• EARNEST ABOUT B2B  |  THURSDAY, OCTOBER 23, 2014
    [Blogger] 5 tips to amplify your YouTube video and get more views
    If that’s not enough you could send the content to an industry blogger or influencer. 'We all want our videos to go viral on the Internet, don''t we? YouTube is the second largest search engine on the Internet, full to the brim of content. With more and more uploaded every second, all competing for viewers’ attention and bandwidth. link].
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 22, 2014
    [Blogger] How To Build An Army Of Volunteer Contributors For Your Blog
    This is the power of guest posting that is now a common best practice for bloggers. found 12 great bloggers. We also started reaching out to external bloggers and thought leaders. At some point, we hit a tipping point and bloggers started coming to us and asking to become contributors for both original and syndicated content.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 21, 2014
    [Blogger] The ole one two three four five six seven punch
    We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. 'If you reach out to someone with a great idea or fantastic offer via email and you don’t hear back, never assume you’ve been rejected. People are so busy. Seriously.
  • WRITTENT  |  MONDAY, OCTOBER 20, 2014
    [Blogger] 8 Ways What You Write Will Affect Your Bottom Line
    This is such a simple piece of advice, but so often bloggers forget they’re ultimately trying to generate leads and make sales. blogger recently gave an example where they discussed a “cleaver marketing campaign” when she actually meant to use the word “clever”. However, as I’m sure you know, not all writing is created equal.
  • ANNUITAS  |  FRIDAY, OCTOBER 17, 2014
    [Blogger] 5 Best Practices for Engaging a Global Audience
    '*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Engaging today’s hyper-connected, self-sufficient buyer is a challenge for enterprise companies operating in different markets. Here are 5 best practices to follow: Identify Themes for your Messaging.
  • FATHOM  |  WEDNESDAY, OCTOBER 15, 2014
    [Blogger] Double Your Impact & Reach The Community With Your Hospital Blog [Webinar]
    Dealing with an aspect of life close to a person’s heart is no small feat, but there are plenty of ways to create content that can appeal to a person’s need for information from hospital bloggers who understand, not marketers simply trying to convert. 'Reaching The Community With Your Hospital Blog. Healthcare
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 15, 2014
    [Blogger] How to Lure Readers to Your Blog from Social Media
    As bloggers, we all want to share great content with the world around us. 'from Social Media" width="300" height="212" title="How to Lure Readers to Your Blog from Social Media" /> Let’s face it; sometimes it’s hard to draw people’s attention away from their many social media accounts.  You’ll need to catch their attention right away.
  • WEBBIQUITY  |  TUESDAY, OCTOBER 14, 2014
    [Blogger] Nine Practical Guides to Public Speaking and Presentations
    ” How To Be Funny: Stand-Up Comic Takes Public Speakers to School by DIY Blogger NET. And something most of us could improve at. How can you get and keep a roomful of people engaged with your presentation? Visually optimize the content you deliver? Effectively use humor? What You Don’t Know About Speaking by Communication Rebel.
  • KOMARKETING ASSOCIATES  |  TUESDAY, OCTOBER 14, 2014
    [Blogger] Key Takeaways from MarketingProfs’ #ContentBootCamp
    For one client, we’re developing long-form, curated content in an effort to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in articles. 'Last week, I had the pleasure of attending MarketingProfs’ Content Creation Boot Camp, a pre-conference workshop kicking off the 2014 B2B Marketing Forum.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 14, 2014
    [Blogger] How to Build Your Influencers in Social Media
    Bloggers are so 1996. Your goal isn’t becoming a writer or blogger. 'A little later this morning I will be presenting a webinar entitled  How to Build Your Influencers in Social Media. It’ll probably be a lot different than you’d expect. Here’s the secret: who the hell are you? Are you already Kim Kardashian?
  • EARNEST ABOUT B2B  |  MONDAY, OCTOBER 13, 2014
    [Blogger] This is the week that was: B2B Marketing round up
    The blog still plays an important role in any marketer’s inbound strategy, but is every blogger the same? According to the Guardian this week there are four distinct style of blogger. 'All the best bits in the world of marketing. Article of the week. The Educator, The Observer, The Polemicist and The Magpie. Take note.
  • WRITTENT  |  MONDAY, OCTOBER 13, 2014
    [Blogger] 15 Must-Use Words in Your Headlines [+Examples]
    Example: 8 Must-Have Tools to Help You Become a Better Freelance Bloggers. 'Headlines. The single most important piece of copy in a blog post. One of the ultimate determinants of a blog post’s success. If you don’t get them right, all the hours you spent crafting the post will go to waste, since nobody will read further than the post title.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 13, 2014
    [Blogger] The secret to getting me to become your brand advocate
    For a blogger and a teacher, this is pure heaven! Last year a company threw a lavish dinner for a group of influential bloggers. For a blogger and a teacher, this is pure heaven! 'Influence marketing is becoming shrill and annoying. But what dismays me is that even many great companies are doing this all wrong. Make it real.
  • HUBSPOT  |  FRIDAY, OCTOBER 10, 2014
    [Blogger] The Ultimate Guide to Hiring Effective Marketers
    Mark is the Executive Director of Schaefer Marketing Solutions , and has been hailed by AdAge as one of their Power 150 Marketing Bloggers. In it, top bloggers like Pamela Slim and Reggie Solomon talk about taking one to two years to get a decent sized audience. 'Let’s play a game, you and I. You can see he wears a lot of hats.
  • HUBSPOT  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] A Look Inside Mashable’s Evolution [Interview]
    With this context in mind, I reached out to Lexie Riegelhaupt, director of marketing and communications for Mashable, to ask about the site’s evolution and direction -- and see if there are lessons corporate and personal bloggers can draw from Mashable’s story. 'Change is always difficult. Instead, it thrust change upon itself.
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] Using SlideShare to Boost Your PR Efforts
    Maggie is a PR strategist, freelance writer and blogger. 'SlideShare is a platform for sharing business documents, videos and presentations, but it typically is not considered as a traditional social media platform. Media Relations
  • ENGAGE  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] Launch a Twitter Account From Scratch With These 8 Tips
    Tips to Organically Grow a Twitter Account from Scratch: Make social connections with bloggers, industry experts and industry publications that may be interested in sharing your content. However, the task of growing a new Twitter account from the bottom up has both benefits and disadvantages. We’re glass-half-full people, let’s be honest.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, OCTOBER 9, 2014
    [Blogger] Unmarketing, Unselling and the Unmistakable Scott Stratten
    Related Stories Why Ann Handley is the Queen of Content An interview with the world’s youngest blogger Creating the beautiful blog with Stanford Smith. Scott is a lightening rod for marketing’s weirdest ideas, a sort of human Ripley’s Believe it or Not of Stupid Marketing Tricks. Book link is an affiliate link.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 8, 2014
    [Blogger] New Blogger Outreach Research Reveals Insights for Marketers
    'I love data, stats and research so I was uber excited to find some new blogger outreach research and of course; I had to share! Econsultancy recently surveyed over 250 of the UK’s top bloggers to provide insights into what bloggers really want when it comes to working with brands and agencies. Blogger Outreach
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 7, 2014
    [Blogger] Ello and the weird economics of social media
    Many bloggers are trumpeting this little start-up as the Facebook killer but is that realistic? Many bloggers are trumpeting this little start-up as the Facebook killer but is that realistic? 'The advent of Ello has been one of the most interesting developments of the year. Ad-free you say? Is it possible? Ready to roll? Ready to roll?
  • WRITTENT  |  MONDAY, OCTOBER 6, 2014
    [Blogger] 4 Must-Know Writing Tips You Aren’t Using
    You’ll never be a great blogger if you’re always trying to conform to all the different rules that have been thought up. 'I get it. No, really. We’ve all been at that point where you work super hard at putting out each and every blog post … but even when it goes live, you don’t see any real results from it. Write More Authoritatively.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, OCTOBER 3, 2014
    [Blogger] 7 Ways B2B Marketers Can Build a Rock Star Audience on Twitter
    Your industry has bloggers, analysts, and thought-leaders that reach your target audience. 'Editor’s Note: Today’s post comes courtesy of Carter Hostelley , the Founder and CEO of Leadtail , a social strategy and insights firm. Prior to Leadtail, Carter was a CEO and held numerous executive roles on B2B venture-backed companies.
  • LEAD411  |  THURSDAY, OCTOBER 2, 2014
    [Blogger] Dreamforce Cheatsheet for Sales Pros
    'General. Attire : Business casual – Don’t forget to wear comfortable shoes. Weather : San Francisco 10-Day – It’s usually awesome in October. Getting Around : Dreamforce Travel Map – Uber – Lyft. Dreamforce App : I will link to to this as soon as it is live. Mon 6:00 PM. Moscone North ( map ). Mon 8:00 PM.
  • ENGAGE  |  THURSDAY, OCTOBER 2, 2014
    [Blogger] Marketing to Millennials: Why Did the Millennial Cross the Road?
    Brands should act like a blogger and think like a startup: Embrace the tone of the community you are trying to serve, be transparent about who you are, and always add value by solving problems. 'Understanding what drives the behavior of millennials is an issue organizations across the economy are dealing with. There are no gimmicks required.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 1, 2014
    [Blogger] How to Write Great Blog Posts Every Time
    Creating  great content  for your business blog is a what  and  how  issue, as in  what  constitutes “good” content , and  how  does one produce that content so that it brings in the readers that a business blogger wants. You can team up with a fellow blogger in your niche by participating in an ongoing discussion, or in an argument.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 1, 2014
    [Blogger] Are You Falling Out of Love with Your Blog?
    When I started blogging many years ago, I looked up to other amazing bloggers out there who generated massive amounts of content. Very fancy stuff … and a bit intimidating for a first time blogger! hit a wall, the ideas stopped and all the romance of being a professional blogger evaporated. Then it just became a chore.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 30, 2014
    [Blogger] 26 Awesome Search Engine Marketing Guides
    In this post, guest blogger Aleh Barysevich details 10 alternatives, from the obvious Yahoo! 'Search engine marketing (SEM) accounts for roughly three out of every eight dollars spent on digital advertising , with Google alone commanding 31% of the market. Image credit: Placeit.net. Which tools and reports are most helpful? by WordStream.
  • WINDMILL NETWORKING  |  FRIDAY, SEPTEMBER 26, 2014
    [Blogger] What Businesses Should Understand About reddit
    Jesse is a professional blogger with a passion for homebrewing. 'One of the largest obstacles to adoption I see in people who’ve never heard of or used reddit is comprehending the deeper layers. The layers underneath the cute pictures of animals, comics about atheism, and currently popular memes. Reddit
  • BIZNOLOGY  |  THURSDAY, SEPTEMBER 25, 2014
    [Blogger] Are your SEO writers lost in Google-land?
    Additionally, some writers are fantastic bloggers, but they don’t know how to structure solid sales copy. 'Are your in-house writers lost in Google-land? Are they trying to write SEO copy but it’s just not clicking – and your site is suffering as a result?  Easy, right? Except there’s a catch. Give feedback.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 25, 2014
    [Blogger] The Psychological Significance of the First Impression in Social Media
    Wade is a full time blogger and social media psychology expert. 'You don’t get a second chance to make a first impression. Have you ever heard that old saying before? Well, it’s true. There is a certain switch that people have when they meet you or your product, site, etc. that will activate either for you or against you right away.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 25, 2014
    [Blogger] Why Ann Handley is the Queen of Content
    Related Stories Creating the beautiful blog with Stanford Smith An interview with the world’s youngest blogger Tapping into the pulse of social media in Asia An unexpected blogging journey with Jeff Bullas Examples of quantifying social influence. 'Ann Handley is one of the most interesting people I know. She’s an enigma.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 23, 2014
    [Blogger] A 7-Step Process for Building a Blog Content Backlog
    Do you have any external contributors or guest bloggers with whom you work? 'The more you blog, the more traffic you drive to your site. In fact, companies that blog generate 55% more website visitors, 97% more inbound links, and 434% more indexed pages on average. Step 1: Figure out your blog''s goals. Generate leads? If so, how much?
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 23, 2014
    [Blogger] Mizuno running long tail outreach marketing case study
    My presentation is titled  Blogger Outreach Case Study: How I Activated Hundreds of Bloggers for Mizuno Running. See what we did to engage and activate hundreds of bloggers, from the top 100 running bloggers down the every single blogger who self-identified with being a Runner.” Long Tail Blogger Outreach.
  • HUBSPOT  |  MONDAY, SEPTEMBER 22, 2014
    [Blogger] Confessions of a Former Journalist: What I Learned From Becoming a Corporate Blogger
    Being a journalist vs. being a blogger? While good bloggers should also be concerned with the truth, uncovering things isn’t necessary their driving motive. 3) Bloggers highlight experts'' opinions and perspectives so readers can learn from them. '“She’s going to the dark side.” are they right? Blogging
  • THE FORWARD OBSERVER  |  MONDAY, SEPTEMBER 22, 2014
    [Blogger] 7 Ways To Never Run Out Of Magnetic B2B Blog Topics
    Invite guest bloggers – Not only does this create additional content and save you time, it can help your company build lasting relationships. As your blog’s readership and authority grows, it becomes easier to recruit guest bloggers (and you’ll start receiving more guest blogging requests). Fear not. Congratulations! Woo-hoo!
  • EARNEST ABOUT B2B  |  MONDAY, SEPTEMBER 22, 2014
    [Blogger] This is the week that was: #inbound14
    Blogger of the week. 'A round up of the great and good in B2B marketing. This was the week in which it was all bagpipes and tartan wherever you turn, a week in which #inbound14 was a top global trend on twitter and a week packed full of useful gems. Like these: Marketing trend of the week. Time to blow the dust off those brand pyramids?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 22, 2014
    [Blogger] A report from the epicenter of content marketing conferences
    This made me think of comparisons to our own community of marketing bloggers who rarely disagree with each other for fear of being left out of something. This made me think of comparisons to our own community of marketing bloggers who rarely disagree with each other for fear of being left out of something. Know your audience.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Blogger] Blogging Tips: Unique Ideas to Boost Your Blog
    All of us bloggers like to include informative bits of information in our blog posts. lot of the time, bloggers are looking to reach as wide an audience as is possible. If you’re a blogger, you may welcome guest bloggers on your site. 'I feel like we hear a lot of the same blogging tips over and over again. Photo Source).
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Blogger] 65 Experts Chime In On How To Stay Motivated To Write
    This is a must-read book for any content marketer, aspiring blogger and book-author hopefuls. 'One of the biggest questions I get is how do you find the time  to write? Which, of course, I already answered a while back. Because Because that’s what a good content marketer does right? And then simply answer them ! So buy it.
  • VIEWPOINT  |  TUESDAY, SEPTEMBER 16, 2014
    [Blogger] Building an Inside Sales Lab: 10 Essential Tips for Success
    Take it from today’s guest blogger, inside sales expert Jeffrey Feuer of The InsideSalesLab. 'Why build an Inside Sales Lab in your own office? Testing is an excellent way to grow sales. lab concentrates this function into a small, well-disciplined group with the right tools to capture subtle improvements. Inside Sales
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 16, 2014
    [Blogger] 19 Excellent Guides to SEO Link Building
    'Contrary to articles and blog posts claiming link building is dead , the reality is that  it’s not—as even Google’s Matt Cutts has confirmed. But like SEO more generally, it has evolved. Image credit: SEO Book. The days of getting high search rankings based on high-volume, low-quality, easy-to-get links are long gone. ”).
  • B2BMARKETINGSMARTS  |  MONDAY, SEPTEMBER 15, 2014
    [Blogger] SEO Mistakes B2B Marketers Must Avoid
    'I’m pleased to welcome guest blogger Brad Shorr to share his insight on one of today’s most important B2B marketing topics — SEO. “SEO campaign,” a phrase […] SEO Mistakes B2B Marketers Must Avoid is a post from: B2BMarketingSmarts. B2B Lead Generation keywords Lead Generation SEO traffic
  • HUBSPOT  |  MONDAY, SEPTEMBER 15, 2014
    [Blogger] 6 Essential Social Media Lessons From Top Executives
    He’s an avid blogger who uses his posts to help populate his other social feeds. 'Previously, right here on this blog, we’ve written about the importance of company leadership getting involved in social media. What can they teach us? Ready? 1) Kill Multiple Birds With One Stone. Richard Branson, Founder of Virgin Group.
  • SYNECORE  |  FRIDAY, SEPTEMBER 12, 2014
    [Blogger] Apple Anoints NFC Mobile Payments: Now People Will Finally Use It
    One of the first things you learn as a blogger is to try and avoid writing about things that don’t hold your interest. 'Sometimes in life, timing is everything. When you do, it usually ends up being a painful experience for both yourself and the reader. Mobile Payments: The Future of Retail? But we haven’t and we don’t. Why is that?
  • WRITTENT  |  THURSDAY, SEPTEMBER 11, 2014
    [Blogger] 9 Magnetic Headline Formulas to Grow CTR
    Offensive or controversial headlines can be a boon for bloggers. 'Despite a massive influx of interactive multimedia, writing still rules the web. That makes powerful headlines essential for the success of any online blog or business. These tips and tricks will help you write more enticing headlines that increase your CTR. Tell Them How To.
  • KOMARKETING ASSOCIATES  |  THURSDAY, SEPTEMBER 11, 2014
    [Blogger] Blogging vs. Journalism: Identifying the Fundamental Differences
    Let’s take a look at some of these differences as we attempt to help bloggers and journalists stay on track and deliver the type of content they intend to their audience. Journalists and bloggers often times have slightly different end goals in terms of audience targeting. Tone and Structure. While I’m not calling blogging the Chuck E.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 11, 2014
    [Blogger] Being of Service Matters More than Being Social for Media Relations
    Maggie is a PR strategist, freelance writer and blogger. 'Have you ever wondered why some companies get so much media attention, while other, more established or credible companies don’t fare as well? When it comes to media relations, relationships are a big part of the equation. Media Relations
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] 6 Company Blogs We Actually Enjoy Reading
    To inspire all you business bloggers out there, we''ve curated a list of some of the most entertaining business blogs on the internet. They publish meaty posts every day written by anyone from professional financial consultants and personal finance bloggers to college students and couples planning a wedding. Who can I tell?!" 1) EAT24.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] Great Blog Content: What Makes You Mad?
    As a business owner and blogger, this is especially important for you. 'If you want to write great blog content , tap into what makes you mad. Or, what makes your readers mad? Either way, we don’t get mad about things we don’t care about. Great blog content is always about what your readers care so much about it keeps them up at night.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] Overcoming Pain Points in Blogger Outreach
    'Blogger outreach, a key component in influencer marketing, is a strategy that takes time, dedication, commitment and patience. For this awesome collaborative marketing blog that you currently find yourself on, I am in charge of covering all aspects of blogger outreach. Blogger Outreach And I take this task seriously.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Blogger] How to Get Over Your Fear of Guest Posting
    At the time, I was not a writer, not even a blogger. At the time, I was not a writer, not even a blogger. 'By Jessica Ann, {grow} Community Member Hi. My name is Jessica, and I have a genuine fear of guest posting. It all began in 2007, in Washington, DC. She wanted me… to do what? It was just a guest post. Who wants to read my words?
  • ENGAGE  |  TUESDAY, SEPTEMBER 9, 2014
    [Blogger] This Is My First Ever Blog Post, and It’s About Writing Blog Posts
    realize it’s hard to stand out as a blogger when it feels like you’re trying to reinvent the wheel over and over—and over—again. Dino Dogan, CEO and founder of Triberr , a source for growing a blog’s readership by connecting like-minded readers and bloggers, suggests you write for a single individual—“singlecast” he calls it.
  • WRITTENT  |  MONDAY, SEPTEMBER 8, 2014
    [Blogger] 9 Tips to Spot Amazing Article Writers
    Contact Your Favorite Bloggers. Often, a small percentage of visitors to your blog will be bloggers or freelance writers themselves. 'Article writers – truly amazing ones who create content that will knock your visitors’ socks off – can sometimes be hard to come by, depending on your niche. Frequent Multi-Author Blogs. Company News
  • THE NEW STRATEGIST  |  SATURDAY, SEPTEMBER 6, 2014
    [Blogger] 5 Tips to Manage the Demands of Content Marketing
    Also, don’t forget that guest bloggers are often used to great success. Put out a call to bloggers in your community, and start a discussion with them on what they might bring to the table. 'No time for content marketing? It might not be quite as demanding as you think. While it’s an admirable pursuit, it rarely works.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, SEPTEMBER 5, 2014
    [Blogger] An interview with the world’s youngest blogger
    The post An interview with the world’s youngest blogger appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The post An interview with the world''s youngest blogger appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Well, I couldn’t say no to that could I?
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Blogger] 12 Ways to Get More Blog Subscribers [Infographic]
    'For lots of bloggers, publishing blog post can feel a little anticlimactic. You spend all this time researching and writing and editing and designing to get your post out the door, and when you finally hit publish. Nothing happens. Except maybe a tweet or two from your mom and the intern. Thanks, Mom and Intern!) Enter: Blog subscribers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 4, 2014
    [Blogger] Social advocacy marketing gains legitimacy
    Some mommy bloggers have agents now. How can we expose our bloggers to new audiences and help their careers? Some mommy bloggers have agents now. How can we expose our bloggers to new. This week, another start-up in the brand advocasy space, Branderati , was acquired by social media marketing/analytics company Sprinklr.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Blogger] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
    Many bloggers are writing  reasonable  content. 'Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. But what I find to be the worst is mediocrity.
  • LEAD411  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Blogger] Sales & Marketing Content that Doesn’t Suck
    Danny Brown Author/Blogger. '“According to a 2011 study, on a typical day, we(Americans) take in the equivalent of about 174 newspapers’ worth of information, five times as much as we did in 1986.” Source: New York Times. That statistic makes me tired just looking at it. It can be a real time sink. Rand Fishkin CEO @ Moz. randfish. link].
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 2, 2014
    [Blogger] Google is a lying liar that lies
    'I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. That’s all Google has and that’s really all you have when it comes to whether or not someone clicks on your content or not. And Google acts pretty dumb. Do it!
  • WRITTENT  |  MONDAY, SEPTEMBER 1, 2014
    [Blogger] 11 Actionable Writing Tips [+Examples]
    When you’re a blogger, statistics are your best friend. Example: If a lot of SEO bloggers have popular posts on keyword research, steal that topic and write the best possible post on keyword research. 'Image source. Engaging a blog reader is a hard thing to do, especially in this digital age. Be Statistic-Friendly. Image source.
  • HUBSPOT  |  THURSDAY, AUGUST 28, 2014
    [Blogger] How to Develop an Unforgettable Voice in Your Writing
    Fun content like this is crucial to a well-balanced blogger''s diet. 'To be a successful writer, you must possess an unforgettable voice. This is the mysterious “knack for writing” that people talk about. It’s not just about stringing words together in a pretty way. Cultivating a voice isn''t easy, but it''s possible.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 27, 2014
    [Blogger] New Strides Made in reddit Advertising Features
    Jesse is a professional blogger with a passion for homebrewing. 'As reddit continues climbing the ranks of the most popular websites, advertisers and marketers alike look to the budding social news and community platform with curiosity. Facebook advertising campaigns are the most popular, featuring a … Continue Reading. Jesse Aaron.
  • WRITTENT  |  WEDNESDAY, AUGUST 27, 2014
    [Blogger] 5 Writing Tips to Drive Your Readers to Action
    Sometimes, bloggers try to reach too wide of an audience by being as general as possible, but that’s the wrong way to go about a blog post. 'Image source. Think about this for a moment: what, exactly, is the purpose of a blog post? But driving your readers to action isn’t as easy as it looks. Link to the Conversion Page.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 27, 2014
    [Blogger] The Facebook Other Folder and the Strangers Who Love Me There
    After I established my credentials as a blogger, Dennis replied again (and sent me a friend request, which I did not accept). After I established my credentials as a blogger, Dennis replied again (and sent me a friend request, which I did not accept). 'By Kerry Gorgone, {grow} Contributing Columnist. The results have been pretty weird.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 26, 2014
    [Blogger] The business case for content marketing consistency
    Related Stories 5 reasons to be wildly excited about content marketing How to find homegrown content marketing evangelists Authorship and the Invisible Blogger: Are you writing yourself out of success? This outstanding person was one of my favorite employees when I was in the corporate world. She was such an impressive young woman.
  • FATHOM  |  MONDAY, AUGUST 25, 2014
    [Blogger] Content vs. SEO: Which is More Important?
    If your vertical features a lot of bloggers, publications, and social traction, this is a sign of a very healthy content development environment. As an example, the tech industry has a wide variety of tech bloggers, industry news publications, and social discussions discussion related to anything and everything in the tech industry.
  • BIZNOLOGY  |  MONDAY, AUGUST 25, 2014
    [Blogger] 10 lessons on Walmart’s social media strategy
    20 bloggers called  “Walmart Moms.”. They’ve always been real moms who are bloggers. 'Walmart is the world’s largest public corporation, biggest private employer and largest retailer. It is still a family-owned business. Walmart also has a big social media presence. 33,000+ Followers on  Pinterest.
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 25, 2014
    [Blogger] Psychological Triggers in Email Marketing for Social Media
    Wade is a full time blogger and social media psychology expert. 'It has been said that email marketing is one of the best strategies, if not the only one, you should be using. Let’s look at … Continue Reading. Author information. Wade Harman. This monthly Social Media Psychology column is contributed by Wade Harman.
  • HUBSPOT  |  MONDAY, AUGUST 25, 2014
    [Blogger] New to Inbound Marketing? 7 Common Mistakes You Can Easily Avoid
    Check out the business blogger''s ultimate guide to mastering lead generation here. 'First-time inbound marketers: We''re so glad to have you! We know it can be easy for beginners to run into pitfalls and obstacles with their inbound marketing efforts, as it is with any other "first." Common Mistakes New Inbound Marketers Make. Measurable.
  • WRITTENT  |  FRIDAY, AUGUST 22, 2014
    [Blogger] 32 Blog Post Ideas for Your Next Article
    Even the world’s most creative bloggers find themselves in need of  blog post ideas every once in a while. Or better yet, use blogger  Amanda Nelson’s suggestion, and get permission to publish part of a new release. Blogger Awards. Spread some love and introduce 10, 15, or 50 bloggers whose content you admire.
  • HUBSPOT  |  THURSDAY, AUGUST 21, 2014
    [Blogger] What Are Attribution Reports? [FAQs]
    For bloggers who have not been able to attribute lead generation directly to their blog content, this is a huge win. 'A marketer''s job isn''t easy. You constantly have to create content and promote it through different channels. So how do you do that? It''s called an attribution report. What Is an Attribution Report? You are right!
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 21, 2014
    [Blogger] 10 Blogs to Bookmark: Social Marketing Edition
    ” Why We Like It: Likeable Media’s bloggers aren’t afraid to show their senses of humor, and they write about everything from crafting the perfect social media bio to hospitals effectively using LinkedIn. But the sad, sad truth is that there are a limited number of hours in the day (only 24, last time we checked). Kim Garst.
  • HUBSPOT  |  THURSDAY, AUGUST 21, 2014
    [Blogger] How to Become the Best Blogger in Your Niche
    So here’s my thesis: If you are the best blogger in your niche, you can be the most successful in your niche. If blogging is the core of content marketing, and content marketing is the path to success, then we must conclude that being a kickass blogger is the path to marketing success. Great bloggers grow in size and reputation.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 19, 2014
    [Blogger] Test Your Digital IQ with Mark Schaefer’s Social Media Quiz
    a)  Blogger. Which of the following is NOT among the top 10 of languages used by WordPress bloggers? a)  Blogger. Which of the following is NOT among the top 10 of languages used by WordPress bloggers? 'How much do you know about social media platforms, facts and trends? The answers are at the bottom of the post. b)  VK.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 18, 2014
    [Blogger] Should you make the leap into sponsored content?
    As the effectiveness of “traditional” advertising channels dries up, marketers will seek to “borrow” the large and loyal audiences of bloggers and other content creators. have never featured a paid product pitch in a blog post but many other bloggers are. 'The sponsored content wasps are swarming! Always.
  • WRITTENT  |  FRIDAY, AUGUST 15, 2014
    [Blogger] Simplicity is the Best Policy: 6 Essentials for the Successful Blogger
    It may seem counterintuitive, but reaching out to other bloggers with the promise of supporting each other is a guaranteed way of gaining readers. For example, it’s well-known that the majority of clothing brands work closely with other fashion bloggers to showcase their apparel. Connect with Others. Give the People What They Want.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 15, 2014
    [Blogger] 10 Tips for Developing Better Blogger Outreach
    'Do you feel like your blogger outreach strategy lacks some oomph? My career centers around working with bloggers and becoming a go-to source for blogger outreach advice. The following ten tips, I assure you, will take any blogger … Continue Reading. Related Stories Is it Time for a Blogger Outreach Tool?
  • HUBSPOT  |  FRIDAY, AUGUST 15, 2014
    [Blogger] The 12 Types of People You’ll Meet at a Conference
    7) The Blogger. When meeting bloggers in-person at a conference, watch out because they might be wired! 'To all the conference-goers out there, I’d like to challenge you to think long and hard about one simple question: What’s your goal? Should you be networking to make connections with smart people? 1) The Networker.
  • HUBSPOT  |  WEDNESDAY, AUGUST 13, 2014
    [Blogger] How to Promote Your Content Using Paid, Earned & Owned Media
    Influencers can be bloggers or people that amass large social followings around their industry expertise. 'This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. Some people think content promotion isn’t complicated. If only it were that simple. Content Coverage.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 13, 2014
    [Blogger] The power and perils of the pivot
    Im still in the awkward stage of traversing the zone from how to be a successful creative online biz blogger to an illustrating, indie sci-fi author. Im still in the awkward stage of traversing the zone from how to be a successful creative online biz blogger to an illustrating, indie sci-fi author. What the hex ?
  • BIZNOLOGY  |  TUESDAY, AUGUST 12, 2014
    [Blogger] Are anonymous communities most authentic?
    '“A s long as the roots of relationship are not severed, all is well. And all will be well in the communitys garden. There will be growth in the spring!” ”  Chauncey Gardiner , from Being There. am a proponent of “real name” communities. It’s like taking the glory suit off of the Klansman. Maybe. Goaded?
  • ENGAGE  |  FRIDAY, AUGUST 8, 2014
    [Blogger] How Taming ���Monkey Mind��� Leads to Better Content
    Just a few of the comments Ive heard: Write me something that bloggers will talk about so I dont have to pay for so many ads, We need 27 tweets a day, Lets start a blog tomorrow, Make me a viral video.. Whether you work in an in-house agency or are a third-party partner, you know what Im talking about.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, AUGUST 8, 2014
    [Blogger] Monetizing blog comments: Why your blog is economic gold
    Even though I sometimes disagree with him, every blogger is swimming in his wake and I think he is under-appreciated for that. Your new favorite blogger. For me and many other bloggers, the blog community is an incredibly effective economic engine. Your new favorite blogger. As long as Chris is happy, who gives a damn?
  • WRITTENT  |  FRIDAY, AUGUST 8, 2014
    [Blogger] Why Quality Content is the Core for Any SEO Strategy
    Businesses, marketers, and bloggers love to link out to solid, interesting information that strengthens the premise of their own materials. 'Image source. Is quality content the backbone of your SEO strategy? If you are a serious small business or online marketer, it certainly should be. Shabby content doesnt engage readers. Image source.
  • WRITTENT  |  TUESDAY, AUGUST 5, 2014
    [Blogger] 11 Content Writing Secrets from the Pros
    What’s the difference between you and really successful bloggers? We’ve compiled 11 of today’s best bloggers’ tips for working smarter, not harder: 1. 'Image source. You know, the kinds with thousands of daily visitors, and more speaking invitations than they could possibly attend? Image credit:  lonelybrand.
  • ENGAGE  |  TUESDAY, AUGUST 5, 2014
    [Blogger] 4 Savvy Tactics for Maintaining a Loyal Audience
    Everyone from big corporations, to mom-and-pop shops, to the blogger sitting next to you at Starbucks is pulling out their virtual soapbox and calling for attention. 'In a world where the Internet is no further away than the palm of our hands, it can be easy for your virtual voice to be lost amid the clamor of white noise. Keep It Clean.
  • HUBSPOT  |  TUESDAY, AUGUST 5, 2014
    [Blogger] 9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?
    I got the idea of reaching out to popular bloggers who were already writing about books we carried and enticing them to be affiliates, even though at the time I had no idea either "outreach" or "affiliate marketing" were "things" that other people did. 'Not everyone who works in marketing imagined they''d end up here. Rand Fishkin. Josh Gunn.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 5, 2014
    [Blogger] 10 Fun and Interesting Presentation Ideas
    Instead, ask a question that simply calls for a raised hand, like “how many bloggers in the audience?” Instead, ask a question that simply calls for a raised hand, like “how many bloggers in the audience?” At the end I have a little video clip to pull it all together for you … 1. Local color. Getting over the nerves.
  • HUBSPOT  |  MONDAY, AUGUST 4, 2014
    [Blogger] How to Avoid Becoming a Marketing Fossil
    Paul identifies as many as six different audiences that can fundamentally impact your business, including analysts, bloggers, competitors, customers, employees, and job candidates. To that end, here are five of the lessons from Paul’s book to help all of us adapt our skills and become fluent in an increasingly digital world.
  • HUBSPOT  |  MONDAY, AUGUST 4, 2014
    [Blogger] The Real Reason Nobody Shares Your Infographic
    Some bloggers (even those with a marketing objective) have adhered to the “narrow and deep” ethos of information design heavyweights like Minard and Garofalo. 'We’ve all been there. You spent countless hours conducting ironclad research for your latest infographic. You tangled with a designer over the minutest details.
  • B2B MARKETING TRACTION  |  THURSDAY, JULY 31, 2014
    [Blogger] Why Lack of Strategy Will Kill Your B2B Blog
    If You Have Multiple Bloggers. 'Blogging drives traffic to websites and generates leads. So, hey, let’s jump in and do this. Right? Wrong. To succeed in blogging (and in the bigger universe of content marketing), you need a strategy. Strategy is even more important when you have multiple people blogging. Implement Your Blog Strategy.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JULY 31, 2014
    [Blogger] 5 Things Machiavelli Would Do With His Competitors’ Twitter Profiles
    Network evaluation also helps identify potential publishers, vendors, and bloggers that might become ideal link building targets or social media marketing partners. 'While competitors may seem intimidating, marketers fail to realize there are opportunities lying discretely in their online footprint. And Twitter is a good place to start.
  • VERTICAL RESPONSE  |  THURSDAY, JULY 31, 2014
    [Blogger] Guest Blogging is (Really) Dead! 4 Things to Do Instead
    Well, in January of this year, Matt Cutts, Head of Webspam at Google, put a dagger in the heart of guest bloggers, calling it, “ the decay and fall of guest blogging for SEO. ” In March, Google took action against several guest blogging sites in the form of a manual penalty. So what do you do instead? Here are some great ideas: 1.
  • PWB MARKETING BLOG  |  THURSDAY, JULY 31, 2014
    [Blogger] Internet Trolls
    As a blogger we would sometimes get attacked by “anonymous” persons online. 'Clients often ask me “How do I deal with negative comments across social media?” I have even blogged about censorship in blogs.  I have begun to realize though that negative comments are becoming all too common. social media social media monitoring
  • HUBSPOT  |  TUESDAY, JULY 29, 2014
    [Blogger] The Blog Your Blog Could Look Like: Data on the Impact of Evergreen Content
    What Does This Mean for the Average Business Blogger? 'There is a lot of talk out there about how writing more blog posts will get you to the blogging promise land where your blog generates a ton of new visitors and leads every week. You''ve seen the data -- you know that if you publish more, you''ll start to see more and more results.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 29, 2014
    [Blogger] Would you erase yourself from Google search results?
    Related Stories Two technologies that will disrupt marketing strategy Authorship and the Invisible Blogger: Are you writing yourself out of success? 'Have you tried The Marketing Companion podcast yet? People seem to love the humor and intelligence of our audio marketing adventures. Why hasn’t this been an issue in the U.S,?
  • MODERN B2B MARKETING  |  MONDAY, JULY 28, 2014
    [Blogger] 4 Ways to Invest in Your Marketing Career
    There are also plenty of bloggers who are incredibly passionate about educating their audiences about how to think about marketing – or what they should be thinking of. 'Author: Phillip Chen As our recent ebook about marketing career paths proves, you don’t need an expensive MBA to become a great marketer. Take a Class. Ask for Help.
  • BIZNOLOGY  |  FRIDAY, JULY 25, 2014
    [Blogger] 5 point quality assurance checklist for your social media posts
    For example, we at WEBSITE work with many copywriters and bloggers, and if posts contain even miniscule errors, our audience notices instantly. 'Your social media engagement traffic, engagement, and exposure are critical to your success. You need to score home runs with every piece of content. Do your posts contain a call to action (CTA)?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JULY 22, 2014
    [Blogger] B2B Content Marketing: Do More Than Reinvent the Wheel
    The decision to do so was based upon several factors: keyword ranking difficulty, wanting to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in each article, etc. ll admit, I’m a sucker for any blog title that begins with the words “How-to” or “Tutorial.” Period. Long-Form Content. Sort of.
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