• MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Blogger] Quantifying the Value of Social Media Engagement in B2B Marketing
    measure growth in followers, likes, re-tweets, community engagement, brand advocates, bloggers, and. Entire content © 2012 Gleanster, LLC. All rights reserved. Unauthorized use or reproduction prohibited. Note: This document is intended for individual. terms of use. June 2012 About the Pie Chart The data presented in the pie. topic. studies.
  • SCRIPTED B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Blogger] The Ultimate Guide to Building a Content Marketing Team
    bloggers are hiring additional resources. roles, we also have guest bloggers. you can recruit guest bloggers or use a. 1 PLAYER. PLAYER THE ULTIMATE GUIDE TO. Editor-in-Chief: Nicole Karlis, Content Manager Contributing Editor: J.D. Introduction. by J.D. Peterson 1 Chapter ONE. why Build a Content Team? The First Step? Table of.
  • ORACLE B2B WHITE PAPERS  |  FRIDAY, JANUARY 29, 2016
    [Blogger] Grande Guide to B2B Blogging
    on B2B blogging as the Editor. -In-Chief of B2B Bloggers. Many people are unsure how to approach an influential blogger, though. blog to outside bloggers and now, five industry experts. blog alongside the 18 Kinaxis employee bloggers. Blogger: Owned by Google, this is another easy-to-use. Grande Guide to. series.
  • HUBSPOT  |  FRIDAY, FEBRUARY 5, 2016
    [Blogger] Amazon to Open Physical Stores?
    As this blogger was quick to point out, Amazon has essentially denied the claims that 300 stores are on the way. Every news outlet in the world is telling Amazon that they’re doing this ecommerce thing all wrong. Such prodigious growth both inspired and disgusted everyone who watched. What’s the Story? Who’s Laughing? Maybe Amazon’s Laughing.
  • B2B MARKETING INSIDER  |  FRIDAY, FEBRUARY 5, 2016
    [Blogger] 8 Tips on Creating Content to Be Shared on Social Media
    Every entrepreneur, blogger, and website owner is aware of the importance of social media content strategy. If you don’t make yourself visible for a greater audience, you won’t reap the benefits of your online presence. Without superb content, you won’t promote your brand in a good way. Content Marketing
  • MODERN B2B MARKETING  |  MONDAY, FEBRUARY 1, 2016
    [Blogger] 5 Tools to Manage Your Freelance Content Team
    To find freelance bloggers specifically, try ProBlogger, where you can list your jobs and gain access to bloggers who are actively looking to be hired. An alternative to WordPress is Google’s Blogger, which is also a free and simple to use platform. This is where freelance employees come into play. Finding freelancers  .
  • HUBSPOT  |  THURSDAY, JANUARY 28, 2016
    [Blogger] 16 of the Best Brands on Instagram Right Now
    They're almost like fashion bloggers," my colleague Elissa Hudson told me. Each has their own persona, has a huge Instagram following, and publishes content to their individual Instagram accounts that's very similar to the type of content fashion bloggers post. Ready to get inspired? Our favorite is the #DogsOfWeWork hashtag.
  • WEBBIQUITY  |  THURSDAY, JANUARY 28, 2016
    [Blogger] How to Make B2B Content Curation a Win-Win [Podcast]
    What value does content syndication provide to B2B bloggers? What role should content aggregation play in your B2B blogging strategy? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? And what exactly is web presence optimization ? ” Check out the podcast page for more information.
  • HUBSPOT  |  WEDNESDAY, JANUARY 27, 2016
    [Blogger] Struggling With Impostor Syndrome? 9 Ways to Deal With It (Before It Hinders Your Success)
    If you're a blogger, you might keep track of your posts' monthly average page views and watch them go up, or compare them to the team average. "I got lucky.". "I don't belong here.". I'm a fraud, and it's just a matter of time before everyone finds out.". Sound familiar? you're probably suffering from impostor syndrome. Bottom line?
  • ACT-ON  |  WEDNESDAY, JANUARY 27, 2016
    [Blogger] 11 Top Tips For Developing YouTube Influencers
    Because they are enthusiasts, just as bloggers or Instagram users are. YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. And the process has established best practices which can be repeated for ongoing success. Long-Tail Discoverability. The Real McCoy. You got it.
  • BIZNOLOGY  |  TUESDAY, JANUARY 26, 2016
    [Blogger] 10 content marketing articles you missed
    This is doubly so when yours truly, your humble SEO , SEM , digital and content marketing blogger, is away in Cartagena de Indias , Colombia , for an entire exotic tropical Caribbean destination wedding week. The beginning of the year is often a best of time in the blogging world. Enjoy, my Tigers! New Year, new thinking in content marketing.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 25, 2016
    [Blogger] 5 SMART Blogging Goals To Set In 2016
    Dave is the cofounder of NinjaOutreach, an innovative new blogger outreach software for marketers based in Boston, Massachusetts. The new year is a time for setting actionable goals, both personally and professionally. So let’s make some of those apply to your blog. What should your blogging goals be? recommend you create S.M.A.R.T. goals.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 25, 2016
    [Blogger] Influencers: Paid or Earned Media?
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Influencer marketing has never been more popular with businesses and organizations. Consumers no longer trust the brand or media and corporations.
  • WEBBIQUITY  |  MONDAY, JANUARY 25, 2016
    [Blogger] Three Things Smart B2B Marketers Will be Doing in 2016
    The answers to that question—from influential bloggers like Michael Brenner , Paul Gillin , Cheryl Burgess , Jeff Cohen , Carla Johnson , Neal Schaffer , and J-P De Clerck among others—have been compiled in a free eBook, B2B Marketing Trends for 2016. What will successful B2B marketers to be doing more of, or differently, in 2016?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JANUARY 19, 2016
    [Blogger] What to Include in a Content Marketing Proposal
    Here are a few things to consider: Content Types: Publishing optimized blog posts is a nice place to start, as they can be used to drive brand awareness through promotional efforts in third party industry and social media sites, industry blogger outreach, fan-based forums and communities. Data Gathering and Discovery. Initial Program Work.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 13, 2016
    [Blogger] 7 Ways to Get More Blog Traffic From Twitter
    For bloggers and business owners, it’s a great tool to drive traffic to your blog. Twitter is a great tool for connecting with others, keeping up with the news, and so much more. If you have a decent Twitter following (or even if you want to build one), incorporate these tactics into your Twitter use […]. Author information. Leah Mazur.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 13, 2016
    [Blogger] How to Use Native Advertising Without Getting Fined by the FTC
    The Advertising Standards Authority in the United Kingdom, for instance, banned a native YouTube ad sponsored by Oreo that featured two well known video bloggers because the agency felt it was not clearly identified as marketing communication. By Kerry Gorgone, {grow} Contributing Columnist. Enter native advertising. percent.). percent.).
  • WEBBIQUITY  |  TUESDAY, JANUARY 12, 2016
    [Blogger] 5 Simple Steps To Turn Readers Into Buyers – Content Marketing That Sells
    An aspiring bloggers end goal (I suspect), would be income and impact. As a blogger, blogging about building a blog, you would need to understand at which stage on this journey my readers are…. Guest post by Tom Hunt. So you have set up a blog and social media profiles…. Trust me, I know, I have been there… multiple times.
  • HUBSPOT  |  TUESDAY, JANUARY 12, 2016
    [Blogger] How to Crowdsource Your Blog Content: Tips for Finding and Collaborating with Your Crowd
    In that case, you might reach out to a few top bloggers and/or academics in your field to offer their informed opinions on a meaty topic. Or, if you gather a series of 5 or 10 tips from respected bloggers, you can put together an article that will help you connect with big audiences online. How do you keep up? In one study, 70% of U.S.
  • CONTENT STANDARD  |  MONDAY, JANUARY 11, 2016
    [Blogger] 5 Brands with Highly Successful Snapchat Marketing Strategies
    With three hundred and twenty thousand subscribers on Youtube, one hundred thousand followers on Twitter, and one hundred and ninety-four thousand followers on Instagram, beauty blogger “ MissMeghanMakeup ” helped Wet Seal target its core demographic as it handed over its Snapchat account to her. NBA: Snapchat A-Game.
  • 6SENSE  |  THURSDAY, JANUARY 7, 2016
    [Blogger] How To Build a Rockstar B2B Marketing Team
    Press Relations / Analyst Relations – who knows every journalist, analyst and blogger writing or researching your space? Modern marketers are awash in new technologies, distribution channels and strategies. The Messengers and Industry Experts. The first section represents the very basics of B2B marketing that every team needs. Latest
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 7, 2016
    [Blogger] The lost blogging monarchy, the defeat of links, and the war on social media
    hope you enjoy these insights as much as I did … As a blogger, I felt like a monarch . “Blogs were gold and bloggers were rock stars back in 2008 when I was arrested. Before we became overwhelmed by Kardashian fluff and Facebook controlling your news, bloggers created a web on intense intellectual challenge and debate.
  • ACT-ON  |  THURSDAY, JANUARY 7, 2016
    [Blogger] 7 Ways B2Bers Can Rock Lead Gen Via Social Media
    That’s a nice way to affirm what the blogger wrote, add a useful insider tip, and demonstrate you know what you’re doing. Social media is an essential part of the marketing mix. Even if you’re in B2B. Even if you’re in a “boring” industry. Even if you’re an introvert. Social media is indispensable for promoting your content. Back to you.
  • BIZNOLOGY  |  TUESDAY, JANUARY 5, 2016
    [Blogger] Add For Immediate Release to your podcast queue
    Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO), online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response. So, it was an honor to be included.
  • JUNTA 42  |  SATURDAY, JANUARY 2, 2016
    [Blogger] This Week in Content Marketing: FTC in No-Win Situation with Native Advertising
    But the man who created Blogger, then Twitter, and now Medium says the web is on its way out, at least as a place to publish your thoughts. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. Is there a better way to handle this? We think so. This week’s show. Content marketing in the news.
  • ACT-ON  |  FRIDAY, JANUARY 1, 2016
    [Blogger] 5 New Year’s Resolutions for Marketers
    As a blogger, I realize how important it is to get feedback. There’s something very optimistic about the people who make New Year’s resolutions every year. Rather than focusing on the failures of the past (hopefully), we look ahead, once again, to ponder the many ways we can improve ourselves and our lives. I’m one of these people.
  • HINGE MARKETING  |  THURSDAY, DECEMBER 31, 2015
    [Blogger] Best Website Techniques for Greater Online Lead Generation
    To further increase online lead generation invite guest bloggers to write for your blog and offer to serve as a guest blogger yourself on other reputable sites to expand your reach and improve your website’s domain authority. Generating new leads is among, if not at the top, of most Marketers priorities, this has not changed.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 30, 2015
    [Blogger] How To Get Your Blog Ready For The New Year
    Dave is the cofounder of NinjaOutreach, an innovative new blogger outreach software for marketers based in Boston, Massachusetts. If you sell B2B services, you’ll probably find that the holidays are a bit of a lull. So, what should be on your to-do […]. Author information. Dave Schneider. Twitter | Facebook |. Blogging
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 30, 2015
    [Blogger] Personal business lessons from 2015 and what you can learn from them
    About 3-4 years ago, I myself was a ‘mere’ blogger, before I shifted to online illustration and then upgraded to self-publishing, although I do both now. By Mars Dorian, {grow} Contributing Columnist. The end is nigh for 2015, which has been an interesting year for the online world, to say the least. Fear the fatigue and fight it.
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 30, 2015
    [Blogger] SEO Best Practices For Your Blog
    There are millions of bloggers around the world publishing new content every day. If so many other companies are blogging too, why should you invest time and resources in business blogging? You should just avoid it altogether, right? Wrong. Business blogging is no longer a nice-to-have for your company, it is a must for several […].
  • BIZNOLOGY  |  TUESDAY, DECEMBER 29, 2015
    [Blogger] Audienti merges SEO, Advertising, and Influencer Engagement services
    When I started my practice, it was SEO first, ORM second, and then blogger outreach: 1995, 2003, and 2006, respectively. From 2006-2012, I was a PR purist because if I even mentioned SEO in the same sentence as blogger outreach, the honest and earnest PR intentions of my earned media blogger outreach campaigns were sullied.
  • ONALYTICA B2B  |  WEDNESDAY, DECEMBER 23, 2015
    [Blogger] Health and Fitness: Top 100 Influencers and Brands
    Health and fitness bloggers took social media by storm in 2015, writing about fitness plans, workout routines, alternative diets and of course the increasingly popular phenomenon of avocado on toast! Some have even secured best-seller book deals and featured in consumer lifestyle magazines. WHAT ARE THE EXPERTS SAYING? TOP 100 INDIVIDUALS.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 23, 2015
    [Blogger] 28 Super Easy Tips on How to Promote Your Content
    Sellas  is an in-the-trenches digital marketer & owner at  B Squared Media , blossoming blogger, and  a purveyor of psychographics. By Brooke B. Sellas, {grow} Contributing Columnist. Content distribution has been a BIG topic here on {grow} and around the social sphere. So let’s break it down, people. And then …? Twitter ads.
  • BUZZSUMO  |  MONDAY, DECEMBER 21, 2015
    [Blogger] 50 Things We Learnt About Content Marketing This Year
    56% of leading business bloggers are hiring additional resources in the next 12 months ( Curata ). At BuzzSumo we love research and data. 2015 was a bumper year for people like us with the publication of over 20 new content marketing research reports. We all have suspicions and instincts but it is much better to have data. Altimeter ). Tools.
  • MODERN B2B MARKETING  |  THURSDAY, DECEMBER 17, 2015
    [Blogger] New Year, New Audience: 10 Essential Social Media Tactics to Get Your Content Seen
    One of the best ways to do this is to find influencers, bloggers, and other sources within your industry and ask them for a quick interview surrounding the subject of your content. That As you research for your content, keep track of bloggers and influencers within your industry. What’s the missing link? Get an outsider’s buy-in.
  • VIDYARD  |  MONDAY, DECEMBER 14, 2015
    [Blogger] Tracking Video Music Trends: How to Stay Current
    Want to be the one giving bloggers something to blog about? Finding captivating, relevant and creative new music for your video is challenging. On the one hand, the information age has brilliantly streamlined music discovery.  Information technology has made new sounds and music accessible in ways like never before. We get the struggle.
  • KOMARKETING ASSOCIATES  |  MONDAY, DECEMBER 14, 2015
    [Blogger] What Were The Most Effective B2B Marketing Tactics of 2015?
    When customers, friends, family, industry analysts, and bloggers say wonderful things about your company and convince others to buy your product, you’ve made it. Even though many B2B marketers are already looking ahead to 2016, it’s may be worth recognizing the accomplishments of the past year. STRATEGIC CONTENT MARKETING.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 14, 2015
    [Blogger] What is the future of blogging?
    Mitch and I have been debating the importance of blogging over a period of months and he recently posted this on his Six Pixels blog: I’m not sure what a blog is anymore. I’m not sure who a blogger is anymore. I’m not sure what a blog post looks like anymore. I'm not sure who a blogger is anymore. love Mitch Joel.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 10, 2015
    [Blogger] Personal Branding Lessons From Joe Bonamassa
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Influencer marketing is largely based on the digital identity and brand image conveyed in social media. Author information. Raymond Morin.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 10, 2015
    [Blogger] Straight talk on Patreon and patronage for content
    “We don’t have relationships with bloggers the same way we do with artists. Paying Paying for an everyday blogger doesn’t give me any warm feeling.” devote hundreds of hours coaching new bloggers and helping them develop guest posts that shine a light on their work. In 2015, I featured about 40 different bloggers.
  • HINGE MARKETING  |  THURSDAY, DECEMBER 10, 2015
    [Blogger] How Factoring Visible Expertise Into Your Next Marketing Budget Can Stimulate Growth in 2016
    Your candidate may already be a popular blogger, but a potential customer attracted at first by his blog might also expect to see him offering content on LinkedIn or have specific questions about his background or where he might be speaking in the future. What budget?”, Our most recent research tells us that 72.1 business challenge.
  • ACTIVEDEMAND  |  TUESDAY, DECEMBER 8, 2015
    [Blogger] Metrics Your Digital Marketing Agency Needs to be Reporting
    Better Allocate Budgets: Do you structure your marketing campaigns to encompass keyword optimization, social media, media/blogger relations and both online and offline advertising? Metrics Your Digital Marketing Agency Needs to be Reporting Is reporting a priority for the digital marketing agency you’re associated with? It should be.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 7, 2015
    [Blogger] Sponsored content and the economics of trust
    Last week I was reading a post from one of my favorite bloggers. trusted this blogger but felt I had been lured into a trap. In the span of one moment, this trusted blogger, and The Harvard Business Review, breached a connection of trust that had taken years to establish with me. This is an institution I love. felt betrayed.
  • JUNTA 42  |  SATURDAY, DECEMBER 5, 2015
    [Blogger] This Week in Content Marketing: Google Plus Returns From the Grave. Does It Matter?
    Watching the content marketing trend fade to black (18:35): Content isn’t going anywhere, but the content marketing trend may be disappearing much quicker than we think, warns blogger Geoff Livingston. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. It depends. This week’s show. Yahoo!
  • SALES ENGINE  |  THURSDAY, DECEMBER 3, 2015
    [Blogger] What’s the role of a content strategist?
    So after awhile, whether you’re an email marketer, blogger, or inbound marketing specialist, generating an ongoing narrative is a much more difficult proposition because you quickly run outof thought-leadership topics that can be re-spun into different angles. What is their media preferences do they prefer? Content Creation
  • JUNTA 42  |  WEDNESDAY, DECEMBER 2, 2015
    [Blogger] Why Brands Need to Acquire a Media Company [Here’s How]
    Grantland aside, a key question remains: Why don’t more enterprises consider purchasing media brands and blogger sites as a shortcut to building a content brand with some teeth? Last month, ESPN announced that it was closing the sports-journalism destination Grantland. But alas, Grantland is dead. They’ve never even thought of this. Build it?
  • HUBSPOT  |  WEDNESDAY, DECEMBER 2, 2015
    [Blogger] Want More Web Traffic? How I Used the 'Skyscraper Technique' to Drive 70K+ Page Views
    Now that you have some momentum picking up with your great new piece of content, it’s time to spread out and start sharing with your list of targeted influencers, brands, and bloggers who publish and share related content. Finding it increasingly difficult to capture the attention of your target audience? What can you do to stay in the game?
  • HUBSPOT  |  TUESDAY, DECEMBER 1, 2015
    [Blogger] Should Publishers Blog?
    Trained journalists and editors viewed platforms like Blogger and LiveJournal as communities where ‘just anyone could write.’. Once upon a time, blogging was considered amateur. Well, that was precisely the point. The biggest value proposition that blogging brought to the table was the democratization of great ideas. Sense of Community.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 27, 2015
    [Blogger] Reasons to Ditch “Batch and Blast” and Get Started with Email Marketing Personalization
    The most common demographics used are age, gender and income level, notes social media blogger Lisa Furgison, all of which can be collected from your customers and embedded for reference onto your website or blog platform. We all like to believe we’re special. ” Limit your target market to a manageable size. All rights reserved.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 27, 2015
    [Blogger] Reasons to Ditch “Batch and Blast” and Get Started with Email Marketing Personalization
    The most common demographics used are age, gender and income level, notes social media blogger Lisa Furgison, all of which can be collected from your customers and embedded for reference onto your website or blog platform. We all like to believe we’re special. ” Limit your target market to a manageable size. All rights reserved.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 26, 2015
    [Blogger] The one social media rule ALL businesses should follow
    Sellas  is an in-the-trenches digital marketer & owner at  B Squared Media , blossoming blogger, and  a purveyor of psychographics. By Brooke B. Sellas, {grow} Contributing Columnist. But the one social media rule I think EVERY. SINGLE. BUSINESS. should follow is this: Be the boss of your own information. Peeps know this already.”
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 25, 2015
    [Blogger] Great Blog Content:2 Reasons for Writing Stories
    For many content creators, writers, or bloggers, that is risky. Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. If you don’t, readers won’t respond to you. . Sadness.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 25, 2015
    [Blogger] How to be the World’s Greatest Marketing Intern
    Phoebe Spooner is a blossoming creative advertiser and blogger with a passion for digital marketing. Phoebe Spooner is a blossoming creative advertiser and blogger with a passion for digital marketing. by Phoebe Spooner, {grow} Community Member. My name is Phoebe and I am Mark’ Schaefer’s intern. Hit the ground running.
  • KOMARKETING ASSOCIATES  |  TUESDAY, NOVEMBER 24, 2015
    [Blogger] 10 Reasons to Develop a B2B Blogging Strategy
    Quality blog posts provide a reason to reach out to potential link partners (site owners and bloggers for example), by showcasing relevant information or expertise, and developing connections through cross-collaboration, and supported thought leadership. 8.) Hopefully your organization is well ahead of performance benchmarks this year.
  • HUBSPOT  |  MONDAY, NOVEMBER 23, 2015
    [Blogger] 12 Tips for Writing With Unforgettable Personality
    Food blogger Ree Drummond is a great example of a writer who has a clear topic. Many successful bloggers and writers aren’t afraid of using “I,” “me,” and “my.” It’s not self-centered. The best writers aren’t necessarily the smartest, the smoothest, or those with the biggest vocabulary. They’ll come back to it again and again. Can’t.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 23, 2015
    [Blogger] Is Google really Sauron?
    have thought a lot about this, trying to be rational and realizing that as a blogger, the Twitter button means more to me than most people in the world. have thought a lot about this, trying to be rational and realizing that as a blogger, the Twitter button means more to me than most people in the world. In the grip of Sauron. Sheesh.
  • WEBBIQUITY  |  MONDAY, NOVEMBER 23, 2015
    [Blogger] Four (of the) Worst Practices for Pitching Bloggers
    Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Yet bad, even horrible , blogger pitching practices remain common—because they are easy. ” Perfect!
  • HUBSPOT  |  FRIDAY, NOVEMBER 20, 2015
    [Blogger] 10 Time Wasters That Limit Your Blogging Productivity (And How to Avoid Them)
    There are a ton of great online resources for beginners and regular bloggers alike that discuss best practices for different types of blogs, too, including corporate/professional, personal, hobby/interest, community, etc. 4) Having a Disorganized Workspace. But the truth is, we’re not as great at it as we think. Content Blog
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 20, 2015
    [Blogger] 5 Companies That Are Doing Blogging RIGHT!
    Dave is the cofounder of NinjaOutreach, an innovative new blogger outreach software for marketers based in Boston, Massachusetts. Some companies just nail it. They’re known for having epic blogs, and it’s not just about traffic or social shares – they do something different. Author information. Dave Schneider. Twitter | Facebook |.
  • BIZIBLE  |  THURSDAY, NOVEMBER 19, 2015
    [Blogger] 52 MarTech and Marketing Ops Champions You Need to Follow
    CEO and Co-founder of @Engagio | Former co-founder of @ Mark e to | Marketing speaker and blogger | Entrepreneur | Advisor to @GetScripted and @Newscred. Entrepreneur | Founder/CTO @ HubSpot inbound marketing | Startup blogger at OnStartups.com. Marketing technology is rapidly evolving and so with it grows the role of Marketing Ops.
  • ACT-ON  |  THURSDAY, NOVEMBER 19, 2015
    [Blogger] 10 Simple SEO Basics for Better Rankings
    In this example, the blogger could have probably written a better ALT tag than “read.”. 4) Reduce bounce rate with interactive content. A “bounce” happens when someone come to a page on your site and then leaves without clicking on anything. Search engine optimization has a bad rep. Bupkis! Good SEO isn’t hard. Way over. Or maybe a quiz.
  • KEO MARKETING  |  WEDNESDAY, NOVEMBER 18, 2015
    [Blogger] 3 Ways Social Media Adds Spice to Traditional Public Relations
    In addition to creating and distributing a press release to announce the launch, the company might also email or tweet at prominent bloggers who write about small business issues. Once upon a time, public relations was about getting coverage. And while those tactics remain valuable today, PR isn’t just about getting coverage anymore.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 18, 2015
    [Blogger] The 31 Best Tools for Improving Your Writing Skills
    Tools like Twords can help bloggers commit to writing consistently. Words are hard. Whether you're a published author or just getting started with blogging, it's not always easy to string words together in a way that makes sense, sounds good, and makes the reader feel something. The 31 Best Tools for Improving Your Writing. 1) Daily Page.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 18, 2015
    [Blogger] To drive value from your content, focus on trust, not traffic
    You are one of the few people whose content I always share, because I trust you. I’ve read your blog for so long now, yet I’m regularly amazed at the smart content you publish—not just from yourself, but from other bloggers. Here’s a word we don’t use in business too often: love. ” Read on. No surprise, right? Trust.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 17, 2015
    [Blogger] Reproduce all your own stuff on your professional page
    It has a beautiful personal story but it doesn’t have anything to do with blogger outreach , social media marketing , content marketing , search engine optimization , search engine marketing , influencer outreach , or online reputation management ; however, everything I write about is. It’s time to call all of your content home.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 16, 2015
    [Blogger] 12 Emerging Trends for Social Media Influencer Marketing
    Each fall, bloggers and social media experts are asked to make their predictions about the trends for the upcoming year. Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Author information.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 13, 2015
    [Blogger] The Basics of Mobile Friendly
    If you are a blogger, the goal is to keep your visitors engaged. “How many people in the world are using their mobile phone right now?” ” Job seekers have reported getting this question when interviewing at Google and Facebook. This question also implies just how important mobile has become to our society.
  • HINGE MARKETING  |  FRIDAY, NOVEMBER 13, 2015
    [Blogger] 5 Tips For Maximizing Your Published Content
    SEE ALSO: 5 Tips to Take Your Guest Blogger Outreach to the Next Level. You’ve published your content, now what? If you haven’t heard it, listen closely… Your content is begging to be shared and consumed by eager audiences , so don’t let all your hard work go to waste. Don’t just stop at one blog post either.
  • SALES ENGINE  |  THURSDAY, NOVEMBER 12, 2015
    [Blogger] Redefining sales prospecting in an era where no one wants to talk to you
    Jennifer's a speaker, trainer, writer (read her free e-book), blogger, Facebooker , Instagrammer , Tweeter , and YouTuber. If you’ve been prospecting for sales recently, you may have noticed some differences in our culture—most importantly the fact that disruptive marketing and sales is out. That means cold calls.
  • BIZIBLE  |  WEDNESDAY, NOVEMBER 11, 2015
    [Blogger] The Complete Display Ads Overview For B2B Marketers
    The affinity group are people who love a specific topic, and keep up with the latest news and bloggers. Display advertising is a bit of a mystery. You’re paying for impressions and clicks on sites you don’t own. You have countless referral sites and it is entirely onerous to track the opportunities and revenue generated from each display ad.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 10, 2015
    [Blogger] Your website is wearing mom jeans and shoulder pads
    Reputation management is much hotter than ever, search engine optimization (SEO) is no longer considered snake oil, and blogger PR and social marketing. Too many people in this game have been burnt themselves by the surprised cat named Google, Blogger, Influencer, Twitterati, ending up scratched, bitten, and shamed. Like this post?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 10, 2015
    [Blogger] Nobody can blog for you, but maybe they can blog WITH you
    Tip: Invite experts to contribute to your site as guest bloggers, or interview them about the topics and issues that are important to your readers. 4. Tip: Invite experts to contribute to your site as guest bloggers, or interview them about the topics and issues that are important to your readers. 4. But I have a business to run!
  • ACT-ON  |  TUESDAY, NOVEMBER 10, 2015
    [Blogger] Earned Media: What It Is & Why You Want More of It
    Get bloggers to feature you. The best way to get a blogger’s attention is to offer them something of value. Let the top bloggers in your industry know if you have new research on a topic they’ve previously covered. You may have heard that marketing nirvana lies in finding the perfect balance of owned, earned and paid media.
  • HOOTSUITE  |  MONDAY, NOVEMBER 9, 2015
    [Blogger] 15 Must-Follow Social Media Experts on Twitter
    Darren Rowse is an Australian speaker, blogger, podcaster, and founder of ProBlogger, a site that helps professional bloggers and marketers gain invaluable skills in the industry. Darren Rowse. Here's the shownotes for todays Periscope on creating memorable blog posts and social media content – https://t.co/obE8oTe0xY.
  • ACT-ON  |  THURSDAY, NOVEMBER 5, 2015
    [Blogger] 17 Realistic Ways to Get More Website Traffic
    Blog comments are also a great way to demonstrate your expertise and to build relationships with bloggers and site editors. Traffic is to digital marketing like gasoline is to an engine. It’s what makes it go. So it’s not too surprising that web traffic usually comes in at the top of the list for content marketing goals. 15) Guest blog.
  • BIZNOLOGY  |  WEDNESDAY, NOVEMBER 4, 2015
    [Blogger] Children of the Cloud
    They’ve grown up in a world of seamless global communication that can make anyone a YouTube star, a celebrity blogger, or the developer of a hit mobile app used by millions. The four speakers ranged in age from 17 to 23, and each was already running a company. An app he developed called Yo briefly became a viral phenomenon in 2014.
  • SYNECORE  |  WEDNESDAY, NOVEMBER 4, 2015
    [Blogger] Paid Advertising 101: Understanding Search and Display Advertising
    The other half of the Google AdWords universe is the Google Display Network, which includes a collection of Google websites (like Google Finance, Gmail, Blogger, and YouTube), partner sites, and mobile sites and apps that show AdWords ads matched to the content on a given page. billion in online ad revenues in the US, up 22.5% year over year.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 4, 2015
    [Blogger] 3 Tips for Future-proofing Your Digital Career
    As an illustrating blogger and sci-fi author, I both fantasize and worry about the future. As an illustrating blogger and sci-fi author, I both fantasize and worry about the future. By Mars Dorian, {grow} Contributing Columnist. But every great technology comes with a downside that can affect your career for the worse. His conclusion?
  • HUBSPOT  |  MONDAY, NOVEMBER 2, 2015
    [Blogger] How to Make Your B2B Content More Lovable: 9 Tips to Try
    When a B2B blog publishes a solid mass of data, the data aficionados, bloggers, ponderers, thinkers, movers, and shakers pounce on it. One of my life missions has been to rescue B2B blogs from their backwater boring status and bring them to the forefront of awesomeness. Thankfully, I’m seeing the trend grow. Every industry has its jargon.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 1, 2015
    [Blogger] The future of blogging and online publishing
    If you are a blogger, online marketer, or just a lover of smart and creative business discussions, you will love this connection between Mitch and myself on the future of blogging. A lot of people out there are saying blogging is dead. I don’t think so. Is reading dead? When reading is dead … then blogging will be dead. Still ….
  • HINGE MARKETING  |  FRIDAY, OCTOBER 30, 2015
    [Blogger] The New Risks in Pay-for-Placement Guest Blogging
    SEE ALSO: 5 Tips to Take Your Guest Blogger Outreach to the Next Level. Depending on the quality of the content, Google may view this as a way to build jobs for bloggers and individuals working for content hubs. It’s a common goal of any website to dominate search engine rankings and come up on the first page of Google.
  • CONTENT STANDARD  |  THURSDAY, OCTOBER 29, 2015
    [Blogger] How to Tailor Content Distribution Throughout the Fashion Life Cycle
    This type of endorsement isn’t just for big-name retailers, either—small brands can integrate effective promotional content into their strategies through strategic public relation efforts or partnerships with up-and-coming celebrities, online personalities, or local bloggers. As a retailer, you live the fashion life cycle. Growth.
  • HALEY MARKETING  |  TUESDAY, OCTOBER 27, 2015
    [Blogger] Following Over 2,000 Staffing Professionals on Twitter Taught me THIS
    Sure, I follow friends, family, sports bloggers and musicians, but over the past 2 months I have been following and observing roughly 2000 staffing professionals from across the industry to see exactly how the industry acts on a daily basis. Spending time on Twitter might seem like a great way to waste time. For me, it’s research. Absolutely!
  • VISUALLY  |  MONDAY, OCTOBER 26, 2015
    [Blogger] Why LinkedIn Is Now Such a Powerful Content Marketing Tool
    In some cases, those editors will actually reach out to LinkedIn bloggers to request content or make suggestions for how it will be better received. In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. And then there’s LinkedIn.
  • PR MEETS MARKETING  |  MONDAY, OCTOBER 26, 2015
    [Blogger] 5 Easy Ways to Get Started with Video Marketing
    Look to bloggers or other industry pundits who are already creating video content. In my previous post highlighting recent video stats , I noticed three key challenges marketers are having with video: allocating enough budget, finding the resources and expanding video beyond brand awareness. Conduct quick interviews via mobile. Even two.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 26, 2015
    [Blogger] How to differentiate your blog based on the time you can put into it
    The field of marketing blogging is extremely competitive but to make my point, here’s how a few familiar bloggers are positioned: Of the five blogs represented here, four of the authors probably commit about the same amount of time to their blog each week. Blogging takes a lot of work. Are you using your time to maximum effectiveness?
  • JUNTA 42  |  SATURDAY, OCTOBER 24, 2015
    [Blogger] This Week in Content Marketing: Can Content Save Advertising?
    Robert believes Joel’s thought-provoking argument may be the best answer for bloggers, but not for brands. believe even well-known bloggers need to build a subscribed audience in order to survive. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. This week’s show. Sponsor (36:29).
  • HUBSPOT  |  FRIDAY, OCTOBER 23, 2015
    [Blogger] How to Write a Perfect Cold Outreach Email: 5 Elements to Consider Before Hitting Send
    Takeaway: Think about how your pitch relates to something relevant to the blogger or business. As marketers, we typically send and receive hundreds of emails a week. Occasionally, those emails are sent to people we don’t really know that well -- or don't know at all. This is cold outreach, and, for better or for worse, it has its purpose.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, OCTOBER 22, 2015
    [Blogger] Using psychology to make your content relevant
    Wade Harman is an ex-coal miner turned full time blogger. By Wade Harman, {grow} Community Member. My friend Donald has lived his whole life in an apartment beside the Chicago L-train. Every night he goes to sleep, and the L-train inevitably comes blaring by his home at 2 a.m. He thought a burglar had crept in. The big reveal. Be the Expert.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 21, 2015
    [Blogger] How to Make Money Blogging
    Writing offers – Publishers have been known to seek out expert bloggers who write well and have grown a strong readership. Do you know how to make money blogging? Let me ask you this: Are you earning money because of your blog?  If so, your blog is a means of indirect sales. Indirectly. How to Make Money Indirectly from a Business Blog.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 21, 2015
    [Blogger] Are you #BreakingTheLaw by using Hashtags?
    Related Stories “Curation” versus Fair Use: How to keep your content safe New legal guidelines may impact many freelance employees The new guide to minimizing legal risks in Social Media Marketing Brands and Bloggers: Keep Your Sponsored Content Legal 7 Reasons to Start Your Own Twitter Chat TODAY! Consider thy neighbor. AmIRight?
  • INTEGRATED B2B  |  TUESDAY, OCTOBER 20, 2015
    [Blogger] 4 ways Danish companies can nail B2B marketing in English
    You may find practical experts that are also natural bloggers, just waiting to be given the opportunity to produce interesting content. As social media blogger Dan Purvis explains , staff that view content creation or social media activities as yet another task to cram into their hectic schedule will resent, rather than appreciate the work.
  • CONTENT STANDARD  |  MONDAY, OCTOBER 19, 2015
    [Blogger] No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?
    Medium recently opened up its publishing API, which syncs with WordPress and Blogger so far, to allow publishers to syndicate into the Medium community. Social media marketing has evolved from a practice run by interns and misguided Millennials to a complex strategy used across almost every B2B and B2C organization. billion by 2017.
  • B2B MARKETING INSIDER  |  MONDAY, OCTOBER 19, 2015
    [Blogger] 20 Experts Provide Their Content Marketing Predictions For 2016
    We will start to see serious buying interest and activity from brands of all sizes in the purchasing of niche media and blogger sites.  That’s the type of person you need to be hiring in 2016. ~ Ian Cleary, Award Winning Tech Blogger on RazorSocial ,  @ IanCleary. think we’ll see a massive correction in the advertising market.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 14, 2015
    [Blogger] Meeting the Challenge of Content Snacking
    Author of the books «Culture Web à la portée des PME» (2001) and «Comment entreprendre le virage 2.0» (2010), he has also contributed to several magazines and bloggers platforms over the years. Author information. Raymond Morin. Raymond Morin contributes a monthly column on Social Media Influence. Raymond Morin. Social Media Influence
  • HUBSPOT  |  WEDNESDAY, OCTOBER 14, 2015
    [Blogger] Making More from Less: How to Repurpose Your Nonprofit's Content
    For example, you could ask other bloggers to publish your content as a guest post or submit an editorial to your local paper’s website. Build relationships with bloggers and other influencers who are writing about your issue area. Content is king, but it’s a noisy world out there. Tips to Repurpose Your Nonprofit’s Content. Nonprofit
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 14, 2015
    [Blogger] How to Make Money Blogging:Yes – You Can Still Make Money Blogging!
    Sure, that is not likely for most bloggers, but it is possible. Can you still make money blogging ? Or is it too late to get in to the game? As I shared in my last post , the blogging has rapidly changed, but it’s not too late to start a blog, or turn your existing blog in to a source of income. There are two primary methods: Directly.
  • HUBSPOT  |  TUESDAY, OCTOBER 13, 2015
    [Blogger] Submitting a Guest Post? Here Are 12 Things You Should Know About Editors
    12 Things Guest Bloggers Should Know About Editors. 1) They’re in a hurry. Thousands of would-be guest bloggers have been blacklisted from writing for certain websites. The best way to become a guest blogger is to create great content and become a helpful partner to the editors you work with. Editors have a tough job.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 13, 2015
    [Blogger] Register a domain name for every event on your calendar
    have been doing this for years for my blogger outreach and influencer engagement campaigns: registering bespoke campaign-related domain names in order to make it as easy and as simple as humanly possible for everyone who has even the slightest inkling to attend your event or buy your stuff or get to know you a little bit better.
  • VIEWPOINT  |  TUESDAY, OCTOBER 13, 2015
    [Blogger] To Manage Sales You Must Manage Sales Leads
    James is a regular guest blogger with ViewPoint. “Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”. It was with a slight hesitation that the sales manager added the second sentence about sales lead management being a marketing function. They don't.".
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