Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Onalytica B2B

DECEMBER 14, 2017

This could take the form of a blog post, interview, webinar or podcast. This could be paying for them to mention your brand in a sponsored post (commonly seen in B2C on Instagram and YouTube) or purely to pay for their time (e.g. Influencer Generated Content. Financial compensation entails paying an influencer to work with you.

Ad Exchange 233

Ad Exchange Work Management B2B Thought Leadership Marketing Management 233

Onalytica B2B

MARCH 12, 2018

SOURCE: www.curalate.com/blog/influencer-marketing-fails/. Casey Neistat is a well-known creative filmmaker on YouTube. Ensure that they care about your brand by showing them that you care about them. Creating an equal value proposition that deters disasters like this from happening.

Campaigns 262

Campaigns Work Management Marketing Management Opinions 262

Onalytica B2B

APRIL 11, 2017

There are certainly influencers in your field spread across multiple digital channels; on social media platforms, blogs, and websites. For B2C, there’s online community managers, YouTubers (who can earn millions), and bloggers. For B2B industries, influencers are often writers, podcasters, or filmmakers. The Importance of Integrity.

Startups 213

Startups Advertising Agencies Paid Search Agency Work Management 213

Onalytica B2B

MAY 10, 2017

An example of this is Zoella: while she’s one of the most popular and well known social media and YouTube influencers, she appears more selective in terms of the kinds of brands and projects she works on, compared to some of her peers. Answer their readers’ comments.

Peer-to-peer 252

Peer-to-peer Skype Bundling Transparency 252

Onalytica B2B

MAY 12, 2016

It’s interesting to note the high amount of gaming blogs and brands that appear on the list illustrating the excitement for VR in the gaming sector. Our research team is actively working to solve these problems and bring VR to patients who need it the most.” TOPIC ANALYSIS. Hilmar Veigar. Xiomara Blanco. Jenn Duong. 1215creative.

Work Management 0

Work Management Brand Identity Branding Lead Scoring 0

Onalytica B2B

FEBRUARY 28, 2018

TopRank Marketing recently published a great blog listing the top 50 Social Media Marketing Influencers to Learn From in 2018 , which looked at the speakers for the SMMW18 conference and made some great recommendations on which presentations to see, who to follow online and who to set up a meeting with. TOP INFLUENCERS DISCUSSING BLOGGING.

Conference 41

Conference Lead Scoring Lead Ranking Social Media 41

Onalytica B2B

JANUARY 18, 2017

Blog and B2B both received a 6% share of voice, followed finally by Trends and Tools which both received a 5% share of mentions among the top 100 MarTech influencers and brands. Data received a 10% share of voice showing the importance of how platforms deal with data in the context of MarTech. CLICK HERE FOR A FREE TRIAL!

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Onalytica B2B

SEPTEMBER 20, 2017

Finally, we’ve reached a point in our influencer marketing blog post series where we can really start getting to it – for the lack of a better phrase. If you’re looking to gain quick, short term exposure through high profile influencers, this is the channel to do it, along with YouTube- but expect to pay a hefty price.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Onalytica B2B

SEPTEMBER 5, 2017

With Content Marketing World 2017 happening this week in Cleveland, Ohio we analyzed the social and blog conversations around ‘Content Marketing’ from January 2017 to look at the most hotly debated topics and who the key influencers are. HOT TOPICS IN CONTENT MARKETING. Social Media. Data-driven. Copywriting. Growth Hacking. Storytelling.

Lead Scoring 140

Lead Scoring Lead Ranking Content Marketing Marketing Management 140

Onalytica B2B

JULY 16, 2018

By this he means the Kim Kardahians, TV personalities or Big YouTubers of the world. For ‘ Big Rock ‘ pieces of content LinkedIn get about 100 or so different creatives for the ads and the blog headers, then test everything to see what works. Tim went on to address the topic of Fantasy Influences.

Top of Funnel 129

Top of Funnel Lead Ranking B2B Work Management 129