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  • BIZNOLOGY  |  TUESDAY, DECEMBER 30, 2014
    [Blogger] Build your brand (for free)
    My webinars generally deal with social media marketing, online reputation management, search engine marketing, and blogger and influencer outreach. I have a modicum of online reputation with the people who matter to me. I also have search locked down.
  • HUBSPOT  |  THURSDAY, FEBRUARY 24, 2011
    [Blogger] How Small Businesses Can Leverage Emerging Technologies with @PhilSimon [@InboundNow #9]
    Turns out the blogger was a pretty well known food critic. Tony reached out and made things right and the blogger retracted the review and replaced it with a positive one. In this episode of Inbound Now, we are joined by the one and only Mr. Phil Simon. Phil is the a uthor of Why New Systems Fail and The Next Wave of Technologies , and most recently The New Small. In the show we chat about: Some of the key concepts from his book The New Small.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 23, 2012
    [Blogger] 10 Best Social Media Conferences to Attend in 2012
    Originally for bloggers, BlogWorld now includes enough social media speakers and workshops so that I can say that if there was only one event you could go to in 2012, this would be the one I recommend. In the many public engagements that I’ve been invited to present at as a social media speaker , people often ask me to recommend which social media conferences and events they should go to, both for networking and educational purposes.
  • B2BBLOGGERS  |  MONDAY, AUGUST 2, 2010
    [Blogger] Ten Tips for Cross-Promoting your Content, Part I | B2Bbloggers.
    I wrote about this on the Content Marketing Institute blog recently, but wanted to pull out one specific discipline that I didn’t emphasize and that feels particularly relevant here on B2B Bloggers: cross-promotion. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 23, 2017
    [Blogger] The 26 Best WordPress Plugins
    In its early days, the relative ease of use compared to technical power attracted bloggers to the platform, and its open source nature attracted a broad developer following. Sample review: “This is a comment spam blocking WordPress plugin and absolutely essential for any blogger and one of the first plugins I ever loaded. WordPress is far and away the most popular content management system (CMS) for websites.
  • HUBSPOT  |  FRIDAY, JANUARY 13, 2012
    [Blogger] 11 Ways to Use Content to Build Online Authority
    Contribute as a Guest Blogger. When someone talks about achieving online authority, what do they mean? And why are so many marketers and business owners fighting to be the online authority in their industry? Being an online authority essentially means you're not only a thought leader on a specific topic, but that you've also taken the time to translate that knowledge in a meaningful way online.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JULY 11, 2011
    [Blogger] 14 Sanity Saving Apps For Business Travelers
    Sam Fiorella , Chief Marketing Sensei at Sensei Marketing and blogger at 12 Most. by Jesse Noyes | Tweet this If your job involves a lot of travel, you know how maddening it can be: the delayed flights, the missed connections, the inability to find a good cup of coffee in a foreign city. Luckily, the connectivity to travel information, news, music, social networks mobile apps provides can help keep you sane – even after your fifth whole-body scan of the week.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 22, 2015
    [Blogger] An inside look at innovation hot spots and how to get your idea noticed
    Related Stories Five ideas to discover your marketing niche The next generation of bloggers is here. The tech start-up world is Jim Lussier’s playground … and it is one cool place. When Michael Dell led a successful effort to take Dell private in the fall of 2013, one of his first steps was to create a $300 million investment fund, and overnight the company became an important venture capitalist. Industry veteran Jim Lussier was tapped to lead this ambitious effort.
  • WEBBIQUITY  |  FRIDAY, OCTOBER 5, 2012
    [Blogger] Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far
    This post is starting to show its age, but the guidance is still useful to beginning bloggers. After 32 months (time flies when you’re having fun!) and 300 posts, here is a quick look back at the 10 most-read posts on the Webbiquity blog to date. This is an update of the looking back at 100 post in July 2010. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Without further ado, below are the 10 most-viewed posts on this blog to date.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 28, 2012
    [Blogger] A Legal Perspective: Who Owns Social Media Profiles?
    by Dayna Rothman I am excited to welcome David Lizerbram as a guest blogger for today’s post. David is an attorney in private practice in San Diego with a focus on contracts, business transactions, trademarks, and copyrights. When he is not assisting clients or working on his blog, David enjoys watching movies, playing bass and guitar, and winning handily at pub trivia nights. You can follow his blog at [link] and follow him on Twitter @LizerbramLaw.
  • HINGE MARKETING  |  WEDNESDAY, MARCH 2, 2016
    [Blogger] 6 Steps to Incorporate Guest Blogging as Part of Your Overall Content Strategy
    If you don’t—and many new bloggers won’t—the first place to turn is Google. According to Hinge research, high-growth professional services firms generate at least 40% new business online. And the one thing most of these firms have in common is a consistent content strategy. They educate their target audience by sharing valuable information. And one of the best ways to reach an audience beyond your immediate reach is through guest blogging.
  • B2BBLOGGERS  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger] Are B2B Marketers Shooting For The Wrong Target? | B2Bbloggers.com.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Are B2B Marketers Shooting For The Wrong Target? September 30th, 2010 | By Jeremy Victor A tweet caught my eye yesterday and it got me thinking. What does “ high quality lead &# mean anyway?
  • WRITTENT  |  THURSDAY, JANUARY 16, 2014
    [Blogger] 7 Ways Google Changed in 2013, and How it Should Affect Content Creation
    What it means for 2014 content creation: The line between technical marketers and bloggers is increasingly blurred. 2013 was a pretty dramatic year for marketers when it came to SEO. Between the surprising Hummingbird Algorithm rewrite in August and the sudden disappearance of keyword data in September, it often seemed like major changes were coming at a fast and furious rate.
  • B2BBLOGGERS  |  THURSDAY, JUNE 10, 2010
    [Blogger] B2B Social Media Strategy: 5 Steps to Gaining Executive Buy-in.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, DECEMBER 1, 2016
    [Blogger] Pause Your Holiday Playlist. It’s Time for Content Pros!
    But how does a content marketer stand apart from these hobby-bloggers? The holiday season is in full swing. For those of you in the States, we hope you’re pleasantly stuffed, rested, and back to work in preparation for some well-deserved downtime. To get you back in the swing of things, Randy Frisch and I invited Joanna Wiebe, Mark Masters, Ruth Carter, and Amanda Nelson to share their marketing experience.
  • ACQUIRING MINDS  |  MONDAY, SEPTEMBER 14, 2009
    [Blogger] Sales 2.0 Chicago – What next?
    Geoffrey James, blogger of the Sales Machine, proved his [.]. The Sales 2.0 Conference was held last week in Chicago (where I tweeted and published photos). The day long event featured provocative presentations and success stories on innovative approaches for sales to better meet the advanced needs of buyers and lower the cost of lead generation and selling. Conference
  • DELICIOUS B2BMARKETING  |  SUNDAY, NOVEMBER 7, 2010
    [Blogger] Content Curation in B2B Marketing
    November 7, 2010 Content Curation in B2B Marketing Posted by: Lee Odden of Online Marketing Blog on 06/29/10 1 Comment : Linking Blogs : Add to del.icio.us : Many of the B2B companies that publish corporate blogs have long realized the value of publishing useful content in the form of white papers, case studies, webinars, newsletters and other types of educational content. Business buyers typically seek additional information and resources for information on business products and services.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 24, 2011
    [Blogger] Convincing the CEO to blog: Mission Impossible?
    One post a month is perfect for a new CEO Blogger. By Stanford Smith, Contributing {grow} Columnist. The meeting room looked like most across corporate America. The fluorescent hum of recessed lights, the smell of 1-hour old Starbucks coffee, and the fake maple veneer conference table set the mood for another marketing meeting. It’s your turn to update the team on your social media efforts for the last week. Unfortunately the news is mixed. You can’t seem to attract the right audience.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, OCTOBER 17, 2012
    [Blogger] 10 Google+ Power Tips for B2B Social Media
    One way to add value to your followers is to create a public circle of industry journalists, bloggers, influencers or trade show attendees and share it. Early adopters flocked to Google+ when it was launched last year because that is what they do. Another social network was not what they needed, but it is part of Google and worth checking out. In the past year Google+ has shown to have an effect on search results, because Google is always trying to improve their search results.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 26, 2014
    [Blogger] How to be useful, despite your smartphone addiction
    Brands Take Note: Bloggers are Journalists in the Eyes of the Law Winning NFL teams have winning social media strategies too. By Mars Dorian, {grow} Contributing Columnist. Here’s a secret. I’m an online illustrator / designer and work with clients from around the planet. American, Canadian, German, British, Australian, French, Jamaican, South Africa, and more. Sometimes I feel like I’m the creative embodiment of the United Nations.
  • HUBSPOT  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] A Look Inside Mashable’s Evolution [Interview]
    With this context in mind, I reached out to Lexie Riegelhaupt, director of marketing and communications for Mashable, to ask about the site’s evolution and direction -- and see if there are lessons corporate and personal bloggers can draw from Mashable’s story. Change is always difficult. Even when you are confronted with an undeniable, hit-you-square-between-the-eyes reason to change, change is still daunting for most of us.
  • B2BBLOGGERS  |  FRIDAY, JULY 2, 2010
    [Blogger] Is It Time To Stop With The Social Networking “Addiction” label.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time To Stop With The “Social Networking Addiction” label? July 2nd, 2010 | By Jeremy Victor Imagine for a moment the following. Jeremy : Hi, My name is Jeremy and I’m a social network addict.
  • HUBSPOT  |  THURSDAY, OCTOBER 4, 2012
    [Blogger] Lessons From the Best Marketers of the 2012 Inc. 5000
    First of all, as a blogger, I get pretty pumped to see a company like this that is blogging a ton. This week, Inc.com announced the 2012 Inc. 5000 , its list of fastest-growing businesses determined by their three year revenue growth percentage. HubSpot is honored to have been included for the past two years, and this year our CEO Brian Halligan will be highlighted as a speaker at the Inc. 500|5000 Conference on "How to Grow by Leaps and Inbound." Needless to say, we're pretty pumped.
  • CHIEFMARTECH  |  TUESDAY, JANUARY 31, 2017
    [Blogger] The blockchain brand: hard-coding brand promises
    Bernadette Jiwa is one of my favorite marketing bloggers. This is a follow-up guest post by Jeremy Epstein , CEO of Never Stop Marketing , to his previous article on blockchain marketing. Jeremy currently works with several of the leading companies in the blockchain and decentralization space including OB1 and OpenBazaar. Previously, he was VP of marketing at Sprinklr. Sometimes a brand’s core values come in conflict with reality.
  • FEARLESS COMPETITOR  |  SATURDAY, OCTOBER 22, 2011
    [Blogger] 4 Ways to Protect the Reputation of Your Small Business Online
    Before you worry about launching a Twitter channel or pitching a post idea to a local blogger, you need to take a step back and consider how online conversations might impact the reputation of your small business. If you open a butcher shop, you’d want to know the most influential foodie blogger in your area is a vegetarian before you shoot him an email about your new organic bacon, for example.
  • MODERN B2B MARKETING  |  MONDAY, FEBRUARY 13, 2012
    [Blogger] Don’t Overlook the Display Ad Campaign Alley-Oop, You Might Miss a Slam Dunk
    by Jon Miller I’m pleased to welcome David Karel, Vice President of Marketing at Bizo , as a guest blogger. David has more than 15 years of B2B marketing, business development, and sales experience and we are thrilled to welcome him. As marketers, the goals we set for a given marketing channel or specific campaign will inherently frame its success or failure. Applying the wrong metrics might have us optimizing in the wrong direction, and reducing the impact of our marketing dollars.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, AUGUST 31, 2011
    [Blogger] How to REALLY Increase B2B Blog Traffic
    As a B2B Blogger I’m with you here. PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog. You also need traffic. You can have the best blog in the world, but if nobody goes to it, then you’re spinning your wheels.
  • CONTENT STANDARD  |  MONDAY, JANUARY 11, 2016
    [Blogger] 5 Brands with Highly Successful Snapchat Marketing Strategies
    With three hundred and twenty thousand subscribers on Youtube, one hundred thousand followers on Twitter, and one hundred and ninety-four thousand followers on Instagram, beauty blogger “ MissMeghanMakeup ” helped Wet Seal target its core demographic as it handed over its Snapchat account to her. Developing a Snapchat marketing strategy can be overwhelming for brands that are just beginning to confront this wildly popular social platform.
  • BUZZSUMO  |  MONDAY, DECEMBER 21, 2015
    [Blogger] 50 Things We Learnt About Content Marketing This Year
    56% of leading business bloggers are hiring additional resources in the next 12 months ( Curata ). At BuzzSumo we love research and data. 2015 was a bumper year for people like us with the publication of over 20 new content marketing research reports. We ourselves conducted 5 major content marketing research studies ranging from analyzing 500m Facebook posts to analyzing the shares and links of 1m posts to a study of the most viral web articles.
  • WRITTENT  |  TUESDAY, APRIL 1, 2014
    [Blogger] 7 Tips for a Rocking Social Media Strategy
    Optimally, these should be bloggers and brands with an audience that closely mirrors your own. An estimated 88% of brands today are using social media for marketing. If you’re not on Twitter, Facebook, Google+, or other major platforms, you risk getting left behind. However, the truth is, it’s getting much harder to stand out. How can your organization differentiate, and build relationships on noisy platforms?
  • HUBSPOT  |  THURSDAY, OCTOBER 27, 2016
    [Blogger] Planning Social Media Content? Ask Yourself These 9 Questions
    But then, there are influencers -- people considered to be leaders and trendsetters in their respective niches (think: bloggers). It's no mystery that social media is a crucial part of any marketing strategy -- regardless of industry, company size, product, or service. We've all been there. Back in the day, I had to make the case for some businesses to even have a social media presence in the first place. But finally -- finally! -- it seems like folks are catching on.
  • LEADERSHIP  |  MONDAY, OCTOBER 27, 2014
    [Blogger] Your Buyers Are Not Businesses, They Are People — The B2B Buyer is Now A Myth…
    As influential bloggers turned their attention to the campaign, the company started gaining access to the social connections of these influencers. On a recent trip to Italy, I was walking back to my hotel late one night. As I passed St. Peter’s Square, I stopped to take night time photos of the Basilica and the Egyptian Obelisk at the centre of the square. The only other people in sight were three nuns, so I got talking to them.
  • CHRIS KOCH  |  FRIDAY, MARCH 19, 2010
    [Blogger] How to use social media for B2B
    For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. Image by HubSpot via Flickr. I want to do something ambitious and I’m hoping you’ll help. I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. I think it’s important to try to do this if we’re going to get social media integrated with the rest of marketing.
  • B2B MARKETING TRACTION  |  FRIDAY, APRIL 27, 2012
    [Blogger] 3 Things to Consider When Hiring a Blog Ghostwriter
    B2b bloggers, what do you think? Effective blogging takes a lot of time and effort. Over 90% of blogs that get started are abandoned. One solution can be to hire a blog ghostwriter. Here are three important things to consider if you hire a blog ghostwriter. Your blog should reflect “the voice” of your company. Any business-to-business blog must reflect your business’s marketing persona. The marketing persona is important whether or not you outsource your marketing.
  • WEBBIQUITY  |  TUESDAY, JANUARY 20, 2015
    [Blogger] 28 (of the) Best LinkedIn Marketing Guides of 2014
    To a first level connection we can simply send a message, 2nd and 3rd level connections might get an invitation or an introduction,” guest blogger Viveka von Rosen (again) succinctly explains how best to utilize this communications framework. As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches.
  • CHRIS KOCH  |  TUESDAY, AUGUST 23, 2011
    [Blogger] 3 factors in winning the social media horse race
    Maybe I’m being too cynical, but when I read posts by the A-list bloggers, there are tons of people who seem to think that saying something—anything, even “So true, so true”—is good for their street cred and exposure. Seems everyone has an opinion about Google’s G+. And as usual in a situation where little data exists (yet) to support fact-based opinions, most of them are extreme.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 1, 2010
    [Blogger] 17 Compelling and Highly Usable B2B Marketing Statistics
  • B2B MARKETING INSIDER  |  THURSDAY, AUGUST 6, 2015
    [Blogger] 4 Keys To A Sustainable Content Marketing Strategy
    Yoav Vilner is a trending tech blogger and growth hacker. Positioning an agency as a genuine thought leader in any competitive industry (and nowadays they are ALL competitive) carries the inherent challenge of building an enduring content strategy.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 9, 2013
    [Blogger] Blog SEO for the Modern Marketer: How to Optimize Your Posts
    Also, if you have author bios for your bloggers, encourage them to link up their individual social media accounts, particularly their Google+ accounts. With Google making 10 algorithm changes in the last four months and keyword data getting harder to come by, it may be ideal for marketers to take a step back and get back to SEO basics. Despite the revolving door of new algorithms and search engine policies, the fundamentals of getting your content found have remained pretty consistent.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 3, 2016
    [Blogger] Social media, technology and dirty politics
    Mark Schaefer is the chief blogger for this site, executive director of Schaefer Marketing Solutions, and the author of several best-selling digital marketing books. By Mark Schaefer. It is high political season in America and I could not help but observe how technology is changing the landscape in unexpected, and permanent ways. The internet and the availability of piles of data on everyone and everything are transforming the democratic process, just as they are upending many industries.
  • HUBSPOT  |  WEDNESDAY, MARCH 5, 2014
    [Blogger] How to Build a Newsroom Inside Your Company
    I’m the former technology editor at Newsweek , and now I’m a blogger at HubSpot. This is an excerpt from our new ebook, The CMO’s Guide to Brand Journalism. Download your free copy if you want to learn more about how to build a news organization, big or small, inside your company. Call it what you will: brand journalism, corporate journalism, corporate media. More and more companies are creating “journalistic” content.
  • SAVVY B2B MARKETING  |  WEDNESDAY, JULY 13, 2011
    [Blogger] Savvy Speaks: Top Presentation Strategies for Women
    Enjoy posts from a variety of exceptional bloggers at [link]. This article has been selected for DeFinis Communications' “Top Presentation Strategies for Women” Blog Carnival. More and more, as content marketing becomes mainstream for all kinds of businesses, presentation skills are an important part of any marketing arsenal. Whether participating in a live event, webinar, teleclass, or other type of venue, marketers need to develop strong presentation skills.
  • THE EFFECTIVE MARKETER  |  TUESDAY, MARCH 13, 2012
    [Blogger] How to Build a Content Development Plan for Your Site
    Brad is an experienced content strategist, SEO copywriter and blogger. Note: this is another great guest post by Brad Shorr. See his bio at the end. Have you ever visited a website that looked like a teenager’s bedroom – content strewn about everywhere, overflowing with information yet impossible to find what you’re looking for? This often happens when a firm fails to make a long-term content development plan a component of its new site launch.
  • WRITTENT  |  WEDNESDAY, AUGUST 17, 2016
    [Blogger] 114+ Copywriting Formulas to Get Traffic & Leads
    Example: 3 Most Common Mistakes Beginning Bloggers Make. Example: Here is a Method That is Helping Bloggers Write Better Openings. Example: 7 Out of 10 Bloggers Don’t Research Keywords. Example: 20% of bloggers never check their blog analytics. __ is rated as [Best/Worst/Most] + [Noun]. Example: So you’re a blogger? Example: What bloggers need to know about SEO. Example: The most comprehensive content writing eBook for bloggers.
  • WRITTENT  |  TUESDAY, FEBRUARY 11, 2014
    [Blogger] 20 Rocking Tools for Successful Blogging
    Another blogging platform that got a lot of recognition among bloggers who write about food, crafts, style, and other topics. Surely, success of your blog is defined by your knowledge of the topic. That and the ability to convey your message in a language that would be easy for your audience to comprehend. But if you don’t have the right tools at your disposal, chances of your blog becoming remarkable are pretty slim.
  • LEANDATA  |  TUESDAY, DECEMBER 1, 2015
    [Blogger] The Quest to Prove Marketing’s Impact
    In the big picture, it’s really hard,” said Brinker, the chief technical officer at ion interactive and the blogger at chiefmartech.com. “We A picture is supposed to be worth a thousand words. Scott Brinker did something more ambitious. He created a single diagram jam-packed with nearly two thousand companies. And boy, does it ever tell a story.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Blogger] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
    Many bloggers are writing reasonable content. Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. I know we’ve all seen bad content marketing – blogs that are irrelevant, outdated, full of incorrect information, typos, rambling rants and silly drivel.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, APRIL 21, 2011
    [Blogger] More Good Stuff I’ve Found Online
    Copy That Blogger: If you haven’t yet encountered Brian Clark and the good people at Copyblogger , now is your chance. Whether you are just coming off your gefilte fish buzz or frantically attending spin class (boy, was I surprised when I showed up and it wasn’t about PR) in advance of the chocolate onslaught this coming weekend, it seems a good time to round up some helpful things I’ve recently found online.
  • BUSINESS GROWTH DEVELOPMENT  |  THURSDAY, AUGUST 16, 2012
    [Blogger] How to make guest blogging fresh, relevant and engaging
    Some bloggers think that guest blogging is an outdated model of content generation. On the other side of the issue are bloggers who believe in the viability and versatility of the guest blog post, and what it can do for webmasters of all niches. These bloggers might agree that guest blogging doesn’t have the pristine reputation it enjoyed just a few years ago, but it’s still go a lot to offer. Some bloggers have a knack for writing great content, many don’t.
  • HUBSPOT  |  TUESDAY, JANUARY 14, 2014
    [Blogger] How to Stop Hating Writing (and Actually Get Kinda Good)
    You can''t become a literary guru, a guest blogger, or even a caption writer if you don''t read anything but emails. When I couldn''t think about what to write about, needed some guidance in positioning a piece, or just wanted general advice on how to make my writing stronger, I reached out to my wonderfully resourceful, pro-blogger colleagues. Words are hard for me. They''ve always been hard for me.
  • MODERN B2B MARKETING  |  TUESDAY, APRIL 3, 2012
    [Blogger] The Big Challenge for Content Marketing? Not Content or Marketing – Execution
    by Jason Miller I’m pleased to welcome Jeffrey Davis as a guest blogger. Jeffrey has spent the last 15 years covering technology’s overhaul of business and media as a founding editor of Business 2.0 magazine, executive editor of CBS Interactive’s BNET, and now as editorial director at Original9. He’s helping brands tap into the power of great content and we are thrilled to welcome him. .
  • WEBBIQUITY  |  TUESDAY, OCTOBER 23, 2012
    [Blogger] 28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)
    ” For the slightly less ambitious or technical, try Blogger LinkUp. Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Blogger] BREAKING: Facebook Announces New Subscribe Button
    This is a bonus for political figures, journalists, artists, bloggers, etc. This afternoon, Facebook announced the release of a brand new feature, the Subscribe Button for profile pages. Ultimately, the new feature enables Facebook to support and provide even more publicly available content, which is a huge stride for its position in the search market. Up until now, users haven't had much control over what see in their News Feed.
  • EARNEST ABOUT B2B  |  THURSDAY, SEPTEMBER 12, 2013
    [Blogger] The marketing graveyard has shut up shop
    In the word of a great blogger: If the message is right, who cares what screen people see it on? A blog post on the death of email caused quite a stir recently. The point was a fair one – B2B marketers are focusing on email marketing when in fact they should be keeping up with the latest marketing trends. There was even evidence to back it up. The author explained that “of the 300 odd slices of spam, about 60% had personalised the email with my name.
  • B2BBLOGGERS  |  THURSDAY, APRIL 29, 2010
    [Blogger] Measuring the Value of Digital Marketing – #B2BChat
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • B2BBLOGGERS  |  THURSDAY, JUNE 24, 2010
    [Blogger] B2B Marketing Resource Management [#B2Bchat]
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter B2B Marketing Resource Management [#B2Bchat] June 24th, 2010 | By Ksenia Coffman We are all faced with growing responsibility/client load, and not enough resources.
  • SALES ENGINE  |  MONDAY, MARCH 28, 2016
    [Blogger] Finding the Hidden Money in Your Content Strategy
    I think that from the content marketing standpoint what’s not working is to post about whatever interested us at the time, whatever seemed to be topical or whatever guest bloggers were submitting to us. Many companies have focused on increasing their inbound traffic for new leads to combat tighter spam regulations and more concentrated email filters.
  • WRITTENT  |  WEDNESDAY, MARCH 23, 2016
    [Blogger] 107+ Blog Post Ideas for a Rocket Start
    Writing a successful blog requires you to be in the loop, following other bloggers, keeping up-to-date with the latest trends, gaining more experiences. Invite a blogger you like or follow to work with you to create something together, for mutual benefit. Promote the bloggers you like and find useful. With this ultimate list of ideas, you’ll never run out of things to write about. Use our list to get some inspiration, and get writing! Blog Post Ideas by Post Type. List Post.
  • WRITTENT  |  SATURDAY, AUGUST 17, 2013
    [Blogger] Macklemore, Upworthy, and Content Marketing Strategy News of the Week
    Build Your Network of Brand Ambassadors with Blogger Outreach. Most content marketers know that other bloggers have the potential to be their best promoters, but implementing strategic relationships is easier in theory than practice. Leverage tools to connect and thank the bloggers who are already promoting your content, even if you don’t know they exist. Inspiration and motivation can come from some rather unlikely places.
  • WEBMARKETCENTRAL  |  THURSDAY, OCTOBER 11, 2007
    [Blogger] The New "Relations" in Interactive PR
    and interactive PR has added two new "relations" to the mix—let's call them market relations and blogger relations. Distribution is also different: while press releases are dispersed via major newswires and directly to journalists, market-focused news releases are sent to targeted bloggers and through online distribution services such as PRWeb. Appeals to bloggers need to be direct, personal, relevant and transparent.
  • ACT-ON  |  WEDNESDAY, JANUARY 27, 2016
    [Blogger] 11 Top Tips For Developing YouTube Influencers
    Because they are enthusiasts, just as bloggers or Instagram users are. YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. But it shouldn’t be discounted or ignored, because earned media from third party advocates has proven to be very influential on consumers who are making a buying decision. And the process has established best practices which can be repeated for ongoing success.
  • WRITING ON THE WEB  |  FRIDAY, JUNE 29, 2012
    [Blogger] Using a Business Blog: Are You Hard to Find on the Web?
    There are many journalists and guest bloggers who seek opportunities, and if you’re a coach or consultant, I can help you with content.). Are You Hard to Find on the Web?" alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. Are You Hard to Find on the Web?" width="240" height="159" /> Have you ever tried to find yourself on the Web? No, I don’t mean by searching for your name or the name of your business – that would be too easy.
  • MARKETING EDGE  |  FRIDAY, JANUARY 12, 2007
    [Blogger] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • WEBBIQUITY  |  TUESDAY, JANUARY 12, 2010
    [Blogger] What is Webbiquity? How to Be Everywhere Online
    The end result is that when customers, prospects and influencers (bloggers, journalists, analysts etc.) Welcome to Webbiquity! What exactly is that? Briefly, Webbiquity, or web presence optimization (WPO for those who prefer TLA’s), is the fusion of SEO, social media, interactive PR, online reputation management and other disciplines to make an individual or organization ubiquitous on the web for their name/brand and unique descriptive phrase.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 14, 2010
    [Blogger] Why Chris Brogan is invincible
    I am fascinated with uber-blogger Chris Brogan as a cultural icon of the social media revolution. If we examine this post as a case study, what are the lessons we can learn as mere human bloggers? Chris is more than a blogger, he is a brand … a big brand in social media terms. Here’s the unique opportunity: As a blogger, you ARE the brand. Blogger as celebrity. It is not something delegated to guest bloggers.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 20, 2012
    [Blogger] Social Recruiting Leaders: 10 To Watch
    Most Connected Woman on LinkedIn, social media recruiter / trainer, entrepreneur, techie, blogger, career / job search tips… Why follow? 10 Twitter accounts to help speed you on your path to becoming knowledgeable at social recruiting. In the third in our series of Social Recruiting articles, I want to help speed you on your path to becoming a knowledgeable recruiter in the #socialrecruiting space.
  • RADIUS  |  WEDNESDAY, NOVEMBER 9, 2016
    [Blogger] Top Marketing Blogs You Should Be Reading
    Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Content is everywhere these days. For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 23, 2012
    [Blogger] The 5 Best Ways to Use Social Media to Drive Traffic to Your Website
    Every day new bloggers join the flow of information competing to be found. Do you know the 5 best ways to effectively use social media to drive traffic to your website? Today competition for traffic is fierce. Even if you have the advantage of already enjoying lots of visitors and page views, it is a brave web site owner that assumes that the success of yesterday will be automatically replayed forward into tomorrow.
  • BIZNOLOGY  |  TUESDAY, AUGUST 27, 2013
    [Blogger] Owning Google Search is so easy–yet very very hard
    I have written a million articles about blogger outreach , online engagement , social media marketing , Twitter prospecting , and digital PR ; however, I need to write a new post every week, so I am happy to write more and more and more about this favorite topic of mine. Image via CrunchBase. A couple years ago, SEO held a lot of secrets. But, no more.
  • HUBSPOT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] The Top 20 LinkedIn Pulse Articles of All Time
    How convenient for a blogger writing about the top Pulse articles of all time. "All time" here is like a year or so. Pulse isn''t that old. But that''s been plenty of time for the platform to enjoy a veritable landslide of digital musings from ninjas and gurus from here to world''s end. As with any open content platform, there''s going to be some hogwash to sort through, but LinkedIn does a nice job at surfacing the good, relevant stuff into your News Feed.
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 4, 2013
    [Blogger] Happy Independence Day from Find New Customers!
    It’s a well-deserved vacation for this prolific blogger. This is the day we celebrate the independence of the United States from England. Jeff Ogden of the sales lead generation company Find New Customers joins you in this holiday. History Note: The Declaration of Independence was actually signed in Philadelphia on July 2nd, and not on July 4th. Special promotion for July 2013.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 6, 2011
    [Blogger] Wanna win a free business book?
    As one of a select few bloggers invited to review this book, they sent us free copy to give away. Launch: How to Quickly Propel Your Business Beyond the Competition. is the new book by Michael L. Stelzner and you can own it for free. Launch. Why do you want this book? I want to mail it to you. “If your business is flying high by making cold calls to sales prospects and by spending boatloads of money on ads, then you don’t need the rocket fuel contained in this book.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JUNE 29, 2011
    [Blogger] Wanna win a free business book?
    As one of a select few bloggers invited to review this book, they sent us free copy to give away. Launch: How to Quickly Propel Your Business Beyond the Competition. is the new book by Michael L. Stelzner and you can own it for free. Launch. Why do you want this book? “If your business is flying high by making cold calls to sales prospects and by spending boatloads of money on ads, then you don’t need the rocket fuel contained in this book.
  • FEARLESS COMPETITOR  |  TUESDAY, JUNE 28, 2011
    [Blogger] Wanna win a free business book?
    As one of a select few bloggers invited to review this book, they sent us free copy to give away. Launch: How to Quickly Propel Your Business Beyond the Competition. is the new book by Michael L. Stelzner and you can own it for free. Launch. Why do you want this book? “If your business is flying high by making cold calls to sales prospects and by spending boatloads of money on ads, then you don’t need the rocket fuel contained in this book.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Blogger] How I Came in Second to Bill Gates: The Brilliance of the LinkedIn Influencer Program
    As an entrepreneur and blogger I’m impressed by the power of the platform. This article originally appeared on LinkedIn Today. It has been slightly modified and republished below. Imagine you have something important to say. That shouldn''t be too hard – we all have something important to say.) You write an article. You post it.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 2, 2016
    [Blogger] 5 Marketing Lessons I learned from the dystopian “Black Mirror”
    Early in my digital career, I’ve followed the paid advice of a famous blogger consultant who said I should stop drawing and focus on monetizing my blog instead … Bad advice I followed for almost half a year, until my intuition taught me better. By Mars Dorian, {grow} Contributing Columnist. A viciously addictive series has taken my mind hostage and filled it with warnings about the future.
  • HUBSPOT  |  FRIDAY, JUNE 26, 2015
    [Blogger] Building a Content Marketing Team for Your Startup? Here's Who You Should Hire First
    You'll also want articles and information from other employees and guest bloggers -- your managing editor will conduct interviews, write and edit stories, and be in charge of the entire content marketing team. Startups that want to build a powerful content marketing strategy must first build a powerful content team within the marketing organization. Seems simple right? I wish. It takes time -- and time is something most fast-growth companies don’t have.
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 21, 2012
    [Blogger] 3 Ways to Market Your Small Business With Less Cash
    Think of bloggers or people with a lot of Twitter followers as examples. by Dayna Rothman This is a guest post written by Megan Totka is the Chief Editor for ChamberofCommerce.com which is the largest business directory on the web. Check out her previous post High Impact Marketing from a Low Budget Business. Small business owners have always had to market their businesses on a budget. And it is just getting harder.
  • MODERN B2B MARKETING  |  WEDNESDAY, MAY 23, 2012
    [Blogger] Jay Baer Debunks 7 Social Media Myths At Marketo Summit (Live Blog)
    We are about to sit down for lunch while listening to Jay Baer, social media strategist, blogger and author of The Now Revolution kick off the afternoon. by Dayna Rothman We are halfway through our first day at Marketo User Summit. So many new and exciting ideas have already been presented! My head is spinning. I am very much looking forward to the afternoon sessions. Jay opens with his presentation on “The 7 Myths of Social Media”.
  • HUBSPOT  |  MONDAY, JUNE 20, 2016
    [Blogger] Trying to Find a Job? 8 Little Ways to Make Your Job Search a Whole Lot Easier
    For example, here's what terms stand out in the blogger listing: Scan the job description for technical terms you can repeat in your own writing. The average job search is a peculiar paradox. There may be 2,278 available positions for your chosen field, but as you scroll through pages and pages of listings, you're lucky if two stand out. Perhaps you're a recent college graduate searching for the needle in the haystack of three- to five-year experience jobs.
  • SYNECORE  |  WEDNESDAY, NOVEMBER 14, 2012
    [Blogger] Content Wars: Of Robots and Writers
    After all, life is going to get pretty hard for a lone blogger trying to navigate his way in the Content Wars. Two developments in content marketing have me thinking that total online chaos is just around the corner: 1) Brands are becoming publishers, 2) Robots are too. Taken together, I believe these two developments foreshadow the great online Content Wars, coming to an iPad near you.
  • HUBSPOT  |  MONDAY, MARCH 20, 2017
    [Blogger] What Is Guerrilla Marketing? 7 Examples to Inspire Your Brand
    Here's a fun fact about your neighborhood marketing blogger: I. The word "guerrilla," in its written form, seems very intense. It conjures images of rebellion and conflict. Put it next to the word "marketing," and it makes a lot of people ask, "Huh?". But guerrilla marketing isn't some sort of combative form of communication. After all, that would be highly disruptive, which violates the inbound methodology.
  • B2BBLOGGERS  |  FRIDAY, JUNE 11, 2010
    [Blogger] 5 Sites To Help You Find People To Follow On Twitter | B2Bbloggers.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • HUBSPOT  |  MONDAY, MARCH 16, 2015
    [Blogger] 7 Tried-and-True Ways to Defeat Writer’s Block
    You will create excellence and productivity as a blogger or writer by following routines and building habits. Every content creator knows what it’s like to deal with writer’s block. You feel as if you simply can’t string two words together. It’s a horrible feeling, especially if you’re expected to maintain a high output of content. This condition isn''t all in your head -- writer’s block is a real issue. Whether you write romance novels or technical blogs, you can get it.
  • B2BBLOGGERS  |  MONDAY, APRIL 26, 2010
    [Blogger] Upcoming Event: How To Build A Demand Generation Machine With.
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • B2BBLOGGERS  |  TUESDAY, JUNE 1, 2010
    [Blogger] 17 Essential Tools You Need To Produce Your Own Videos
    Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 23, 2014
    [Blogger] A 7-Step Process for Building a Blog Content Backlog
    Do you have any external contributors or guest bloggers with whom you work? The more you blog, the more traffic you drive to your site. In fact, companies that blog generate 55% more website visitors, 97% more inbound links, and 434% more indexed pages on average. In order to create this blog content, blog editors need to spend a lot of time coordinating blog content which may involve recruiting writers, setting guidelines, and, of course, editing and publishing content.
  • KOMARKETING ASSOCIATES  |  MONDAY, MAY 19, 2014
    [Blogger] How Helping Others Helps You …Get More Links
    Social Tagging – Many bloggers and publishers get intimidated with Open Graph, Twitter Card, and other social media tagging mechanisms. Last week Casie wrote a column for Search Engine Land on tactics we used for acquiring “good links” in the recent past. I love these ideas but most importantly enjoy how they integrate much more cohesively with our client’s broader marketing initiatives.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JUNE 13, 2013
    [Blogger] 12 Essential LinkedIn Groups for B2B Marketers
    For anyone from professional SEO and SEM experts to freelance bloggers there is an abundance of relevant information regarding Google, content development, web design, PPC campaigns, link building, keyword research, social media, and much more. With so many social media networks to choose from, it can be difficult to determine what’s really valuable to your business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 28, 2011
    [Blogger] Dead Man Blogging
    I think it would bring closure for all of us, although from my position, it won’t really be on my mind unless I turn into a blogger spirit who can’t rest until somebody publishes the last post! “Here it is. I’m dead, and this is my last post to my blog.&#. I’ve been haunted since I read those words a few weeks ago. Jenn Whinnem had hosted a discussion on {grow} about our digital footprint and the implications when we die.
  • HUBSPOT  |  SUNDAY, JUNE 30, 2013
    [Blogger] Twitter Testing Automatic In-Stream Image Previews on Twitter.com, and Other Marketing Stories of the Week
    Curated by bloggers, experts, and social influencers, Bing Boards will display a collection of images, links, and videos to the right of Bing''s organic search results. There’s been a lot of buzz about social media this week, especially around social search and visual content. Companies like Facebook, LinkedIn, Twitter, and Microsoft have all made some great new additions to their features to improve the social experience for their users.
  • SAZBEAN  |  FRIDAY, MAY 25, 2012
    [Blogger] Future of Engagement: What is Microsoft So.cl?
    Alerti is a great tool for bloggers since it lets them see what people are saying on social media. Bloggers can use it to find out what to write about, learn what topic is hot, and more! Microsoft launched So.cl, a social research tool. It was only available to students until recently. It’s a slick layout that looks like it takes some of the best aspects from Google+ and Pinterest, with a curious nod to MySpace.
  • ANYTHING GOES MARKETING  |  SUNDAY, OCTOBER 1, 2006
    [Blogger] Blogtipping for October on Anything Goes
    Here are my blogs that I want to give a shout out to for October as part of Easton's Blogtipping : Realty Blogging - Besides being a great resource for real estate agents, this provides some great tips for bloggers and all marketers. I like the design and layout as well as the pictures of the bloggers - this adds a personal touch.
  • PR MEETS MARKETING  |  WEDNESDAY, FEBRUARY 20, 2008
    [Blogger] AdAge Power 150 (or 500): How long will it last?
    Over the past few weeks, I've benefitted from the frequent posts about the upcoming Blogger Social. w Magical List (list of female bloggers). Wow - I was checking my dashboard stats when I noticed that a couple of folks came to my blog via the AdAge Power 150 - or in this case top 500. AdAge Power 150 (technically 500) looks at various factors for compiling this list such as subjective points, rankings by Google PageRanks and Technorati, and in bound links. .
  • WRITTENT  |  TUESDAY, SEPTEMBER 24, 2013
    [Blogger] 13 Writing Rules to Ignore for Becoming a Legendary Content Creator
    However, the vast majority of bloggers should feel free to convey content conversationally, using plenty of “I” and “me” statements along the way. Technology and the internet have ruined the English language. Regardless of whether you’re for or against the abbreviated words and slang which are replacing traditional writing rules, there’s no denying the fact that content marketing best practices are way different than what you learned in college English.
  • HINGE MARKETING  |  TUESDAY, JUNE 9, 2015
    [Blogger] Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)
    Does that mean every seller should simply become a fulltime blogger? Back in 2009, I ran an experiment. For six months, I dedicated myself to making a number of cold calls – every single day. It was dreary, mind-numbing work. I hated every minute of it. But it worked. Out of every 100 calls I made, I managed to connect with a “live” voice around 20 times. And out of those “connects,” I managed to secure a meeting or follow-up call in around 20%.
  • SAVVY B2B MARKETING  |  FRIDAY, DECEMBER 16, 2011
    [Blogger] Week in Review December 16th
    Right after "what should I blog about," new bloggers usually want to know how they should blog. Hard to believe this is our last blog wrap-up of the year, but next week it'll be Christmas and the Savvy Sisters will be taking a well-deserved break to hang with family and friends in the "real world." " Before we depart for domestic bliss and non-digital socializing, we give you our favorite picks from this weeks blog buffet. Hope you enjoy them as much as we did.
  • SAZBEAN  |  FRIDAY, OCTOBER 7, 2011
    [Blogger] 6 Lead Generation Strategies for Local Businesses
    Also, find and engage with local, influential bloggers. Small businesses advertising in their own local market often operate under the “big local lie.” It’s common to see small business owners who have tricked themselves into believing that they don’t need to advertise at all and can rely solely on referrals for lead generation and repeat sales. These small businesses will quickly discover that relying on referrals alone will cause them to get stuck in a growth holding pattern.
  • B2B MARKETING ZONE POSTS  |  MONDAY, APRIL 5, 2010
    [Blogger] Top 25 Articles and 8 Topics in B2B Marketing for March 2010
    Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. Best of B2B Marketing. March 2010. Great stuff in the world of B2B Marketing for March 2010. The following are the top items from featured sources based on social signals.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 2, 2014
    [Blogger] Google is a lying liar that lies
    Google hasn’t given up on Authorship – Even though 70% of all publishers, platforms, sites, papers, bloggers and writers ignored Google Authorship, Google rewards everyone who works happily and merrily towards making Google happy, and they’ll surely find a way to not deprecate the hard work we put into their effing terrible, unpopular, and alienating Google+, Google+ Pages, and Google Authorship. I’m going to get a lot of blowback for this.
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