world, you really just have to sit down and write. On-page SEO is something any blogger can master, because it's really just about creating quality content with a bit of a consideration for keywords for which you'd like to rank. really? And Y!
  • B2BBLOGGERS  |  TUESDAY, JUNE 1, 2010
    [Blogger] 17 Essential Tools You Need To Produce Your Own Videos
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Now that the responsibility for turning your marketing department into a content marketing engine resides solidly in your hands, it’s imperative that as a B2B marketer you begin to understand the basics of video production. How can we help you Make Good Media?
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [Blogger] Give Old Spice (and P&G) The Credit It Deserves | B2Bbloggers.com.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Earlier this week on Facebook , I responded to a question posed by Social Fresh about whether or not the viral ads will sell more Old Spice. Will the Old Spice viral video campaign sell more Old Spice? Yes or No? Here was my response: Of course it will.
  • HUBSPOT  |  TUESDAY, JULY 23, 2013
    [Blogger] ESPN May Well Be the Smartest Media Brand on the Internet
    The network recruited Bill Simmons, a relatively unknown but massively talented sports blogger, and turned him into a rock star. 'Yesterday I wrote about INBOUND keynote speaker Nate Silver’s decision to move his FiveThirtyEight blog from The New York Times to ESPN/ABC, and said the move reflected the rise of the “free agent journalist.”
  • INDUSTRIAL MARKETING TODAY  |  WEDNESDAY, DECEMBER 22, 2010
    [Blogger] 5 Most Popular Industrial Marketing Blog Posts from 2010
    December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists. We’re almost at the end of the year and you made it. Congratulations! manufacturing. Marketing Automation vs. Inbound Marketing. Read full article….
  • B2BBLOGGERS  |  THURSDAY, OCTOBER 28, 2010
    [Blogger] Why Marketing Automation Is A Must Have (For Every B2B VP of Sales.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The purpose of the guide is to help educate B2B marketers and sales leadership professionals on the importance and power of marketing automation in B2B. reviewed all of the sections. Both sales and marketing need to 1. Don’t miss the forest through the trees.
  • HUBSPOT  |  MONDAY, MAY 20, 2013
    [Blogger] Can Tumblr Make Yahoo Cool? Marissa Mayer's Bold, Billion-Dollar Bet
    Some Tumblr bloggers even started a petition hoping to block the deal. 'My first reaction when I read about Yahoo buying Tumblr for $1.1 billion was utterly cynical: Here’s Marissa Mayer overpaying for something yet again. Tumblr''s CEO, David Karp, is 26 years old and has zero experience running a business. In other words, Tumblr is cool.
  • WRITTENT  |  WEDNESDAY, APRIL 2, 2014
    [Blogger] 30 Killer Resources to Learn Content Marketing
    Neil Patel of QuickSprout and Kissmetrics is one of my favorite bloggers, and this list is among my favorite of his resources. 'Image credit Adobe. Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. Image credit: The Sales Lion.
  • SAVVY B2B MARKETING  |  WEDNESDAY, JULY 13, 2011
    [Blogger] Savvy Speaks: Top Presentation Strategies for Women
    Enjoy posts from a variety of exceptional bloggers at [link]. This article has been selected for DeFinis Communications' “Top Presentation Strategies for Women” Blog Carnival. More and more, as content marketing becomes mainstream for all kinds of businesses, presentation skills are an important part of any marketing arsenal.
  • DELICIOUS B2BMARKETING  |  FRIDAY, OCTOBER 1, 2010
    [Blogger] Integrate Social Networks with your Corporate Website with ‘Social Sign On’
    briankissel OpenID is currently being used by Google, Yahoo, AOL, MySpace, Flickr, Blogger, France Telecom, Telecom Italia, NTT Docomo, Yahoo Japan, Mixi, Hyves, and others. Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Or do I interpret this wrong? Expect more now.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 23, 2012
    [Blogger] 34 (of the) Best Google+ Tips, Tactics and Guides of 2011
    In one of the first, if not THE first, Google+ directories, you can find people to follow and add to your circles across a broad range of topic areas from bloggers, journalists and tech entrepreneurs to scientists, filmmakers and foodies. Google+ (or Google Plus) is many different things, depending on who you ask. Image credit: SEOmoz.
  • HUBSPOT  |  FRIDAY, JANUARY 13, 2012
    [Blogger] 11 Ways to Use Content to Build Online Authority
    Contribute as a Guest Blogger. When someone talks about achieving online authority, what do they mean? And why are so many marketers and business owners fighting to be the online authority in their industry? It makes sense: People do business with the people they trust. Write and Optimize for Informational Keywords. Create Niche Content.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Blogger] B2B Marketing and Social Media Dashboard Systems
    Sendible supports Facebook status and page updates, Twitter, LinkedIn, Flickr, Google Buzz, Wordpress, Blogger, Tumblr and a bunch more.  This post will cover HootSuite and Sendible. See our previous posts for a reviews of Argyle Social , Spredfast and  Awareness Networks Social Marketing Hub. HOOTSUITE. Follow @hootsuite on Twitter.
  • HUBSPOT  |  FRIDAY, DECEMBER 10, 2010
    [Blogger] Why PR Doesn't Drive Sales
    Your firm should be creating remarkable content, building relationships with journalists and bloggers, offering training and education to strengthen your internal team, and generating coverage that produces inbound links, traffic and leads." In reality, sales success and public relations campaigns do not have a direct correlation.
  • TRADESMEN INSIGHTS  |  TUESDAY, AUGUST 31, 2010
    [Blogger] 3 Basic Social Media Tips For All Local Home Improvement Contractors
    Blogger Tania Yuki in her post on comscore.com shares the following advice: “People are talking about your business, so you may as well get down in the weeds and know what’s going on.” LeVine, Director of Social Media for Riaenjolie Inc , a web development company that specializes in websites for contractors and other tradespeople.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 23, 2012
    [Blogger] 10 Best Social Media Conferences to Attend in 2012
    Originally for bloggers, BlogWorld now includes enough social media speakers and workshops so that I can say that if there was only one event you could go to in 2012, this would be the one I recommend. With Make sure you check back here for updates. And feel free to add other social media conferences that you recommend in the comments.
  • ENGAGE  |  THURSDAY, FEBRUARY 27, 2014
    [Blogger] 4 Sure-Fire Ways to Get More People to Share Your Content
    We might create a list of the top-50 bloggers in a given vertical—say, health care—and promote these individuals by encouraging our readers to leave our site ( gasp! 'There’s a lot of noise out there on the Internet today; to stand out, you have to have great content. can’t tell you how many posts I’ve read that start this way. Well, sort of.
  • HUBSPOT  |  WEDNESDAY, MARCH 5, 2014
    [Blogger] How to Build a Newsroom Inside Your Company
    I’m the former technology editor at Newsweek , and now I’m a blogger at HubSpot. 'This is an excerpt from our new ebook, The CMO’s Guide to Brand Journalism. Download your free copy if you want to learn more about how to build a news organization, big or small, inside your company. So does Nissan, the Japanese automaker.
  • LEADER NETWORKS  |  THURSDAY, MARCH 18, 2010
    [Blogger] Designing Web-Based Communities for Professionals
    With this in mind, I have invited my colleague, Tania Schlatter , to be a guest blogger and share her thoughts on building online communities for business from a design perspective. Tania is co-founder of Nimble Partners , and an award-winning designer who focuses on human-centered websites and applications. How do we know this?
  • THE ROI GUY  |  MONDAY, FEBRUARY 14, 2011
    [Blogger] Tom Pisello: The ROI Guy: Social Media ROI a Requirement for 2011
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tom then served Gartner as a Managing VP.
  • TOM PISELLO  |  FRIDAY, SEPTEMBER 3, 2010
    [Blogger] Tom Pisello: The ROI Guy: Frugalnomics Forces Changes in Sales.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. As a result, organizations are making much larger investments in sales enablement teams, programs and tools. says Scott Santucci, Forrester analyst.
  • TOM PISELLO  |  THURSDAY, DECEMBER 9, 2010
    [Blogger] Winning the Social Media Popularity Contest
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Thursday, December 09, 2010 Winning the Social Media Popularity Contest Alinean Research of Fortune 500 Popularity on Twitter, Facebook and LinkedIn.
  • VIRALLY BLOG  |  MONDAY, OCTOBER 15, 2012
    [Blogger] How to make your free chapter download go viral
    This world of book bloggers and readers and goodreads and the obsession that comes along with finding and falling in love with fictional characters.” Give away copies of your book for free and ask influential bloggers to review it. So, you’ve written your book. Gold sticker for you. Nobody’s reading it? Get inspired.
  • B2BBLOGGERS  |  WEDNESDAY, MAY 12, 2010
    [Blogger] #B2Bchat—B2C vs. B2B Marketing: Do the Differences Really Matter.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. May 12th, 2010 | By Kent Huffman As a professional marketer, you have to know your customers and what motivates them to make a purchasing decision. In this week’s #B2BChat, we will share ideas and thoughts about B2C vs. B2B marketing. Or is it? Pacific).
  • B2BBLOGGERS  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger] Help Shape and Improve #B2BChat!
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Help Shape and Improve #B2BChat! Or Does It?
  • HUBSPOT  |  TUESDAY, AUGUST 5, 2014
    [Blogger] 9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?
    I got the idea of reaching out to popular bloggers who were already writing about books we carried and enticing them to be affiliates, even though at the time I had no idea either "outreach" or "affiliate marketing" were "things" that other people did. 'Not everyone who works in marketing imagined they''d end up here. Rand Fishkin. Josh Gunn.
  • MODERN B2B MARKETING  |  MONDAY, FEBRUARY 6, 2012
    [Blogger] How to Hire an Awesome Inbound Marketing Manager
    An established track record of developing successful working relationships with bloggers and other social press. by Maria Pergolino As you may have noticed, some new faces have joined the marketing team here at Marketo to help improve our online engagement and grow demand from inbound marketing sources. And it appears we are not alone.
  • HUBSPOT  |  TUESDAY, JUNE 21, 2011
    [Blogger] 4 Ways to Increase Online Influence
    Take social media monitoring on board, this will allow you to monitor your brand and assess how influential specific bloggers or tweeters are. This is a guest blog post written by Ervin Strnisnik, Marketing Manager for PeerIndex. But the penny has dropped – numbers are not what it’s all about. Ways to Gain More Influence Online.
  • HUBSPOT  |  TUESDAY, JULY 20, 2010
    [Blogger] Blog Better with an Editorial Calendar and Style Bank
    Business bloggers often find themselves stymied by the question of what to write about, and just exactly how to write it. This is really the blogger's secret weapon. Okay, so you've decided to start blogging, or to get serious about the blog you have. Congratulations! Nothing. What on earth should you write about? It's an old question.
  • B2BBLOGGERS  |  WEDNESDAY, OCTOBER 6, 2010
    [Blogger] #B2BChat: Analysts, Analyst Relations and Influencers in B2B.
    Are bloggers “influencers&# ? Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Fred McClimans (@ fredmcclimas ) discussed the role of influencers in the B2B sector, and the role that analysts, consultants and analyst relations professionals can play in establishing a strong B2B strategy.
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 31, 2013
    [Blogger] Facebook Introduces Embedded Posts
    ” Embedding posts is a popular method amongst journalists, news organizations and bloggers, allowing them to share content in a timely and dynamic manner. 'Have you ever wanted to post a Facebook status update, picture, video or conversation in its entirety to a blog post or a website? Share your thoughts in the comments.
  • TOM PISELLO  |  FRIDAY, AUGUST 20, 2010
    [Blogger] Tom Pisello: The ROI Guy: Basic Content Marketing Trumps Social.
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. States Eric Tsai,Web Strategist / Marketing Coach. Great marketers know that they don’t know what they don’t know. They do if they are.
  • HUBSPOT  |  MONDAY, OCTOBER 21, 2013
    [Blogger] How to Socialize an Event
    Trixie and Biff, the PR people from your PR agency, cannot do this well if they are concerned with journalists and bloggers and taking care of the needs of speakers and executives. If you''re announcing a product in Bogota, you want a blogger in Moscow to write about it, too. Here’s how. 1) Pick an evergreen hashtag. Get real.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger] Top 56 B2B Marketing Posts October 2010
    Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Great content this month via the B2B Marketing Zone.
  • B2BBLOGGERS  |  TUESDAY, APRIL 27, 2010
    [Blogger] Conduct a Content Audit For Your Content Marketing Strategy.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Those companies are undoubtedly asking themselves Is our content really working? Is it engaging our target audience? Is it helping us sell? To answer those questions, we need to first go back to the goals of Content Marketing.  Is it simple and engaging?
  • B2BBLOGGERS  |  THURSDAY, AUGUST 12, 2010
    [Blogger] Lead Nurturing Best Practices [#B2BChat] | B2Bbloggers.com - B2B.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Lead-nurturing campaigns therefore become imperative for transforming prospects into sales-ready opportunities. Success hinges on planning, creativity and technology working in tandem. What’s the sort of content that works well for lead nurturing? Or Does It?
  • HUBSPOT  |  THURSDAY, JANUARY 23, 2014
    [Blogger] 7 Deadly Blogging Myths: BUSTED
    You don''t have to have an English degree to be a blogger -- trust me, my spelling is probably the worst at my whole company. 'Even though blogs have been around for years -- decades even -- people still have a ton of misconceptions about them. They''re too hard to write, they say. have nothing to blog about, they complain. I''ve had enough.
  • MODERN B2B MARKETING  |  MONDAY, APRIL 15, 2013
    [Blogger] The Top Takeaways from Marketo Summit to Bring Back to Your Office and Implement
    'by Dayna Rothman Today we would like to welcome Mason Power as our guest blogger. Mason is CMO of iLevel Solutions in New York and markets a cloud-based software platform to private equity firms worldwide. Below are my 5 “bring back to your office and implement” takeaways: 1. One speaker reminded us about a common pitfall – “We’re marketers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 12, 2009
    [Blogger] The six best marketing blogs you’ve never heard of
    CK’s Blog – Christina Kerley is simply one of the best marketing bloggers out there and she specializes in B2B to boot. Social Media Explorer — For my money, Jason Falls is the best social media blogger in the business. CK is a consistent source of fresh ideas and original perspectives. . well most days at least. 
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