Page 27 of 46 Previous | Next 
  • MODERN B2B MARKETING  |  FRIDAY, JUNE 1, 2012
    [Blogger] B2B Social Media Best Practices for the Integrated Age
    by Jason Miller I’m pleased to introduce Rajesh Kadam, founder and CEO of Growth Fusion , as a guest blogger. Growth Fusion is a boutique integrated marketing agency with a strong focus on ROI-driven Customer Acquisition and Demand Generation. We are very excited to welcome him. This trend is also true in the B2B market.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 30, 2014
    [Blogger] 26 Awesome Search Engine Marketing Guides
    In this post, guest blogger Aleh Barysevich details 10 alternatives, from the obvious Yahoo! Search engine marketing (SEM) accounts for roughly three out of every eight dollars spent on digital advertising , with Google alone commanding 31% of the market. Image credit: Placeit.net. Which tools and reports are most helpful? Help! John A.
  • WRITTENT  |  FRIDAY, SEPTEMBER 27, 2013
    [Blogger] 11 Copywriting Tips and Hacks to Make Your Content More Appealing
    However, some of the world’s best-known bloggers have mastered the art of writing conversationally. Ever wonder about the difference between quality content, and the sorts of blogs you can’t help but share on your personal Facebook page? The research and depth behind content matter, and so do the originality of your ideas. Simple is likeable.
  • HUBSPOT  |  TUESDAY, MAY 15, 2012
    [Blogger] Twitter Launches Weekly Email Digest to Aid Content Discovery
    Consider the personalized email digest my fellow HubSpot blogger, Corey Eridon shared from her inbox. Looks like Twitter is putting its January acquisition of social news startup Summify to good use! This just several days after news of Twitter's "acqui-hire" of personalized email marketing service RestEngine. Yup -- Corey wrote that.
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 28, 2010
    [Blogger] 6 Tips for Understanding the B2B Business Decision-Making Process.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. A content marketing communications strategy that recognizes this as every business buyer’s position can make the difference between an engaged prospect or an unsubscribe, a loyal customer or a lost sale. The buyer isn’t spending their own money. Why buy?
  • CHRIS KOCH  |  WEDNESDAY, JULY 28, 2010
    [Blogger] Do too many cooks spoil the blog?
    The advantage to multi-author blogs (though not necessarily to the audience’s advantage), is that the workload can be shared, reducing the dreaded gaps in posts if bloggers get really busy in their day jobs. There is also less disruption when a blogger leaves the fold. They enjoy getting to know the blogger over time.
  • WEBBIQUITY  |  WEDNESDAY, JUNE 30, 2010
    [Blogger] Business Blogging – Do You Have What It Takes?
    Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. Many bloggers fail at this point because they get discouraged and abandon their blogs. Though blogging provides significant business benefits (e.g. How do you get there? Curiosity. Passion. Organized thought.
  • KOMARKETING ASSOCIATES  |  MONDAY, MAY 19, 2014
    [Blogger] How Helping Others Helps You …Get More Links
    Social Tagging – Many bloggers and publishers get intimidated with Open Graph, Twitter Card, and other social media tagging mechanisms. Last week Casie wrote a column for Search Engine Land on tactics we used for acquiring “good links” in the recent past. Offer Free SEO Assistance. You are an SEO professional correct?
  • KOMARKETING ASSOCIATES  |  THURSDAY, JUNE 13, 2013
    [Blogger] 12 Essential LinkedIn Groups for B2B Marketers
    For anyone from professional SEO and SEM experts to freelance bloggers there is an abundance of relevant information regarding Google, content development, web design, PPC campaigns, link building, keyword research, social media, and much more. Digital Marketing – 349,268 members. Social Media Marketing – 608,345 members.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 6, 2012
    [Blogger] Twitter Launches More Robust Targeting for Promoted Tweets
    Thought leaders who are very influential in your space -- like bloggers, authors, and social media personalities -- are likely to have followers that are similar to your target audience! Last week, Twitter launched a new update to their promoted tweets that should get marketers pretty pumped. Pretty groovy, eh? No more! Here's how to do both.
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 23, 2010
    [Blogger] Mayday and Caffeine – Two Google Projects That Changed Your.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Think again. In recent weeks, Google completed two rather significant changes; one, Mayday , is related to how Google handles search queries and the other, Caffeine , deals with how Google indexes the web. The question is no longer, “if we should get started?”
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [Blogger] Recipes For Great B2B Videos [#B2Bchat Recap]
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The topic was about creating great (if not yet viral) videos for B2B. The conversation was frenetic, informative and fun and it was indeed quite exciting to partake in an event such as this. Here are some highlights. prdreamer : Depends on style. Slick corp.
  • B2BBLOGGERS  |  WEDNESDAY, MAY 12, 2010
    [Blogger] #B2Bchat—B2C vs. B2B Marketing: Do the Differences Really Matter.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. May 12th, 2010 | By Kent Huffman As a professional marketer, you have to know your customers and what motivates them to make a purchasing decision. In this week’s #B2BChat, we will share ideas and thoughts about B2C vs. B2B marketing. Or is it? Pacific).
  • B2BBLOGGERS  |  TUESDAY, MAY 11, 2010
    [Blogger] B2B Mobile Marketing. there's an app for that | B2Bbloggers.com.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Of course the growth in smartphone sales (up 20% in 2009) is driving the development of apps. So I started thinking about how B2B marketers could benefit from apps beyond inc B2B mobile apps can be an effective marketing tool. reasing brand engagement.
  • AGGREGAGE  |  SATURDAY, MAY 23, 2009
    [Blogger] What is Browse My Stuff?
    There is also an interesting aspect of network building and community creation through working with bloggers. Sources - Normally, content comes from from high quality sources such as top bloggers, web pages and other sources as defined by community members. See below for more on the value of Browse My Stuff to end users and bloggers.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 27, 2012
    [Blogger] Social media sells process, not product
    I routinely tell people that they need to give ’til it hurts when it comes to blogger outreach and online engagement — you need to offer the gift people want and not the gift you’re ready to give. Folks care more about how you made than what you made. Well, not really. How, you ask? Are you kidding me? Are you too corporate?
  • HUBSPOT  |  FRIDAY, NOVEMBER 20, 2015
    [Blogger] 10 Time Wasters That Limit Your Blogging Productivity (And How to Avoid Them)
    There are a ton of great online resources for beginners and regular bloggers alike that discuss best practices for different types of blogs, too, including corporate/professional, personal, hobby/interest, community, etc. Here are a few common ones to start off with that may help at your place of business: 1) Ineffective Multi-tasking.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 8, 2011
    [Blogger] 10 Helpful Uses of RSS Feeds for Marketing
    Trying to overcome a case of blogger's block? Check out what other bloggers in your industry are writing about. Disagree with another blogger's opinion? By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). Does that spark a content idea?
  • THE EFFECTIVE MARKETER  |  THURSDAY, JANUARY 13, 2011
    [Blogger] Aberdeen Shows How to Do Email Marketing Right
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? If you have just started your 2011 campaigns after battling the budget process, I bet you can definitely see some relation to your own company.
  • VIEWPOINT  |  TUESDAY, OCTOBER 16, 2012
    [Blogger] Marketing’s Wish List to the Sales Department
    James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. "So So what do you want from your salespeople?” I asked the marketing manager. It was awesome. I could not write fast enough. That they treat Marketing as a co-equal.”.
  • FATHOM  |  THURSDAY, OCTOBER 8, 2015
    [Blogger] Fathom SEO Pulse #40: Google Linking to Apps in Mobile SERPS, Upcoming Algorithm Updates & More
    Internal linking is an integral part of SEO that doesn’t always get much blogger love, since there usually aren’t many big changes. Welcome to Fathom’s weekly SEO pulse, where our goal is to help you stay on top of any new strategies and changes in this integral part of your overall marketing strategy. link]. link]. link]. “7 About 74.6
  • HINGE MARKETING  |  MONDAY, JUNE 30, 2014
    [Blogger] Webinar Recap: The Top 5 Brand Building Strategies
    Cultivate Blogger and Partner Relationships. In last week’s webinar, we discussed The Top 5 Brand Building Strategies for professional services firms. The strength of a brand can be boiled down to the following equation: brand strength = reputation x visibility). The Top Brand Building Strategies. Content Marketing.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 18, 2012
    [Blogger] 7 Reasons Branding & Design Play a Vital Role in Your Marketing
    If it was one of our bloggers designing the CTA? Oh, you work in branding and design? So you're an arts and crafts marketer. Got it. Raise your hand if you've heard that refrain. Those that think branding is just a fluffy, marketing buzz word need this blog post. 1) Call-to-Action Design. And CTAs are a great place to start! The problem?
  • SOCIAL MEDIA B2B  |  FRIDAY, OCTOBER 11, 2013
    [Blogger] How to Create a B2B Content Culture
    I find this often happens when I’m working with bloggers. B2B marketers know that content creation – and blogs in particular – is a critical part of the marketing arsenal. Yet many balk at the thought of creating new content on a consistent basis. How do you get enough ideas? How do you create content that keeps readers coming back?
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 21, 2012
    [Blogger] Raising Your Content Curation to the Next Level
    Or, as Social Media Today blogger Jack Humphrey would put it: So what is the secret sauce that makes people like Guy Kawasaki, Robert Scoble, or Mari Smith popular while most everyone else remains hidden? You’re probably not blogging on a daily basis. But if you’re on a tight budget, you can actually try doing it yourself.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 27, 2016
    [Blogger] How to Make the Most of Your To-Do List: 7 Styles to Try
    One of them, my fellow marketing blogger Sophia Bernazzani , was kind enough to share a picture of hers: A Bullet Journal, Bernazzani explained to me, works for her, "because it easily lets me see my big-picture priorities and daily to-dos all in one place.". In my family, memory is an asset. It’s not that we’re senile. Source: Daily Dot.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 12, 2011
    [Blogger] Accolades for How to Find New Customers
    FastCompany blogger. B2B Lead Generation | How to Find New Customers. Check out how to Win a Free Business book from Find New Customers. Some time ago, we wrote the white paper, How to Find New Customers. Marketo sponsored. How to Find New Customers. it and a certain well-known sales expert was my editor. I thank them both. The Funnelholic.
  • HUBSPOT  |  THURSDAY, NOVEMBER 22, 2012
    [Blogger] 30 Amazing Marketing Tools, Tips & Tricks We're Thankful For
    But holy cow do bloggers use this a lot. Happy Thanksgiving, everyone! While stuffing our faces with cranberries and mashed potatoes, we're going to ruminate on a lot of things we're thankful for -- friends, family, our jobs -- and some of the things that make our jobs way easier. See how that works? ;-). Social Media Tools. Maybe. SEO Tools.
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 22, 2013
    [Blogger] Content Idea Secrets from a Content Marketing Team
    Wondering where bloggers and content marketers get all those ideas? I’ll let you in on a little secret… it’s not from a magical vault, though sometimes I wish one existed! We do it all, from webinars, like our Pro Webinar Series , daily blog posts , infographics , guides and more. TV shows (How X is like Mad Man).
  • WRITTENT  |  WEDNESDAY, JUNE 12, 2013
    [Blogger] How to Nimbly Adapt Content Strategy to Google’s Upcoming Changes
    The logic behind this move is clear: while considering inbound links allowed website owners and bloggers to rate the authority of a website, social signals are more egalitarian, and consider input from everyone with a social presence. Did you know Google’s search algorithm changes 500 or 600 times a year? Identify and Fix Broken Links.
  • VERTICAL RESPONSE  |  FRIDAY, AUGUST 16, 2013
    [Blogger] 11 Smart Content Marketing Tools for Every Budget
    Yoast - For you bloggers out there, this is another easy-to-use WordPress plugin that helps your content get found by search engines. Content marketing is one of the best ways to engage and connect with your prospects and customers by giving them useful information. Good news! Get Ideas. Cost: Free. Cost: Free. Cost: Free. Organize?. Create.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 10, 2012
    [Blogger] Business Blog Attacks: How to Keep Comments Civil
    This blog recently discussed the many ways celebrity blogger Perez Hilton does his job right and on that list was taking time to understand your target audience. While it is perfectly acceptable for people to disagree with a blogger, attacks on the writer and other commenters are out of line. It can happen and does.
  • PAUL GILLIN  |  TUESDAY, MAY 25, 2010
    [Blogger] B2B Blogging Excellence
    As an established presence in a community with few other bloggers, Cahill is a big fish in a small pond. His advice to prospective b-to-b bloggers: “Be prepared to stick with it for a while; it takes a couple of years to build up your presence. Their reticence was understandable. Why would anyone want to get mixed up with that?
  • HUBSPOT  |  WEDNESDAY, APRIL 17, 2013
    [Blogger] How 5 Companies Are Using Inbound Marketing to Succeed in Competitive Markets
    They''re active guest bloggers, reaching out to companies like Buffer (efficiency hack blog) to create content around simple ways to improve customer service. Rocky Balboa. Susan "I Dreamed a Dream" Boyle. The 1980 U.S. Men’s Olympic Hockey Team. What I''m trying to say is. no one can resist an underdog. You know, for a little inspiration.
  • WRITTENT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] 58+ Resources to Master SEO Copywriting
    8 First Step SEO Tips for Bloggers. If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? 92% of marketers say that content creation is very effective for SEO. What Is SEO? Section 2: Keywords.
  • BIZNOLOGY  |  TUESDAY, AUGUST 20, 2013
    [Blogger] How to recover from the ravages of Google Penguin and Panda
    Online Engagement and Blogger Outreach. People are freaking out about the new Google Search. Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. In the past, too, Google was a little desperate. Not anymore. Do it.
  • B2BBLOGGERS  |  MONDAY, NOVEMBER 1, 2010
    [Blogger] 3 Landing Page Conversion Roadblocks And How To Get Around Them.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Unlike your corporate website, which has to appeal to a general audience, landing pages can be created for specific campaigns. The specificity and focus of a landing page is what helps increase the chances of landing page conversion. Zzzzzzz. Or Does It?
  • WEBBIQUITY  |  MONDAY, MAY 16, 2011
    [Blogger] B2B Marketing Stats from HubSpot’s Marketing Data Box
    Trade mags are struggling to maintain their value as they compete with industry analysts putting more content online, independent bloggers, and of course B2B marketers themselves publishing more of their own original content. HubSpot last week released the Marketing Data Box , a 3.4 Content aggregation ?). Email is the #2 priority. Email.
  • BLUE FOCUS MARKETING  |  MONDAY, NOVEMBER 7, 2011
    [Blogger] How to ignite your business with Twitter: The X Factor
    Developing relationships with bloggers and journalists for PR. Everyone seems to have a Twitter handle these days: News reporters, celebrities, restaurants, friends, and your business contacts. Twitter usage has skyrocketed to over 100 million active accounts. Moreover, this dynamic social medium can be the X factor for your business.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# thanks!
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# The candidate mu.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. 6 iOS 4.2
  • DELICIOUS B2BMARKETING  |  FRIDAY, OCTOBER 29, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Mobile 2.0
  • FEARLESS COMPETITOR  |  MONDAY, JULY 18, 2011
    [Blogger] What 5 IT buyers would do if they were the CMO at a Technology Company by Kenny Madden & 5 Technology buyers
    We’re featuring a lot of great guest bloggers this summer. B2B Demand Generation | What would you do if you were named Chief Marketing Officer? Find New Customers is pleased to present this guest post by Kenny Madden of Spiceworks. More to come. We hope you enjoy it. Question: If you were CMO of a tech vendor.
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 19, 2010
    [Blogger] Experimentation Is The New Best Practice
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Now that is not to say the tried and true methods of B2B marketing should be discarded, but more so that our thinking needs to advance well beyond the limits of today and into the new boundaries of tomorrow. Source: Wikipedia. With each failure comes learning.
  • HINGE MARKETING  |  MONDAY, JUNE 1, 2015
    [Blogger] Uncovering the B2B Marketing Sanskrit: A Conversation with Visible Experts? Paul Dunay
    Before he knew it, Paul was wearing three hats: personal blogger, as well as marketing manager and director of Bearing Point’s brand-new blogging wing. We study them because we want to understand how they attained that status and what we can learn from them. This profile focuses on Paul Dunay, a Visible Expert for B2B marketing.
  • CEROS  |  WEDNESDAY, JUNE 29, 2016
    [Blogger] Please Don’t Stop: 6 Beautiful Examples of Stop-Motion Animation Storytelling
    Shawn Forno is a travel writer, content manager, blogger, and copywriter. This post, Please Don’t Stop: 6 Beautiful Examples of Stop-Motion Animation Storytelling , written by Shawn Forno , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. Happy reading! People Love Practical Effects. Stop-Motion Legends.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 21, 2014
    [Blogger] The ole one two three four five six seven punch
    We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. If you reach out to someone with a great idea or fantastic offer via email and you don’t hear back, never assume you’ve been rejected. People are so busy. Seriously. True.
  • BLUE FOCUS MARKETING  |  MONDAY, APRIL 2, 2012
    [Blogger] Come Join the Party: Industry Leaders Define the Shifting Roles of Branding
    Steve Olenski ( @steveolenski ), freelance copywriter/blogger/brand strategist: “A social brand is one that realizes that they no longer speak to consumers but rather with them. From the moment we wake up, brands bombard us with attempts to get our attention. We want them to make us feel alive. Make us fall in love. Gain our trust.
  • WRITING ON THE WEB  |  MONDAY, JANUARY 17, 2011
    [Blogger] Content Marketing from the Inside Out
    Blog this on Blogger. In your opinion, what’s the single biggest factor that builds credibility and trust in content marketing ? To me, it’s personality. Readers and viewers want to feel a human connection. They need personal stories about people and about you. It doesn’t matter what form the stories come in. Blogs.
  • WRITING ON THE WEB  |  FRIDAY, SEPTEMBER 24, 2010
    [Blogger] Writing Web Content: 5 Simple Steps for Results
    Blog this on Blogger. Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? Why hasn’t this problem been solved? What is possible? What is different now? What should your readers do now? There’s a reason it’s organized this way. Digg this!
  • WRITING ON THE WEB  |  TUESDAY, JUNE 15, 2010
    [Blogger] Twitter: the little bird that grew up strong
    Blog this on Blogger. Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – I checked it out because I valued Patsi’s advice. Thus I didn’t join. And then something happened! Digg this!
  • HUBSPOT  |  WEDNESDAY, JULY 15, 2015
    [Blogger] How to Use Excel to Run a Blog Content Analysis
    This is a helpful number to determine, as it can be used to gauge the performance of a guest blogger or new team member. Have you ever poured your heart and soul into a blog post only to see it completely tank? It doesn't generate leads and barely sees any views, while that silly GIFs article that took you half the time and energy goes viral.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] How to Get Over Your Fear of Guest Posting
    At the time, I was not a writer, not even a blogger. At the time, I was not a writer, not even a blogger. By Jessica Ann, {grow} Community Member Hi. My name is Jessica, and I have a genuine fear of guest posting. It all began in 2007, in Washington, DC. She wanted me… to do what? It was just a guest post. Who wants to read my words?
  • MARKETRI  |  FRIDAY, DECEMBER 23, 2011
    [Blogger] The B2B Marketing Roundup: Week of December 19th - 23rd
    From blogger profiles, to time spent on blogging each week and frequency of posts, this blog is full of useful information and charts that will get you thinking. “He’s making a list and checking it twice,” and so are we! We hope you will enjoy our list of our favorite B2B marketing blog posts from the week.
  • HUBSPOT  |  WEDNESDAY, JANUARY 12, 2011
    [Blogger] 10 Marketing Stories You Need To Know Tonight
    38 Critical Books Every Blogger ?Needs Needs to Read - Not that you don't already have enough to do, but the folks over at Copy Blogger have put together a list of 38 books ever blogger should read. Life gets busy. Sometimes we need a way to recap the important things we missed quickly. This is an all-time high. Think again.
  • FATHOM  |  MONDAY, JUNE 27, 2016
    [Blogger] How Accessibility Is Revolutionizing Influencer Marketing
    Anyone can be a social media star or popular blogger and, thus, can build an audience. Rather than being reserved for major celebrities, the status of influencer now can include anything from self-made celebrities to bloggers and social media gurus to YouTube stars, and more. The celebrity endorsement is a marketing classic.
  • B2B IDEAS @ WORK  |  THURSDAY, AUGUST 26, 2010
    [Blogger] What’s Up, Blog? Seven Ways to Revive a Neglected B2B Blog
    Unfortunately, this happens, even to the most prolific business bloggers. Enlist a guest blogger or ghost writer: You may have friends in your industry who would gladly contribute a blog for free, so why not give them a call? “What's up, Blog?” ” "Not much. How’re you doing?". All right." Pause. "So Nothing.
  • WEBMARKETCENTRAL  |  WEDNESDAY, JULY 1, 2009
    [Blogger] New Hub Site Focuses on B2B Marketing Intelligence
    Hosted by community organizer (I mean that in a good way) Tony Karrer using his Browse My Stuff technology, B2B Marketing Zone features content from rockstar B2B bloggers like Brian Carroll , Paul Dunay and Newt Barrett. Additional bloggers meeting the high standards for the community will be added over time.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 1, 2011
    [Blogger] Nonprofits and Social Media: How Even the Smallest Shop Can Join the Frenzy
    Today’s guest blog post was contributed by Amy Stephan, a consultant, non-profit professional, freelance writer, blogger and mother of two beautiful children. As social media takes the world by storm, many small non-profit organizations (NPOs) are being left behind in the digital realm. The first step is to be realistic. Start small.
  • WEBBIQUITY  |  MONDAY, NOVEMBER 28, 2011
    [Blogger] Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
    Most importantly, Lisa shares the study’s conclusion that “marketers who are new to social media tend to focus on “fast and easy” tactics…rather than on those that show a much higher level of effectiveness (blogger relations, SEO, e.g.). Or that 73% of U.S. ” Nearly a quarter prefer video content to text. Oh yeah.
  • CONFLUENT FORMS  |  WEDNESDAY, FEBRUARY 17, 2010
    [Blogger] Gain insights into your visitors using Analytics
    Upon submitting, Analytics will provide you with a block of Javascript code that you'll need to highlight, copy (Ctrl+C), then paste (Ctrl+V) into your Blogger template. After copying the code, head back to the Blogger site. Beyond the basics of visits, page views, etc., For example, how are people finding your website?
  • B2BBLOGGERS  |  THURSDAY, OCTOBER 28, 2010
    [Blogger] Why Marketing Automation Is A Must Have (For Every B2B VP of Sales.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The purpose of the guide is to help educate B2B marketers and sales leadership professionals on the importance and power of marketing automation in B2B. I reviewed all of the sections. Both sales and marketing need to 1. Sign up. 50 Ways To Make 2011 Rock 2.
  • BLUE FOCUS MARKETING  |  SUNDAY, NOVEMBER 3, 2013
    [Blogger] Now Posted on @BlueFocus: #Nifty50 Top Twitter Women Writers Award by @TomPick and @CKBurgess
    bloggers). Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. 2011 was the inaugural year. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. and who actively engage on Twitter. The honorees include both full-time (e.g., Jennifer Aaker. Aaker. Diana Adams. Meghan M.
  • SNAPAPP  |  SUNDAY, MAY 31, 2015
    [Blogger] 4 Fresh Content Formats That Will Save Your Content Marketing From “Broken Record Syndrome”
    She also contributes to The Globe and Mail as a Gen Y Money blogger. By Victoria Hoffman , Content & Community Manager at Uberflip. Blog post, infographic, eBook, repeat. Sound familiar? Over and over again, you find yourself spitting out the same content formats and developing bad content habits. The worst part? It’s getting you nowhere.
  • MODERN B2B MARKETING  |  MONDAY, JULY 23, 2012
    [Blogger] Go Local: 6 Ways to Get International B2B Marketing Right
    Cultivate local influencers : Every country has its own influencers, from respected journalists to superstar bloggers and Twitter gurus. by Kieran Flanagan Is your company planning to expand internationally? International Marketing alone is difficult to get right. The International Marketing Handbook. How did we do it? Get the full eBook.
  • FEARLESS COMPETITOR  |  WEDNESDAY, FEBRUARY 13, 2013
    [Blogger] Attend a LIVE Taping of Marketing Made Simple TV at Social Media Action Camp NYC next week
    He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business. Buffer Attendees at Social Media Camp NYC #SMAC have a special treat. Sign up now at SMAC-NYC ).
  • VIEWPOINT  |  MONDAY, AUGUST 15, 2011
    [Blogger] Generating Qualified Leads is Number One Issue for New Members of the SLMA
    James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. From a recent survey of new members to the Sales Lead Management Association, we found that generating qualified leads is the biggest issue facing the new members.
  • HUBSPOT  |  WEDNESDAY, JULY 6, 2011
    [Blogger] How to Leverage the 5 Stages of the Customer Buying Cycle for More Sales
    Matt serves as the chief blogger for Volusion’s Ecommerce Blog , and you can follow Volusion on Twitter @volusion. This is a guest post by Matt Winn, online communications specialist at Volusion , an industry-leading ecommerce software that powers online business for over 25,000 clients. What’s the buying cycle, you ask?
  • HUBSPOT  |  WEDNESDAY, DECEMBER 21, 2011
    [Blogger] 18 Insightful 2012 Marketing Predictions From the Experts
    We've got to stop listening to the thought leaders and the bloggers about all this and start owning our own metrics. A lot of wonderful things happened in the world of marketing in 2011 , but in the fast-paced world of inbound marketing, it doesn't behoove us to dwell on the past. did I get everyone?) focusing on more compelling content.
  • WEBMARKETCENTRAL  |  MONDAY, MAY 19, 2008
    [Blogger] Hear About PR & Social Media at the B4B Conference
  • SAZBEAN  |  MONDAY, DECEMBER 8, 2014
    [Blogger] How PR Can Get the Most Out of Their Crowdfunding Budget
    Rather than bombarding social media, bloggers and journalists with an onslaught of spam, concentrate more effectively on some key individuals. Before the Crowdfunding craze began, there were few ways that you could effectively market online for donations short of begging for contributions through PayPal. Happy Crowdfunding! Marketing
  • WRITING ON THE WEB  |  TUESDAY, FEBRUARY 5, 2013
    [Blogger] Relationship Marketing Messages that Work: How to Use Send-Out Cards
    This is why business bloggers who do nothing but blog wake up one day to find their new business leads are drier than a James Bond martini. Yesterday I got one of those ‘Send-Out’ cards in the mail from a colleague whose webinar I attended. It’s a great way to practice the fine art of relationship marketing. You betcha.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, APRIL 30, 2012
    [Blogger] Blog Topics For Inside Sales Audiences Are Easier Than You Think
    To all the sales bloggers out there, what are other ways to find inside sales blog topics to write about Every day, our marketing team posts a blog written by one of our employees. I’ll admit it, when required to blog once a week on top of other responsibilities; it can be a bit overwhelming.
  • WRITING ON THE WEB  |  SUNDAY, OCTOBER 24, 2010
    [Blogger] Neuromarketing Books for Marketing to Brains
    Blog this on Blogger. If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. Digg this!
  • SMASHMOUTH MARKETING  |  THURSDAY, SEPTEMBER 23, 2010
    [Blogger] Building a Demand Gen Tribe: The Seth Godin Lead Gen Program
    The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. I was fortunate enough to be asked by Gerhard Gschwandtner , of Selling Power to speak this week at his Sales Leadership Conference in Philadelphia. One part of Seth's talk was on building a tribe. LinkedIn Groups. Retweet.
  • THE EFFECTIVE MARKETER  |  MONDAY, MAY 9, 2011
    [Blogger] The Rise of the Content Marketer « The Effective Marketer
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? With the change and addition of new marketing channels, marketers now see themselves more as content creators than anything else. And scary?
  • B2BBLOGGERS  |  FRIDAY, JUNE 4, 2010
    [Blogger] Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. B2Bchat Recap] June 4th, 2010 | By Jeremy Victor Well this week’s #B2Bchat on print advertising and where it fits into today’s marketing mix was a lively discussion. Enjoy the read and special thanks go to @KentHuffman for moderating this week for me.
  • HUBSPOT  |  MONDAY, JULY 22, 2013
    [Blogger] Nate Silver and the Rise of the Free Agent Journalist
    What’s more amazing is that six years ago, Silver was an anonymous blogger posting predictions on Daily Kos. Statistics wizard Nate Silver, a keynote speaker at HubSpot’s INBOUND conference in August in Boston, made news over the weekend by deciding to move his FiveThirtyEight blog from The New York Times to ESPN and ABC News. 19-22.
  • MODERN B2B MARKETING  |  THURSDAY, APRIL 4, 2013
    [Blogger] CRM Series: How Much CRM Experience Do You Need to Be Successful with Marketing Automation?
    by Dayna Rothman We are excited to introduce Michael Loop as today’s guest blogger. Michael Loop is the co-founder of Datarati , Asia Pacific’s Fastest Growing Data Driven Marketing Automation Agency. Michael has successfully delivered over 200 marketing automation and CRM implementations across the globe. What do their values mean?
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JUNE 1, 2011
    [Blogger] 10 New Facebook Features Your Brand Needs To Know
    Mike Axinn, Editorial Director at Involver and today’s guest blogger, provides a rundown. by Jesse Noyes | Tweet this If your company uses Facebook to drive online engagement, then you’ve likely noticed the flurry of enhancements the social media giant has made in recent months. Full Disclosure: Involver is an Eloqua client.).
  • HUBSPOT  |  THURSDAY, APRIL 21, 2016
    [Blogger] 8 Creative Ways to Manage Your Tasks & Projects Effectively Using Trello Boards
    For all you bloggers out there, I use the drag-and-drop feature to track blog post ideas and progress. Often times, the greatest challenge marketers face when creating content isn't the actual writing, publishing, or promoting. This is where tools like Trello come in. And why shouldn't we? What is Trello? the list goes on. The calendar.
  • HUBSPOT  |  THURSDAY, JUNE 27, 2013
    [Blogger] 4 Simple Newsjacking Formulas for Content Teams of Any Size
    But, it doesn''t mean this style doesn''t work for other bloggers. Newsjacking -- really great newsjacking -- isn''t a piece of cake. It’s not as simple as taking a recent news story and randomly mashing it together with your industry -- a la “X Marketing Lessons From the Stanley Cup Finals,” for instance. Let’s get to it. aftermath.
  • HUBSPOT  |  MONDAY, MARCH 18, 2013
    [Blogger] How Your Nonprofit Should Be Using Content to Emphasize Donor Impact
    but are struggling to write enough content or just can't seem to think of new topics to write about, this is a perfect opportunity to engage your constituents by asking them to contribute as guest bloggers. One of the best ways to engage this audience is to show the impact of their support of your organization. So glad you asked. Start one.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Blogger] SEO & Blogging = a Match Made in Heaven?
    Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. Have you heard the term? Learn it well.
  • SAVVY B2B MARKETING  |  WEDNESDAY, NOVEMBER 7, 2012
    [Blogger] Top 10 Tips for Exhibition Marketing in the Social Sphere.
    For any new bloggers starting from scratch, Google Blogger is highly recommended as a content platform due to its easy integration of predesigned templates and an affiliation to the Google + Platform which is gaining a larger market share. Top 10 Tips for Exhibition Marketing in the Social Sphere. Twitter, What to Tweet?
  • B2BBLOGGERS  |  THURSDAY, MAY 20, 2010
    [Blogger] What I Learned About B2B Social Media In Memphis
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The event was headlined by Chris Brogan and organized by Amy Howell (@HowellMarketing) of Howell Marketing Strategies. Here are the main B2B social media lessons I learned by going to Memphis. But that promise will go unfulfilled without effort. Sign up.
  • LEANDATA  |  TUESDAY, NOVEMBER 17, 2015
    [Blogger] The New Breed of CMOs
    Scott Brinker, the chief technical officer at ion interactive and blogger at chiefmartech.com, said he’s not aware of any research examining ages of marketing leaders. Anthony Kennada began listing some buzzwords of modern marketing. Growth hacking. Conversion optimization. Digital spend. This world feels two years old. Oh, and Kennada is 28.
  • CONVERSIONATION  |  SUNDAY, AUGUST 29, 2010
    [Blogger] Is the ability to measure really the main challenge in social media marketing?
    For others it is merely a trend, a hype that is not as important as many media, experts and bloggers claim. For some people social media marketing is a new kind of Holy Grail that will overrule all other forms of marketing. Naturally both have it wrong. The truth is not black or white and the. Click title to read more
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Blogger] Grow Your Wiki
    guest blogger. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising. analysis. Apple. Atlassian. AusWeb07. Barack Obama. better meetings. BlackBerry. blip.tv. CeBIT.
  • READYPULSE  |  WEDNESDAY, NOVEMBER 2, 2016
    [Blogger] Drafting the Perfect Outreach Email to Your Influencers
    Sure, you can reach out on social, but composing a professional and concise email ask is more appropriate for established bloggers and social media influencers. Clear communication is important in all aspects of business, including your influencer marketing programs. Personalize the Content. Do you remember how it made you feel? Conclusion.
  • WRITTENT  |  THURSDAY, JANUARY 9, 2014
    [Blogger] How to Format the Perfect Blog Post: 10 Killer Tips
    If you’re using a WordPress or Blogger layout with a particularly wide content column, you could be detracting from your user experience. When it comes to content marketing, appearances are everything. Failing to format can ruin your best intentions of growing an audience and subscribers, improving your SEO, and generating leads. Bold Text.
  • BIZNOLOGY  |  THURSDAY, JUNE 20, 2013
    [Blogger] The Human Approach to Link Building Outreach
    Typically the webmasters/bloggers that respond to stock emails are low-hanging fruit, and any site worth its salt is going to need extra effort. Photo credit: MyTudut. To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building. Be Conversational.
  • PAUL GILLIN  |  MONDAY, JULY 9, 2012
    [Blogger] Microsoft Down, But Hardly Out
    Bloggers have been kicking the crap out of stack ranking since the VF article appeared, but it’s really not as bad an idea as it sounds. I followed Microsoft closely for many years when I was in the technology press, visited the company every year or so and even sat down with Bill Gates for interviews a few times. Creeping Bureaucracy.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, MAY 17, 2012
    [Blogger] Social Media Readings: Nine Things to Get You on Track
    For some great, quick tips, here is a wonderful post by Chris Peterson at B2B Bloggers. A long weekend looms here in Canada, with another just behind it for my American friends. Time to put some duct tape on the kids, some beer in the cooler and kick back with a good book. I think Pinterest is a very, very cool site. But that’s my issue.
  • WRITING ON THE WEB  |  MONDAY, JUNE 27, 2011
    [Blogger] How to Start a Blog Serial Writing Project
    Blog this on Blogger. ??. If you’ve been reading my blogs for any length of time, you know about my problem with writing: I love to write , and I can write too much. Anyone with a doctorate suffers from the same disease. Dissertation-itis. Nobody has time to read all those words anymore, especially not online. Or maybe I got smart.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 13, 2010
    [Blogger] Neuroscientists Discover “WIIFM” Center in Brain…
    Blog this on Blogger. Through the magic of functional Magnetic Resonance Imaging (fMRI), neuroscientists are able to look inside the brains of consumers while reading marketing messages. Really Big News : They’ve found this WIIFM center located in the old brain ! We know more about the subconscious functions than ever before. Digg this!
  • WRITTENT  |  MONDAY, APRIL 29, 2013
    [Blogger] Why Digital Influencers Can Explode Your Company’s Bottom Line
    Many of the most-prominent social media influencers and bloggers receive dozens, if not hundreds, of PR pitches a day, and it’s critical to frame your requests in a way that outlines clear benefit. Every day, 55 million Facebook statuses are updated. The stream of information on the internet is staggeringly fast. What Are Digital Influencers?
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, FEBRUARY 16, 2011
    [Blogger] Marketing Automation Catching On Fire
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Interesting to note that the majority of the players only came to existence not even 5 years ago. What do you think ? Very helpful article.
  • HUBSPOT  |  TUESDAY, FEBRUARY 12, 2013
    [Blogger] How to Identify Content Topics That Hit Home With Your Readers
    A how-to post on preparing for a vacation, finishing your basement, or creating a good marketing video will always do better if it has photos and examples from the blogger him or herself. Blank screens are the enemy of inbound marketing. So smug. So taunting. They think they're so great with all that empty, useless space. But you know what?
<< 1 2 ... 25 26 27 28 29 ... 45 46 >>