• GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 26, 2015
    [Blogger] Why you don’t want to be Chris Brogan
    But every blogger owes him a debt of gratitude because many of the rules of the road we take for granted today were pioneered by him. Brogan is a singularly unique talent as a blogger and the biggest mistake (among many) in my early career was trying to be somebody else. think I am setting the bar too high for myself and failing. 
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 22, 2015
    [Blogger] What’s Your Content Cadence?
    Brooke Ballard is an in-the-trenches digital marketer & owner at B Squared Media , blossoming blogger, and co-host of @ReadySetPodcast. 'By Brooke Ballard, {grow} Contributing Columnist I’m going to be 100% honest here. I’m excited as hell. What’s Content Cadence? It was a good post. He helped me make it a great post.
  • WEBBIQUITY  |  TUESDAY, JANUARY 20, 2015
    [Blogger] 28 (of the) Best LinkedIn Marketing Guides of 2014
    To a first level connection we can simply send a message, 2nd and 3rd level connections might get an invitation or an introduction,” guest blogger Viveka von Rosen (again) succinctly explains how best to utilize this communications framework. Image credit: Cox Business. What type of content works best on LinkedIn? Kevin J.
  • HUBSPOT  |  MONDAY, JANUARY 19, 2015
    [Blogger] How to Run a Blog Lead Generation Analysis
    'It''s the timeless question for corporate bloggers: How many leads did your blog post generate? Want to Be a Better Blogger? It''s much easier to see top-line metrics like how many visits each blog post gets, but measuring the impact further down the funnel is essential to growing your blog -- and your business. VLOOKUP for Beginners.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 19, 2015
    [Blogger] The Pyramid of Relationships with Social Media Influencers
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Social Media Influence
  • HUBSPOT  |  MONDAY, JANUARY 19, 2015
    [Blogger] 9 Ways to Recycle Your Blog Posts Into Other Content Formats
    In the past, ebooks were an online revenue generator for many businesses and bloggers alike. 'Today, marketers are feeling the pressure to pump out more and more content to get noticed -- plus it''s got to be readable, engaging, and shareable. But maintaining a steady stream of quality blog posts can be time-consuming. Quite the opposite.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 19, 2015
    [Blogger] 12 Ideas to Ignite Your Content NOW
    In a book I wrote with the great blogger Stanford Smith called Born to Blog , we covered an idea called evergreen content. 'In this red-hot competitive marketing world, “content” is not enough. The focus needs to  shift from writing to igniting –  content ignition ! The investment in our content is largely wasted. Go long.
  • HUBSPOT  |  WEDNESDAY, JANUARY 14, 2015
    [Blogger] How I Easily Got 25% More Views on My LinkedIn Profile
    But to optimize for keywords, I replaced the company names with the functions I perform, specifically, “Content Marketing Leader, B2B Blogger, Marketing Speaker, Startup Advisor.". 'Just because HubSpot values humility doesn’t mean we’re not a competitive bunch. At #17, I -- predictably -- brought up the rear. Zippo. Next up, I took action.
  • WRITTENT  |  WEDNESDAY, JANUARY 14, 2015
    [Blogger] 7 Tips on Finding the Best Freelance Writer for Your Blog
    The best bloggers do more than just pound out 600 topical words. 'You’ve decided to make the leap, and use a  freelance writer for your marketing copywriting. Great, everyone’s doing it. But how do you avoid getting burned badly? Your marketing is too important to spend money on a writer that doesn’t deliver. mage source.
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 13, 2015
    [Blogger] Top 5 Affordable Tools to Make Infographics in a Snap
    Jennifer Gregory , a content marketing writer and blogger, says that infographics have become more prominent because, “Each of us learns differently. 'What makes infographics so popular? lot of people are visual learners. Seeing the visual illustration of a concept is useful for a large percentage of people.” Piktochart. Canva.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 13, 2015
    [Blogger] 4 Ways to Add More Personality to Your PR & Social Media
    Maggie is a PR strategist, freelance writer and blogger. 'The days of the stalwart and stoic press release are long gone for PR, and now, more than ever your brand needs to have a clear and distinct personality. Author information. Maggie Patterson. This monthly Social Media and Media Relations column is contributed by Maggie Patterson.
  • BIZNOLOGY  |  MONDAY, JANUARY 12, 2015
    [Blogger] 10 Reasons why you should have an active business blog
    The two most popular blogging platforms are WordPress and Blogger. 'Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Blogging is free or very low cost.
  • EARNEST ABOUT B2B  |  MONDAY, JANUARY 12, 2015
    [Blogger] This is the week that was: From marketing fail to podcast sensations
    must go to blogger Troy Hitch, who has vowed to wear an Oculus Rift Development Kit throughout 2015. 'It’s New Year and ‘This is the week that was’ is back in business. We''re here to bring you our round-up of all things of minor note to B2Bers in the last 7 days. Without further ado: Jaw dropping research findings of the week…. is Headspace.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 12, 2015
    [Blogger] Why Brands Should Consider Working With Travel Bloggers
    'One of my favorite things about blogger outreach as a marketing strategy is thinking outside the box and coming up with creative ways to reach new consumers. Kristen on Google+ | Twitter | Google+ | LinkedIn | Why Brands Should Consider Working With Travel Bloggers by Kristen Matthews - Maximize Social Business. Blogger Outreach
  • HUBSPOT  |  MONDAY, JANUARY 12, 2015
    [Blogger] How to Blog Consistently Without Burning Out
    am sure many bloggers have different tricks. As an active blogger who''s been writing non-stop for almost eight years, feeling helpless, overwhelmed and stuck is actually a big problem for me. Plus, they make great fodder for bloggers. 'I''ve been blogging for as long as I''ve been working. Here are mine. 1) Read a lot.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 12, 2015
    [Blogger] How Content Curation Can Drive Traffic
    'Content curation is becoming more popular, particularly with the surge of tools coming into the marketplace due to the demand for sourcing relevant and valuable content to make it easier for businesses and bloggers alike. Social Media Traffic Generation
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 7, 2015
    [Blogger] How Do You Start Over After Building a Successful Blog?
    Fast-forward through expanding to an agency, bringing on a business partner, jumping at a once-in-a-lifetime career opportunity, selling to the business partner then landing back on the agency side but not at SME, and I was a blogger without a home. So what’s a poor, once successful blogger to do? You wouldn’t believe it, would you?
  • BIZNOLOGY  |  TUESDAY, JANUARY 6, 2015
    [Blogger] 2015 is the Year of Message Boards and Forums
    They’ve evolved from being engaged communities centered around the blogger and his or her topic. Bloggers were like professors and commenters were like students. Bloggers blog and commenters comment. 'In the beginning, the Internet was populated by an infinite number of ad hoc communities. We live in a post-Snowden world.
  • WEBBIQUITY  |  TUESDAY, JANUARY 6, 2015
    [Blogger] 27 (of the) Best Social PR Guides and Tips of 2014
    And lest you think online brand newsrooms appeal only to traditional journalists, they are also being accessed by bloggers, tweeters, customers, potential investors, anyone who is interested in your company.” Guides to Journalist Pitching, Media Relations, and Blogger Outreach. Image credit: leaderswest Digital Marketing Journal.
  • B2B MARKETING INSIDER  |  MONDAY, JANUARY 5, 2015
    [Blogger] 40 Must-Read Blogs For Entrepreneurs
    contains very topical content, and the guest bloggers are always credible.”. 'By NewsCred Contributor, Dawn Papandrea. If you’re an aspiring entrepreneur, chances are you enjoy reading about successful business owners who were once starting out like you. Through their stories, you can find inspiration and score some start-up advice. Lifehack.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 5, 2015
    [Blogger] How to Market on reddit Without Making Enemies
    Jesse is a professional blogger with a passion for homebrewing. '“This is a place friendly to thought, relationships, arguments, and to those that wish to challenge those genres.” The experience of reddit radically changes as lurkers/browsers […] Author information Jesse Aaron This monthly Reddit column is contributed by Jesse Aaron.
  • WRITTENT  |  MONDAY, JANUARY 5, 2015
    [Blogger] 11 Things to Keep in Mind When Hiring Freelance Writers
    Bloggers blog. 'Image source. As a small business owner, hiring freelance writers may be something that you do quite regularly, or at least, something that you plan on doing. What choice do you have, right? In-house writers are expensive, and content is king. But are you doing it right? Are you hiring the right people for the job?
  • NUSPARK  |  SATURDAY, JANUARY 3, 2015
    [Blogger] 17 Lead Generation- Demand Generation 2015 New Year’s Resolutions
    I know it’s that time of the year that every blogger tries to put out a holiday-themed blog; well this is mine.   We will be enhancing our outreach with more influential bloggers and editors.  'Happy New Year!   As we head into mid-decade, the state of online advertising and communication continues to be constantly evolving.  
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 2, 2015
    [Blogger] The Brain-Changing Power of Social Media
    Wade is a full time blogger and social media psychology expert. 'Social media is a fascinating new human phenomenon. When we look at it deeply from the brain’s point of view, we start to understand that the brain is the social organ of the body. Now it makes more sense that social media and brain functions go hand in hand. Wade Harman.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger] Best blog posts of 2014
    Maybe you will agree … To Be a Great Blogger, Put on Your B h Mittens   – I especially loved the illustration that wnet with this post. thought this was a very entertaining way to talk about the patience and tolerance required to be a successful blogger. Here are my best blog posts of 2014. The rest of the Top 10.
  • MARKETING ACTION  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger] 5 New Year’s Resolutions for Marketers
    As a blogger, I realize how important it is to get feedback. 'There’s something very optimistic about the people who make New Year’s resolutions every year. Rather than focusing on the failures of the past (hopefully), we look ahead, once again, to ponder the many ways we can improve ourselves and our lives. m one of these people.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger] 9 Professional New Year's Resolutions You Should Actually Keep
    100 Tips & Tricks Professional Bloggers Use to Make Their Job Easier. 'I never used to make New Year''s resolutions. They seemed like a forced, trite way to make a change in my life. If I really wanted to change, why would I wait around for January First? figured I''d be better off just making sporadic changes throughout the year.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 30, 2014
    [Blogger] Build your brand (for free)
    My webinars generally deal with social media marketing, online reputation management, search engine marketing, and blogger and influencer outreach. 'I have a modicum of online reputation with the people who matter to me. also have search locked down. I received an email from someone recently who told me, “I don’t work for free.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 30, 2014
    [Blogger] 5 Lessons from 5 Years of Online Business and Blogging
    cringe every time some fellow online entrepreneur/blogger blabbers about 3 year to 5 year plans. Californian Indian connects me with a German in the UK and invites me to her blogger conference in Berlin, triple check. The blogger and illustrator Hugh ‘Gapingvoid’ MacLeod said it best, your network is your retirement fund.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, DECEMBER 29, 2014
    [Blogger] Sales Prospecting Perspectives' Top 10 Blog Posts in 2014
    It’s been a busy year, with many bloggers moving on, many new bloggers joining the team, and many guest blogging partnerships formed. Over the summer, one of our most popular bloggers took on a hot topic: how to make a good first impression when teleprospecting in the B2B space. 'Happy December 31, everyone! What are yours?
  • HUBSPOT  |  MONDAY, DECEMBER 29, 2014
    [Blogger] How to Create a Successful Blog Strategy: A Step-by-Step Guide
    Rand Fishkin, SEO Expert from Moz, once quipped : "''I hit ''publish'' for the first time, and everyone just showed up'' – said no blogger ever.". 'Today, age and experience no longer necessarily determine your credibility. any of the thought leaders of our time became well-known because of their blogs. Each step is marked by a question.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, DECEMBER 27, 2014
    [Blogger] Six Tips to Beat the Wintertime Blogger Blues
    The post Six Tips to Beat the Wintertime Blogger Blues appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The post Six Tips to Beat the Wintertime Blogger Blues appeared first on Schaefer. 'By Amber Osborne, {grow} Contributing Columnist. Until you want to scream …”Stop sucking the life out of ME!”.
  • SYNECORE  |  WEDNESDAY, DECEMBER 24, 2014
    [Blogger] T'was the Night Before Christmas (MarTech Version)
    was the night before Christmas, when all through the Cloud, Not a blogger was posting, not even Matthew Dowd. 'Here’s my take on the classic poem, "T''was the night before Christmas.” It’s a slight modernization of Clement Clark Moore’s original 1822 version. Happy Holidays to all! Now Zuckerberg! Now Silbermann! Now Bezos and Page! On, Cook!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 24, 2014
    [Blogger] 10 Ways to Say “Thank You” on Twitter
    few weeks ago I was surprised to find that one of the most influential bloggers on the social web replied to me on Twitter to say “thank you” after I had shared one of his posts. Jorge Gonzalez del Arco is a teacher, a blogger and a social media consultant. 'by Jorge Gonzalez del Arco, {grow} Community Member. Now what?
  • I-SCOOP  |  TUESDAY, DECEMBER 23, 2014
    [Blogger] Customer-centric marketing: optimize and integrate
    Bloggers, experts, research companies and marketers are increasingly talking about channel-agnostic and customer-centric marketing again. 'Have you noticed? Finally. What we’ve always called integrated (touchpoint) marketing is back and it’s spreading across all – often siloed – (digital) marketing disciplines.
  • HUBSPOT  |  TUESDAY, DECEMBER 23, 2014
    [Blogger] 5 Ways Blogging Can Advance Your Nonprofit Career (and 3 Ways to Get Started)
    Sure, bloggers write posts, but they also work with images, create infographics, record videos and podcasts, and produce plenty of other content. The modern-day nonprofit blogger is a multi-talented creator and publisher. As a professional blogger, Hubspot is a key source of advice and education for me. I don’t have the time.".
  • HUBSPOT  |  FRIDAY, DECEMBER 19, 2014
    [Blogger] 7 Ways to Get Non-Marketing Employees to Blog
    We gave bloggers several options to delivery, they could either write about a topic they prefer and then we (marketing) would review and edit as appropriate before sending back to them for approval. 'It’s a common pain point among B2B marketers. An effective inbound strategy requires a good volume of high quality, persona relevant content.
  • B2B MARKETING INSIDER  |  FRIDAY, DECEMBER 19, 2014
    [Blogger] Content Marketing Trend: “Micro-Content”
    These video bloggers have massive followings and use them to market GrapeStory’s clients. 'By NewsCred contributor, Kylie Jane Wakefield. Gary Vaynerchuk is a digital marketing legend. In the late 1990s, he launched WineLibrary.com , an e-commerce site that sells wine made around the world to customers. VaynerMedia’s Foray Into Micro-Content.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 18, 2014
    [Blogger] 2015 : The Influencer Marketing in the Digital Age
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Leaders now understand the importance of using content to stand out. Social Media Influence
  • HINGE MARKETING  |  WEDNESDAY, DECEMBER 17, 2014
    [Blogger] The Road to the Top: Personal Branding Examples in Professional Services
    Baer is an active blogger and social media presence; he delivers webinars and co-hosts the podcast Social Pros. 'Our recent book, The Visible Expert SM , explored the many ways that high-visibility experts’ personal brands boosted the profile and ultimately the success of their firms. Ready? Let’s get started. Alan Weiss, Ph.D.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 16, 2014
    [Blogger] 23 Outstanding Social Media Marketing Guides
    For those unfamiliar with Triberr, Jim Dougherty explains its a platform that “allows bloggers to increase their distribution by creating tribes that can (potentially) pool their collective social audiences.” Basic presence and listening tactics will no longer suffice,  and certainly  won’t differentiate brands.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 15, 2014
    [Blogger] 5 Proven tips to help with your blogging confidence
    '5 tips-to-become-a-more-confident-blogger from Mark Schaefer I f you have been following this blog for a while you know that I have been creating a series of fun and colorful Slideshare presentations from some of my most popular content. tips-to-become-a-more-confident-blogger from Mark Schaefer. Thanks! Shut up or speak your mind?
  • HUBSPOT  |  FRIDAY, DECEMBER 12, 2014
    [Blogger] Should I Gate This Content? [Flowchart]
    Bloggers have looked at the topic through various lenses -- from SEO to lead generation to channel-specific implications -- yet nobody appears to have written a simple “gate this, don’t gate that” prescription. 'We marketers seem to like rules. And when none exist, we''ll settle for guidelines.) Take the “Should I gate my content?”
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 12, 2014
    [Blogger] On the web, there are no neutral corners
    'Sometimes I feel disheartened by the back-stabbing, toxicity, and rumor-mongering I see among fellow bloggers. Of course this is not a “blogger problem.” Sometimes I feel disheartened by the back-stabbing, toxicity, and rumor-mongering I see among fellow bloggers. Of course this is not a “blogger problem.”
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 11, 2014
    [Blogger] 3 Blogger Outreach Trends That You Can Implement
    'As the marketing manager at GroupHigh, I have had the luxury of observing HUNDREDS of blogger outreach campaigns. This monthly Blogger Outreach column is contributed by Kristen Matthews. Blogger Outreach Trends That You Can Implement by Kristen Matthews - Maximize Social Business. Blogger Outreach Author information.
  • KOMARKETING ASSOCIATES  |  TUESDAY, DECEMBER 9, 2014
    [Blogger] How to Fight the Infobesity Monster with Quality, Shareable Content
    The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post. 'With 2014 practically in the rear-view mirror, I thought I’d take a look back at some of the more shocking content statistics from this past year.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 9, 2014
    [Blogger] How to Use Reddit to Boost Your Marketing through the Roof
    Reddit is full of writers, bloggers, webmasters and other internet influencers who are instrumental in sharing good content and building links, and the sheer amount of viral content spun out of the site every month is a testament to the influence Reddit users have. 'Guest post by Scott Masson. What is Reddit and How Does it Work? East Coast.
  • SAZBEAN  |  MONDAY, DECEMBER 8, 2014
    [Blogger] How PR Can Get the Most Out of Their Crowdfunding Budget
    Rather than bombarding social media, bloggers and journalists with an onslaught of spam, concentrate more effectively on some key individuals. 'Before the Crowdfunding craze began, there were few ways that you could effectively market online for donations short of begging for contributions through PayPal. Happy Crowdfunding! Marketing
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 8, 2014
    [Blogger] Setting Goals for PR and Social Media in 2015
    Maggie is a PR strategist, freelance writer and blogger. 'Another year has come and gone, and you’re very likely in the middle of finalizing plans, budgets and all kinds of things for 2015. Is this the year you’re going to keep going your media relations and social media the same way you’ve always done it? Author information. Media Relation
  • HUBSPOT  |  MONDAY, DECEMBER 8, 2014
    [Blogger] 12 Essential Elements of Guest Blogging Proposals That Get Accepted
    Hire me as your guest blogger!”. IM AN AMZAING BLOGGER!”. You don’t need to gush all over the place to get accepted as a guest blogger. This is a mistake that many rookie guest bloggers make. 'We all know that guest blogging, as a whole, isn’t dead. We also know that it’s a very effective form of brand building. docx.”.
  • MARKETING ACTION  |  FRIDAY, DECEMBER 5, 2014
    [Blogger] 3 Ways to Start Earning Links
    Journalists and online bloggers influence the masses and are great influencers to get to know. The last thing bloggers and journalists want to see is a template type of pitch. Understand their audience – this is what’s really important to that journalist or blogger: their readers. Unlinked Brand Mentions. So show them.
  • BIZNOLOGY  |  THURSDAY, DECEMBER 4, 2014
    [Blogger] 7 SEO Copywriting myths that will not die
    Just target your publications (and court your guest bloggers) carefully. 'Is your company operating on old SEO writing information? Are you sure? Don’t write another word until you read this post. You know what makes my blood run cold? Outdated and incorrect SEO copywriting tactics. That’s scary stuff. People. Please. ” No.
  • SOCIAL MEDIA B2B  |  THURSDAY, DECEMBER 4, 2014
    [Blogger] Your 2015 B2B Social Media Predictions Are Totally Wrong. Or Maybe They Are Totally Right!
    'It is the time of year when bloggers dust off their crystal balls and try to predict what will happen in B2B social media in the coming year. But the best part of writing these blog posts is that nobody ever goes back and looks at last year’s post to see what bloggers got right and what they got wrong. Or maybe they are right.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 3, 2014
    [Blogger] Shut up or speak your mind? The struggle in today’s hyper-sensitive world
    see bloggers and authors become ostracized for speaking their minds and freedom of speech is okay as long as you don’t offend anyone, which of course is impossible. see bloggers and authors become ostracized for speaking their minds and freedom of speech is okay as long as you don’t offend anyone, which of course is impossible. storm.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 2, 2014
    [Blogger] What is Social Media Marketing?
    ” Previously limited only to bloggers, influence marketing has widened the angle of its lens to realize that there are all sorts of influentials all over the Internet. These days, Influencer Marketing includes Blogger Outreach and even specialties like Message Board Marketing. monitoring (what are people saying about you?),
  • HUBSPOT  |  MONDAY, DECEMBER 1, 2014
    [Blogger] The Top 50 Marketing Blogs on the Internet Right Now (+ Advice From #1)
    That''s the way all the great bloggers I know have built their successes. 'If you''re anything like me (and my apologies if you are), you like lists. And, if you also happen to work in marketing, you''ve probably heard of the old AdAge Power150 list -- it was a list of the top marketing blogs in the world. the Power150 has ceased to be.
  • MARKETING ACTION  |  MONDAY, DECEMBER 1, 2014
    [Blogger] Advocacy Marketing Part 2: Building Your Plan in 5 Steps
    For example, an advocate might contribute to the product roadmap, be a guest blogger, or become a go-to consultant. 'Welcome to part deux of our 2-part series on advocacy marketing. In part 1 we answered two burning questions about the practice:  What is advocacy marketing? and Why is it awesome? Let’s start with …. brief recap of part 1.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 28, 2014
    [Blogger] Analytics and Sleuthing Tools for reddit
    Jesse is a professional blogger with a passion for homebrewing. 'A lot of my friends in the marketing world are, like me, pretty big data nerds. mean, we have to be! Between Google Analytics, Moz tools, Ahrefs, Facebook, StumbleUpon, reddit, and Twitter advertisement tracking, I get my fill. Reddit
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 27, 2014
    [Blogger] An Example of Twitter’s Real-Life ROI
    Gregory Pouy is based in Paris and is one of France’s leading marketing bloggers. 'By Gregory Pouy, {grow} Community Member When I was asked to write the piece about Twitter, I wondered what personal insight I could share about my love for this social media platform. few years ago, the Pittsburgh Steelers were playing the Dallas Cowboys.
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 26, 2014
    [Blogger] The Authentic Crisis on Social Media
    Wade is a full time blogger and social media psychology expert. 'You have only one job on social media. Be authentic. Be true to who you really are. That’s what they’re saying anyway. We hear this all day every day, and it’s a sound that continually rings in our ears. But why aren’t we being who we really are?
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 25, 2014
    [Blogger] One person can change the world. Thank you, Internet
    People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. Start with WordPress.com or Blogger and start writing. Top redditors may well hold more power in the world than top YouTubers and bloggers. You potentially have access to upwards of three-billion people.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 25, 2014
    [Blogger] What would I do if I were starting my blog from scratch?
    'Here is mind game successful bloggers play with each other. And when that happens, if blogging is the first thing that drops off the table, you will never, ever become a successful blogger. Become a blogger, not a writer Even if you consider yourself a good writer, that doesn’t mean you are an effective blog writer.
  • LEADERSHIP  |  FRIDAY, NOVEMBER 21, 2014
    [Blogger] Interesting Infographics: The Road to Success through Paid Social Amplification
    getting the attention of bloggers and influencers. 'We have had some great discussions about social media’s role in B2B demand generation but at least I have usually focused on ways to organically grow our social media presence. According to an Infographic from  Gryffin Media , there are many reasons to use paid social ads. Reddit Ads.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, NOVEMBER 18, 2014
    [Blogger] 4 Blogging Best Practices for B2B SaaS Start-Up Companies
    If you want visibility, keep a master list of the top bloggers in your industry and reach out to them. 'I follow a few key topics on Quora , and I try to answer a question over there at least once a week. My inclination is to answer B2B inside sales and sales topics, since AG Salesworks has such an arsenal of resources for everyone.
  • B2B MARKETING INSIDER  |  MONDAY, NOVEMBER 17, 2014
    [Blogger] The Top 200 Content Marketing Brands And Influencers
    also published a list of the Top Bloggers on Triberr which includes an amazing list of people across many topics. 'One of the biggest questions buyers ask in their online journey from awareness, to consideration, to selection is “who is influential?” ” on the topic. Twitter Handle. PageRank (Normalised). jeffbullas. 56.56.
  • MARKETING ACTION  |  MONDAY, NOVEMBER 17, 2014
    [Blogger] 26 Ways to Promote Your Blog Post
    However, many smart and successful bloggers do hold themselves to spending as much time promoting their posts as they did writing those posts. These bloggers advise a 50/50 split between content creation and promotion. s bloggers got by posting to other sites, aka “republishing”. 'Congratulations! Fantastic. Now the work starts.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 14, 2014
    [Blogger] The Fast Growing Influence of the Social Media Ambassador
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Social Media Influence
  • WRITING ON THE WEB  |  THURSDAY, NOVEMBER 13, 2014
    [Blogger] Your Business Blog Sweet Spot: How to Find It and Keep It
    In previous posts I shared how storytelling and personalization are key to creating a blog with personality, and that the biggest mistake business bloggers make is ego-centric blog posts.  So how do you find that sweet spot, just between the two? One way to understand their needs to is to know their online habits and interests. Wikipedia.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 13, 2014
    [Blogger] Ian Cleary and the Art of Guerilla Networking Success
    Ian has come from nowhere on the digital marketing scene to becoming a well-known blogger, speaker and consultant through Razor Social. Schaefer Cool, my two favourite bloggers in the same video! Ian has come from nowhere on the digital marketing scene to becoming a well-known blogger, speaker and consultant through Razor Social.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, NOVEMBER 12, 2014
    [Blogger] 3 SEO Basics for Content Marketers
    Over the past few years, we’ve seen an explosion of content on the web - from individual bloggers discussing niche areas, to businesses muscling in on the act and trying to grab their customers’ attention. 'Back in 1996, Bill Gates declared that “Content is King” when it comes to making money from the internet.
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 12, 2014
    [Blogger] Preparing for a Social Media Crisis
    Maggie is a PR strategist, freelance writer and blogger. 'Social media has radically altered the PR function but no more so than when it comes to crisis communications. Where a company once possibly had hours, or even days to respond to a crisis depending on the news cycle, they now may have only minutes to respond. Media Relations
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 12, 2014
    [Blogger] 10 Powerful Blogging Hacks for the Efficient Marketer
    So if you''re struggling to think of new ideas to write about, balance blogging with the rest of your responsibilities, or publish posts consistently, keep on reading -- below are some tried-and-true tips for being a more effective blogger. Even for experienced bloggers, it can hard to avoid these pitfalls. Like, really hard.
  • WRITTENT  |  TUESDAY, NOVEMBER 11, 2014
    [Blogger] 4 Simple Steps to Finding Perfect Freelance Writers
    Unless you can communicate your objectives to your future bloggers and copywriters, they will not be able to deliver. If you are hiring a blogger, ask them to write a post. Managing Your Freelancers and Bloggers. 'Hiring freelance writers makes perfect sense when you run a small business or startup. They’re writers.
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 11, 2014
    [Blogger] Funny Business: The Best Digital Marketing Humor, 2014 Edition
    How To Be Funny: Stand-Up Comic Takes Public Speakers to School by DIY Blogger NET. 'What are you laughing at? If the answer is “nothing,” then you need to read this post! Humor can be a highly effective element in marketing campaigns, whether the goal is get people laughing at our competitors, at themselves, or even at us.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 11, 2014
    [Blogger] 5 of my favorite productivity apps
    For example, if you create this subject line: Subject: 1U App response @gerris #1uapp #1u #blogger #influencer #reply. 'While I aspire to build Gerr.is It makes my head swim. It makes your head swim. Robots will enslave us all; however, until then, they make it possible to get quite a lot done on one’s own. An army of one, if you will.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 11, 2014
    [Blogger] Working With Bloggers to Promote Your Brand for the Holidays
    Two thirds of […] Author information Kristen Matthews This monthly Blogger Outreach column is contributed by Kristen Matthews. Kristen on Google+ | Twitter | Google+ | LinkedIn | Working With Bloggers to Promote Your Brand for the Holidays by Kristen Matthews - Maximize Social Business. Blogger Outreach
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 11, 2014
    [Blogger] A speech you will never hear again
    Related Stories Connecting personal branding, your online network, and business value Unmarketing, Unselling and the Unmistakable Scott Stratten Why Ann Handley is the Queen of Content Social media, authenticity and the human brand An interview with the world’s youngest blogger. But I did have a purpose in doing this. felt despair. At
  • WRITTENT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] 58+ Resources to Master SEO Copywriting
    First Step SEO Tips for Bloggers. 'If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? 92% of marketers say that content creation is very effective for SEO. Section 1: An Introduction to SEO Copywriting.
  • HUBSPOT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] The Top 20 LinkedIn Pulse Articles of All Time
    How convenient for a blogger writing about the top Pulse articles of all time. '"All time" here is like a year or so. Pulse isn''t that old. But that''s been plenty of time for the platform to enjoy a veritable landslide of digital musings from ninjas and gurus from here to world''s end. Views: 2,867,000. Likes: 27,655. 5: The No.
  • HUBSPOT  |  FRIDAY, NOVEMBER 7, 2014
    [Blogger] What Great Stories Smell Like: Inside Microsoft Stories' Editorial Process
    "I’ve been a blogger before, too, where something gets a quick, second glance before going into the universe," she says. While most business bloggers would look to views, leads, customers, and generated revenue to assess whether they''ve created an awesome piece of content, Microsoft doesn''t care so much for those metrics.
  • MARKETING ACTION  |  THURSDAY, NOVEMBER 6, 2014
    [Blogger] 6 Survival Tips for Content Marketing Island
    Heck, maybe you’ll even find a tribe of diminutive bloggers who’ll make you their king. 'As a nascent content marketer in financial services, an industry not typically renowned for its creative marketing practices, I sometimes felt a bit like Tom Hanks in the movie Castaway. Tip 1: Find a Friend. Tip 2: Build a Shelter. Poor SEO ranking?
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 5, 2014
    [Blogger] The Biggest Mistake Business Bloggers Make (and how to avoid it!)
    'The biggest mistake business bloggers make is that they are frequently ego-centric. Bloggers are so passionate about their message and their expertise , they preach. ” Bloggers assume that their readers are like them and interested in the same things. They shout. They proclaim. They implore. They explain. and E.B.White.
  • WRITTENT  |  TUESDAY, NOVEMBER 4, 2014
    [Blogger] 5 Things You Can’t Blog Successfully Without
    Bloggers like Michael Arrington rake in up to  $800,000 per month ! In order to achieve success, there are things every blogger must have – things you can’t blog without. This applies to bloggers, too – especially if you are doing it for business. 'Blog successfully and you cam smile all the way to the bank. You just can’t.
  • HUBSPOT  |  MONDAY, NOVEMBER 3, 2014
    [Blogger] S#*t PR People Do That Journalists Hate, Volume 2 [SlideShare]
    Given that, the inboxes and Twitter streams of most producers, editors, and bloggers alike is often a battlefield for attention and interest. 'It pretty much goes without saying that most business interested in growing are interested in more press coverage. That desire itself does not present an issue -- but the tactics that follow often do.
  • KOMARKETING ASSOCIATES  |  FRIDAY, OCTOBER 31, 2014
    [Blogger] 8 Key Changes In Google Search B2B Marketers Should Know
    ” SEO Blogger Blind Five Year Old has a more in-depth blog post on this potential issue for large online brands. 'As detailed in an article on Search Engine Land this past month, a new Google eye tracking study  outlines the evolution of Google search results from 2005 to today. The key takeaway? What is the “golden triangle?”
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 31, 2014
    [Blogger] How Businesses Can Size-Up Subreddits for Promotion
    Jesse is a professional blogger with a passion for homebrewing. 'Even with reddit climbing its way to the 10th most popular and trafficked website in the U.S. 43rd in the world), many businesses remain stagnant when it comes to interacting and contributing to the communities on reddit. Reddit
  • WEBBIQUITY  |  WEDNESDAY, OCTOBER 29, 2014
    [Blogger] Accomplish More, Stress Less – Five Ways to Be More Productive
    Bloggers, for example,  can delegate by inviting guest posters to contribute content or asking experts to answer questions for a round-up post. 'If there’s one universal truth in business today, it’s that everyone is busy. This is what drives people to try to multitask (even though it’s not possible ). Dayparting. Delegate.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 28, 2014
    [Blogger] Why You Don’t Want Tsu Social Media?
    Wade is a full time blogger and social media psychology expert. 'I’ve moved to yet another social platform. So Tsu me. This is no big announcement. People flock to new social media sites all the time. But this move was different. Recently, I signed up for the Tsu social media site and was met with great reproach.
  • B2B MARKETING UNPLUGGED  |  TUESDAY, OCTOBER 28, 2014
    [Blogger] Ready for Events That Work?
    Your panelists can be clients, consultants, journalists, bloggers, authors and people looking to do a little personal branding on your dime. 'I’ve got just three words for you: Breakfast. Lunch. Dinner. That’s right, the meals you need to eat anyway can be big lead and revenue tools when you invite a few prospects or clients along. mean it.
  • LEADERSHIP  |  MONDAY, OCTOBER 27, 2014
    [Blogger] Your Buyers Are Not Businesses, They Are People — The B2B Buyer is Now A Myth…
    As influential bloggers turned their attention to the campaign, the company started gaining access to the social connections of these influencers. 'On a recent trip to Italy, I was walking back to my hotel late one night. As I passed St. The only other people in sight were three nuns, so I got talking to them. We became friends.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 27, 2014
    [Blogger] Is there a “content pattern” that builds a brand?
    Even an individual blogger? think bloggers who fall into the trap of creating nothing but how-to hygiene content, for example, never rise above to get people coming back or creating a voice of authority. Even an individual blogger? 'Everybody wants their content to go viral. Can this idea be applied to a business of ANY size?
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  FRIDAY, OCTOBER 24, 2014
    [Blogger] Powerful Sales Brain Trust Speaks on #1 Competitive Edge
    Left to right: Joanne Black (author of No More Cold Calling & Pick Up the Damn Phone ), Debra Walton (Chief Content Officer of Thomson Reuters, HuffPo blogger & women''s advocate), Trish Bertuzzi (CEO of The Bridge Group inside sales consultancy), Josiane Feigon (author, speaker, sales futurist and CEO of Tele-Smart sales training) and me.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  FRIDAY, OCTOBER 24, 2014
    [Blogger] Powerful Sales Brain Trust Speaks on #1 Competitive Edge
    Left to right: Joanne Black (author of No More Cold Calling & Pick Up the Damn Phone ), Debra Walton (Chief Content Officer of Thomson Reuters, HuffPo blogger & women''s advocate), Trish Bertuzzi (CEO of The Bridge Group inside sales consultancy), Josiane Feigon (author, speaker, sales futurist and CEO of Tele-Smart sales training) and me.
  • WRITTENT  |  FRIDAY, OCTOBER 24, 2014
    [Blogger] 3 Writing Techniques to Double Your Productivity
    Some bloggers renounce this writing technique, claiming that the pressure of a timer will decrease the overall quality of the content. 'Productivity is huge in freelance writing and blogging. Like, make or break your business huge. What a lot of people  don’t often realize is that any freelance writer actually has a ton of stuff to do.
  • EARNEST ABOUT B2B  |  THURSDAY, OCTOBER 23, 2014
    [Blogger] 5 tips to amplify your YouTube video and get more views
    If that’s not enough you could send the content to an industry blogger or influencer. 'We all want our videos to go viral on the Internet, don''t we? YouTube is the second largest search engine on the Internet, full to the brim of content. With more and more uploaded every second, all competing for viewers’ attention and bandwidth. link].
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 22, 2014
    [Blogger] How To Build An Army Of Volunteer Contributors For Your Blog
    This is the power of guest posting that is now a common best practice for bloggers. found 12 great bloggers. We also started reaching out to external bloggers and thought leaders. At some point, we hit a tipping point and bloggers started coming to us and asking to become contributors for both original and syndicated content.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 21, 2014
    [Blogger] The ole one two three four five six seven punch
    We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. 'If you reach out to someone with a great idea or fantastic offer via email and you don’t hear back, never assume you’ve been rejected. People are so busy. Seriously.
  • WRITTENT  |  MONDAY, OCTOBER 20, 2014
    [Blogger] 8 Ways What You Write Will Affect Your Bottom Line
    This is such a simple piece of advice, but so often bloggers forget they’re ultimately trying to generate leads and make sales. blogger recently gave an example where they discussed a “cleaver marketing campaign” when she actually meant to use the word “clever”. However, as I’m sure you know, not all writing is created equal.
  • ANNUITAS  |  FRIDAY, OCTOBER 17, 2014
    [Blogger] 5 Best Practices for Engaging a Global Audience
    '*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Engaging today’s hyper-connected, self-sufficient buyer is a challenge for enterprise companies operating in different markets. Here are 5 best practices to follow: Identify Themes for your Messaging.
  • FATHOM  |  WEDNESDAY, OCTOBER 15, 2014
    [Blogger] Double Your Impact & Reach The Community With Your Hospital Blog [Webinar]
    Dealing with an aspect of life close to a person’s heart is no small feat, but there are plenty of ways to create content that can appeal to a person’s need for information from hospital bloggers who understand, not marketers simply trying to convert. 'Reaching The Community With Your Hospital Blog. Healthcare
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