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  • SAVVY B2B MARKETING  |  FRIDAY, DECEMBER 16, 2011
    [Blogger] Week in Review December 16th
    Right after "what should I blog about," new bloggers usually want to know how they should blog. Hard to believe this is our last blog wrap-up of the year, but next week it'll be Christmas and the Savvy Sisters will be taking a well-deserved break to hang with family and friends in the "real world." Make a note!
  • SAZBEAN  |  FRIDAY, OCTOBER 7, 2011
    [Blogger] 6 Lead Generation Strategies for Local Businesses
    Also, find and engage with local, influential bloggers. These small businesses will quickly discover that relying on referrals alone will cause them to get stuck in a growth holding pattern. Let’s look at six ways smart local businesses can get more leads. Train employees on the process and emphasize its importance for future business growth.
  • B2B MARKETING ZONE POSTS  |  MONDAY, APRIL 5, 2010
    [Blogger] Top 25 Articles and 8 Topics in B2B Marketing for March 2010
    Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. Best of B2B Marketing. March  2010. Great stuff in the world of B2B Marketing for March 2010.  What are the latest trends in search? Hot Topics.
  • MARKETRI  |  FRIDAY, DECEMBER 23, 2011
    [Blogger] The B2B Marketing Roundup: Week of December 19th - 23rd
    From blogger profiles, to time spent on blogging each week and frequency of posts, this blog is full of useful information and charts that will get you thinking. “He’s making a list and checking it twice,” and so are we! We hope you will enjoy our list of our favorite B2B marketing blog posts from the week.
  • B2BBLOGGERS  |  TUESDAY, MAY 11, 2010
    [Blogger] B2B Mobile Marketing. there's an app for that | B2Bbloggers.com.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. reasing brand engagement. A more powerful use of B2B apps is to enable greater personal productivity and connectivity.  Find out what would make your customers and prospects more productive.  Most likely, the answer is yes. How much does a B2B mobile app cost?
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JUNE 1, 2011
    [Blogger] 10 New Facebook Features Your Brand Needs To Know
    Mike Axinn, Editorial Director at Involver and today’s guest blogger, provides a rundown. by Jesse Noyes | Tweet this If your company uses Facebook to drive online engagement, then you’ve likely noticed the flurry of enhancements the social media giant has made in recent months. Full Disclosure: Involver is an Eloqua client.).
  • ACT-ON  |  FRIDAY, JULY 22, 2016
    [Blogger] Rethink Marketing Automation – for the CASL-Compliant Marketer
    Influencer relations – Score the actions of press, analysts, and bloggers so you can see who your most engaged and interested influencers Be aware of the pages they visit on your site, what they’re interested in, and the emails (pitches, press releases, events) that they’re engaging with. Caveat: This is not legal advice. Drive Demand.
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 28, 2010
    [Blogger] 6 Tips for Understanding the B2B Business Decision-Making Process.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. content marketing communications strategy that recognizes this as every business buyer’s position can make the difference between an engaged prospect or an unsubscribe, a loyal customer or a lost sale. The buyer isn’t spending their own money. Why buy?
  • BIZNOLOGY  |  TUESDAY, JULY 26, 2011
    [Blogger] Blog so you can be taken completely out of context
    Image by quinn.anya via Flickr I am in the middle of guiding some new bloggers over at Marketing Conversation on how to blog most effectively. It is pretty exciting and instructive because there are many things I take for granted. One of the biggest trends I see is internal shorthand. What I mean is that [.].
  • DIGITAL B2B MARKETING  |  WEDNESDAY, APRIL 6, 2011
    [Blogger] Why B2B Marketing Is Not Social: An Unexpected Insight from.
    Share this Post: LinkedIn Share Email Share Digg Reddit Print Filed under Rants , Research , Social Media Tagged with B2B , Conference , Marketing , SiriusDecisions , social media , Training Like One blogger likes this post. It was the silence of Twitter. Mind you, this was an event about social media and website optimization. Cheers.
  • B2BBLOGGERS  |  FRIDAY, AUGUST 27, 2010
    [Blogger] B2B Marketing Metrics That Matter [#B2Bchat Recap] | B2Bbloggers.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. We decided to take on the topic of metrics after it was recommended by several of our #B2Bchat community members. Here is an edited recap, the highlights of our August 26, 2010 Metrics That Matter in B2B Twitter chat. Q. Which medium do you use? How often?
  • HINGE MARKETING  |  TUESDAY, JUNE 9, 2015
    [Blogger] Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)
    Does that mean every seller should simply become a fulltime blogger? Back in 2009, I ran an experiment. For six months, I dedicated myself to making a number of cold calls – every single day. It was dreary, mind-numbing work. hated every minute of it. But it worked. Not too bad. But this time, results were very different. Why not?
  • WRITTENT  |  WEDNESDAY, JUNE 12, 2013
    [Blogger] How to Nimbly Adapt Content Strategy to Google’s Upcoming Changes
    The logic behind this move is clear: while considering inbound links allowed website owners and bloggers to rate the authority of a website, social signals are more egalitarian, and consider input from everyone with a social presence. Did you know Google’s search algorithm changes 500 or 600 times a year? Identify and Fix Broken Links.
  • HUBSPOT  |  THURSDAY, NOVEMBER 22, 2012
    [Blogger] 30 Amazing Marketing Tools, Tips & Tricks We're Thankful For
    But holy cow do bloggers use this a lot. Happy Thanksgiving, everyone! While stuffing our faces with cranberries and mashed potatoes, we're going to ruminate on a lot of things we're thankful for -- friends, family, our jobs -- and some of the things that make our jobs way easier. See how that works? ;-). Pretty self-explanatory. Maybe.
  • LEADERSHIP  |  MONDAY, OCTOBER 27, 2014
    [Blogger] Your Buyers Are Not Businesses, They Are People — The B2B Buyer is Now A Myth…
    As influential bloggers turned their attention to the campaign, the company started gaining access to the social connections of these influencers. On a recent trip to Italy, I was walking back to my hotel late one night. As I passed St. The only other people in sight were three nuns, so I got talking to them. We became friends. Use them well!
  • CHRIS KOCH  |  WEDNESDAY, JULY 28, 2010
    [Blogger] Do too many cooks spoil the blog?
    The advantage to multi-author blogs (though not necessarily to the audience’s advantage), is that the workload can be shared, reducing the dreaded gaps in posts if bloggers get really busy in their day jobs. There is also less disruption when a blogger leaves the fold. They enjoy getting to know the blogger over time.
  • WEBBIQUITY  |  WEDNESDAY, JUNE 30, 2010
    [Blogger] Business Blogging – Do You Have What It Takes?
    Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. Many bloggers fail at this point because they get discouraged and abandon their blogs. Though blogging provides significant business benefits (e.g. How do you get there? Curiosity. Passion. Organized thought.
  • AGGREGAGE  |  SATURDAY, MAY 23, 2009
    [Blogger] What is Browse My Stuff?
    There is also an interesting aspect of network building and community creation through working with bloggers.  Sources - Normally, content comes from from high quality sources such as top bloggers, web pages and other sources as defined by community members. See below for more on the value of Browse My Stuff to end users and bloggers.
  • LEANDATA  |  TUESDAY, NOVEMBER 17, 2015
    [Blogger] The New Breed of CMOs
    Scott Brinker, the chief technical officer at ion interactive and blogger at chiefmartech.com, said he’s not aware of any research examining ages of marketing leaders. Anthony Kennada began listing some buzzwords of modern marketing. Growth hacking. Conversion optimization. Digital spend. This world feels two years old. Oh, and Kennada is 28.
  • HINGE MARKETING  |  THURSDAY, DECEMBER 31, 2015
    [Blogger] Best Website Techniques for Greater Online Lead Generation
    To further increase online lead generation invite guest bloggers to write for your blog and offer to serve as a guest blogger yourself on other reputable sites to expand your reach and improve your website’s domain authority. Generating new leads is among, if not at the top, of most Marketers priorities, this has not changed.
  • THE EFFECTIVE MARKETER  |  THURSDAY, JANUARY 13, 2011
    [Blogger] Aberdeen Shows How to Do Email Marketing Right
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? If you have just started your 2011 campaigns after battling the budget process, I bet you can definitely see some relation to your own company.
  • B2BBLOGGERS  |  MONDAY, NOVEMBER 1, 2010
    [Blogger] 3 Landing Page Conversion Roadblocks And How To Get Around Them.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Unlike your corporate website, which has to appeal to a general audience, landing pages can be created for specific campaigns. The specificity and focus of a landing page is what helps increase the chances of landing page conversion. Zzzzzzz. Or Does It? 5.
  • ACT-ON  |  WEDNESDAY, JUNE 1, 2016
    [Blogger] Smart Agency Tips: How to Design Better Websites for Your Clients
    Web design blogger Elaine Griffin recommends sending a questionnaire to prospective clients, with items such as: “When someone views your logo, site, and social media (your brand), what do you want their first impression to be? “We need a good website, can you just make it for us?” Agency marketers hear this all the time. Great! PREPARATION.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 1, 2012
    [Blogger] Nonprofits and Social Media: Why Silence Isn’t Always Golden
    In addition to her non-profit work, she is a freelance writer and blogger who has worked as a full-time writer and editor for daily newspapers and magazines. Social media is everywhere these days. You can’t escape it. You really shouldn’t want to escape it. When used properly, social media can be a nonprofit’s best friend. The Susan G.
  • MARKETING ACTION  |  FRIDAY, JULY 18, 2014
    [Blogger] 5 Social Media Mistakes You Don’t Want To Make
    This small restaurant had gotten bad reviews from bloggers and diners, and turned to a celebrity chef for help. We’ve all made social media faux pas before – a few weeks ago, I accidentally sent a group of friends what I thought was a recipe. Take, for one remarkable example, the Amy’s Baking Company debacle. Just published a blog post?
  • WEBBIQUITY  |  MONDAY, NOVEMBER 28, 2011
    [Blogger] Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
    Most importantly, Lisa shares the study’s conclusion that “marketers who are new to social media tend to focus on “fast and easy” tactics…rather than on those that show a much higher level of effectiveness (blogger relations, SEO, e.g.). Or that 73% of U.S. ” Nearly a quarter prefer video content to text. Oh yeah.
  • WRITTENT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] 58+ Resources to Master SEO Copywriting
    First Step SEO Tips for Bloggers. If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? If you are a newbie to the world of SEO copywriting, this is a must-read list. What Is SEO? Section 2: Keywords.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 30, 2012
    [Blogger] Journalist Byte: Five Suggestions for PR 2.0 Relationship Building
    Additionally, i) Regarding relationships with journalists or bloggers, if you have in your Bio that you work in any area of communication, there is no valid reason or advantage to having a “private” account. Forbes.com was relaunched with hundreds of blogger contributors who are paid per visitor. My Five Suggestions. 1.
  • HUBSPOT  |  WEDNESDAY, JULY 15, 2015
    [Blogger] How to Use Excel to Run a Blog Content Analysis
    This is a helpful number to determine, as it can be used to gauge the performance of a guest blogger or new team member. Have you ever poured your heart and soul into a blog post only to see it completely tank? It doesn't generate leads and barely sees any views, while that silly GIFs article that took you half the time and energy goes viral.
  • HUBSPOT  |  MONDAY, JULY 22, 2013
    [Blogger] Nate Silver and the Rise of the Free Agent Journalist
    What’s more amazing is that six years ago, Silver was an anonymous blogger posting predictions on Daily Kos. Statistics wizard Nate Silver, a keynote speaker at HubSpot’s INBOUND conference in August in Boston, made news over the weekend by deciding to move his FiveThirtyEight blog from The New York Times to ESPN and ABC News. 19-22.
  • SNAPAPP  |  THURSDAY, MAY 28, 2015
    [Blogger] The Modern Marketer’s Blog Roundup 5/28/15
    Marketers are getting creative with resources that are already available, such as existing online communities and well known bloggers. There’s so much great content out there – how do we know what to spend time reading? Simply having strong social media pages with daily posts will not create a strong interaction with customers.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 12, 2011
    [Blogger] Accolades for How to Find New Customers
    FastCompany blogger. B2B Lead Generation | How to Find New Customers. Check out how to Win a Free Business book from Find New Customers. Some time ago, we wrote the white paper, How to Find New Customers. Marketo sponsored. How to Find New Customers. it and a certain well-known sales expert was my editor. thank them both. The Funnelholic.
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 22, 2013
    [Blogger] Content Idea Secrets from a Content Marketing Team
    Wondering where bloggers and content marketers get all those ideas? I’ll let you in on a little secret… it’s not from a magical vault, though sometimes I wish one existed! We do it all, from webinars, like our Pro Webinar Series , daily blog posts ,  infographics ,  guides  and more. TV shows (How X is like Mad Man).
  • MODERN B2B MARKETING  |  MONDAY, APRIL 22, 2013
    [Blogger] The Who, What, When, How and Why of Lead Nurturing with Webinars and Videos
    by Dayna Rothman Today we would like to welcome Kathryn Kilner as our guest blogger. Kathryn is a senior marketing manager at BrightTALK , a webinar and video solution for professionals and their communities. You can find her presenting on the BrightTALK Academy and writing on the BrightTALK blog. Follow Kathryn on Twitter at @KKilner. Where.
  • VERTICAL RESPONSE  |  FRIDAY, AUGUST 16, 2013
    [Blogger] 11 Smart Content Marketing Tools for Every Budget
    Yoast - For you bloggers out there, this is another easy-to-use WordPress plugin that helps your content get found by search engines. Content marketing is one of the best ways to engage and connect with your prospects and customers by giving them useful information. Good news! Get Ideas. Cost: Free. Cost: Free. Cost: Free. Organize?. Create.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 10, 2012
    [Blogger] Business Blog Attacks: How to Keep Comments Civil
    This blog recently discussed the many ways celebrity blogger Perez Hilton does his job right and on that list was taking time to understand your target audience. While it is perfectly acceptable for people to disagree with a blogger, attacks on the writer and other commenters are out of line. It can happen and does.
  • PAUL GILLIN  |  TUESDAY, MAY 25, 2010
    [Blogger] B2B Blogging Excellence
    As an established presence in a community with few other bloggers, Cahill is a big fish in a small pond. His advice to prospective b-to-b bloggers: “Be prepared to stick with it for a while; it takes a couple of years to build up your presence. Their reticence was understandable. Why would anyone want to get mixed up with that?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] How to Get Over Your Fear of Guest Posting
    At the time, I was not a writer, not even a blogger. At the time, I was not a writer, not even a blogger. By Jessica Ann, {grow} Community Member Hi. My name is Jessica, and I have a genuine fear of guest posting. She wanted me… to do what? It was just a guest post. My work was mostly behind the scenes. People will judge me. Below it.
  • HINGE MARKETING  |  MONDAY, JUNE 30, 2014
    [Blogger] Webinar Recap: The Top 5 Brand Building Strategies
    Cultivate Blogger and Partner Relationships. In last week’s webinar, we discussed The Top 5 Brand Building Strategies for professional services firms. The strength of a brand can be boiled down to the following equation: brand strength = reputation x visibility). The Top Brand Building Strategies. Content Marketing.
  • MARKETING ACTION  |  TUESDAY, JULY 23, 2013
    [Blogger] Content Marketing on a Shoestring Budget: Distribution
    Engage industry experts such as bloggers and editors. Here’s part two of of our recap of the webinar “ Direct Marketing on a Shoestring Budget, Part 2: Content Marketing.” In the last post, I covered Carolyn Goodman’s tips for generating outstanding content; you can check that out here. As promised, there will be puppies.
  • BLUE FOCUS MARKETING  |  MONDAY, NOVEMBER 7, 2011
    [Blogger] How to ignite your business with Twitter: The X Factor
    Developing relationships with bloggers and journalists for PR. Everyone seems to have a Twitter handle these days:  News reporters, celebrities, restaurants, friends, and your business contacts.  Twitter usage has skyrocketed to over 100 million active accounts.  Moreover, this dynamic social medium can be the X factor for your business.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# 4. link].
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. Be a resource.&# 4. Mobile 2.0
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Mobile 2.0
  • DELICIOUS B2BMARKETING  |  FRIDAY, OCTOBER 29, 2010
    [Blogger] What the Future Holds for B2B Social Media Marketing
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Mobile 2.0
  • HUBSPOT  |  MONDAY, JANUARY 24, 2011
    [Blogger] How to Deal with Negative Comments [Marketing Cast]
    This 24-page ebook features tips and ticks from some of the world's best bloggers. If you have been blogging for a while, you have probably felt the frustration associated with negative comments. If you are new to blogging, you probably fear receiving biting criticism. Understand the Criticism. If someone posts a tweet, tweet back at them.
  • BIZNOLOGY  |  WEDNESDAY, MAY 27, 2015
    [Blogger] The dirty little secret some SEO companies don’t want you to know
    You’ll want to see writing samples, get an idea of their history and background, and learn if they are primarily a blogger or a sales writer (yes, these are two different skill sets). Can you trust the content that was created by your SEO company? Are you sure? Can you trust the content that was created by your SEO company?
  • BIZNOLOGY  |  TUESDAY, APRIL 1, 2014
    [Blogger] Social Media is Like Riding a Bike
    hate to perpetuate the apocryphal myth that the average lifespan of a motorcyclist after he takes up riding is five years but it’s useful here: the average lifespan of a blogger after he takes up blogging is only six months. In only two years, I have owned two bikes, a very cool 650cc dirt bike and a very capable tourer. Oh, and purple.
  • FEARLESS COMPETITOR  |  MONDAY, JULY 18, 2011
    [Blogger] What 5 IT buyers would do if they were the CMO at a Technology Company by Kenny Madden & 5 Technology buyers
    We’re featuring a lot of great guest bloggers this summer. B2B Demand Generation | What would you do if you were named Chief Marketing Officer? In addition to Kenny, we featured Joe Pulizzi of Junta42 and Content Marketing World – Developing an Integrated Content Marketing Strategy that Works. More to come. We hope you enjoy it.
  • BIZNOLOGY  |  MONDAY, FEBRUARY 10, 2014
    [Blogger] Have you ever stolen other people’s content?
    In a blogging world, it is very rare for bloggers to only use their own images and own thoughts. You may also be using another blogger’s awesome quotes or data. There’s a clear difference between citing another blogger and simply using their material as your own thoughts. Photo Credit: Javier Arce. Who would want that to happen?
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 19, 2010
    [Blogger] Experimentation Is The New Best Practice
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. It is the environment in which you apply the principles that is evolving. The B2B marketing trend that I cover in this article has more to do with your personal approach to marketing than a new technology or B2B social media. Source: Wikipedia. Sign up.
  • BLUE FOCUS MARKETING  |  MONDAY, APRIL 2, 2012
    [Blogger] Come Join the Party: Industry Leaders Define the Shifting Roles of Branding
    Steve Olenski ( @steveolenski ), freelance copywriter/blogger/brand strategist: “A social brand is one that realizes that they no longer speak to consumers but rather with them. From the moment we wake up, brands bombard us with attempts to get our attention. We want them to make us feel alive. Make us fall in love. Gain our trust.
  • HINGE MARKETING  |  MONDAY, JUNE 1, 2015
    [Blogger] Uncovering the B2B Marketing Sanskrit: A Conversation with Visible Experts? Paul Dunay
    Before he knew it, Paul was wearing three hats: personal blogger, as well as marketing manager and director of Bearing Point’s brand-new blogging wing. We study them because we want to understand how they attained that status and what we can learn from them. This profile focuses on Paul Dunay, a Visible Expert for B2B marketing.
  • WRITING ON THE WEB  |  MONDAY, JANUARY 17, 2011
    [Blogger] Content Marketing from the Inside Out
    Blog this on Blogger. In your opinion, what’s the single biggest factor that builds credibility and trust in content marketing ? To me, it’s personality. Readers and viewers want to feel a human connection. They need personal stories about people and about you. It doesn’t matter what form the stories come in. Blogs.
  • WRITING ON THE WEB  |  FRIDAY, SEPTEMBER 24, 2010
    [Blogger] Writing Web Content: 5 Simple Steps for Results
    Blog this on Blogger. Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? Why hasn’t this problem been solved? What is possible? What is different now? What should your readers do now? There’s a reason it’s organized this way. Digg this!
  • WRITING ON THE WEB  |  TUESDAY, JUNE 15, 2010
    [Blogger] Twitter: the little bird that grew up strong
    Blog this on Blogger. Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – I checked it out because I valued Patsi’s advice. Thus I didn’t join. Her main blog is at [link]. Share this on Bebo.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 21, 2011
    [Blogger] 18 Insightful 2012 Marketing Predictions From the Experts
    We've got to stop listening to the thought leaders and the bloggers about all this and start owning our own metrics. A lot of wonderful things happened in the world of marketing in 2011 , but in the fast-paced world of inbound marketing, it doesn't behoove us to dwell on the past. did I get everyone?) focusing on more compelling content.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 9, 2011
    [Blogger] Nonprofits and Social Media Fundraising: Chasing the Mighty Dollar Down a Dead End Street
    Today’s guest blog post was contributed by Amy Stephan, a consultant, non-profit professional, freelance writer, blogger and mother of two beautiful children. Nonprofit organizations (NPOs) across the country support just about any and every cause imaginable. While their missions may differ, the need to raise money is a constant.
  • FATHOM  |  MONDAY, JUNE 27, 2016
    [Blogger] How Accessibility Is Revolutionizing Influencer Marketing
    Anyone can be a social media star or popular blogger and, thus, can build an audience. Rather than being reserved for major celebrities, the status of influencer now can include anything from self-made celebrities to  bloggers and social media gurus to YouTube stars, and more. The celebrity endorsement is a marketing classic.
  • B2B IDEAS @ WORK  |  THURSDAY, AUGUST 26, 2010
    [Blogger] What’s Up, Blog? Seven Ways to Revive a Neglected B2B Blog
    Unfortunately, this happens, even to the most prolific business bloggers. Enlist a guest blogger or ghost writer: You may have friends in your industry who would gladly contribute a blog for free, so why not give them a call? “What's up, Blog?” ” "Not much. How’re you doing?". All right." Nothing. You?". Same.".
  • HUBSPOT  |  THURSDAY, JUNE 27, 2013
    [Blogger] 4 Simple Newsjacking Formulas for Content Teams of Any Size
    But, it doesn''t mean this style doesn''t work for other bloggers. Newsjacking -- really great newsjacking -- isn''t a piece of cake. It’s not as simple as taking a recent news story and randomly mashing it together with your industry -- a la “X Marketing Lessons From the Stanley Cup Finals,” for instance. aftermath. The Penguin 2.0
  • WEBMARKETCENTRAL  |  WEDNESDAY, JULY 1, 2009
    [Blogger] New Hub Site Focuses on B2B Marketing Intelligence
    Hosted by community organizer (I mean that in a good way) Tony Karrer using his Browse My Stuff technology, B2B Marketing Zone features content from rockstar B2B bloggers like Brian Carroll , Paul Dunay and Newt Barrett. Additional bloggers meeting the high standards for the community will be added over time.
  • HINGE MARKETING  |  FRIDAY, NOVEMBER 13, 2015
    [Blogger] 5 Tips For Maximizing Your Published Content
    SEE ALSO: 5 Tips to Take Your Guest Blogger Outreach to the Next Level. You’ve published your content, now what? If you haven’t heard it, listen closely… Your content is begging to be shared and consumed by eager audiences , so don’t let all your hard work go to waste. Don’t just stop at one blog post either.
  • CONFLUENT FORMS  |  WEDNESDAY, FEBRUARY 17, 2010
    [Blogger] Gain insights into your visitors using Analytics
    Upon submitting, Analytics will provide you with a block of Javascript code that you'll need to highlight, copy (Ctrl+C), then paste (Ctrl+V) into your Blogger template. After copying the code, head back to the Blogger site. Beyond the basics of visits, page views, etc., For example, how are people finding your website?
  • SNAPAPP  |  WEDNESDAY, MAY 18, 2016
    [Blogger] “Your Content Can Change People’s Lives” – Neil Patel on the Power of Interactive Content
    As a popular events speaker across the globe and an avid blogger of marketing and entrepreneurial insights, if you haven’t yet been acquainted with Neil, you’re in for a wealth of knowledge. Successful content campaigns increasingly have a common element: engagement. The more engaging your content, the more stimulated your audience.
  • B2BBLOGGERS  |  FRIDAY, JUNE 4, 2010
    [Blogger] Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. B2Bchat Recap] June 4th, 2010 | By Jeremy Victor Well this week’s #B2Bchat on print advertising and where it fits into today’s marketing mix was a lively discussion. Enjoy the read and special thanks go to @KentHuffman for moderating this week for me.
  • B2BBLOGGERS  |  THURSDAY, OCTOBER 28, 2010
    [Blogger] Why Marketing Automation Is A Must Have (For Every B2B VP of Sales.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The purpose of the guide is to help educate B2B marketers and sales leadership professionals on the importance and power of marketing automation in B2B. reviewed all of the sections. Both sales and marketing need to 1. Don’t miss the forest through the trees.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 24, 2016
    [Blogger] Driving economic benefits from your Alpha Audience
    For the last few years we have hosted an event at the Consumer Electronics Show for our WD Fans. A few years ago a mommy blogger attending one of these events was talking with one of our executives for 30 minutes before she realized he was the president of the company. I remember the day well. Content budgets are skyrocketing. Melyssa Banda.
  • BLUE FOCUS MARKETING  |  SUNDAY, NOVEMBER 3, 2013
    [Blogger] Now Posted on @BlueFocus: #Nifty50 Top Twitter Women Writers Award by @TomPick and @CKBurgess
    bloggers). Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. 2011 was the inaugural year. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. and who actively engage on Twitter. The honorees include both full-time (e.g., Jennifer Aaker. Aaker. Diana Adams. Meghan M.
  • HUBSPOT  |  THURSDAY, APRIL 21, 2016
    [Blogger] 8 Creative Ways to Manage Your Tasks & Projects Effectively Using Trello Boards
    For all you bloggers out there, I use the drag-and-drop feature to track blog post ideas and progress. Often times, the greatest challenge marketers face when creating content isn't the actual writing, publishing, or promoting. This is where tools like Trello come in. And why shouldn't we? What is Trello? the list goes on. The calendar.
  • B2BBLOGGERS  |  THURSDAY, MAY 20, 2010
    [Blogger] What I Learned About B2B Social Media In Memphis
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The event was headlined by Chris Brogan and organized by Amy Howell (@HowellMarketing) of Howell Marketing Strategies. Here are the main B2B social media lessons I learned by going to Memphis. But that promise will go unfulfilled without effort. Sign up.
  • HUBSPOT  |  MONDAY, MARCH 18, 2013
    [Blogger] How Your Nonprofit Should Be Using Content to Emphasize Donor Impact
    but are struggling to write enough content or just can't seem to think of new topics to write about, this is a perfect opportunity to engage your constituents by asking them to contribute as guest bloggers. One of the best ways to engage this audience is to show the impact of their support of your organization. So glad you asked. Start one.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Blogger] SEO & Blogging = a Match Made in Heaven?
    Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. Have you heard the term? Learn it well.
  • PR MEETS MARKETING  |  THURSDAY, APRIL 24, 2008
    [Blogger] PR Meets Marketing Weekly Article: April 24, 2008
    Persistence Counts - Mr. Tom Pick underscores the importance of persistence when pitching bloggers. Great tips for getting through to key bloggers and getting their attention. Note to self - add to page about pitching bloggers.  . Enjoy.  . Mail Marketing - According to eMarketer, don't underestimate email. What's the Trend?
  • FEARLESS COMPETITOR  |  WEDNESDAY, FEBRUARY 13, 2013
    [Blogger] Attend a LIVE Taping of Marketing Made Simple TV at Social Media Action Camp NYC next week
    He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business. Buffer Attendees at Social Media Camp NYC #SMAC have a special treat. Sign up now at SMAC-NYC ).
  • VIEWPOINT  |  MONDAY, AUGUST 15, 2011
    [Blogger] Generating Qualified Leads is Number One Issue for New Members of the SLMA
    James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. From a recent survey of new members to the Sales Lead Management Association, we found that generating qualified leads is the biggest issue facing the new members.
  • PR MEETS MARKETING  |  TUESDAY, MAY 4, 2010
    [Blogger] Five Ways to Get Hung Up On
    Marketing – we’re trying to “sell” an audience to consider our product or service; PR – we’re trying to “sell” a reporter, blogger or analyst on our version of story. by dalechumbley via flickr. On I recently had this happen to me not once, not twice, but THREE times from the same company. Remember the first don’t? Sorry – my time, my money.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 12, 2011
    [Blogger] 3 Winning Examples of B2B Blogs Done Right
    Even though Kinaxis has already seen tangible results from their blogging efforts, they saw value at further increasing their blogging activities by allowing outside bloggers to post next to internal employees.  Over the last few years blogging has become a recognized marketing tool as a component of a social media strategy.  Louis E.
  • WRITTENT  |  MONDAY, APRIL 29, 2013
    [Blogger] Why Digital Influencers Can Explode Your Company’s Bottom Line
    Many of the most-prominent social media influencers and bloggers receive dozens, if not hundreds, of PR pitches a day, and it’s critical to frame your requests in a way that outlines clear benefit. Every day, 55 million Facebook statuses are updated. The stream of information on the internet is staggeringly fast. What Are Digital Influencers?
  • HUBSPOT  |  WEDNESDAY, APRIL 17, 2013
    [Blogger] How 5 Companies Are Using Inbound Marketing to Succeed in Competitive Markets
    They''re active guest bloggers, reaching out to companies like Buffer (efficiency hack blog) to create content around simple ways to improve customer service. Rocky Balboa. Susan "I Dreamed a Dream" Boyle. The 1980 U.S. Men’s Olympic Hockey Team. What I''m trying to say is. no one can resist an underdog. You know, for a little inspiration.
  • BIZNOLOGY  |  MONDAY, DECEMBER 23, 2013
    [Blogger] Covering your bases: content marketing components
    Share your infographic with bloggers in your field to spread it around the Internet. Despite the many trends that have popped up over the past few years in the realm of marketing, one fact remains constant: content marketing is here to stay. Whether you realize it or not, you’re probably already using content marketing in one form or another.
  • WEBMARKETCENTRAL  |  MONDAY, MAY 19, 2008
    [Blogger] Hear About PR & Social Media at the B4B Conference
  • HUBSPOT  |  TUESDAY, FEBRUARY 12, 2013
    [Blogger] How to Identify Content Topics That Hit Home With Your Readers
    Blank screens are the enemy of inbound marketing. So smug. So taunting. They think they're so great with all that empty, useless space. As an inbound marketer, your job is to take that empty page down a peg or two. But you know what? page full of drivel is no better than a gleaming white screen. Find Topics That Matter to Your Audience. Great!
  • SAZBEAN  |  MONDAY, DECEMBER 8, 2014
    [Blogger] How PR Can Get the Most Out of Their Crowdfunding Budget
    Rather than bombarding social media, bloggers and journalists with an onslaught of spam, concentrate more effectively on some key individuals. Before the Crowdfunding craze began, there were few ways that you could effectively market online for donations short of begging for contributions through PayPal. Happy Crowdfunding! Marketing
  • WRITING ON THE WEB  |  TUESDAY, FEBRUARY 5, 2013
    [Blogger] Relationship Marketing Messages that Work: How to Use Send-Out Cards
    This is why business bloggers who do nothing but blog wake up one day to find their new business leads are drier than a James Bond martini. I’m just saying that one marketing tool isn’t enough, even if it is business blogging. It’s a great way to practice the fine art of relationship marketing. dump immediately in the trash.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, APRIL 30, 2012
    [Blogger] Blog Topics For Inside Sales Audiences Are Easier Than You Think
    To all the sales bloggers out there, what are other ways to find inside sales blog topics to write about Every day, our marketing team posts a blog written by one of our employees. I’ll admit it, when required to blog once a week on top of other responsibilities; it can be a bit overwhelming. typically go to Google and search on my own.
  • WRITING ON THE WEB  |  SUNDAY, OCTOBER 24, 2010
    [Blogger] Neuromarketing Books for Marketing to Brains
    Blog this on Blogger. If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers. Digg this!
  • SMASHMOUTH MARKETING  |  THURSDAY, SEPTEMBER 23, 2010
    [Blogger] Building a Demand Gen Tribe: The Seth Godin Lead Gen Program
    The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. I was fortunate enough to be asked by Gerhard Gschwandtner , of Selling Power to speak this week at his Sales Leadership Conference in Philadelphia. One part of Seth's talk was on building a tribe. LinkedIn Groups. Retweet.
  • THE EFFECTIVE MARKETER  |  MONDAY, MAY 9, 2011
    [Blogger] The Rise of the Content Marketer « The Effective Marketer
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? With the change and addition of new marketing channels, marketers now see themselves more as content creators than anything else. And scary?
  • MODERN B2B MARKETING  |  TUESDAY, MAY 7, 2013
    [Blogger] Agencies Anonymous: 6-Step Program to Overcoming Lead Nurturing Failures
    by Dayna Rothman We are excited to announce Anne Shaneen as today’s guest blogger. Anne wrangles words as a marketing content specialist for MarketStar. She posts on their blog and regularly rants @annetown. I’m Anne, and I’m a marketingaholic. Room chants back: Hi Anne. Anyone who says it is isn’t telling the truth. Sanity restored.
  • MODERN B2B MARKETING  |  MONDAY, AUGUST 27, 2012
    [Blogger] Marketing Automation and Social Integration: Hand-in-Hand or Hand-to-Hand Combat?
    by Dayna Rothman We’d like to welcome Justin Gray as a guest blogger in today’s post. He is the CEO and chief marketing evangelist at LeadMD. The The company helps businesses generate and manage leads better through marketing automation processes and technologies. He can be reached at jgray@leadmd.com. Done with these steps?
  • HUBSPOT  |  THURSDAY, MAY 23, 2013
    [Blogger] What the Future Holds for Business Blogging
    According to the 2013 State of Inbound Marketing , only 9% of companies employ a full-time blogger , but I bet we''ll see this percentage grow in the coming years. Lately, the whole marketing community is abuzz about content. And rightfully so. subpar (to put it nicely). No one ever said prediction posts had to be limited to Q4, after all.
  • HUBSPOT  |  MONDAY, JULY 9, 2012
    [Blogger] How to Create 200 Hours Worth of Marketing Content in One Night
    And if certain individuals find that this environment isn't condusive to working, they can always find a quiet space of their own to hole up for a while (like some of our bloggers did, for example). Marketers don’t always have it so easy (wait. do we ever ?). Here at HubSpot, we’ve found that one of the best (and most fun!)
  • ACT-ON  |  WEDNESDAY, AUGUST 17, 2016
    [Blogger] Four Benefits to a Multi-Generational Workplace (Or, What I Learned from My 21-Year-Old Nephew)
    But Sherry and McKenzie both are also women, writers, bloggers, editors, content marketers, marketers, and the list goes on. There are often many ways to solve a problem, but without a diversity of perspectives from a multi-generational workplace, those solutions may not be thought of, introduced, or considered. But enough about me.
  • WRITTENT  |  FRIDAY, MAY 24, 2013
    [Blogger] 20 New Ways to Use Content Marketing That You Haven’t Tried Yet
    Any action is based on the insecurity and the lack of self-confidence, so the blogger needs to know what the prospect wants. The blogger needs to know the reasons behind this insecurity feeling and try to look into the customers’ past to understand who they are today. Hope you’re having a great marketing time this week.
  • SAVVY B2B MARKETING  |  WEDNESDAY, NOVEMBER 7, 2012
    [Blogger] Top 10 Tips for Exhibition Marketing in the Social Sphere.
    Today's guest post is written by James Barnett who is an Exhibition Marketing enthusiast and former Business Consultant researching the Social Sphere’s relationship with the Creative Industries on behalf of Nimlok UK, distributor of Modular Exhibition Stands. Top 10 Tips for Exhibition Marketing in the Social Sphere.
  • HUBSPOT  |  FRIDAY, MARCH 30, 2012
    [Blogger] The Top 10 Qualities of High-Quality List Posts
    In fact, when done well (meaning it's not just three, sentence-long points slapped together), a list post can take just as long -- if not longer -- than any other type of post for bloggers to write. In an online world where the quality of your blog content is only increasing in importance , the fabled 'list' post commonly gets a bad rap.
  • LEAD LIAISON  |  TUESDAY, FEBRUARY 9, 2016
    [Blogger] Blog Disclaimer
    From time-to-time we have guest bloggers post on our site. Please be aware that information provided by Lead Liaison’s Revenue Generation Blog is subject to change. We recommend that you do not take any information held within as a definitive guide to the law or the relevant matter being discussed. Guest Blog Disclaimer.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 1, 2015
    [Blogger] How A Small Business Can Automate Social Media And PR
    If you have some budget, you can hire english students, professional bloggers, etc. Small businesses feel at a disadvantage when it comes to creating an effortless social media and PR plan that engages with a target audience and has an actual ROI. Trust me, it ain’t pretty. Or: Stay at home moms who home school. Step 2: Listen. Step 7: Press!
  • HUBSPOT  |  THURSDAY, MARCH 8, 2012
    [Blogger] Facebook Launches 'Interest Lists' (Why Marketers Should Care)
    For example, a user could create a "Recipes" Interest List, adding to it fan pages like Betty Crocker and the Food Network , as well as the profiles of their favorite food bloggers to which they subscribe. According to TechCrunch , Facebook will be rolling out Interest Lists to users over the next few weeks. What Are Interest Lists?
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