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  • HUBSPOT  |  TUESDAY, MAY 18, 2010
    [Blogger] 36 Awesome Social Media Blogs Everyone Should Read
    ProBlogger. -- For those interested in improving their blog, ProBlogger discusses all of the strategies and tactics needed to become a successful blogger. The great thing about the internet is that it is full of really smart people sharing great information, all for free. 36 Awesome Social Media Blogs (In No Certain Order) 1.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, JULY 19, 2013
    [Blogger] Sales Prospecting Perspectives Weekly Recap – Week of July 19, 2013
    Wednesday: On Wednesday, guest blogger Chris Snell shared 5 Ways to Be A Better Inside Sales Rep. It’s Friday, Friday, gotta pass some leads on Friday! Welcome back to our Weekly Recap. Here at AG, we’re excited for the weekend, just like Rebecca Black , so we can rejuvenate before coming back on Monday. Now, on to the weekly recap.
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 12, 2010
    [Blogger] The Year Of The Real Time Enterprise | B2Bbloggers.com - B2B.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. We could all suggest that mobile, apps, and b2b social media are high level trends that will continue into for 2011. They are no-brainers, right? This week enjoy the first two. It actually significantly damages your reputation with me. What do you think?
  • WRITING ON THE WEB  |  TUESDAY, DECEMBER 14, 2010
    [Blogger] Content Marketing Challenge: What to Write?
    Blog this on Blogger. A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. Many of the small business clients I consult with have this problem. What do they write to replace the lorem ipsom ? Human faces and eye contact. Novel? Memorable.
  • WRITING ON THE WEB  |  MONDAY, NOVEMBER 15, 2010
    [Blogger] The Ladder of Emotional Values: Pleasure Reigns
    Blog this on Blogger. What emotions are people seeking to satisfy online? What can we understand about human motivations and values in order for content marketing to work? similar hierarchy of emotional values exists. Instead they go with their gut reactions. They make decisions based on feelings. The next thing they seek is comfort. Videos.
  • WRITING ON THE WEB  |  TUESDAY, AUGUST 3, 2010
    [Blogger] Website & Blog Headers: 5 Keys for Branding
    As Malcom Gladwell l writes, people make up their minds in the blink of an eye… Blog this on Blogger. What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. Digg this!
  • HUBSPOT  |  WEDNESDAY, JANUARY 15, 2014
    [Blogger] Post-Hummingbird Search: An (Almost) A-Z Glossary of Winning at SEO
    White Hat SEO: An old-school, but entirely relevant, term used to describe the only proven way to win the Google game: Publish quality content, build relationships with other bloggers, maintain your community, and repeat. A version of this post originally appeared on the ecommerce section of Inbound Hub. Oh wait, no it’s not.
  • WRITING ON THE WEB  |  MONDAY, JUNE 28, 2010
    [Blogger] Why Use a WP Sales Page Template?
    Blog this on Blogger. Have you tried to create a landing page using Wordpress? And I know others have too. You can waste a lot of time and still not get a professional looking page that works to get people to buy or sign up. Last Thursday, I interviewed Suzanne Bird-Harris , a programmer who developed the WP Sales Page template. There is.
  • HUBSPOT  |  MONDAY, JANUARY 19, 2015
    [Blogger] How to Run a Blog Lead Generation Analysis
    It''s the timeless question for corporate bloggers: How many leads did your blog post generate? Want to Be a Better Blogger? It''s much easier to see top-line metrics like how many visits each blog post gets, but measuring the impact further down the funnel is essential to growing your blog -- and your business. VLOOKUP for Beginners.
  • HUBSPOT  |  WEDNESDAY, AUGUST 13, 2014
    [Blogger] How to Promote Your Content Using Paid, Earned & Owned Media
    Influencers can be bloggers or people that amass large social followings around their industry expertise. This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. Some people think content promotion isn’t complicated. If only it were that simple. Content Coverage.
  • SOCIAL MARKETING FORUM  |  FRIDAY, NOVEMBER 26, 2010
    [Blogger] Primer: Understanding Word-of-Mouth Marketing in the Social Media Age
    One of the components of a word -of-mouth marketing action is often identifying people with an influential voice on a specific topic, including for example bloggers. Word-of-mouth is not something new. People have always talked about their experiences, emotions, needs and also products, services and brands. Think about it. Period. Certainly.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 3, 2010
    [Blogger] The Anatomy of a Blog Post
    Now, you might think that seeing Lee’s post while I was working on this ideas was pure luck, but I don’t think so because:   Key point: To be an effective blogger, you have to be an active reader too. This presents a difficult situation but it’s probably going to happen to every blogger at some point. PUBLISH.
  • MARKETING LEADERSHIP COUNCIL   |  MONDAY, JUNE 25, 2012
    [Blogger] 5 Books to Read This Summer
    Cowen – a professor at George Mason University and a popular economics blogger – a bit of a celebrity around DC; his Ethnic Dining Guide is a lifesaver if you want to find good cuisine in the area. Here are some of the books the MLC team thinks marketers of all levels should have in their piles this summer. the restaurant’s food).
  • B2BBLOGGERS  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Blogger] 10 Corporate Blogging Pitfalls To Avoid | B2Bbloggers.com - B2B.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. hidden or not easily recognized danger or difficulty B. video game released by Activision for the Atari 2600 in 1982. It is one of the best selling games ever made for the Atari 2600, with over 4 million copies sold. Corporate blogging is not a one time event.
  • SOCIAL MEDIA B2B  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger] 6 Ideas to Get Your B2B Social Media Plans Started
    And although no two bloggers, companies or marketing and PR professionals agree on everything, the following six ideas have emerged as the basics to getting started: 1. Your B2B company’s online marketing strategy needs to incorporate social media. The big question now is, “What, exactly, do we need to do?” Focus your message.
  • HUBSPOT  |  MONDAY, APRIL 14, 2014
    [Blogger] Duane Reade's Social Media Mistake Might Cost Them $6 Million
    Here''s what they posted on Twitter (Facebook''s post was almost identical): The company''s tweet links to a entertainment blogger''s article on Heigl, not the Duane Reade website. Note to self: Never mention a celebrity on Twitter from a company account. Heigl''s knowledge or approval." Marketing Takeaways From Duane Reade''s "Slip-Up".
  • B2BBLOGGERS  |  WEDNESDAY, MAY 26, 2010
    [Blogger] Want to Engage Senior Executives? Think Mobile. | B2Bbloggers.com.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Want to Engage Senior Executives? Think Mobile.
  • EARNEST ABOUT B2B  |  MONDAY, MARCH 19, 2012
    [Blogger] Social media: It’s a matter of time
    Invite guest bloggers to write for you. Inviting guest bloggers to write for you gives them exposure as influencers but also gives your readers regular and informative posts to read on a weekly or daily basis. Last week the Financial Times ran a special report on digital and social media marketing. It’s not my job. It’s yours.
  • E-STORM  |  THURSDAY, MAY 12, 2011
    [Blogger] Are You Falling Behind in the Social Commerce Economy? | e-storm.
    e-storm International Home Careers Careers in Kuala Lumpur e-storm Bloggers Antony Ho Archi Rajwat Daniel Riveong Ivana Petraskova Jonathan Reyes Kevin Ritchie Lisa McGuire Mehrshad Mansouri Nicole Reber Robert Yang William Gaultier Privacy Policy Thank You for Contacting e-storm! Today’s online advertising and pitches must be creative.
  • MARKETING INTERACTIONS  |  TUESDAY, SEPTEMBER 15, 2009
    [Blogger] Spam is not Marketing Content
    But promoting your own stuff without consideration for the blogger, the topic under discussion, or the audience is intrusive, rude and will get you deleted, or even reported as spam. Okay, I've had about enough of this mindless, self-serving, me-me-me focused spamming. It was bad enough when it happened via email. their companies?
  • THE TOP LINE  |  MONDAY, NOVEMBER 29, 2010
    [Blogger] Digital Marketing: 4 steps to success
    Blog this on Blogger. This is the third in a series of three posts on insights I gleaned from a conversation with Dave Wieneke, who blogs on the future of digital marketing. The first post described how B2B marketers can set up digital signals to help them monitor marketing performance against their business goals.  Segmentation. Integration.
  • HUBSPOT  |  THURSDAY, AUGUST 25, 2011
    [Blogger] Answers to Your Top 3 Social Media Questions
    They tend to be bloggers and others who are very often able to create valuable links to your content. If you missed the webinar, which was based on Social Media Scientist Dan Zarrella's research as well as data-backed, scientifically-proven best practices, you can always watch it on-demand. You can use them as your link-building army.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 8, 2011
    [Blogger] Nonprofits and Social Media: Finding A-Listers to Create a C-Level Board
    Most bloggers respond to comments left and this is a great way to start a conversation. In addition to her non-profit work, she is a freelance writer and blogger who has worked as a full-time writer and editor for daily newspapers and magazines. Recruiting high end board members is no different than cultivating potential major donors.
  • WRITING ON THE WEB  |  TUESDAY, SEPTEMBER 28, 2010
    [Blogger] Content Marketing with Blogs: What Do You Believe?
    Blog this on Blogger. Here’s a key element for writing content that inspires clients to take action: What does your business believe in? More importantly, as an important part of your business, what do you believe is most important for your clients? What’s your true purpose? This is a marketing question. Expose your beliefs.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 24, 2015
    [Blogger] 48 Phenomenal SEO Guides, Tips & Tactics
    Here is Neil Patel (again), this time reacting to Matt’s post above, essentially clarifying what type of behavior he believes Google will actually punish, and how bloggers can still get value from guest-posting (e.g., “Focus on writing high quality content that actually educates the reader”). But change is.” by Forbes.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 28, 2013
    [Blogger] How to Create an Automated Follow-Up System
    Related Stories Case study: Fox Sports connects social media to advertiser revenue 8 Great Apps to Save You Time Every Day I am a blogger. By Trent Dyrsmid, {grow} Community Member. Most people are really poor at follow up … and as a result, they don’t win nearly as much business as they could. It’s too much work! About Trent Dyrsmid.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, FEBRUARY 23, 2011
    [Blogger] 3 Ways Data’s Popularity Is Changing Business
    Publishers across industries – bloggers, advertisers, academics, journalists and marketers – who want to succeed will need to be taught the science of data analysis along with the art of writing. by Jesse Noyes | Tweet this. Do you feel like you hear the word “data” thrown around a lot lately? You’re not crazy. Schulman asked me. Share email.
  • MODERN B2B MARKETING  |  THURSDAY, MAY 9, 2013
    [Blogger] Igniting Word of Mouth: How WOM Reduced Teen Smoking in South Carolina
    by Dayna Rothman I’d like to welcome Jeff Ogden as today’s guest blogger. Jeff is President of the sales lead generation company  Find New Customers. He’s also the Creator and Host of the syndicated TV on the Web show, Marketing Made Simple TV. Follow Jeff on Twitter at  @fearlesscomp. Simply said, it’s low cost, even free.
  • WRITTENT  |  WEDNESDAY, MAY 22, 2013
    [Blogger] 11 Blogging Experts’ Secrets on How to Get More Subscribers
    Penn advises bloggers to “capture as much [attention] as possible, and turn those visitors into subscribers.”. Why do some blogs have thousands of readers daily, while others struggle to break a dozen page views for each new article? The difference is often in the social media and marketing efforts used to promote content. Blog More. Be Nice.
  • GREAT B2B MARKETING  |  TUESDAY, AUGUST 14, 2012
    [Blogger] Applying the Olympic Model to Marketing and Sales Alignment
    There are a lot of bloggers currently using the Olympics topic as “linkbait” For a good explanation of what the term linkbait means, read the excellent blog post by Olivier Blanchard titled 10 Digital Content Strategy Lessons from the Olympic Games. The way Blanchard sees it, the big problem is that people use a hot topic (e.g.
  • WEBBIQUITY  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Blogger] Best Social Media Stats and Market Research of 2010 (So Far)
    Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. 48% of bloggers are US-based, 2/3 are male, and 75% are college graduates. Facebook pages that use the words “collaboration&# or “blogger&#. While 28% of U.S.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JULY 21, 2008
    [Blogger] Internet resources on information overload and productivity | ManagingIO
    Worst Enemy and 8 Ways to Avoid It - Tips for Bloggers on how to deal with IO. ManagingIO. Ideas and trends to tackle information overload. Skip to Content Home Login. Options: Normal Large. About. Entries RSS. Comments RSS. Internet resources on information overload and productivity. Posted by: Nicolas in: Uncategorized. Hereâ??s s a pain.
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 4, 2012
    [Blogger] Nonprofits and Social Media: Which Sites Work Best for NPOs (and Why the Answer Isn’t All of Them)
    In addition to her non-profit work, she is a freelance writer and blogger who has worked as a full-time writer and editor for daily newspapers and magazines. In addition to her non-profit work, she is a freelance writer and blogger who has worked as a full-time writer and editor for daily newspapers and magazines. Know your audience.
  • WRITTENT  |  TUESDAY, APRIL 1, 2014
    [Blogger] 7 Tips for a Rocking Social Media Strategy
    Optimally, these should be bloggers and brands with an audience that closely mirrors your own. An estimated 88% of brands today are using social media for marketing. If you’re not on Twitter, Facebook, Google+, or other major platforms, you risk getting left behind. However, the truth is, it’s getting much harder to stand out. Engagement.
  • B2BBLOGGERS  |  THURSDAY, DECEMBER 2, 2010
    [Blogger] Dec 2 #B2BChat Joins Forces with #ARchat for Continued Discussion.
    How do you spread your influence to “new influencers” like bloggers who break news stories and analysis faster than traditional influencers? Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. For tonight’s #B2Bchat, we are again teaming up with #ARchat to revisit influence in the B2B sector.
  • HUBSPOT  |  MONDAY, AUGUST 25, 2014
    [Blogger] New to Inbound Marketing? 7 Common Mistakes You Can Easily Avoid
    Check out the business blogger''s ultimate guide to mastering lead generation here. First-time inbound marketers: We''re so glad to have you! We know it can be easy for beginners to run into pitfalls and obstacles with their inbound marketing efforts, as it is with any other "first." Common Mistakes New Inbound Marketers Make. Measurable.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, MARCH 19, 2014
    [Blogger] What Happens When You Turn Curated Customer Data into Intellectual Property?
    Guest Blogger: Denis Pombriant. Denis Pombriant  is a front office analyst and founder / managing principal of Beagle Research Group and the Bullpen Group (major research projects include work with Paul Greenberg, Esteban Kolsky and Brent Leary). Pombriant’s He lives and works near Boston, Mass. Marketing Revenue Revelation.
  • SAVVY B2B MARKETING  |  WEDNESDAY, JULY 13, 2011
    [Blogger] Savvy Speaks: Top Presentation Strategies for Women
    Enjoy posts from a variety of exceptional bloggers at [link]. This article has been selected for DeFinis Communications' “Top Presentation Strategies for Women” Blog Carnival. More and more, as content marketing becomes mainstream for all kinds of businesses, presentation skills are an important part of any marketing arsenal.
  • MODERN B2B MARKETING  |  MONDAY, APRIL 15, 2013
    [Blogger] The Top Takeaways from Marketo Summit to Bring Back to Your Office and Implement
    by Dayna Rothman Today we would like to welcome Mason Power as our guest blogger. Mason is CMO of iLevel Solutions in New York and markets a cloud-based software platform to private equity firms worldwide. Below are my 5 “bring back to your office and implement” takeaways: 1. One speaker reminded us about a common pitfall – “We’re marketers.
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 3, 2010
    [Blogger] B2B Copywriting and Landing Pages--Does SEO Apply? | B2Bbloggers.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Should B2B SEO Include Landing Pages? Good point. 
  • HUBSPOT  |  WEDNESDAY, MARCH 12, 2014
    [Blogger] 9 Unforgettable SXSW Moments: How to Talk About It Like You Were There
    Beth Kanter , master trainer, author, and blogger, shared some takeaways from the talk. South by Southwest feels like the party of the year, especially when you’re thousands of miles away watching your news feed overflow with non-stop SXSW buzz. ’ Uber operates in 30+ cities in North America, and Austin is not one of them.
  • HUBSPOT  |  TUESDAY, JULY 1, 2014
    [Blogger] Why Your Presentations Are Putting People to Sleep
    When we''re stuck writing a blog post, we look to bloggers we admire to get the wheels turning. We use presentations every single day to tell stories, pitch ideas, share data, and even connect with our audience. But, there’s a small problem: 32% of people have fallen asleep during a PowerPoint presentation. Literally. doubt it.
  • MARKETING ACTION  |  TUESDAY, SEPTEMBER 3, 2013
    [Blogger] 5 Points For Better Blogging
    For additional authors, look for people inside your company with unique knowledge and the ability to write about it, and/or seek out guest bloggers, or hire freelancers. One of marketing automation’s big wins is the ability to help you target audience segments down to personae by role, interest, and behavior. Case in point: Recently Inc.
  • SOCIAL MEDIA B2B  |  MONDAY, AUGUST 23, 2010
    [Blogger] Find a B2B Social Media Internal Champion
    Since a big part of social media is sharing, these bloggers are certainly sharing their posts with colleagues. 2. By searching blogs, forums and other online spaces for your company mentions and other key industry terms, you may find a leading industry blogger who works for your company. Talk to Colleagues. Host a Lunch and Learn.
  • CONTENT MARKETING TODAY  |  MONDAY, NOVEMBER 14, 2011
    [Blogger] Shocking Content Marketing Lessons from Strange Bedfellows: Kate Winslet, Governor Rick Perry, and Larry Flynt
    number of current realities make Newsjacking possible and powerful: We live in a real-time news world with thousands of global news outlets from traditional newspapers to niche bloggers with real-time Twitter feeds helping to accelerate the pace of news transmission. Iowa was suddenly boring. Rick Perry was suddenly hot. More on this later.
  • FEARLESS COMPETITOR  |  FRIDAY, DECEMBER 23, 2011
    [Blogger] Find New Customers Fan of the Month – Cheryl Burgess
    Cheryl is a syndicated blogger for B2Community, contributing blogger for B2B Marketing Zone , Crowdshifter.com and 12most.com. B2B Lead Generation | Find New Customers Fan of the Month. Congratulations to our Fan of the Month for December 2011 – Cheryl Burgess! Each month we recognize a special fan of Find New Customers.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 14, 2014
    [Blogger] Insights Drive Better Customer Experience
    Jamie is an active blogger and tweets under the handle  @ collsdad. We recently launched an e-book on slideshare covering  The Future of Customer Experience. The e-book is a compilation of interviews we conducted with 19 experts on  #custexp. Here is the full interview: How do you define a customer-focused company these days? Strategy
  • WEBBIQUITY  |  TUESDAY, OCTOBER 23, 2012
    [Blogger] 28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)
    ” For the slightly less ambitious or technical, try Blogger LinkUp. Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. ” WTF?
  • HUBSPOT  |  MONDAY, AUGUST 22, 2011
    [Blogger] 6 Steps to Creating a Successful SEO Strategy
    Consider approaching other bloggers for guest blogging opportunities through which you can link back to your website. That way you have shot of getting linked to from an industry influencer or other bloggers in your industry. Here are five steps you can take to make sure all of your SEO bases are covered. Step 3: Set Up a Blog.
  • BLUE FOCUS MARKETING  |  SUNDAY, SEPTEMBER 16, 2012
    [Blogger] 2012 #Nifty50 Top Men in Technology on Twitter
    Coming next year , Tom and I will be honoring #Nifty50 Women and Men Writers, to include bloggers, journalists, authors and PR professionals. 22nd, bloggers from around the world take over New York City. 22nd, bloggers from around the world take over New York City. Chris Adams – @chrishadams. in August 2006. Founder of St.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 24, 2011
    [Blogger] Convincing the CEO to blog: Mission Impossible?
    One post a month is perfect for a new CEO Blogger. By Stanford Smith, Contributing {grow} Columnist. The meeting room looked like most across corporate America.  The fluorescent hum of recessed lights, the smell of 1-hour old Starbucks coffee, and the fake maple veneer conference table set the mood for another marketing meeting. Next….
  • WRITING ON THE WEB  |  MONDAY, JANUARY 17, 2011
    [Blogger] Content Marketing from the Inside Out
    Blog this on Blogger. In your opinion, what’s the single biggest factor that builds credibility and trust in content marketing ? To me, it’s personality. Readers and viewers want to feel a human connection. They need personal stories about people and about you. It doesn’t matter what form the stories come in. Blogs.
  • HUBSPOT  |  FRIDAY, MAY 22, 2015
    [Blogger] Meet 13 #INBOUND15 Speakers: Introductions From Their Fellow Speakers
    Her insights and ideas inspire all those around her to think differently, reach higher and to live more passionately. A two-time author, speaker and blogger, Justine captivates on the stage and off.". The INBOUND team here at HubSpot is finishing off May with a big flourish. In celebration of this year's impressive (and growing!) Creative.
  • THE EFFECTIVE MARKETER  |  MONDAY, FEBRUARY 7, 2011
    [Blogger] Making the Most of Your Webinars
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Sure, depending on your industry the numbers might be skewed but at least you have a benchmark and something to show (or not!)
  • THE EFFECTIVE MARKETER  |  TUESDAY, FEBRUARY 22, 2011
    [Blogger] WordPress Plugins for Marketers
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? To make it easier for everyone I’ve compiled the suggestions from the group into an easy-to-read list (sorted alphabetically). Let us know!
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 28, 2012
    [Blogger] Does Google Hate Small Businesses?
    That's all well and good for companies with dedicated social media or community managers -- but for many small businesses that have a social media manager who is also playing the role of blogger, site manager, email marketer, and salesperson, adding yet another social network to your repertoire is a much taller order. provocative, right?
  • HUBSPOT  |  FRIDAY, DECEMBER 31, 2010
    [Blogger] What's Your Best Innovative Marketing Idea for 2011?
    including some of my personal favorites such as, Old Spice Man , WePay Icing of Pay Pal , Bing Decoding of Jay Z and Posterous's Mobile Bloggers. During 2010 we saw many amazing marketing campaigns that creatively pulled together communities, used social media in new and cool ways and innovated on marketing as we know it.
  • MODERN B2B MARKETING  |  SATURDAY, SEPTEMBER 15, 2012
    [Blogger] 13 Famous (and Must-See) Marketers at Dreamforce
    They are book authors, analysts, top bloggers, world-renowened speakers, and more. by Maria Pergolino Dreamforce is packed with big names.  We know the keynotes (of course) – Sir Richard Branson, Tony Robbins, and Gen. Colin Powell.  And who can forget the Red Hot Chili Peppers?  What makes them big name?  Why famous? Why famous? Why famous?
  • HUBSPOT  |  FRIDAY, NOVEMBER 25, 2011
    [Blogger] 7 Reasons You're Not Generating Leads From Social Media
    Pam is a marketing communications/social media manager and freelance blogger who loves Boston, photography, charity events, sushi, wine, and the Red Sox. This is a guest post written by Pam Sahota. Ineffective Ways to Generate Leads From Social Media. 1. Not being where your target customers are. Not providing valuable content.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 5, 2010
    [Blogger] A simple strategy to convert blog visitors into sales leads
    As a business blogger it can be worrying to see that even if you’re putting highly visible call-to-actions above the fold the stream of regular visitors to your site forget about your propositions. Today Jon tackles the tough issue of monetizing a blog community in our next installment of Community Week : So many people (including Mark!)
  • B2BBLOGGERS  |  THURSDAY, OCTOBER 28, 2010
    [Blogger] Why Marketing Automation Is A Must Have (For Every B2B VP of Sales.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The purpose of the guide is to help educate B2B marketers and sales leadership professionals on the importance and power of marketing automation in B2B. reviewed all of the sections. Both sales and marketing need to 1. Don’t miss the forest through the trees.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 3, 2012
    [Blogger] REAL Content Marketers have an iPhone App – So Here’s How to Create One!
    From Blogger to App Developer. As a content creator and blogger, Kevin, better known to fans as “Dogentricks,” was frustrated with trying to publish his content in more accessible ways. Let Kevin O’Donnell teach you how to become an iPhone app content marketer. Consider this food for thought. 82% of U.S. Source ).
  • B2B IDEAS @ WORK  |  TUESDAY, SEPTEMBER 27, 2011
    [Blogger] B2B Social Media Success Formula Mixes Business with Pleasure
    30346 “The Baer Essentials of Influence” What: Author and blogger Jay Baer will be sharing ideas on influence along with Ted Wright of FIZZ , an agency famous for its word-of-mouth marketing for brands such as Pabst Blue Ribbon, Boeing, Intel, Intuit and Tres Agaves Tequila. When: 4:30 to 6:30 p.m. Wednesday, Oct. Thursday, Oct.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, FEBRUARY 23, 2011
    [Blogger] Why the IBM Watson Jeopardy Challenge Is the Greatest B2B Campaign Ever
    Finally, IBM tapped into its own social media resources, including more than 130 Twitter accounts and a hard core of IBM bloggers who have attracted their own followings over the years. Back at IBM, marketers were all smiles. The Watson Jeopardy challenge wasn’t strictly a social media campaign, not by a long shot. No related posts.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, APRIL 30, 2012
    [Blogger] Blog Topics For Inside Sales Audiences Are Easier Than You Think
    To all the sales bloggers out there, what are other ways to find inside sales blog topics to write about Every day, our marketing team posts a blog written by one of our employees. I’ll admit it, when required to blog once a week on top of other responsibilities; it can be a bit overwhelming. typically go to Google and search on my own.
  • WRITING ON THE WEB  |  TUESDAY, DECEMBER 21, 2010
    [Blogger] Top Ten Musings for Holiday Cheer
    Blog this on Blogger. Remember those days when we printed out things and kept files? What a waste of paper and ink. Now everything’s findable on the Internet. I’m cleaning out files and found some old lists… Here is a Top Ten list I kept that gives me chuckles. Happy holidays to you and your families… Top 10 Musings.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 16, 2011
    [Blogger] 8 Marketing Lessons From Online Dating
    This 24-page ebook features tips and tricks from some of the world's best bloggers. I recently stumbled upon a video conveying some behavioral data analysis from dating site OkCupid. Twelve seconds into the video interview with Sam Yagan, OkCupid’s Co-founder, I thought I was listening to expert marketing insights. Study Best Practices.
  • CONNECT THE DOCS  |  THURSDAY, DECEMBER 31, 2009
    [Blogger] Best of ClickDocuments "Connect the Docs" Blog in 2009
    2009 was the first year of Connect the Docs. A big thank you to all our readers, guest bloggers and interviewees for helping us build Connect the Docs. Enjoy the following collated list of best blog posts from Connect the Docs in 2009. Top 5 Blog Posts. Content Marketing - The Ultimate Cheat Sheet. What is Content Marketing? Purpose. Content.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 2, 2014
    [Blogger] Google is a lying liar that lies
    I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. That’s all Google has and that’s really all you have when it comes to whether or not someone clicks on your content or not. And Google acts pretty dumb. Do it!
  • FATHOM  |  WEDNESDAY, MARCH 12, 2014
    [Blogger] 10 (+1) Tips to Maximizing Your Trade Show ROI, Part II
    See my previous tradeshow post for what to include in your press release.). #2: Mind the media  – Create a press kit for journalists, editors or bloggers attending the tradeshow. If a list isn’t available, a quick Google search may show you which media outlets are attending or writing about the show. Best of all?
  • PAUL GILLIN  |  WEDNESDAY, JANUARY 12, 2011
    [Blogger] “Content Rules” Is a Desktop Reference for Social Marketers
    The book includes practical tools like the worksheet that Kodak uses to stimulate ideas from prospective bloggers and tips on where to find free art to dress up blog posts. My mother used to justify her massive collection of cookbooks by saying that a volume was worth buying if there was just one outstanding recipe in it.
  • MARKETING ACTION  |  FRIDAY, JANUARY 18, 2013
    [Blogger] “Send More Email” Top Recommendation for 2013
    and pushing it out for use by others, perhaps partners or bloggers, etc. 4. A shout-out now to Michael Mothner , founder and CEO of Wpromote, a leading PPC management and SEO firm, who posted these five online marketing recommendations for 2013 in the virtual pages of Inc. Read the whole post, or sample our take on these bits of wisdom: 1.
  • SALES LEAD DYNAMICS  |  MONDAY, OCTOBER 3, 2011
    [Blogger] Networking Venues: Fish Where the Fish Are
    Note: This post first appeared onAugust 24, 2011 in MENG Blend, ”Freshly brewed blend of executive insights & advice from Marketing Executives Networking Group bloggers Fred has just left the corporate world and is looking for consulting assignments. He wants to meet Fortune 1000 CMO’s (Chief Marketing Officers). It’s just a blur.
  • MARKETING EDGE  |  FRIDAY, JANUARY 12, 2007
    [Blogger] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • MARKETING EDGE  |  SATURDAY, FEBRUARY 28, 2009
    [Blogger] Get a Reporter’s Mentality in Your Marketing Department, Social Media Will Reward You
    Dots 1 and 4 mean if you are less of a corporate shill and contribute to an objective conversation of issues impacting your universe, others in the online world, journalists, bloggers, customers et. Let’s connect some dots. DOT 1 - Social media recognizes, even rewards candor and honesty. will respond favorably. said affordable, not free.
  • THE TOP LINE  |  MONDAY, OCTOBER 18, 2010
    [Blogger] How to create a compelling value proposition: Do it yourself in 3 steps
    Blog this on Blogger. This post outlines how to step into buyers’ minds, and create value propositions that compel them to buy. What is a value proposition? What makes a value proposition compelling? Here are three steps for success: 1. Answer the following questions. Questions. Business buyers seek benefits.  Need a fresh perspective?
  • HUBSPOT  |  THURSDAY, AUGUST 28, 2014
    [Blogger] How to Develop an Unforgettable Voice in Your Writing
    Fun content like this is crucial to a well-balanced blogger''s diet. To be a successful writer, you must possess an unforgettable voice. This is the mysterious “knack for writing” that people talk about. It’s not just about stringing words together in a pretty way. Cultivating a voice isn''t easy, but it''s possible. IMPACT.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JULY 14, 2010
    [Blogger] Can The Shirtless Old Spice Guy pull off a marketing miracle?
    You should know by now that I am basically the {grow} community’s personal blogger … kind of your word valet.   And Arminda wanted me to write about a half-naked black man.  So I did. While the hilarious Old Spice ads have been an Internet hit on their own for months (5.5 million views), everything changed this week. Tweet This!
  • EMARKETING STRATEGIST  |  FRIDAY, JANUARY 7, 2011
    [Blogger] Passive vs. Active Marketing: Are Your Relying on the Wrong Type of Marketing?
    Instead of relying on rankings to get clients, she is now building relationships with referral sources such as parenting websites, mommy bloggers and pediatricians. If you don’t get the business you expect from internet marketing, you’re probably relying on the wrong type of marketing. There’s passive marketing and active marketing.
  • EMARKETING STRATEGIST  |  FRIDAY, JANUARY 7, 2011
    [Blogger] Passive vs. Active Marketing: Are Your Relying on the Wrong Type of Marketing?
    Instead of relying on rankings to get clients, she is now building relationships with referral sources such as parenting websites, mommy bloggers and pediatricians. If you don’t get the business you expect from internet marketing, you’re probably relying on the wrong type of marketing. There’s passive marketing and active marketing.
  • HUBSPOT  |  THURSDAY, OCTOBER 4, 2012
    [Blogger] Lessons From the Best Marketers of the 2012 Inc. 5000
    First of all, as a blogger, I get pretty pumped to see a company like this that is blogging a ton. This week, Inc.com announced the 2012 Inc. 5000 , its list of fastest-growing businesses determined by their three year revenue growth percentage. 500|5000 Conference on "How to Grow by Leaps and Inbound." Needless to say, we're pretty pumped.
  • MARKETING ACTION  |  FRIDAY, MARCH 15, 2013
    [Blogger] 3 Tips for Conversion with Mobile Ads
    Megan Webb-Morgan is a blogger and web content writer for B2B lead generation resource , ResourceNation.com. With the changes to Google Adwords’s Enhanced Campaigns set to become universal in June, more and more marketers are purchasing mobile ad space for their businesses. However, simply deploying a mobile ad does not guarantee conversions.
  • SAVVY B2B MARKETING  |  FRIDAY, JULY 3, 2009
    [Blogger] Savvy Week in Review, July 3
    From the many posts about the death of blogging (a perennial theme) to more examples of B2B companies using social media well to some good, old, back-to-basics concepts; business bloggers did not disappoint. Happy 4th of July weekend! Or, if you're reading this on Monday morning, happy week after the 4th. Hope you had a nice one.) Meetings.
  • SAVVY B2B MARKETING  |  FRIDAY, JULY 3, 2009
    [Blogger] Savvy Week in Review, July 3
    From the many posts about the death of blogging (a perennial theme) to more examples of B2B companies using social media well to some good, old, back-to-basics concepts; business bloggers did not disappoint. Happy 4th of July weekend! Or, if you're reading this on Monday morning, happy week after the 4th. Hope you had a nice one.) Meetings.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, AUGUST 22, 2010
    [Blogger] Social Media Overload — Thoughts on Hitting the Wall.
    year of so ago I asked a “celebrity&# blogger how he handled it all — Blog community, 80,000 Twitter followers, and all the trimmings –  and he said, it’s like being a rockstar on a stage. Sometimes it feels like my social media presence is about to fall off a cliff. How to save time blogging. Build a community.
  • SAVVY B2B MARKETING  |  MONDAY, JUNE 29, 2009
    [Blogger] Are Backstage Players Affecting Your Marketing Performance?
    At Savvy B2B Marketing, we thrive on different perspectives and new ideas, which is why we are thrilled to welcome today's guest blogger, Susan Fantle. We enjoy Susan's blog, B2BMarketingSmarts, for its, well, B2B marketing smarts! More fantastic guests are planned for the weeks ahead, so stay tuned. It was hard work.
  • SAVVY B2B MARKETING  |  MONDAY, JUNE 29, 2009
    [Blogger] Are Backstage Players Affecting Your Marketing Performance?
    At Savvy B2B Marketing, we thrive on different perspectives and new ideas, which is why we are thrilled to welcome today's guest blogger, Susan Fantle. We enjoy Susan's blog, B2BMarketingSmarts, for its, well, B2B marketing smarts! More fantastic guests are planned for the weeks ahead, so stay tuned. It was hard work.
  • HUBSPOT  |  MONDAY, DECEMBER 29, 2014
    [Blogger] How to Create a Successful Blog Strategy: A Step-by-Step Guide
    Rand Fishkin, SEO Expert from Moz, once quipped : "''I hit ''publish'' for the first time, and everyone just showed up'' – said no blogger ever.". Today, age and experience no longer necessarily determine your credibility. Check To help you get started, here''s a nine-step process for creating a successful blog strategy for your business.
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 26, 2012
    [Blogger] How to Do Great Marketing with (Almost) Zero Money
    Sign up for a blogging platform like  WordPress ,  Blogger  or  Typepad. Can you really market a business without a lot of money? Many small companies and startups are afflicted with a serious problem – they have little spare cash. But they’re looking to sell their product and services. They cannot buy booths at trade shows.
  • HUBSPOT  |  FRIDAY, MARCH 30, 2012
    [Blogger] The Top 10 Qualities of High-Quality List Posts
    In fact, when done well (meaning it's not just three, sentence-long points slapped together), a list post can take just as long -- if not longer -- than any other type of post for bloggers to write. In an online world where the quality of your blog content is only increasing in importance , the fabled 'list' post commonly gets a bad rap.
  • LEADER NETWORKS  |  THURSDAY, MARCH 18, 2010
    [Blogger] Designing Web-Based Communities for Professionals
    With this in mind, I have invited my colleague, Tania Schlatter , to be a guest blogger and share her thoughts on building online communities for business from a design perspective. Tania is co-founder of Nimble Partners , and an award-winning designer who focuses on human-centered websites and applications. How do we know this?
  • SOCIAL MEDIA B2B  |  THURSDAY, DECEMBER 9, 2010
    [Blogger] 10 B2B Digital Marketing Tips
    They even conducted some blogger outreach, which is how we heard about it. Technology solutions company Softchoice wanted to better understand how to market to their B2B customers, so they asked them. This is a common approach, but since the company serves thousands of customers across North America, asking their opinion became formal survey.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 23, 2014
    [Blogger] A 7-Step Process for Building a Blog Content Backlog
    Do you have any external contributors or guest bloggers with whom you work? The more you blog, the more traffic you drive to your site. In fact, companies that blog generate 55% more website visitors, 97% more inbound links, and 434% more indexed pages on average. Step 1: Figure out your blog''s goals. Generate leads? If so, how much?
  • BIZNOLOGY  |  THURSDAY, JUNE 20, 2013
    [Blogger] The Human Approach to Link Building Outreach
    Typically the webmasters/bloggers that respond to stock emails are low-hanging fruit, and any site worth its salt is going to need extra effort. Photo credit: MyTudut. To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building. Be Conversational.
  • B2B LEAD BLOG  |  FRIDAY, JULY 6, 2012
    [Blogger] Friday Wrap-up: This Week in B2B Marketing Tips
    From a breakdown of why it’s important to a solid list of the specific elements you should think about testing, this post from Remarkablogger (courtesy of guest blogger, Ruben Corbo) is a really nice primer to help you get started strategically testing your email campaigns. A/B Testing Email Marketing Strategies – A Quick Guide. 2. Read on.
  • FEARLESS COMPETITOR  |  FRIDAY, APRIL 19, 2013
    [Blogger] WordPress.org Hosting Options for you. Hint: The cheapest is not the best.
    Laughing Squid Web Hosting is an independently owned and operated web host started in San Francisco that provides friendly, dependable, and secure web hosting services to artists, individuals, bloggers, non-profits, and small businesses. What’s the BEST hosting site for WordPress.org? 14 Steps to Make Google Penquin love your SEO.
  • B2B MARKETING ONLINE  |  WEDNESDAY, JUNE 2, 2010
    [Blogger] Re-evaluation brings rewards
    New business development requires a relevant strategic plan, says guest blogger Julia Haviland, director of Brittain Marketing. There is no doubt that direct communication with prospective companies is a proven route for businesses to engage with key decision makers. More importantly, how do they differentiate from their competitors?
  • B2BBLOGGERS  |  MONDAY, JUNE 28, 2010
    [Blogger] Content Marketing Is …
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. picked a topic – content marketing – and gave myself 20 minutes of writing time. Driven by the fact that sales and marketing organizations can do very little to hasten today’s B2B buyers. discipline that requires study. Personal. It educates.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 26, 2014
    [Blogger] How to be useful, despite your smartphone addiction
    Brands Take Note: Bloggers are Journalists in the Eyes of the Law Winning NFL teams have winning social media strategies too. By Mars Dorian, {grow} Contributing Columnist. Here’s a secret. I’m an online illustrator / designer and work with clients from around the planet. Here’s how: 1. Be deliberate about your sharing. Really.
  • TOM PISELLO  |  MONDAY, NOVEMBER 29, 2010
    [Blogger] Content Marketing and the Forgotten Sales Professional
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. This weeks question: What other areas of the organization can help build loyalty/buy-in to the content marketing program? They do if they are.
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